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Adobe Express vs. ClickDimensions vs. Salesforce Agentforce Marketing

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Adobe Express

    Score8.7 out of 10
    N/AAdobe Creative Cloud Express (formerly Adobe Spark) is a task-based, web and mobile product used to create and share rich multimedia content – from social media posts and stories to invitations to marketing materials like logos, flyers and banners.

    $0

    ClickDimensions

    Score8.4 out of 10
    N/AClickDimensions is an email marketing and marketing automation platform for Microsoft Dynamics CRM. Features include email marketing, web tracking, lead scoring, social discovery, campaign tracking, and form capture.N/A

    Agentforce Marketing

    Score7.6 out of 10
    N/AMarketing Cloud is a cloud-based digital marketing platform, used by marketers can segment their audience, deliver personalized messages, track campaign performance, engage leads and accounts, and optimize strategies based on real-time insights.

    $1,250

    per month per installation

    Pricing
    Adobe ExpressClickDimensionsAgentforce Marketing
    Editions & Modules
    Free
    $0.00
    Premium
    $9.99 / $99.99
    per month
    Teams
    $9.99
    per month per user
    No answers on this topic
    Account Engagement
    $1,250
    per month
    Engagement
    $1,250
    per month
    Intelligence
    $3,000
    per month
    Loyalty Management
    $20,000
    per month
    Personalization
    $100,000
    per year
    Data Cloud for Marketing
    $108,000
    per year
    Offerings
    Pricing Offerings
    Adobe ExpressClickDimensionsAgentforce Marketing
    Free Trial
    YesNoYes
    Free/Freemium Version
    YesNoNo
    Premium Consulting/Integration Services
    NoNoYes
    Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
    Additional DetailsContact Adobe directly for Enterprise pricing plan details.
    More Pricing Information
    Community Pulse
    Adobe ExpressClickDimensionsAgentforce Marketing
    Considered Multiple Products
    Adobe
    No answer on this topic
    ClickDimensions
    No answer on this topic
    Salesforce
    Chose Agentforce Marketing
    While Pardot's integration with Salesforce, segmentation functionality, and automation rules are much more robust than any of its competitors, the email builder lacks even compared to free versions of marketing automation software. For us, the integration and being able to …
    Incentivized
    Key User Insights
    Would buy again
    93%
    Would buy again
    238 Answers
    No answers on this topic
    88%
    Would buy again
    84 Answers
    Delivers good value for the price
    97%
    Delivers good value for the price
    219 Answers
    No answers on this topic
    89%
    Delivers good value for the price
    72 Answers
    Happy with the feature set
    92%
    Happy with the feature set
    235 Answers
    No answers on this topic
    93%
    Happy with the feature set
    89 Answers
    Lived up to sales and marketing promises
    93%
    Lived up to sales and marketing promises
    158 Answers
    No answers on this topic
    88%
    Lived up to sales and marketing promises
    58 Answers
    Implementation went as expected
    96%
    Implementation went as expected
    178 Answers
    No answers on this topic
    84%
    Implementation went as expected
    54 Answers
    Features
    Adobe ExpressClickDimensionsAgentforce Marketing
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Adobe Express and ClickDimensions and Salesforce Agentforce Marketing
    Feature
    Adobe Express
    -
    Ratings
    ClickDimensions
    3.9
    10 Ratings
    66% below category average
    Salesforce Agentforce Marketing
    7.3
    171 Ratings
    5% below category average
    WYSIWYG email editor00 Ratings5.38 Ratings7.4122 Ratings
    Dynamic content00 Ratings4.010 Ratings8.1153 Ratings
    Ability to test dynamic content00 Ratings1.410 Ratings6.3112 Ratings
    Landing pages00 Ratings1.710 Ratings7.6121 Ratings
    A/B testing00 Ratings3.710 Ratings7.0151 Ratings
    Mobile optimization00 Ratings1.710 Ratings6.7111 Ratings
    Email deliverability reporting00 Ratings4.610 Ratings7.3132 Ratings
    List management00 Ratings6.09 Ratings8.1129 Ratings
    Triggered drip sequences00 Ratings6.39 Ratings7.295 Ratings
    Lead Management
    Comparison of Lead Management features of Adobe Express and ClickDimensions and Salesforce Agentforce Marketing
    Feature
    Adobe Express
    -
    Ratings
    ClickDimensions
    4.7
    10 Ratings
    50% below category average
    Salesforce Agentforce Marketing
    8.1
    124 Ratings
    4% above category average
    Lead nurturing automation00 Ratings7.09 Ratings8.8109 Ratings
    Lead scoring and grading00 Ratings5.09 Ratings8.1110 Ratings
    Data quality management00 Ratings3.08 Ratings7.3116 Ratings
    Automated sales alerts and tasks00 Ratings4.07 Ratings8.2101 Ratings
    Campaign Management
    Comparison of Campaign Management features of Adobe Express and ClickDimensions and Salesforce Agentforce Marketing
    Feature
    Adobe Express
    -
    Ratings
    ClickDimensions
    2.5
    7 Ratings
    99% below category average
