Apollo.io vs. Freshsales

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.5 out of 10
N/A
Apollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.
$59
per month per user
Freshsales
Score 8.9 out of 10
N/A
Freshsales is a sales force automation solution for sales teams. It provides features that help salespeople to attract quality leads, engage in contextual conversations, drive deals with AI-powered insights, and nurture customer relationships. With built-in email, phone, chat, and telephony, Freshsales gives sales teams more time for selling by automating the sales process. It includes Freddy AI, salespeople can get insights into the best deals to go after and what actions to take and predict…
$11
per month per user
Pricing
Apollo.ioFreshsales
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
Growth
$11
per month per user
Pro
$47
per month per user
Enterprise
$71
per month per user
Offerings
Pricing Offerings
Apollo.ioFreshsales
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.A discount is offered for annual billing.
More Pricing Information
Community Pulse
Apollo.ioFreshsales
Considered Both Products
Apollo.io
Chose Apollo.io
If you're a call-heavy organization, ZoomInfo is way better for you, in my opinion. If you're somebody that's just looking for emails and the right person to reach out to, then Apollo.io works well. It's going to depend on your industry, so I use a mix of both. I feel like the …
Chose Apollo.io
We found the contact data from Apollo.io was more reliable than Instantly.ai. We used Instantly.ai for about 6 months before stopping our use of it. Growbots doesn't give you as much volume for the same price at Apollo.io. However, we did close sales with Growbots, and we did …
Chose Apollo.io
Way more accurate than both of the other programs.
Chose Apollo.io
Better package options and filters
Chose Apollo.io
Compared to ZoomInfo, Apollo.io offers comparable data coverage at a fraction of the cost with a more intuitive interface. Against Common Room, Apollo.io is more outbound-execution focused while Common Room excels at signal aggregation. Warmly serves a different real-time …
Chose Apollo.io
My company chose Apollo.io but I do prefer it because of the UI and customer service.
Chose Apollo.io
We liked Apollo.io's interface and easy to understand pricing structure more than the rest. We also felt that Apollo.io's value was higher as it included a lot of other features that we currently aren't taking advantage of for the same if not lower price than its competitors. I …
Chose Apollo.io
Apollo.io was recommended to me as it was a preferred source for lead generation.
Chose Apollo.io
Apollo.io's ability to push contacts directly through our CRM makes outreach a breeze. The pricing has been our biggest decision factor, I've found it to be the cheapest with the same if not more features. I've used their competitors in the past and I always opt to use …
Chose Apollo.io
Apollo.io’s lists are higher quality and deliver ability is better.
Chose Apollo.io
We have integrated Hubspot with Apollo.io. Apollo.io is great but the CRM tools of Hubspot are better for our use.
Chose Apollo.io
Apollo.io is great for getting the exact contact info that these AI tools will not provide. They won't provide names or contact information.
Chose Apollo.io
Apollo has everything with in it and does not require any extra integration and extra tools to be purchased to manage emails, pipelines and does not need to depend on excell sheets for managing everything. It increase productivity and also help me getting right party contact …
Chose Apollo.io
I think Apollo.io has better data than some of the leads we've found through LinkedIn
Chose Apollo.io
I started with Apollo.io, and it was initially overwhelming, but I got the hang of it.
Chose Apollo.io
Cannot provide at this time a full scope, but generating leads is the best so far.
Chose Apollo.io
We've evaluated ZoomInfo, Outreach, Salesloft, and HubSpot Sales Hub as Apollo.io alternatives. Apollo.io won out with its unified interface for lead gen, AI messaging, and analytics—reducing tool switches, costs by 30%, and ramping up outreach speed. No other matched its …
Chose Apollo.io
Apollo.io is usually better than saleshandy and Lusha because it does many sales tasks in one platform. Lusha is mainly used to find contact details like emails and phone numbers, and saleshandy is mostly used for sending cold email campaigns. Apollo.io, however, combines both …
Chose Apollo.io
I used Growbots for year many years ago, it landed me exactly one client. Apollo.io is much easier to use and has gotten me way more results.
Chose Apollo.io
Apollo is much better than lemlist because it gives you more comprehensive offerings in terms of CRM, automated messages, and the UI is much easier and better.
