ActiveCampaign vs. Quo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ActiveCampaign
Score 8.5 out of 10
N/A
ActiveCampaign is presented as an AI-first marketing platform for marketers, agencies, and entrepreneurs. It uses Active Intelligence for goal-aware automation and personalized experiences across email, SMS, and WhatsApp. ActiveCampaign integrates with 950+ apps and generates insights to optimize every workflow.
$180
per year (single user)
Quo
Score 8.2 out of 10
N/A
Quo (formerly OpenPhone) is a business phone and VoIP solution designed to help maintain work life balance. Features include incoming call identification, set business hours, contact ownership information to associate calls to teammembers, etc., to help organize call responding.
$19
per month per user
Pricing
ActiveCampaignQuo
Editions & Modules
Starter
$15
per month (billed annually)
Pro
$49
per month (billed annually)
Plus
$79
per month (billed annually)
Enterprise
$149
per month (billed annually)
Starter
$19
per month per user
Business
$33
per month per user
Scale
$47
per month per user
Enterprise
Custom Pricing
Offerings
Pricing Offerings
ActiveCampaignQuo
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsDiscounts available for annual pricing.
More Pricing Information
Community Pulse
ActiveCampaignQuo
Features
ActiveCampaignQuo
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
ActiveCampaign
8.6
688 Ratings
12% above category average
Quo
-
Ratings
WYSIWYG email editor8.4605 Ratings00 Ratings
Dynamic content8.1539 Ratings00 Ratings
Ability to test dynamic content8.1488 Ratings00 Ratings
Landing pages7.1356 Ratings00 Ratings
A/B testing8.7398 Ratings00 Ratings
Mobile optimization8.8545 Ratings00 Ratings
Email deliverability reporting9.0654 Ratings00 Ratings
List management9.2673 Ratings00 Ratings
Triggered drip sequences10.0594 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
ActiveCampaign
8.7
541 Ratings
11% above category average
Quo
-
Ratings
Lead nurturing automation9.0507 Ratings00 Ratings
Lead scoring and grading8.4370 Ratings00 Ratings
Data quality management9.6413 Ratings00 Ratings
Automated sales alerts and tasks8.5365 Ratings00 Ratings
Lead segmentation and distribution7.917 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
ActiveCampaign
9.7
388 Ratings
27% above category average
Quo
-
Ratings
Calendaring9.9308 Ratings00 Ratings
Event/webinar marketing9.4291 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
ActiveCampaign
6.9
295 Ratings
6% below category average
Quo
-
Ratings
Social sharing and campaigns7.3262 Ratings00 Ratings
Social profile integration6.6257 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
ActiveCampaign
8.1
650 Ratings
10% above category average
Quo
-
Ratings
Dashboards8.2619 Ratings00 Ratings
Standard reports8.0607 Ratings00 Ratings
Custom reports8.0394 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
ActiveCampaign
9.0
509 Ratings
19% above category average
Quo
-
Ratings
API8.6407 Ratings00 Ratings
Role-based workflow & approvals8.5278 Ratings00 Ratings
Customizability7.9435 Ratings00 Ratings
Integration with Salesforce.com9.297 Ratings00 Ratings
Integration with Microsoft Dynamics CRM9.964 Ratings00 Ratings
Integration with SugarCRM9.859 Ratings00 Ratings
Third-party software integrations9.037 Ratings00 Ratings
Cloud PBX
Comparison of Cloud PBX features of Product A and Product B
ActiveCampaign
-
Ratings
Quo
5.3
5 Ratings
41% below category average
Hosted PBX00 Ratings4.24 Ratings
Multi-level Interactive Voice Response (IVR)00 Ratings4.25 Ratings
User templates00 Ratings7.44 Ratings
Call reports00 Ratings4.24 Ratings
Directory of employee names00 Ratings6.64 Ratings
Call Management
Comparison of Call Management features of Product A and Product B
ActiveCampaign
-
Ratings
Quo
7.0
9 Ratings
18% below category average
Answering rules00 Ratings6.66 Ratings
Call recording00 Ratings6.68 Ratings
Call park00 Ratings6.65 Ratings
Call screening00 Ratings6.67 Ratings
Message alerts00 Ratings8.27 Ratings
VoIP system collaboration
Comparison of VoIP system collaboration features of Product A and Product B
ActiveCampaign
-
Ratings
Quo
5.4
10 Ratings
39% below category average
Video conferencing00 Ratings4.22 Ratings
Audio conferencing00 Ratings4.25 Ratings
Video screen sharing00 Ratings5.01 Ratings
Instant messaging00 Ratings8.210 Ratings
Mobile apps
Comparison of Mobile apps features of Product A and Product B
ActiveCampaign
-
Ratings
Quo
5.4
10 Ratings
39% below category average
Mobile app for iOS00 Ratings4.210 Ratings
Mobile app for Android00 Ratings6.65 Ratings
Best Alternatives
ActiveCampaignQuo
Small Businesses
Vbout
Vbout
Score 9.9 out of 10
CloudTalk
CloudTalk
Score 7.5 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
CloudTalk
CloudTalk