    Salesforce Agentforce Marketing
    7.3
    114 Ratings
    1% below category average
    Calendaring00 Ratings4.05 Ratings7.3103 Ratings
    Event/webinar marketing00 Ratings1.06 Ratings7.497 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Adobe Express and ClickDimensions and Salesforce Agentforce Marketing
    Feature
    Adobe Express
    -
    Ratings
    ClickDimensions
    5.5
    3 Ratings
    30% below category average
    Salesforce Agentforce Marketing
    7.4
    88 Ratings
    1% below category average
    Social sharing and campaigns00 Ratings8.03 Ratings7.383 Ratings
    Social profile integration00 Ratings3.13 Ratings7.539 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Adobe Express and ClickDimensions and Salesforce Agentforce Marketing
    Feature
    Adobe Express
    -
    Ratings
    ClickDimensions
    2.6
    9 Ratings
    96% below category average
    Salesforce Agentforce Marketing
    7.6
    124 Ratings
    3% above category average
    Dashboards00 Ratings2.09 Ratings8.1118 Ratings
    Standard reports00 Ratings2.09 Ratings7.3123 Ratings
    Custom reports00 Ratings3.87 Ratings7.3100 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Adobe Express and ClickDimensions and Salesforce Agentforce Marketing
    Feature
    Adobe Express
    -
    Ratings
    ClickDimensions
    4.4
    10 Ratings
    52% below category average
    Salesforce Agentforce Marketing
    7.5
    124 Ratings
    0% below category average
    API00 Ratings1.05 Ratings6.790 Ratings
    Role-based workflow & approvals00 Ratings1.05 Ratings6.689 Ratings
    Customizability00 Ratings2.07 Ratings6.9111 Ratings
    Integration with Salesforce.com00 Ratings7.02 Ratings7.6113 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings7.310 Ratings8.914 Ratings
    Integration with SugarCRM00 Ratings8.02 Ratings8.611 Ratings
    Third-party software integrations00 Ratings00 Ratings7.524 Ratings
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    User Ratings
    Adobe ExpressClickDimensionsAgentforce Marketing
    Likelihood to Recommend
    8.8
    (254 ratings)
    2.0
    (10 ratings)
    8.2
    (329 ratings)
    Likelihood to Renew
    9.5
    (17 ratings)
    9.0
    (1 ratings)
    8.1
    (114 ratings)
    Usability
    8.2
    (29 ratings)
    5.0
    (3 ratings)
    8.5
    (37 ratings)
    Availability
    -
    (0 ratings)
    -
    (0 ratings)
    10.0
    (11 ratings)
    Performance
    -
    (0 ratings)
    -
    (0 ratings)
    9.6
    (9 ratings)
    Support Rating
    7.0
    (13 ratings)
    1.0
    (2 ratings)
    7.0
    (36 ratings)
    In-Person Training
    -
    (0 ratings)
    -
    (0 ratings)
    5.0
    (4 ratings)
    Online Training
    -
    (0 ratings)
    -
    (0 ratings)
    8.1
    (7 ratings)
    Implementation Rating
    6.4
    (3 ratings)
    -
    (0 ratings)
    3.0
    (17 ratings)
    Contract Terms and Pricing Model
    9.5
    (6 ratings)
    -
    (0 ratings)
    5.0
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    -
    (0 ratings)
    7.0
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    -
    (0 ratings)
    7.5
    (40 ratings)
    Professional Services
    10.0
    (1 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Vendor post-sale
    -
    (0 ratings)
    -
    (0 ratings)
    8.0
    (3 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    -
    (0 ratings)
    7.0
    (3 ratings)
    User Testimonials
    Adobe ExpressClickDimensionsAgentforce Marketing
    Likelihood to Recommend
    Adobe
    Every team I work with gets the Express welcome and walkthrough and becomes a permanent Adobe Express user. I have my own workflow when creating content for social, and it is great when others I am working with can hop on and follow the same workflow. We can collaborate on projects, schedule posts, and manage brand assets easily from our own devices. As long as we have access to the same files, we can build campaigns faster and more easily, onboard new designers, and scale our impact on social media.
    Read full review
    ClickDimensions
    ClickDimensions is great for SMB companies looking for an easy to use, robust platform especially in situations where there are only a few people within the Marketing Department.
    Incentivized
    Read full review
    Salesforce
    I think the product, by definition, is meant for marketing — and we use it exactly for that, for running campaigns. That’s the best-suited use case for the product. I don’t think it’s really meant to be used for anything else — that’s just not how it’s designed.
    Incentivized
    Read full review
    Pros
    Adobe
    • I have used Adobe Express to help maintain my creative catalogs and files, brand management by saving my color scheme palettes, to have full access to its free assets and huge template library.
    • The main business issue is brand consistency and accessibility, and Adobe Express helps greatly with both of those by providing an option to create brand libraries for various projects, and it has a huge Adobe font catalog to accommodate basically every brand and project scope.