Chose Apollo.io
Similar, much more affordable for the same type of product.
Freshsales
Chose Freshsales
There is a bit of learning curve required for SugarCRM and Microsoft Dynamics.
Also, admin activities are not easy to navigate and understood, wherein it is very simplified, easy to learn in the case of Freshsales.
Chose Freshsales
Freshworks CRM provides more user tools, whereas Zoho CRM is more of a database. Freshworks CRM is more interactive with reporting, task reminders, deal stage flow charts and more to keep clients better organized and moving through the sales process. Zoho CRM did not meet all …
Chose Freshsales
It's Was Quite easy to implement accross the organization which was not the Case with Microsoft dynamics.
It is used Much efficiently with the Mobile and Transparency among the different departments was Clear.
Chose Freshsales
Freshworks CRM looks fresh (No pun intended) and feels 3 dimensional. Zoho CRM is good too, but I'd recommend Freshworks for its pricing and how customizable it is. You get immediate assistance from the Freshworks team and is just a click away. You also get faster response on …
Chose Freshsales
What sold me was the ability to integrated the sales engagement with the CRM to have everything in one place.
Chose Freshsales
We are a smaller company and simply were not seeing the value in what we were paying Salesforce. We needed a robust opportunity and lead management system that was affordable and [Freshworks CRM (formerly Freshsales)] has provided us with that. We are now able to track leads, …
Chose Freshsales
I haven't used Hubspot or Salesforce myself, but I compared the pricing and as you scale up both of those other services are overpriced compared to Freshsales. Once you get started with a CRM it's very difficult to switch, so I recommend starting with Freshsales so you can …
Chose Freshsales
For what we needed, Microsoft's product wasn't even close. Terribly expensive, difficult to set up and maintain.
Chose Freshsales
Price, special offers
Support in our local place via partners
Simplicity of use
Chose Freshsales
Zoho CRM: very very slow and cumbersome to use
Salesforce: It is a giant with a lot of features, but very complicated for an SMB
HubSpot: Lacks lots of advanced features that Freshsales has
Chose Freshsales
Freshsales stacks up almost at the same pricing and feature set but does fall short in 3rd party API integration as compared to several of the above listed software, but is still the only one available free of cost entirely if a small firm or a startup requires itself not to …
Chose Freshsales
Freshsales was better than all the above for us but tied with Zoho. Zoho won because of its countless add-on apps, not because of price. However, price-wise, it was better than all the rest for what you get with Freshsales. For us, the main benefit of Freshsales was …
Chose Freshsales
Definitely, with Salesforce, you can obtain a lot more integrations, reports, customizations, but Freshsales can assure the control of your sales targets perfectly for one-third of the SalesForce price.
Chose Freshsales
Freshsales is more cost-effective and easier to navigate than salesforce. It also doesn’t punish you for growing from a startup to SME (salesforce prices quadruple when you go into the next bracket of users). On top of this, the support from Freshsales is brilliant, and you can …
Chose Freshsales
I think there isn't really a comparison. Freshsales was the clear winner when it came to choosing our CRM. From a cost to benefit ratio, it just wasn't an option to go with anything else. It is the most used application within our company. We do a Freshsales clean up every …
Chose Freshsales
Freshsales had more features, especially the ability to do email campaigns, which was a key feature for me. That was a deal-breaker. Pipedrive had a nice UI and was easy to use, but it was mostly focused on pipeline management, so overall it lacked many of the features found in …
Chose Freshsales
I haven't used other products. We are currently very happy with FreshSales.
Chose Freshsales
It's definitely a good platform for companies with a manageable sales team size.
Chose Freshsales
We chose Freshsales for the Email campaign and tracking feature, the ease of product managing, and pricing.
Chose Freshsales
Freshsales is easier to use and cheaper.
