Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Agile CRM
Score 8.5 out of 10
N/A
Agile CRM is a customer relationship management (CRM) software built to make the entire marketing and sales lifecycles more efficient, built around features like sales enablement, marketing automation, social suite, and web engagement.
$14.99
per month per user
BenchmarkONE
Score 8.0 out of 10
Small Businesses (1-50 employees)
BenchmarkONE (formerly Hatchbuck) is an all-in-one sales and marketing software that includes CRM, marketing automation, and email marketing tools. Users can build online forms, manage and segment contacts, engage prospects with relevant follow-up, manage tasks, and track their pipeline.
$0
per month
Nimble
Score 7.7 out of 10
N/A
Nimble is a social customer relationship management (CRM) system with features such as contact management and data-driven analytics.
$15
per month
Pricing
Agile CRMBenchmarkONENimble
Editions & Modules
Starter
$14.99
per month per user
Regular
$49.99
per month per user
Enterprise
$79.99
per month per user
Lite
$0
per month
Pro
$0
Agencies
Special Pricing for Qualifying Agencies
Business
$19.00
Per User Per Month
Offerings
Pricing Offerings
Agile CRMBenchmarkONENimble
Free Trial
NoYesYes
Free/Freemium Version
YesYesNo
Premium Consulting/Integration Services
NoYesNo
Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
Additional DetailsDiscount available for annual billing (34%), and additional discounts available for 2-year plans (40%).
More Pricing Information
Community Pulse
Agile CRMBenchmarkONENimble
Considered Multiple Products
Agile CRM

No answer on this topic

BenchmarkONE
Chose BenchmarkONE
For very basic CRM, email and marketing automation, Hatchbuck is a clear winner on feature set, price and ease of use. Lots of bells and whistles are great if you use them. But many of our clients don't want to learn, maintain and pay for that much technology. However, more …
Nimble
Chose Nimble
Nimble is a 1:1 social CRM -- it's not an email marketing system (although they integrate well with others).
Salesforce - is amazing for reporting -- but to get some of the functions, I think it might be beyond most SMB budgets. Nimble is easier to use.
SimplyCast - integrates …
Features
Agile CRMBenchmarkONENimble
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Agile CRM
3.2
19 Ratings
84% below category average
BenchmarkONE
-
Ratings
Nimble
8.5
30 Ratings
8% above category average
Customer data management / contact management3.619 Ratings00 Ratings9.529 Ratings
Workflow management5.516 Ratings00 Ratings8.428 Ratings
Territory management2.311 Ratings00 Ratings8.724 Ratings
Opportunity management3.416 Ratings00 Ratings8.128 Ratings
Integration with email client (e.g., Outlook or Gmail)1.118 Ratings00 Ratings9.429 Ratings
Contract management4.211 Ratings00 Ratings8.523 Ratings
Quote & order management3.512 Ratings00 Ratings6.621 Ratings
Interaction tracking3.718 Ratings00 Ratings9.227 Ratings
Channel / partner relationship management1.79 Ratings00 Ratings8.126 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Agile CRM
1.8
16 Ratings
124% below category average
BenchmarkONE
-
Ratings
Nimble
8.1
22 Ratings
5% above category average
Case management1.814 Ratings00 Ratings7.922 Ratings
Call center management1.814 Ratings00 Ratings8.220 Ratings
Help desk management1.816 Ratings00 Ratings8.321 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Agile CRM
3.3
19 Ratings
81% below category average
BenchmarkONE
-
Ratings
Nimble
8.7
27 Ratings
11% above category average
Lead management5.518 Ratings00 Ratings8.426 Ratings
Email marketing1.119 Ratings00 Ratings9.026 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Agile CRM
3.6
17 Ratings
73% below category average
BenchmarkONE
-
Ratings
Nimble
8.2
29 Ratings
6% above category average
Task management4.915 Ratings00 Ratings8.529 Ratings
Billing and invoicing management1.410 Ratings00 Ratings8.418 Ratings
Reporting4.417 Ratings00 Ratings7.725 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Agile CRM
1.4
18 Ratings
138% below category average
BenchmarkONE
-
Ratings
Nimble
8.9
27 Ratings
15% above category average