    • I like how I am able to create a project folder for storing various iterations of a graphic or logo, and being able to view thumbnails of each iteration below the current graphic that I am working on. Plus, it also allows for easy thumbnail rearrangement for exporting selected images in the order of my choice. And it has many editing tools such as a generative AI tool using prompts to help create original art, and both the Effects and Animation tools have many options for colorations and animations. Plus other awesome and easy to use tools such as the Quick Action tool that easily removes backgrounds, and other tools like the Resizing, Quick Replace, Translate, Bulk Create.
    • Another feature of Adobe Express that I like is its ability for video creation and editing which is available via a mobile device or desktop computer. The footage editing process is very easy and allows for only one track for both video and audio.
    • Adobe Express allows for the project assets to be either imported via ones on file systems or straight from the Adobe Royalty-Free assets which includes; videos, audio/music, graphics, photos and even a voice overs capability using a "Text-to-Voice" option. And after the video has been created Adobe offers its very easy "Download" option, where you can select what file type that you want the project to export as.
    Incentivized
    Read full review
    ClickDimensions
    • The nurture campaign builder was great. Easy to use and to follow along with.
    • The drop and drag editor was easy to use and you could start using it with no training.
    • I always like when a service offers a certification for their product. ClickDimensions training was easy to follow, gave good content/tips/tricks and really helped me learn the platform.
    Incentivized
    Read full review
    Salesforce
    • Filter relevant content so you can priorize those that are more relevant and resolve it first
    • Measure the traffic in the different social networks, as well as the response rate, average response time and other relevant metrics
    • Configure automation rules to order the work of those who must interact with the customer
    Incentivized
    Read full review
    Cons
    Adobe
    • It could have a search bar which searches through other Adobe products (esp for Stock images, videos, audio) from within Adobe Express.
    • It could make it so switching between Adobe products from within Adobe Express almost like a tab function is smooth.
    • It could partner with other companies to allow for company specific events in exchange for valuable products or programs.
    Incentivized
    Read full review
    ClickDimensions
    • Creating lists based on customer email behaviour was technically possible, but in practise nearly impossible
    • Managing customer preferences and subscriptions felt extremely convoluted
    • Interfaces generally not intuitive
    • Reporting was not in the class of competitors
    • Deliverability - seems like in onboarding basic things weren't checked off. We really needed a platform expert to implement.
    Incentivized
    Read full review
    Salesforce
    • The email builder does not offer any way to catch/check bugs across different email service providers
    • Creating SQL is not as easy as drag-and-drop; a lot of technical knowledge is required
    • Salesforce Marketing Cloud is sold as a marketing tool, but to be honest, you need a LOT of technical IT support to run the tool
    • Einstein metrics are across the board; if you have multiple audiences in one instance of Salesforce Marketing Cloud you can't segment the data.
    Incentivized
    Read full review
    Likelihood to Renew
    Adobe
    I foresee Adobe Express becoming the "go-to" platform for everyone except professional, high-level designers. It is a relatively easy-to-use tool that allows users to create a wide variety of visuals quickly. Because it is a template-driven tool, the in-house design team has the ability to make brand kit available to keep visuals on point
    Incentivized
    Read full review
    ClickDimensions
    I see no reason for us to deprecate use at this point. It is important for us as a business to maintain our partnership with them and keep on the pulse of leading technology. ClickDimensions is a marketplace leader for the world of marketing automation, and in coordination with CRM, it's all the more relevant.
    Incentivized
    Read full review
    Salesforce
    As of right now we have not seen any other program that integrates as seamlessly into our Salesforce platform. We have barely scratched the surface of all the features and use cases. It would be irresponsible to make a move to another platform in the near future. We have not come up against any limitations that would prompt a need to switch
    Read full review
    Usability
    Adobe
    The user interface is pretty straightforward to use. It has easy to navigate navigations, and the canvas UX is also pretty good. One thing i would like to add it to use shortcuts to add elements on canvas. Like if I am on canvas and I press 'T' on my keyboard the text box should be added automatically
    Incentivized
    Read full review
    ClickDimensions
