What users are saying about

Adobe Social

39 Ratings

AgoraPulse

Top Rated
265 Ratings

Adobe Social

39 Ratings
Score 6.7 out of 101

AgoraPulse

Top Rated
265 Ratings
Score 8.5 out of 101

Add comparison

Likelihood to Recommend

Adobe Social

Adobe Social is not ready for prime-time, it is lacking in many ways.
Chris Cartwright profile photo

AgoraPulse

AgoraPulse is well-suited to allowing you to organize and produce many posts between multiple platforms for your social media accounts. It allows for teamwork and simple assignment of projects among team members. It also enables easy collection of data and analytics and presentation of materials for proving ROI and strategizing future campaigns.
Alexandria Schultz profile photo

Feature Rating Comparison

Listening/monitoring

Adobe Social
2.4
AgoraPulse
8.1
Boolean keyword searches
Adobe Social
2.2
AgoraPulse
7.8
Filtering out noise/spam
Adobe Social
2.2
AgoraPulse
7.1
Sentiment analysis
Adobe Social
2.2
AgoraPulse
9.1
Broad channel coverage
Adobe Social
3.1
AgoraPulse
8.5

Publishing

Adobe Social
3.3
AgoraPulse
8.1
Content planning and scheduling
Adobe Social
4.2
AgoraPulse
8.8
Audience targeting
Adobe Social
3.3
AgoraPulse
6.7
Content optimization
Adobe Social
2.3
AgoraPulse
9.1
Workflow management
Adobe Social
3.2
AgoraPulse
7.9

Engagement

Adobe Social
2.2
AgoraPulse
7.5
Automated routing and prioritization
Adobe Social
2.2
AgoraPulse
6.4
Customer interaction histories
Adobe Social
2.2
AgoraPulse
8.4
Bulk actions
Adobe Social
2.1
AgoraPulse
7.9

Marketing

Adobe Social
2.1
AgoraPulse
7.6
Lead generation
Adobe Social
2.1
AgoraPulse
6.5
Content marketing
Adobe Social
2.2
AgoraPulse
9.1
Paid media management
Adobe Social
2.1
AgoraPulse
8.2
Campaigns and promotions
Adobe Social
2.2
AgoraPulse
6.7

Channel coverage/integration

Adobe Social
3.0
AgoraPulse
8.6
Twitter
Adobe Social
4.3
AgoraPulse
9.2
Facebook
Adobe Social
3.3
AgoraPulse
8.9
LinkedIn
Adobe Social
3.1
AgoraPulse
Google+
Adobe Social
3.2
AgoraPulse
Instagram
Adobe Social
3.0
AgoraPulse
7.8
Pinterest
Adobe Social
3.0
AgoraPulse
YouTube
Adobe Social
1.2
AgoraPulse

Reporting/analytics

Adobe Social
2.2
AgoraPulse
7.3
Campaign success analytics
Adobe Social
2.3
AgoraPulse
7.6
Real-time tracking
Adobe Social
2.2
AgoraPulse
7.4
Competitor analysis
Adobe Social
2.2
AgoraPulse
6.9

Account management

Adobe Social
2.6
AgoraPulse
7.4
Role-based user permissions & privileges
Adobe Social
3.2
AgoraPulse
8.3
Mobile access
Adobe Social
2.0
AgoraPulse
6.6

Pros

  • Publishing capabilities
  • Moderation Dashboards
  • Customized Dashboard Feeds
No photo available
  • The real-time comments/messages monitoring for Facebook/Twitter/Instagram is unparalleled. I've been on trials for quite a few other similar products and services and I still came back to AgoraPulse.
  • I can see that the publishing features are getting more and more robust since my trial days. Currently we still use Buffer for content scheduling but I can see AgoraPulse become a serious competitor by the time our annual subscription with Buffer is up.
  • Hashtag monitoring for Instagram is quite handy since regramming user-generated content can be huge on the platform.
Vert Hsu profile photo

Cons

  • When you download the reports, Adobe Social can only provide reports in a text form. The platform cannot produce reports with images such as graphs or images of the engagement.
Melissa Butler profile photo
  • While AgoraPulse fulfills our needs, the platform is laid out a little funny and getting around it took some time to figure out. It makes sense after you understand where things are and why but it was a little confusing at first.
Christopher Kimball profile photo

Likelihood to Renew

Adobe Social5.4
Based on 11 answers
Like I said previously, Adobe Social is the Cadillac of Social Listening Tools. It provides everything you need in one platform
Melissa Butler profile photo
AgoraPulse8.1
Based on 85 answers
Time saver Easy to use competition
apps Great
support & customer service
Virginie Sery profile photo

Usability

Adobe Social2.1
Based on 2 answers
Social moves at the speed of light, Adobe Social doesn't. I found posting via the system very cumbersome.
Sandy Adam profile photo
AgoraPulse9.0
Based on 8 answers
It does all I want in an easy and effective way
Dr Olivier Becherel - Leadership and Executive Coaching profile photo

Support

Adobe Social8.0
Based on 1 answer
The Adobe support team is really helpful. We have recently gone through a number of account reps since our favorite rep was promoted off of our account, so we are hoping for better service in our newest rep.
No photo available
AgoraPulse9.1
Based on 9 answers
It's just excellent all around. Everyone is friendly and professional. Everyone seems empowered to make decisions and get things done. The communication is great.
Kris White profile photo

Online Training

Adobe Social6.0
Based on 1 answer
Training was long and a little confusing. While a number of features carried over, they were still covered in this elongated training. It would have been nice to have training tailored to experience level with the product.
No photo available
AgoraPulse7.3
Based on 1 answer
No answer on this topic is available.

Implementation

Adobe Social5.0
Based on 1 answer
The implementation was done during our POC. We had a very mixed experience here, and have had some issues arise since based on the way the tool was implemented. An Adobe employee went ahead and made a change to our account that was unauthorized (helpful for our implementation) which caused issues in on boarding another team who needed the same change, but could not get it done without costly Adobe certification
No photo available
AgoraPulse9.1
Based on 4 answers
Be sure of the game play mechanics you need to achieve your objectives, it will help significantly in setting up the game and creating the assets
Marianne Ho profile photo

Alternatives Considered

That version of Hootsuite you can't even edit posts on separate channels prior to scheduling or posting. Analytics isn't as easy to use. Overall, not a great product in comparison.
No photo available
AgoraPulse wins on:
  • Queueing to create evergreen content.
  • Ease of user interface.
  • Design of the user interface is much cleaner and easier to use.
  • Features for publishing and scheduling content.
  • Reporting
  • Great onboard tutorials.
  • Make "doing social media" enjoyable and effective.
Dr Olivier Becherel - Leadership and Executive Coaching profile photo

Return on Investment

  • efficiency
  • post performance
No photo available
  • Positive - it was much easier to maintain our clients' social media accounts
  • Negative - reporting was frustrating and took up too much time
Shawn Lochner profile photo

Pricing Details

Adobe Social

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Adobe Social Editions & Modules
Adobe Social
Additional Pricing Details

Adobe Social More Information

AgoraPulse

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
AgoraPulse Editions & Modules
AgoraPulse
Edition
Small
$491
Medium
$991
Large
$1991
Enterprise
$2991
1. per installation
Additional Pricing Details
Agorapulse offers an enterprise plan for users with more than 30 Social Media accounts and/or needs for Facebook ads' comments monitoring.

AgoraPulse More Information