Apollo.io vs. Nooks

If a company is looking to do higher volume email and phone outreach, Apollo.io is a good tool. I would recommend first verifying if this type of outreach works with your offering. If it does, this tool will be very helpful for you.

Incentivized

Teams who work remote, Managers who want to listen to cold calls and coach someone live, or encourage a team member TO work with them in the same space.

Incentivized

• Firstly, finding the details of the potential customers that is there name, designation email and phone number since these are the most important cases most of the times I can get this data in Apollo.io
• I can pull the bulk data of the targeted organization, or I can pull the emails based on the location and job titles
• Apart from the email capture, the thing which helpful is that the email sequence can find emails and send emails in Apollo.io itself and also the report and the dashboard are so clean
• Friendly UI and UX Apollo.io was the first tool which I used. Since then I'm still using Apollo.io for easy understanding

Incentivized

• Call quality is usually good
• The recordings and transcriptions are helpful
• The lobby set up is a great system to collab/talk to coworkers

Incentivized

• Apollo.io's sync to Salesforce is incredibly finnicky and created a large number of duplicates.
• Apollo.io's workflow functionality is rigid and doesn't play nicely with middleware like Zapier.
• Apollo.io is focused on helping you spin up many different emails and phone numbers in a spammy manner instead of focusing on domain reputation.

Incentivized

• Easier access to previous call data if you have connected with the prospect before
• LinkedIn more accurately updated and accessible
• recommended next steps based on call disposition

Incentivized

at this moment Apollo.io seems to be the perfect tool that has mastered all aspects of outbound marketing and CRM to handle and manage sales cycle.

Incentivized

I gave it a 7 because it doesn't help you out if you're an organization that's call-heavy, because a lot of times the numbers aren't the best. It's not accurate. If you're somebody who's email and outbound and your goal is to find that, then that's cool. It works well for it. Some of the features, the AI tools, and some additional features they have are just too complex. Sometimes it's easy to use, but at the same time, there are tools that are not efficient, and it's like, "Where is this coming from?"Especially if you're looking for your niche, whatever industry you're in, and the target word, sometimes it can't find it. You can see what people are searching for, and it just doesn't add up. If you're trying to get very, very detailed, it's not the best. Sometimes it's going to depend on your industry, of course.

Incentivized

Nooks is very user friendly and intuitive, especially after the recent update. it integrates seamlessly with other tools in the tech stack and communicates almost instantly. If you were to run into issue, the Nooks support team are fast to address and resolve. Also, Nooks reps are always open to trainings and refreshers on the platform.

Incentivized

The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.

Incentivized

In terms of Apollo.io, the easiest part is its integration and versatility in handling data. LinkedIn NAVIGATOR, on the other hand, is also a decent tool, but it’s significantly more expensive than Apollo.io and Lusha, especially when considering a decent set of data. However, it’s somewhat incomplete when compared to Apollo.io.

Incentivized

We used to use Orum but decided to switch due to the number of issues we would see whether it was with connect rates, dial to connect times, and the amount of technical difficulties. Nooks outperforms Orum in every aspect especially around the reporting and analytics as Nooks goes into much more detail.

Incentivized

• Helped to book 30 meetings in 30 days.
• It's very easy to learn.
• We sign our new clients based on the list of accounts in the industry that Apollo.io provides. This gives us a clear picture to identify which industry to target.

Incentivized

• Positive: Connect rates and 60 second conversations held
• Positive: More meeting conversion from calls (still dominant via email)
• Negative: I think more NAMER regions experience it but it has to do with Gong Engage functionality like with wrong dispositions

Incentivized