    I want to stay neutral. It's not that this product doesn't have appealing features or capabilities, it's that they aren't consistent and stable. So you lose data or your data is not accurate. Or some connection fails and the workflow doesn't trigger as it is supposed to, or the visits or clicks or other metrics contain bad data one month, then the next they're back to normal. This company needs to focus on getting their core product right and not on new features.
    Read full review
    Salesforce
    You won't find another solution that has as many features as Salesforce Marketing Cloud Interaction Studio. We all know Salesforce, we all know how big they are and it's not for nothing... Their tools do most of the things you want, need and even imagine. Using it is complicated, but the usability is infinite.
    Incentivized
    Read full review
    Reliability and Availability
    Adobe
    No answers on this topic
    ClickDimensions
    No answers on this topic
    Salesforce
    Upgrades and timing of the upgrades were communicated well and planned during off hours for our work. If we did have a campaign scheduled during that time, it would kick-off after the system was back active. There were a few unplanned system down times, but it was a rare occurrence and those times were also short in duration.
    Read full review
    Performance
    Adobe
    No answers on this topic
    ClickDimensions
    No answers on this topic
    Salesforce
    Though the make up of MA apps is not built this way today, it would be nice to see them become more real-time. The integration between Salesforce and Pardot is not a true real-time integration. If I modify something in Salesforce, those changes are not automatically reflected in Pardot immediately. There is a delay of about 15 minutes before the systems sync. This delay, although not long, is less than ideal We would love the systems to be integrated real time such that changes are propagated from one system to the other immediately.
    Read full review
    Support Rating
    Adobe
    Overall, the Adobe Creative Cloud Express is worth a try and may be a good fit for many organizations and businesses. At a monthly rate, the cost is not prohibitive, but the tools are somewhat limited and not necessarily worthwhile when compared to standard applications and software that are often available free or through a package of services commonly found on workplace computers.
    Incentivized
    Read full review
    ClickDimensions
    You submit a ticket and they will always come back asking for more information. So the next time you try to be proactive and add that information to the original ticket, but then they come back and ask for something else. It gets to the point where you have to believe it is a stall tactic. You ask for more detail into their processes and you get the runaround. 9 times out of ten they will point the finger at Dynamics 365 as the culprit. It is like pulling teeth to get to Tier 2 support and then the questions start all over again, even if you send screenshots.
    Read full review
    Salesforce
    They are really responsive and more than not solve the problem or give you insight to how you can manage the solution yourself. I do find however sometimes a long delay on the more complex issues when they need to loop in other departments. but overall a good experience with support
    Incentivized
    Read full review
    In-Person Training
    Adobe
    No answers on this topic
    ClickDimensions
    No answers on this topic
    Salesforce
    The trainers at the Pardot user conference (Elevate and Connections) were very knowledgeable and presented the material well. Again, the content was targeted to more of a new user audience, and was not really relevant for folks who had been using the product for 2+ years.
    Read full review
    Online Training
    Adobe
    No answers on this topic
    ClickDimensions
    No answers on this topic
    Salesforce
    Pardot's online training touches on all topics briefly and vaguely without much indepth exploration into how a final outcome could look, such as Nurturing Campaigns, Email templates, landing page templates, etc... The only true way to uncover Pardot's full capabilities is to have Front End design and coding experience. Without this key skill set, I would not recommend Pardot to another business.
    Read full review
    Implementation Rating
    Adobe
    No answers on this topic
    ClickDimensions
    No answers on this topic
    Salesforce
    From an IT perspective, once you set up the Javascript beacon and start collecting data there is a waiting game. During this time you can start labeling your site actions which can be labor intensive for a single person, but you don't really have the final end-users on the platform yet. We did a lot of training so users were experienced, but it wasn't until they had their first tasks to accomplish that they started using the system and had questions. I'd recommend setting up some immediate goals for an end-user to start segmenting for the purpose of displaying message campaigns so you can jump start end-user action.
    Read full review
    Alternatives Considered
    Adobe