Features
Apollo.ioFreshsales
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
8.1
Ratings
5% above category average
Freshsales
-
Ratings
Advanced search8.40 Ratings00 Ratings
Identification of new leads8.20 Ratings00 Ratings
List quality7.80 Ratings00 Ratings
List upload/download8.40 Ratings00 Ratings
Ideal customer targeting8.00 Ratings00 Ratings
Load time/data access8.10 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
8.2
Ratings
5% above category average
Freshsales
-
Ratings
Contact information8.30 Ratings00 Ratings
Company information8.40 Ratings00 Ratings
Industry information8.00 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.8
Ratings
5% above category average
Freshsales
-
Ratings
Lead qualification process7.90 Ratings00 Ratings
Smart lists and recommendations7.50 Ratings00 Ratings
Salesforce integration8.10 Ratings00 Ratings
Company/business profiles8.10 Ratings00 Ratings
Alerts and reminders7.70 Ratings00 Ratings
Data hygiene7.50 Ratings00 Ratings
Automatic data refresh7.50 Ratings00 Ratings
Tags7.80 Ratings00 Ratings
Filters and segmentation8.20 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
7.7
Ratings
3% above category average
Freshsales
-
Ratings
Sales email templates7.50 Ratings00 Ratings
Append emails to records7.90 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Apollo.io
-
Ratings
Freshsales
9.6
Ratings
20% above category average
Customer data management / contact management00 Ratings10.00 Ratings
Workflow management00 Ratings8.80 Ratings
Territory management00 Ratings10.00 Ratings
Opportunity management00 Ratings10.00 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings10.00 Ratings
Quote & order management00 Ratings8.80 Ratings
Interaction tracking00 Ratings9.40 Ratings
Channel / partner relationship management00 Ratings10.00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Apollo.io
-
Ratings
Freshsales
10.0
Ratings
25% above category average
Lead management00 Ratings10.00 Ratings
Email marketing00 Ratings10.00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Apollo.io
-
Ratings
Freshsales
8.4
Ratings
8% above category average
Task management00 Ratings8.80 Ratings
Reporting00 Ratings8.10 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Apollo.io
-
Ratings
Freshsales
8.3
Ratings
7% above category average
Forecasting00 Ratings8.10 Ratings
Pipeline visualization00 Ratings8.80 Ratings
Customizable reports00 Ratings8.10 Ratings
Customization
Comparison of Customization features of Product A and Product B
Apollo.io
-
Ratings
Freshsales
8.9
Ratings
14% above category average
Custom fields00 Ratings8.50 Ratings
Custom objects00 Ratings8.10 Ratings
API for custom integration00 Ratings10.00 Ratings
Security
Comparison of Security features of Product A and Product B
Apollo.io
-
Ratings
Freshsales
10.0
Ratings
17% above category average
Single sign-on capability00 Ratings10.00 Ratings
Role-based user permissions00 Ratings10.00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Apollo.io
-
Ratings
Freshsales
9.0
Ratings
16% above category average
Mobile access00 Ratings9.00 Ratings
Best Alternatives
Apollo.ioFreshsales
Small Businesses
Lead411
Lead411
Score 8.3 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Lead411
Lead411
Score 8.3 out of 10
Creatio
Creatio
Score 9.3 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
Creatio
Creatio
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Apollo.ioFreshsales
Likelihood to Recommend
8.6
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
8.7
(0 ratings)
-
(0 ratings)
Usability
8.3
(0 ratings)
10.0
(0 ratings)
Support Rating
7.0
(0 ratings)
7.0
(0 ratings)
Implementation Rating
5.5
(0 ratings)
-
(0 ratings)
User Testimonials
Apollo.ioFreshsales
Likelihood to Recommend
Ideally, you can organize your list of potential clients based on various criteria, such as business unit, economic sector, location (by country or city), company size, etc. I have tested this with companies in my country and confirmed that the results are genuine, provided the contacts are verified. El mejor escenario es que puedes organizar la lista de clientes potenciales basado en muchos ítems como: unidad de negocio, sector económico, ubicación (por país o ciudad), tamaños de las empresas, etc. Lo he probado con empresas de mi país y he certificado que los resultados son reales si son contactos verificados. This review was originally written in Spanish and has been translated into English using a third-party translation tool. While we strive for accuracy, some nuances or meanings may not be perfectly captured.
Read full review
Generally speaking for small to mid sized team I really cannot recommend it enough. It has an excellent feature set, good amount of integrations, fairly customisable and backed by solid support. And the pricing is very competitive too. I feel like if your team is larger than that, you might want to look at other alternatives but for teams that size, its really perfect.
