What users are saying about

Adobe Target

110 Ratings

Pega Platform

Top Rated
158 Ratings

Adobe Target

110 Ratings
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Score 7.7 out of 101

Pega Platform

Top Rated
158 Ratings
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Score 8.5 out of 101

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Likelihood to Recommend

Adobe Target

1. We changed ship dates on individual product pages depending on customer location so they would have an accurate timeline for their orders. This really helped lower our volume of customer service calls on tracking orders.2. We have stores as well as an online presence. With Target we were able to advertise sales on b-stock items from our warehouse to our local customers without letting those that live outside a certain radius see the promo.3. If your marketing team doesn't have a tech background this software has a steep learning curve. There is quite a bit of manual configuration required. The image carousel is one example that we struggled with.
No photo available

Pega Platform

Pega is well suited for developing applications that manage fairly straightforward stages and steps based workflows. Complex workflows can be built but are more difficult to maintain and modernize, particularly when required to deviate from basic out of the box features and writing custom code. This risk is mitigated by experienced Pega architects setting and enforcing design practices.
Chuck Kelly profile photo

Feature Rating Comparison

Reporting & Analytics

Adobe Target
Pega Platform
7.7
Dashboards
Adobe Target
Pega Platform
8.1
Standard reports
Adobe Target
Pega Platform
7.8
Custom reports
Adobe Target
Pega Platform
7.3

Process Engine

Adobe Target
Pega Platform
7.8
Process designer
Adobe Target
Pega Platform
8.4
Process simulation
Adobe Target
Pega Platform
7.8
Business rules engine
Adobe Target
Pega Platform
8.6
SOA support
Adobe Target
Pega Platform
8.2
Process player
Adobe Target
Pega Platform
8.1
Support for modeling languages
Adobe Target
Pega Platform
5.4
Form builder
Adobe Target
Pega Platform
7.8
Model execution
Adobe Target
Pega Platform
8.0

Collaboration

Adobe Target
Pega Platform
7.4
Social collaboration tools
Adobe Target
Pega Platform
7.4

Content Management Capabilties

Adobe Target
Pega Platform
4.5
Content management
Adobe Target
Pega Platform
4.5

Pros

  • Quickly loads the URL of the site you are A/B testing
  • Allows you to select your user group from pre-installed commonly tested user groups, or create your own test group.
  • Allows you to quickly create mock-ups of the A/B examples to test.
Arva Adams profile photo
  • Pega provides frameworks for various domains. This speed-ups the development process.
  • Routing, Notification, Assignment, Escalation - these are inbuilt features in Pega. Without minimal configuration, these can be used to solve business problems.
  • Pega's responsive user interface helps to create software products for different devices.
  • Pega has a very rich support community.
Sankhadeep Basak profile photo

Cons

  • There might be areas where Adobe Test and Target needs some improvements, but I am not aware of them. I really had not issues with it when I was using it.
Abdulrahman Jasim profile photo
  • At time of initial implementation, platform did not support a diverse number of web browsers or mobile web interaction
  • Improved elaboration and understanding of reporting requirements
No photo available

Likelihood to Renew

Adobe Target6.3
Based on 24 answers
I no longer work for the company that I used Adobe Test & Target at.
Laci Long profile photo
Pega Platform9.9
Based on 6 answers
Tool has been already integrated in most our business partners units. We need continuity. Good working relationship with contractors.
Philippe Grain profile photo

Usability

Adobe Target1.1
Based on 4 answers
Can be difficult to learn, but once you understand Mboxes and the nuances of the system it's very user friendly
Brett Johnson profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Target6.1
Based on 4 answers
i don't think we use the full functionalities of the tool, but to use the full functions, it's almost impossible (Too hard)
Petrik Oh profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Target8.0
Based on 3 answers
The bottleneck is never the software program
Brett Johnson profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Target7.0
Based on 6 answers
Customer support isn't really used as I am an internal power user of the tool.
Bryant Hoopes profile photo
Pega Platform8.9
Based on 2 answers
We have received very good support from PEGA from initial phase of the product and it has a very good turnaround time for any issue reported with a respective solution.
Pramod Waingankar profile photo

In-Person Training

Adobe Target8.1
Based on 3 answers
The instructor that came to train us was awesome and this training was very useful. I would recommend it for anyone who is going to be using this software. I only mark it lower because it is an added expense to an already expensive product, and a lot of the training covered the "Target" portion of the software (which again, we didn't use)
Sarah Schick profile photo
No score
No answers yet
No answers on this topic

Online Training

Adobe Target6.1
Based on 3 answers
The training was very easy to understand, however it would have been more useful to my development team than me. It was also primarily over-the-phone, which is never as easy to follow as in-person. We ended up scheduling and paying for an in-person training session to supplement the online/phone training because it wasn't helpful enough.
Sarah Schick profile photo
Pega Platform8.0
Based on 1 answer
The online training is an excellent one, but still it is missing hands on development.
No photo available

Implementation

Adobe Target7.2
Based on 5 answers
Was implemented at our organization before I began working with it.
Brett Johnson profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

Adobe Test & Target is far superior to these other solutions, but is really meant for a more advanced company. Optimizely is better for a startup because of price point and ease of use.
Laci Long profile photo
Pega Platform is the best BPM tool with more modularity, scalability and the best case management features. Very suitable for Banking, health insurance, and finance projects. The platform is used by analysts, developers and a number of other roles within a single Pega implementation project. The Pega product enhancements launched every year reduce a lot of customization. Pega is not suitable for reporting type projects because reporting is not enhanced
Sundeepthi Namana profile photo

Return on Investment

  • Increased bookings.
  • Increased Conversions Rates.
  • Ability to implement personalization models.
  • Integrate with 3rd party solutions such as Jira, Qlikview, etc. but took good bit of development to do.
No photo available
  • So far, Pega has not provided any ROI as I have not reduced my people headcount processing my transactions today.
  • Pega actually increased handling time on our ticket transactions during the adaptation phase. We are now just coming out of that phase and starting to see a tiny bit of how the automation we have built thus far has benefited.
  • I think we erred in that we tried to build too much, at the same time. We aimed for the stars and it opened up the opportunity to overlook a lot of important details. We also tried to build for several interdependent teams at the same time, in our rush to replace our old system. We should have slowed down the build and/or increased the number of resources we had dedicated to building and operational maintenance.
Mona Rishi, PMP profile photo

Screenshots

Adobe Target
Pega Platform

Pricing Details

Adobe Target

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Pega Platform

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details
For the latest information on pricing, visit https://www.pega.com/products/pega-7-platform/pricing