What users are saying about
44 Ratings
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Top Rated
2425 Ratings
44 Ratings
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Score 8.2 out of 100

Mailchimp

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Top Rated
2425 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.1 out of 100

Feature Set Ratings

    Email & Online Marketing

    Autoklose

    Feature Set Not Supported
    N/A
    8.1

    Mailchimp

    81%
    Mailchimp ranks higher in 9/9 features

    WYSIWYG email editor

    N/A
    0 Ratings
    8.2
    82%
    393 Ratings

    Dynamic content

    N/A
    0 Ratings
    7.8
    78%
    377 Ratings

    Ability to test dynamic content

    N/A
    0 Ratings
    8.0
    80%
    363 Ratings

    Landing pages

    N/A
    0 Ratings
    7.7
    77%
    290 Ratings

    A/B testing

    N/A
    0 Ratings
    8.2
    82%
    323 Ratings

    Mobile optimization

    N/A
    0 Ratings
    8.2
    82%
    389 Ratings

    Email deliverability reporting

    N/A
    0 Ratings
    8.5
    85%
    628 Ratings

    List management

    N/A
    0 Ratings
    8.1
    81%
    412 Ratings

    Triggered drip sequences

    N/A
    0 Ratings
    7.8
    78%
    289 Ratings

    Lead Management

    Autoklose

    Feature Set Not Supported
    N/A
    9.1

    Mailchimp

    91%
    Mailchimp ranks higher in 4/4 features

    Lead nurturing

    N/A
    0 Ratings
    6.2
    62%
    2 Ratings

    Lead scoring and grading

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Data quality management

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Automated sales alerts and tasks

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Campaign Management

    Autoklose

    Feature Set Not Supported
    N/A
    10.0

    Mailchimp

    100%
    Mailchimp ranks higher in 2/2 features

    Calendaring

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Event/webinar marketing

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Social Media Marketing

    Autoklose

    Feature Set Not Supported
    N/A
    10.0

    Mailchimp

    100%
    Mailchimp ranks higher in 2/2 features

    Social sharing and campaigns

    N/A
    0 Ratings
    10.0
    100%
    2 Ratings

    Social profile integration

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Reporting & Analytics

    Autoklose

    Feature Set Not Supported
    N/A
    7.6

    Mailchimp

    76%
    Mailchimp ranks higher in 3/3 features

    Dashboards

    N/A
    0 Ratings
    7.6
    76%
    62 Ratings

    Standard reports

    N/A
    0 Ratings
    8.1
    81%
    407 Ratings

    Custom reports

    N/A
    0 Ratings
    7.2
    72%
    40 Ratings

    Platform & Infrastructure

    Autoklose

    Feature Set Not Supported
    N/A
    8.1

    Mailchimp

    81%
    Mailchimp ranks higher in 6/6 features

    API

    N/A
    0 Ratings
    8.7
    87%
    2 Ratings

    Role-based workflow & approvals

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Customizability

    N/A
    0 Ratings
    5.6
    56%
    2 Ratings

    Integration with Salesforce.com

    N/A
    0 Ratings
    8.1
    81%
    2 Ratings

    Integration with Microsoft Dynamics CRM

    N/A
    0 Ratings
    8.1
    81%
    2 Ratings

    Integration with SugarCRM

    N/A
    0 Ratings
    8.1
    81%
    2 Ratings

    Attribute Ratings

    • Autoklose is rated higher in 5 areas: Likelihood to Recommend, Likelihood to Renew, Usability, Implementation Rating, Ease of integration
    • Mailchimp is rated higher in 7 areas: Availability, Performance, Support Rating, Configurability, Product Scalability, Vendor post-sale, Vendor pre-sale

