Apollo.io vs. Nooks

Apollo.io played big role for us in saving $$$ by bringing data mining, AI Email Writing and acting as CRM altogether...for small to medium organization they can surely rely on Apollo.io...and it is doing things mostly right with some room for improvement for sure. Sales and Marketing team saves time in getting their emails drafted based on prompts, list of contacts they can fetch in minutes of time, earlier we used to have seperate tool just to mine data, then we used to upload the CSV file to email marketing tool, then we used to draft email...for all these process we were using three different tools - Apollo.io brought everything under one umbrella.

Incentivized

Teams who work remote, Managers who want to listen to cold calls and coach someone live, or encourage a team member TO work with them in the same space.

Incentivized

• Firstly, finding the details of the potential customers that is there name, designation email and phone number since these are the most important cases most of the times I can get this data in Apollo.io
• I can pull the bulk data of the targeted organization, or I can pull the emails based on the location and job titles
• Apart from the email capture, the thing which helpful is that the email sequence can find emails and send emails in Apollo.io itself and also the report and the dashboard are so clean
• Friendly UI and UX Apollo.io was the first tool which I used. Since then I'm still using Apollo.io for easy understanding

Incentivized

• Call quality is usually good
• The recordings and transcriptions are helpful
• The lobby set up is a great system to collab/talk to coworkers

Incentivized

• There are certain features about prospecting that require updates. For example, if people switch organisations, it should be automatically requesting the new email or new contact data for a particular contact in order to be updated in the system
• The lead databases that are created if their new addition should automatically be updated in the list that I created with Apollo.io

Incentivized

• Easier access to previous call data if you have connected with the prospect before
• LinkedIn more accurately updated and accessible
• recommended next steps based on call disposition

Incentivized

at this moment Apollo.io seems to be the perfect tool that has mastered all aspects of outbound marketing and CRM to handle and manage sales cycle.

Incentivized

Apollo.io does provide campaign setup help and made my SDRs team's life easier, with the use of lead enrichment, lead distribution, I can manage my team from a single dashboard. It also comes with CRM that helps me navigate the progress on leads and what my SDRs progress.

Incentivized

Nooks is very user friendly and intuitive, especially after the recent update. it integrates seamlessly with other tools in the tech stack and communicates almost instantly. If you were to run into issue, the Nooks support team are fast to address and resolve. Also, Nooks reps are always open to trainings and refreshers on the platform.

Incentivized

The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.

Incentivized

All of these platforms are good and offer valuable tools, but where Apollo.io is different is how this one platform does the job of several different ones. It is nice not having to use multiple platforms to get things done and makes integration and analytics issues occur less often. It is user friendly and constantly working to improve.

Incentivized

We used to use Orum but decided to switch due to the number of issues we would see whether it was with connect rates, dial to connect times, and the amount of technical difficulties. Nooks outperforms Orum in every aspect especially around the reporting and analytics as Nooks goes into much more detail.

Incentivized

• It provides more opportunities to gather more clients.
• It gives more results and better results in targeting our sales.
• It is a more effective way to provide information to a large number of potential clients about the events/ projects the company is offering.

Incentivized

• Positive: Connect rates and 60 second conversations held
• Positive: More meeting conversion from calls (still dominant via email)
• Negative: I think more NAMER regions experience it but it has to do with Gong Engage functionality like with wrong dispositions

Incentivized