Score 7.5 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Cisco Business Edition 7000 (discontinued)
Cisco Business Edition 7000 (discontinued)
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ActiveCampaignQuo
Likelihood to Recommend
8.9
(699 ratings)
8.2
(10 ratings)
Likelihood to Renew
9.0
(25 ratings)
-
(0 ratings)
Usability
9.3
(62 ratings)
6.6
(2 ratings)
Availability
9.1
(5 ratings)
1.0
(1 ratings)
Performance
7.3
(5 ratings)
1.0
(1 ratings)
Support Rating
1.3
(41 ratings)
1.0
(1 ratings)
In-Person Training
9.1
(2 ratings)
-
(0 ratings)
Online Training
7.3
(1 ratings)
-
(0 ratings)
Implementation Rating
8.5
(14 ratings)
-
(0 ratings)
Configurability
6.4
(4 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
1.0
(1 ratings)
Ease of integration
9.1
(4 ratings)
-
(0 ratings)
Product Scalability
1.0
(5 ratings)
1.0
(1 ratings)
Vendor post-sale
6.4
(4 ratings)
1.0
(1 ratings)
Vendor pre-sale
7.3
(4 ratings)
1.0
(1 ratings)
User Testimonials
ActiveCampaignQuo
Likelihood to Recommend
ActiveCampaign
I've been using ActiveCampaign since around 2018-2019 and I've always been satisfied with the software. It's simple to use, connects with the other tools I use and makes it easy for me to duplicate automations, email templates and workflows as I need to. On top of that, any time I've had an issue (which I think is around twice in the past 5/6 years), the customer service has always been super helpful and my issue has been resolved quickly.
Read full review
OpenPhone
If you have more than 2 people in your organization, then this will save you so much time. Delegation is the key to starting a business. Even when you're a 1 person show, being able to present to your user base the differentiation of options for client communications is critical. As a founder, feeling compelled to be always on is something I strive not to be. OpenPhone gives you that flexibility. I have found it to be less appropriate in complex HIPPA compliant areas, but that is it. OpenPhone really does seem to suit an open array of use cases.
Read full review
Pros
ActiveCampaign
  • Collects and filters emails from various lead magnets exceptionally well (especially if a user wants to re-sign up to the same lead magnet and go through it again, they can)
  • Super easy to use email creation that is aesthetically pleasing and user friendly
  • Easy email sequences and user classification from a large range of opt in trigger options
Read full review
OpenPhone
  • It's great for texting.
  • It's great for making phone calls. You get a new, unique phone number and can text/call from phone or desktop.
  • UI is great and really intuitive.
Read full review
Cons
ActiveCampaign
  • It took me a while to get to understand where to find things, and I used a free online course from a consultant who specialises in AC to help me get the foundations set up more easily. That said, there were lots of onboarding workshops, which were good. It just felt like it required a lot of different angles of learning to just get started.
  • The customer support took longer than other software to get back to me via email, though once I found the chat option for my most recent query, that was fast.
  • I've ended up switching to another programme where more software is more naturally integrated, and the AC equivalent is included in the price, along with many other types of software. However, design-wise, ActiveCampaign is much better.
  • I also had a problem with a form used on my WordPress website, which has a BuddyBoss platform - the colours on the form would be overridden by colour choices for the website, so they were hard to read (pink text on purple background instead of the gold text it was meant to be)
  • I couldn't always find the templates I was looking for or how to access them for automation-based emails. I think when I used it, there was a new type of template for newsletters that weren't available for automations, so I had to recreate it, which added time.
Read full review
OpenPhone
  • Web app could work better in my experience
  • Pricing could be lower
  • Somehow connect with whatsapp or / and other messaging apps that people commonly use
Read full review
Likelihood to Renew
ActiveCampaign
I am committed at the moment. Rebuilding the automations I have would be a huge time drain. Plus the cost of learning a new system and the risk to deliverability of porting a 6,000 person list to a new platform. Also, AC offers everything I need ast a reasonable (but a little high) price. So, why not a 10? Because, early 2023, AC dropped a massive 2x price hike on long-term customers. They knew few would shift, so this feels like a cynical cash grab and left a bad taste, If they do something like this again, this camel will have a broken back.