    Likelihood to Recommend

    8.2

    Autoklose

    82%
    33 Ratings
    8.1

    Mailchimp

    81%
    445 Ratings

    Likelihood to Renew

    9.1

    Autoklose

    91%
    2 Ratings
    8.1

    Mailchimp

    81%
    49 Ratings

    Usability

    8.9

    Autoklose

    89%
    30 Ratings
    8.4

    Mailchimp

    84%
    334 Ratings

    Availability

    9.1

    Autoklose

    91%
    1 Rating
    10.0

    Mailchimp

    100%
    8 Ratings

    Performance

    9.1

    Autoklose

    91%
    1 Rating
    10.0

    Mailchimp

    100%
    10 Ratings

    Support Rating

    8.4

    Autoklose

    84%
    30 Ratings
    10.0

    Mailchimp

    100%
    16 Ratings

    In-Person Training

    9.1

    Autoklose

    91%
    1 Rating

    Mailchimp

    N/A
    0 Ratings

    Online Training

    9.1

    Autoklose

    91%
    1 Rating

    Mailchimp

    N/A
    0 Ratings

    Implementation Rating

    9.1

    Autoklose

    91%
    2 Ratings
    8.8

    Mailchimp

    88%
    40 Ratings

    Configurability

    9.1

    Autoklose

    91%
    1 Rating
    10.0

    Mailchimp

    100%
    1 Rating

    Ease of integration

    9.1

    Autoklose

    91%
    1 Rating
    9.0

    Mailchimp

    90%
    3 Ratings

    Product Scalability

    9.1

    Autoklose

    91%
    1 Rating
    9.3

    Mailchimp

    93%
    4 Ratings

    Vendor post-sale

    9.1

    Autoklose

    91%
    1 Rating
    10.0

    Mailchimp

    100%
    1 Rating

    Vendor pre-sale

    9.1

    Autoklose

    91%
    1 Rating
    10.0

    Mailchimp

    100%
    1 Rating

    Likelihood to Recommend

    VanillaSoft

    If someone only runs a campaign using email and telephone communication, Autoklose is perfect, and I highly recommend it. If someone uses a more diverse set of tools and wants a more complex type of sequence, Autoklose does not allow their users to program communication tools that some other tools and software allow.
    Read full review

    Mailchimp

    Mailchimp is a great platform for any company that doesn't yet have a CRM or email marketing platform in place. If using an e-commerce platform like Woocommerce it is a great addition to build out the tech stack and add extra features such as the automatic newsletter signup at checkout, automated cart abandonment emails and discount emails for new signups.
    Read full review

    Pros

    VanillaSoft

    • It is helping in editing, managing, and send[ing] out large marketing campaigns.
    • It is easy to handle multiple emails in appropriate sequence.
    • Our company [has been] using this for a very long time. It is one of the perfect email solutions we found for our organization.
    • I have been very much impressed by their support staff.
    Read full review

    Mailchimp

    • Super easy integration to Pipedrive via Zapier, and I'm guessing it integrates seamlessly with hundreds of other CRMs.
    • Intuitive UI when designing the email templates, you don't have to be a designer to use the templates that Mailchimp provides (although using a graphic designer to create newsletters etc. is always a good idea IMO...)
    • Simple functionality when it comes to creating an email marketing funnel - no redundant complications that make your life harder when building the funnel
    Read full review

    Cons

    VanillaSoft

    • AutoKlose uses your own email, (e.g. Microsoft Outlook), so it runs the risk of exceeding the Microsoft Message Rate Limit, which can be problematic for your Outlook account.
    • Additional throttling limits for the SMTP Authentication protocol are:
    • 30 messages per minute
    • Recipient rate limit of 10,000 recipients per day.
    • Exceeding these limits will cause the following issues:
    • Exceeding the per minute limit causes email delivery delays, any excess in message submission will be throttled and successively carried over to the following minutes.
    • Exceeding the per day limit causes the following error message:
    • 554 5.2.0 STOREDRV.Submission.Exception:SubmissionQuotaExceededException.
    Read full review

    Mailchimp

    • Not a fan of some of the font choices, it would be nice to have more.
    • How campaigns are organized I would like to see this organized differently so older campaigns are easier to find if you need to refer back to an old one.
    • It would be nice if the reporting gave a little more info on if your email performance with not just open rates but clicks, etc.
    Read full review

    Pricing Details

    Autoklose

    Starting Price

    Editions & Modules

    Autoklose editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      Optional

      Additional Details

      Mailchimp

      Starting Price

      $10 per month

      Editions & Modules

      Mailchimp editions and modules pricing
      EditionModules

      Footnotes

        Offerings

        Free Trial
        Free/Freemium Version
        Premium Consulting/Integration Services

        Entry-level set up fee?