Read full review
Pros
  • Firstly, finding the details of the potential customers that is there name, designation email and phone number since these are the most important cases most of the times I can get this data in Apollo.io
  • I can pull the bulk data of the targeted organization, or I can pull the emails based on the location and job titles
  • Apart from the email capture, the thing which helpful is that the email sequence can find emails and send emails in Apollo.io itself and also the report and the dashboard are so clean
  • Friendly UI and UX Apollo.io was the first tool which I used. Since then I'm still using Apollo.io for easy understanding
Read full review
  • Leads: organization, capture, integration
  • Sales: organization, intelligent data about metrics, forecast
  • APIs are very simple and stable to use, Zapier and 3ªpart integrations provided
  • User experience, almost no training is needed to use the solution, more over, a great app for iOS and Android
Read full review
Cons
  • Apollo.io's sync to Salesforce is incredibly finnicky and created a large number of duplicates.
  • Apollo.io's workflow functionality is rigid and doesn't play nicely with middleware like Zapier.
  • Apollo.io is focused on helping you spin up many different emails and phone numbers in a spammy manner instead of focusing on domain reputation.
Read full review
  • Persistent and pervasive down time
  • Lack of scalable integrations with data source (e.g., their Segment integration is barely functional and they won't improve it)
  • Slow and unhelpful customer service
  • Account management doesn't understand our business or what we're trying to accomplish
  • Email campaign feature is barely functional and only allows you to have 10 campaigns, even with the most expensive plan
  • Lead and contact records have gone missing and FreshSales is unable to recover data
Read full review
Likelihood to Renew
at this moment Apollo.io seems to be the perfect tool that has mastered all aspects of outbound marketing and CRM to handle and manage sales cycle.
Read full review
No answers on this topic
Usability
There is a learning curve with Apollo.io, but it's not overwhelming. There's simply a lot of functionality, so it takes a bit to learn the navigation and feature set. I wouldn't let that scare you, though, as there's an AI chat to help you find what you're looking for.
Read full review
I would give Freshworks CRM's overall usability a 7 out of 10. Although the software has improved since we first obtained it, it still could use improvements to make functionality more intuitive and easier for the average user. It is not that challenging but there is definitely a learning curve
Read full review
Support Rating
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
Read full review
When you initially log in to Freshworks, you get snippets to guide you on how to set up. You have a chat option on every page so you can reach out to the support agent and get your issues resolved in real time. The agents are fast, responsive, and experienced in handling even a person who introduced CRM to the world...
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Alternatives Considered
If you're a call-heavy organization, ZoomInfo is way better for you, in my opinion. If you're somebody that's just looking for emails and the right person to reach out to, then Apollo.io works well. It's going to depend on your industry, so I use a mix of both. I feel like the Apollo.io extension works a lot better than ZoomInfo because ZoomInfo always gives you a lot of errors, and sometimes it doesn't work or load. For the most part, Apollo.io does, and I never have an issue with the extension as well.
Read full review
We are a smaller company and simply were not seeing the value in what we were paying Salesforce. We needed a robust opportunity and lead management system that was affordable and [Freshworks CRM (formerly Freshsales)] has provided us with that. We are now able to track leads, opportunities and funnels easily and quickly report on these to senior staff who rely on this information for their board meetings.
Read full review
Return on Investment
  • Apollo.io has helped me find a good set of new target audience for the business that I am in, essentially helping me build a prospective line and grow my lead database by 25 to 30% where I lack a certain skill
  • The Apollo.io quality of the data that it has is significantly better through other competitors like Lusha and others
  • In terms of the revenue increase, there have been certain instances where I have found a new acquirer that essentially I would not have found in a general scenario and that has help me generate from the new identified lead
Read full review
  • Freshsales has definitely had a positive impact on our sales. It's difficult to nail down the ROI it has generated, but it's well worth the cost.
  • The savings is mostly in time spent on lead and client follow up, so we can handle more leads and projects with a smaller team.
Read full review
ScreenShots

Apollo.io Screenshots

Screenshot of people, appearing in ApolloScreenshot of Apollo's data enrichment dashboardScreenshot of a view of unified customer dataScreenshot of Apollo's AI-assisted meetings

Freshsales Screenshots

Screenshot of Contact viewScreenshot of DashboardsScreenshot of WorkflowsScreenshot of Lead Sc