Forecasting1.314 Ratings00 Ratings8.923 Ratings
Pipeline visualization1.916 Ratings00 Ratings8.827 Ratings
Customizable reports1.117 Ratings00 Ratings9.023 Ratings
Customization
Comparison of Customization features of Product A and Product B
Agile CRM
4.1
19 Ratings
61% below category average
BenchmarkONE
-
Ratings
Nimble
8.6
29 Ratings
11% above category average
Custom fields3.919 Ratings00 Ratings9.029 Ratings
Custom objects6.013 Ratings00 Ratings8.322 Ratings
Scripting environment1.49 Ratings00 Ratings8.518 Ratings
API for custom integration5.011 Ratings00 Ratings8.820 Ratings
Security
Comparison of Security features of Product A and Product B
Agile CRM
5.9
16 Ratings
35% below category average
BenchmarkONE
-
Ratings
Nimble
9.3
26 Ratings
10% above category average
Single sign-on capability5.915 Ratings00 Ratings9.424 Ratings
Role-based user permissions5.916 Ratings00 Ratings9.324 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Agile CRM
3.0
12 Ratings
85% below category average
BenchmarkONE
-
Ratings
Nimble
8.4
29 Ratings
12% above category average
Social data3.012 Ratings00 Ratings8.429 Ratings
Social engagement3.012 Ratings00 Ratings8.429 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Agile CRM
5.2
14 Ratings
36% below category average
BenchmarkONE
-
Ratings
Nimble
8.8
25 Ratings
16% above category average
Marketing automation6.514 Ratings00 Ratings8.725 Ratings
Compensation management3.89 Ratings00 Ratings8.919 Ratings
Platform
Comparison of Platform features of Product A and Product B
Agile CRM
8.3
14 Ratings
9% above category average
BenchmarkONE
-
Ratings
Nimble
8.3
27 Ratings
9% above category average
Mobile access8.314 Ratings00 Ratings8.327 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Agile CRM
-
Ratings
BenchmarkONE
5.2
29 Ratings
31% below category average
Nimble
-
Ratings
WYSIWYG email editor00 Ratings5.126 Ratings00 Ratings
Dynamic content00 Ratings4.221 Ratings00 Ratings
Ability to test dynamic content00 Ratings4.121 Ratings00 Ratings
Landing pages00 Ratings4.016 Ratings00 Ratings
A/B testing00 Ratings8.910 Ratings00 Ratings
Mobile optimization00 Ratings8.912 Ratings00 Ratings
Email deliverability reporting00 Ratings3.328 Ratings00 Ratings
List management00 Ratings4.329 Ratings00 Ratings
Triggered drip sequences00 Ratings4.310 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Agile CRM
-
Ratings
BenchmarkONE
4.0
29 Ratings
47% below category average
Nimble
-
Ratings
Lead nurturing automation00 Ratings3.229 Ratings00 Ratings
Lead scoring and grading00 Ratings4.329 Ratings00 Ratings
Data quality management00 Ratings4.327 Ratings00 Ratings
Automated sales alerts and tasks00 Ratings4.327 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Agile CRM
-
Ratings
BenchmarkONE
7.5
13 Ratings
1% above category average
Nimble
-
Ratings
Calendaring00 Ratings7.99 Ratings00 Ratings
Event/webinar marketing00 Ratings7.110 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Agile CRM
-
Ratings
BenchmarkONE
3.9
22 Ratings
51% below category average
Nimble
-
Ratings
Social sharing and campaigns00 Ratings6.49 Ratings00 Ratings
Social profile integration00 Ratings1.422 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Agile CRM
-
Ratings
BenchmarkONE
3.7
28 Ratings
56% below category average
Nimble
-
Ratings
Dashboards00 Ratings3.327 Ratings00 Ratings
Standard reports00 Ratings1.019 Ratings00 Ratings
Custom reports00 Ratings6.814 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Agile CRM
-
Ratings
BenchmarkONE
5.5
22 Ratings
2% above category average
Nimble
-
Ratings
API00 Ratings2.015 Ratings00 Ratings
Role-based workflow & approvals00 Ratings8.013 Ratings00 Ratings
Customizability00 Ratings2.621 Ratings00 Ratings
Integration with Salesforce.com00 Ratings6.74 Ratings00 Ratings
Integration with Microsoft Dynamics CRM00 Ratings6.95 Ratings00 Ratings
Integration with SugarCRM00 Ratings6.95 Ratings00 Ratings
Best Alternatives
Agile CRMBenchmarkONENimble
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
LocaliQ
LocaliQ
Score 8.7 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.0 out of 10
LocaliQ
LocaliQ
Score 8.7 out of 10
Creatio
Creatio
Score 9.0 out of 10
Enterprises
Creatio
Creatio