        No setup fee

        Additional Details

        Pricing Info

        Likelihood to Renew

        VanillaSoft

        We love it and it works
        Read full review

        Mailchimp

        We've had Mailchimp for about ten years, I want to say. I started with the company about four years ago, and I don't see us ever diverting to another source. It's easy for us to use, and we have all our clients already built into the database. I imagine we'll use them for as long as we have the company.
        Read full review

        Usability

        VanillaSoft

        Whether it's setting up integrations, creating email campaigns, managing conversations with prospects, Autoklose is a well-designed tool that provides clarity along the way for users to find their bearings, and understand what to do. The help documentation is excellent, the support is great, but the tool is built in a way that simply makes sense when you're using it.
        Read full review

        Mailchimp

        The user experience, the design, and the simple-to-follow instructions make MailChimp one of the easiest email solutions. The drag-and-drop builder makes it quick to set up, and if you do know some code, there are options to do a bit more customizations.
        Read full review

        Reliability and Availability

        VanillaSoft

        We have really had no issues.
        Read full review

        Mailchimp

        I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
        Read full review

        Performance

        VanillaSoft

        Always loads fast.
        Read full review

        Mailchimp

        I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
        Read full review

        Support Rating

        VanillaSoft

        Our Autoklose rep is amazing! Jelena has always gotten back to us within 24 hours, despite living on a different continent. She is completely proficient with the tool and is usually able to answer our questions with a brief email or short virtual meeting.
        Read full review

        Mailchimp

        Website tools were easy to use and understand so a novice can easily meet or exceed their client's expectations! Loved that we were able to totally customize so that the e-mail we created conveyed our client's overall messaging consistent with their branding! Client love that we can provide turnkey services to support their sales and marketing teams!
        Read full review

        In-Person Training

        VanillaSoft

        Jelena is amazing! Very knowledgable. Great instructor.
        Read full review

        Mailchimp

        No answers on this topic

        Online Training

        VanillaSoft

        Jelena is fantastic. She always responds to emails immediately.
        Read full review

        Mailchimp

        No answers on this topic

        Implementation Rating

        VanillaSoft

        It is extremely easy to implement and start using right away
        Read full review

        Mailchimp

        It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
        Read full review

        Alternatives Considered

        VanillaSoft

        I think that I have already said it, Autoklose has much better support and is really quick to set up and use compared with any of the other systems that I have used over the years.
        Read full review

        Mailchimp

        Mailchimp is pretty comparable to other email marketing software I have used, but I had a better experience designing templates and emails using Campaign Monitor compared to Mailchimp. Mailchimp always seemed to have small little glitches with the design, and my emails never looked exactly like they did when I designed them.
        Read full review

        Scalability

        VanillaSoft

        It's expensive to have a single seat for each salesperson, so the alias feature will be the perfect addition to this product.
        Read full review

        Mailchimp

        Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
        Read full review

        Return on Investment

        VanillaSoft

        • I feel the increased prospect engagement and business opportunities created supported the cost. In my industry 1 customer can support positive ROI.
        • I saw an overall increase in mass emailing effectiveness and we were able to automate majority of our campaigns which increased productivity for marketing & sales.
        Read full review

        Mailchimp

        • Mailchimp has helped us promote events and fundraisers, providing signups and donations from more than 60% of attendees at an event or online fundraiser.
        • Mailchimp has given us the ability to more easily stay in contact with our volunteers and specific groups of people by messaging using segmentation.
        • Mailchimp is a great tool for testing the effectiveness of emails using A/B testing.
        Read full review

        Screenshots

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