    I think Adobe Express is a bit behind Canva, but as an Adobe Community Expert, I try to provide as much feedback as I can to help improve Adobe Express. ADobe Express does a better job than InShot and a few other apps, but isn't quite there against Canva, I'm sorry to say!
    Incentivized
    Read full review
    ClickDimensions
    Clickdimensions is severely impeded by its integration into Dynamics CRM. Consequently it lacks the Intuitiveness of HubSpot, and the straightforward usability of MailChimp. It is a perfect system if you want to exist entirely within Dynamics, but it requires a high degree of expertise in Dynamics to get maximum value out of it. We're currently migrating to HubSpot, and while the initial integration is proving challenging, I already sense we will be able to deliver a lot more of our marketing goals much more easily, and see an ROI.
    Incentivized
    Read full review
    Salesforce
    We use Salesforce Marketing Cloud for lead management, generating reports, tracking customer and dealer information, inputting orders, and more. I prefer HubSpot for email marketing and automation because it is easier to use and the emails are designed much better. We currently use Salesforce and HubSpot, and we are very happy to have both, as they have different pros/cons.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Adobe
    Adobe Creative Cloud Express is included with an Adobe Creative Cloud account. Our company has a corporate team membership so it is nice to have a professional and powerful tool that anyone on our team can use for free. The pricing structure of giving the tool away for free will be fundamental to users utilizing the tool. Similar tools, such as Canva, cost significantly more but do not offer the same features
    Incentivized
    Read full review
    ClickDimensions
    No answers on this topic
    Salesforce
    was not involved with this part but i have not heard about clompaints
    Incentivized
    Read full review
    Scalability
    Adobe
    No answers on this topic
    ClickDimensions
    No answers on this topic
    Salesforce
    Prior to this, we had no solution and literally were doing things on paper in a world where technology is outpacing paper. Having this process optimized has made it easier for the sales and marketing people to change information. From the training perspective, it has allowed us to see holes in where we could create additional support training, so the ROI here has been a lot more than just the optimization of a process.
    Incentivized
    Read full review
    Professional Services
    Adobe
    The professional services for Adobe Creative Cloud Express is top notch and should be highly commended. I am thoroughly impressed with how far Adobe has come. In the past, I had several issues with how something were handled, but in the past few years things have been better than ever and they get no complaints from me
    Incentivized
    Read full review
    ClickDimensions
    No answers on this topic
    Salesforce
    No answers on this topic
    Return on Investment
    Adobe
    • Positive: Time and working for a nonprofit with minimal staff this is essential.
    • Negative: There are certain features that I need to find in other Adobe products like layer masking.
    • Positive: It makes content creation less intimidating for our newer staff.
    Incentivized
    Read full review
    ClickDimensions
    • Tracking Email Engagement by customer is much easier. Real Time Stats/Email Engagement Report already built in.
    • Lead scoring helps develop more qualified leads.
    Incentivized
    Read full review
    Salesforce
    • Salesforce Marketing Cloud allows us to more efficiently reach out to a higher number of prospects.
    • Salesforce Marketing Cloud allows us to nimbly communicate important messages in a timely fashion to facilitate conversion.
    • Salesforce Marketing Cloud allows us to track who is opening our messages so that we can stop sending to those not interested and focus on the most engaged audiences.
    Incentivized
    Read full review
    ScreenShots

    Adobe Express Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot

    ClickDimensions Screenshots

    Screenshot of Create email templates inside Dynamics CRM with our drag and drop email editorScreenshot of Collect contact and lead data through web forms and landing pagesScreenshot of Build multi-channel, automated campaigns using an easy drag and drop interfaceScreenshot of View your marketing performance at a glance right inside DynamicsScreenshot of Use reporting to accurately measure your sales and marketing campaigns

    Agentforce Marketing Screenshots

    Screenshot of Pardot Analytics - Pardot's reporting and analytics can be used to perform true revenue impact analysis and closed-loop reporting.Screenshot of Pardot Email Analytics - The reach and impact of  email marketing efforts are displayed in real-time with advanced reporting and analytics by device, and email client.Screenshot of Pardot Forms and Landing Pages - Pardot's form and landing page builders are used to turn online traffic to leads with targeted offers and content marketing.Screenshot of Pardot Email Marketing - Lead nurturing flows are defined via an interface that enables definition of the simplest or most complex segmented and targeted campaigns.