Read full review
OpenPhone
No answers on this topic
Usability
ActiveCampaign
ActiveCampaign has been the easiest marketing automation software we have ever used. They provide tips throughout the entire process of anything you are building. Their support team through LIVE CHAT has been extremely fast and helpful. The monthly meetings provided with the enablement team has helped us through several large and urgent needs.
Read full review
OpenPhone
In my experience, App features are buggy and confusing, and they often don't match the descriptions and screenshots in their documentation. In fact, many of their help links go to 404 "page not found" errors. In my experience, there are frequent outages and quality issues. My customers prefer to talk to me on a different line, because they find it difficult to understand me on OpenPhone.
Read full review
Reliability and Availability
ActiveCampaign
I haven't experienced application errors or unplanned outages at all. Active Campaign is ultra reliable and I would not be using them if that were the case. Also, the helpful emails they send are welcomed and informative, and present very practical tips and guidance for using the platform. They're always demonstrating new features and I'm thankful for that.
Read full review
OpenPhone
For me, there have been too many outages to rate this higher than "1 worst".
Read full review
Performance
ActiveCampaign
Oh my gosh, Active Campaign's performance gets an A+++ in my book. The pages load quickly and so do the reports. I haven't noticed any slowdowns when it's integrating with other programs and it performs excellently on all levels.
Read full review
OpenPhone
I think the platform is buggy and confusing. There are numerous outages. And the call quality, according to my customers, is atrocious.
Read full review
Support Rating
ActiveCampaign
This might be the best part. The chat support lady offered to make a video to help me solve my problem. I worked in customer service for years and I've never done that, lol. So, if they're offering things like that, I can only imagine that they'd be able to handle most any issue you throw at them.
Read full review
OpenPhone
In my experience, their support feels like the opposite of support. They send you in circles, never directly answer questions, provide vague suggestions with unwanted platitudes, and they often take days between responses to provide that. For me, it's a frustrating experience that leaves you with a net loss of time and energy versus before you reached out to them. In my opinion, you definitely don't get "support".
Read full review
Implementation Rating
ActiveCampaign
Very satisfied with our implementation in our professional medical practice, allowing us to be on top of client service, and not miss out on crucial information and insights. Marketing is often neglected in professional practices and ActiveCampaign solved this problem with aplomb.
Read full review
OpenPhone
No answers on this topic
Alternatives Considered
ActiveCampaign
I moved to ActiveCampaign from Mailchimp. Admittedly, I was using the free version of Mailchimp, but I had numerous episodes of subscriber data NOT being added to Mailchimp, despite using API to integrate with my mailing list. Obviously, I couldn't pay for clicks and not capture subscriber data, so I had to find something else. ActiveCampaign has been 100% reliable in testing.
Read full review
OpenPhone
OpenPhone has an easier user interface than Grasshopper. Years ago when I was using Grasshopper, I recall that their user interface looked antiquated and full of complications. They would also update the interface just as everyone was getting used to using it. OpenPhone has many more functions. Grasshopper's app did not offer basic functions such as in-app texting between team members, and its call transfer function was incredibly complicated to use. In my opinion, Grasshopper was an inferior service/product in almost every way.
Read full review
Contract Terms and Pricing Model
ActiveCampaign
No answers on this topic
OpenPhone
In my experience, Billing lacks transparency, and they have made billing errors (overcharging me) since I started using them. I think the "trust registration" is an insane ripoff charging around $20 for every attempt. Crazy.
Read full review
Scalability
ActiveCampaign
My web designer told me about Active Campaign and although I don't recall which platform I had before, I LOVE Active Campaign and its user friendliness. The transition was seamless and I've never had a problem with functionality or server failure.
Active Campaign provides so many features, and makes it easy for non-techies to maneuver around the site with ease. They capture information and put it in an easy-to-read format.
At this point, I don't think I'd ever use any other platform!
Read full review
OpenPhone
In my experience, I can't even scale up to sending messages from a single number because of their broken and messed up "trust registration" system.
Read full review
Return on Investment
ActiveCampaign
  • I haven't monetized my list yet so no clear ROI but great from a list-building perspective
  • The software is not cheap so at times I feel like I may not be getting the most out of the product because I'm not using all of the features
Read full review
OpenPhone
  • Provided us with a simple, yet robust phone system for our small business
  • Price can be lower for premium, and for multiple users
Read full review
ScreenShots

ActiveCampaign Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of

Quo Screenshots

Screenshot of the collaborative phone system for teamsScreenshot of the call routing interfaceScreenshot of where the app captures all customer detailsScreenshot of how to share a number across a teamScreenshot of where to use AI to summarize, tag, and transcribe calls and texts