Score 9.0 out of 10

No answers on this topic

Creatio
Creatio
Score 9.0 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
Agile CRMBenchmarkONENimble
Likelihood to Recommend
4.1
(20 ratings)
3.0
(32 ratings)
7.0
(33 ratings)
Likelihood to Renew
10.0
(2 ratings)
8.7
(23 ratings)
7.0
(3 ratings)
Usability
2.1
(10 ratings)
8.2
(4 ratings)
8.0
(19 ratings)
Availability
10.0
(1 ratings)
8.5
(4 ratings)
-
(0 ratings)
Performance
10.0
(1 ratings)
6.4
(1 ratings)
-
(0 ratings)
Support Rating
1.1
(10 ratings)
9.1
(3 ratings)
9.8
(19 ratings)
Online Training
10.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
Implementation Rating
10.0
(1 ratings)
8.2
(2 ratings)
-
(0 ratings)
Configurability
10.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
Ease of integration
10.0
(1 ratings)
8.1
(2 ratings)
-
(0 ratings)
Product Scalability
10.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
Vendor pre-sale
10.0
(1 ratings)
-
(0 ratings)
-
(0 ratings)
User Testimonials
Agile CRMBenchmarkONENimble
Likelihood to Recommend
Agile CRM
Agile CRM is well suited if an existing customer business process is defined or drafted thoroughly. Agile allowed automating workflows and marketing to improve lead management and suppress tedious tasks so users can focus on more important matters. However, Agile CRM costs can increase significantly if you want additional features and customizations. If you know what you're doing with CRMs and marketing automation or customer contracts and management then AgileCRM is worth a try.
Read full review
BenchmarkONE
Hatchbuck is great for small to mid size businesses that are really looking to keep track of their progress with their sales leads as well as their existing customers, as well as tracking the activity their customers are taking from their communications, and automate their sales and marketing funnel as much as possible. We are a SaaS company (software as a service), with sales that range from teeny tiny to very big fish so it's been an easy tool to work with to make sure we are communicating with clients based on their size and needs.
Read full review
Nimble
This tool is suitable for all sizes of organizations since it has the capacity to manage customer relations in the best possible way. Its features like task management, reports, social collaboration, and forecasting are always considered important for CRM and they all work without causing any trouble. But its Reports need to be more elaborate and its interface should be made easier and less tricky.
Read full review
Pros
Agile CRM
  • The set-up was simple. We ran into a snag with my domain verification, but Agile support worked with me to get it resolved.
  • I love being able to create several scripts based on persona. You can easily use a rule to display the appropriate script for each contact.
  • Even team members new to CRM were able to grasp it and be efficient within a few hours - it's simple to navigate.
Read full review
BenchmarkONE
  • The product is simple to use but can be as complex as you would like it to be.
  • Customer service and support are great. Always responsive and quick to find a solution.
  • The email templates and instructional videos have been helpful.
  • They definitely understand marketing and have created a simple system to support content delivery.
Read full review
Nimble
  • Importing contacts in the CRM is very much consist of easy steps.
  • It allows me to create, edit and view contacts records anywhere from the web.
  • It is helping me to stay organized in terms of marketing needs and providing real-time information automatically.
  • it is playing an excellent role in managing our all relations.
Read full review
Cons
Agile CRM
  • The email template building tool is inflexible although it is simple to use and looks nice if you can work within its parameters.
  • Customer Support is not committed to finding answers and providing the best solutions. Many times each support person has a different answer or fixing a bug will take up to 2 weeks to address. They do not seem to understand that they are an online marketing platform that requires solutions within hours (or maybe days) and not weeks.
  • At some point in mid-2021, the process for sending out emails to 10s of thousands of contacts stopped functioning as simply and effectively as it had in the past. My staff (which I use as test cases) was no longer receiving emails, even though it showed in the system that they had received it (and no, it wasn't in spam). The bandaids that they provided me would work for one or two mailings and then stop working again. I was regularly trying to get customer support to find my answers but they were never able to solve my problem. The basic functionality that I appreciated - sending out nicely formatted email newsletters - is now completely gone and the platform is useless for our needs.
  • The reporting tools are awful and poorly configured. Querying on groups of people is inconsistent and inaccurate. There is no segmentation feature that I found that was actually effective.
Read full review
BenchmarkONE
  • They may be a little behind the curve when it comes to some of the advanced features, such as integrating various calendars and e-mail clients.
  • I would like to see them more integrated with social media platforms, such as keeping track of social media activity and adding more platforms that they track within a record.
  • The onboarding process was a bit bumpy and took much longer than expected.
Read full review
Nimble
  • Nimble's storage space is very sparse, but we have found that it can be expanded at an additional cost.
  • Their mobile application is not as good as some of us expected, and we strongly recommend improving it to make it work effectively.
Read full review
Likelihood to Renew
Agile CRM
There was a little bit of a learning curve and some bumps along the way to managing this platform, but AgileCRM appears to be responsive to any challenges that arise, which I consider to be of vital importance.
Read full review
BenchmarkONE
In case you can't tell, we are in love with Hatchbuck software. Could it be improved? Of course it could, but, based on our current needs, and the needs of our existing and targeted clients so far, Hatchbuck presents the best fit option available. As a partner we are looking to grow with Hacthbuck into the future.
Read full review
Nimble
It's truly a great system if you get it for the right reasons. Don't expect it to do everything a mid market organization would require but for any small business or mid to large organizations which would like to integrate to it for the social insights capabilities this is a leading solution which can add value immediately
Read full review
Usability
Agile CRM
Until the email issues are resolved I cannot recommend agile for any function. The email delivery rate has halved in the last six months and halved again in the last two with no resolution in sight. The customer service discussions start from zero information anytime suggesting agile are not writing notes or using a ticketing system to track customers' complaints. This results in our staff having to send emails manually and defeating the purpose of the system.
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BenchmarkONE
Hatchbuck offers on-boarding, training, and has a suite of videos, which makes it super easy to get started. As with any software that is the key. Have a plan, stay focused, and get started. Once, you begin to play with Hatchbuck you will see that it is very user friendly.
Read full review
Nimble
The platform has more advantages and positives as compared to challenges or negatives in comparison to other comparable products and platforms available in the marketplace. It was extremely easy to get started with the initial deployment which makes the choice much clearer. Finally its tight integration not just with Microsoft O365 suite, but also with [the] most popular social media platforms available makes it a very favorable platform in its domain.
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Reliability and Availability
Agile CRM
The training sessions are very helpful, because you have specialist that is available to answer any questions, guide you and coach you on how to dominate a certain feature of the platform. That being said,Whenever I have an issue that needs to be resolved, I can send email or call a support line. I usually use the support line.
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BenchmarkONE
There has never been any downtime for Hatchbuck, which is very reassuring for me as I market and recruit strenuously for the University at Albany's executive Weekend MBA Program. Hatchbuck team members have also been available when I have reached out to them with questions or issues. With one exception, where one of my e-mails became lost in the Internet "black hole," they have gotten back to me in very timely fashion!
Read full review
Nimble
No answers on this topic
Performance
Agile CRM
The performance of AgileCRM has been acceptable to date. I'm pleased with the ability to modify leads in the system and search for them and add groups to campaigns.
Read full review
BenchmarkONE
No answers on this topic
Nimble
No answers on this topic
Support Rating
Agile CRM
The technical support of this software I liked a lot because whenever we need help to solve any problem or even to answer any questions about the software, Agile CRM's support was quick and efficient and guided us on the best solution to solve the problem. I admire and respect that a lot.
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BenchmarkONE
I always get a response within 24 hours, unless I ask on a weekend. The team seems to work together to resolve my issues, answer my questions, and update me on changes. In fact, they have even connected [with] me to ask how they can improve the Hatchbuck software and their service. This is why I love them so much.
Read full review
Nimble
It was productive to be able to access remote support sessions from nimble employees, whom we decided to contact to have one of the features mentioned above explained to us. They were methodical and easy to explain solutions, so we recommend them for any kind of doubt.
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Online Training
Agile CRM
Each section of the AgileCRM platform has an instructional video that describes in detail all of the features of that section. I found this to be very instructional way to learn about each section. Whenever I had more questions, I could always schedule a conference call with a tutor..
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BenchmarkONE
No answers on this topic
Nimble
No answers on this topic
Implementation Rating
Agile CRM
Once I get everything set up, everything started to flow and I can see the major benefit of this platform to my business
Read full review
BenchmarkONE
Overall very satisfied. More sample please.
Read full review
Nimble
No answers on this topic
Alternatives Considered
Agile CRM
It was able to do most of the functions needed but was the most cost-effective to get us started. If you are a new company and looking to get started with a CRM start here for a year or two and when you have the money you can pay for one of the bigger players. This platform will give you all you need to be successful. We have been using it for 2 years and we profited more each year.
Read full review
BenchmarkONE
I have had more experience with Hatchbuck, and was introduced to it through someone who is quite familiar. My perspective is that for the money, Hatchbuck does all it needs to, and does it well. I'm sure there are comparable products, but this is the first one that I found user friendly enough to be able to use it consistently
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Nimble
Nimble has proven to be a positive and well-respected application within our company for setting us up for success at building personal and meaningful associations with decision makers. It has been a significant reason why we have gained acceptance and trust from those who we have introduced ourselves to over time. The ability to feel a true understanding of our prospects and customers as real human beings with unique interests and common aspirations opens up doors of valuable conversation. The other options that were reviewed and considered provided many of the common ways from the past that stored CRM information. This method was much more of a static representation of the real interactions made between a company or salesperson with the prospects and customers. Nimble has brought back what should never have been lost - being like neighbors who spoke to each other about more things than just business.
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Scalability
Agile CRM
This products Starts with a free Limited version. You can upgradeTo an affordable paid version with minimal features. There's also an enterprise version which is what I have. It's much more expensive, however it allows me to access the full range of features available.
Read full review
BenchmarkONE
No answers on this topic
Nimble
No answers on this topic
Return on Investment
Agile CRM
  • It may be me but I spent a disproportionate amount of time figuring out how to derive more ROI from Agile CRM. The functionality and facilities were there but I eventually gave up as it was taking too much time and attention.
Read full review
BenchmarkONE
  • It saved us time, as we were able to centralize our marketing and sales efforts
  • It helped close more sales, through nurturing funnels
  • Since it has options to create sales-related tasks, it helped our team be on top of all new prospects and provide timely information
Read full review
Nimble
  • Time-Saving is one of the biggest ROIs for me. 30-60 minutes a day means I can focus on more marketing, sales, or client work.
  • A soft ROI is in better contact relationships. People are often impressed that I follow-up after meetings, and especially when they say to contact them in 6 months or next year.
Read full review
ScreenShots

Agile CRM Screenshots

Screenshot of a contact in Agile CRMScreenshot of the Agile CRM dashboardScreenshot of tasks, in Agile CRMScreenshot of Agile CRM reportingScreenshot of stages of a campaign, presented in Agile CRM

BenchmarkONE Screenshots

Screenshot of See your progress at a glance. BenchmarkONE's dashboard gives you valuable insight into which areas of sales and marketing you should focus on the most.Screenshot of BenchmarkONE's small business CRM makes it simple to track and manage all of your contacts in one spot. BenchmarkONE notifies you when important tasks are due and even sends you hot lead alerts when prospects are ready to buy.Screenshot of Automatically track the pages your contacts have visited on your site, the emails they have been sent, the emails they've opened and the links they've clicked.  Understand their interests to put relevant conversations with prospects and customers at your fingertips.Screenshot of Setting up Email Nurturing campaigns are a snap in BenchmarkONE. You can easily drip relevant content to sales leads and contacts that nurtures them throughout the entire buying process, saving you valuable time and skyrocketing response rates.Screenshot of Create great looking emails using BenchmarkONE's drag and drop email builder, or select a template from our extensive email template library.