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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Birdeye

    Score8.7 out of 10
    N/ABirdeye is a reputation management and digital customer experience platform for local brands and multi-location businesses. Birdeye’s AI-powered platform is used by brands to engage with customers, drive loyalty, and excel in local markets.

    $299

    per month

    Moz Local

    Score8.9 out of 10
    N/AMoz Local is a Listing Management & Distribution software solution that enables users to actively manage location data to optimize local search performance. The solution also enables users to respond to reviews and analyze review sentiment on the most popular sites without having to visit them individually, delete duplicate listings, and engage with consumers to share news, offers, and updates across Google, Facebook and other directories.

    $20

    per month

    Podium

    Score7 out of 10
    N/APodium, formerly Repdrive, is a ratings and review management platform from the company of the same name in Provo, Utah.N/A
    Pricing
    BirdeyeMoz LocalPodium
    Editions & Modules
    Standard
    $299.00
    per month
    Professional
    $399.00
    per month
    Premium
    Custom Pricing
    Lite
    $20
    per month
    Preferred
    $30
    per month
    Elite
    $40
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    BirdeyeMoz LocalPodium
    Free Trial
    YesNoNo
    Free/Freemium Version
    NoNoNo
    Premium Consulting/Integration Services
    NoNoNo
    Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
    Additional DetailsDiscounts are available for annual billing. Add-ons like Reviews AI and Listings AI are available on certain plans. A discount of up to 20% is available for annual billing.
    More Pricing Information
    Community Pulse
    BirdeyeMoz LocalPodium
    Considered Multiple Products
    Birdeye
    Chose Birdeye
    Podium also has issues with account management and customer service. They are comparable but Birdeye has a better review request interface and reporting than Birdeye.
    Incentivized
    Chose Birdeye
    We tested a number of reputation management softwares during out search. Birdeye was the most intuitive platform and they also had the most reasonable prices. The other programs like Reputation and Podium, did most of the same things that we were looking for but we ultimately …
    Incentivized
    Chose Birdeye
    Birdeye customer service is ten fold better than Podium. Podium was a nightmare to use, and the customer service is terrible.
    Incentivized
    Chose Birdeye
    Of all the services we have used DemandHub still has been the best. They all accomplish the same thing for requesting business reviews and enabling text messaging on our land lines but the customer service from DemandHub has been the best. Both Podium and BirdEye have …
    Incentivized
    Chose Birdeye
    We had used podiums before, but they were not as user-friendly as Birdeye. Also, Birdeye seems to fix its issues much faster than Podium did and I feel that Birdeye is still growing and has more potential than Podium.
    Incentivized
    Chose Birdeye
    Birdeye is much faster than Podium. Our messages come through quicker and more consistently from customers reaching out. Their SMS marketing features and abilities are pretty much the same, we haven't noticed too big of a difference there. On the other hand, their Internal …
    Incentivized
    Chose Birdeye
    We were on Podium prior to Birdeye. Birdeye obviously has more features than Podium did. We were able to consolidate our listings management and review solicitation into one platform with Birdeye, and at Podium we couldn't do that. I wasn't here for the onboarding onto Podium, …
    Incentivized
    Chose Birdeye
    Birdeye crushes Podium. The metrics that are tracked in Birdeye go above and beyond those in Podium. I've compared dashboards with a client on a video call and we were looking at Birdeye and Podium side by side and it was easy for the client to see the value this way. I was …
    Incentivized
    Chose Birdeye
    Birdeye was as robust as Podium, however, when we evaluated them, there was a significant cost savings for basically the same functionality.
    Incentivized
    Chose Birdeye
    We selected Birdeye because the feature set was almost identical, but Birdeye was more cost effective. Still expensive, but not as expensive as Podium.
    Incentivized
    Chose Birdeye
    It has been some them since I have used either one of those platforms but at the time Birdeye had plenty more features than the others. They were also the first one I found that had automatic review responding.
    Incentivized
    Chose Birdeye
    Cheaper, and have better support on Integrations
    Also keep on improving
    Incentivized
    Chose Birdeye
    All of these are very similar from a tech stack and API integration standpoint. The dashboard with Birdeye is by far the most transparent, and easy to navigate. There are not a lot of upsells baked into it either. The customer service is also very responsive when we hit a …
    Incentivized
    Chose Birdeye
    I do not have much to say on this matter, as Birdeye was our selected choice before any other options had been investigated very far. Birdeye offers fair rates and made the onboarding process pretty seamless.
    Incentivized
    Chose Birdeye
    Speed and ease of use dashboard, products, and consistency ! Birdeyes clarity is pricing and no hidden fees.
    Incentivized
    Chose Birdeye
    They are about the same except for better customer service and they let you out of contracts!
    Incentivized
    iContact
    No answer on this topic
    Podium
    Chose Podium
    Similar but Birdeye is less expensive.
    Incentivized
    Chose Podium
    BirdEye was not easy to use and it did not give us the features we were looking for such as SMS and our employees would not use because it slowed them down with little ROI.
    Incentivized
    Chose Podium
    Just selected Podium as it had a partnership with our parent dealer company, a choice we do regret today
    Incentivized
    Key User Insights
    Would buy again
    94%
    Would buy again
    137 Answers
    No answers on this topic
    58%
    Would buy again
    19 Answers
    Delivers good value for the price
    93%
    Delivers good value for the price
    120 Answers
    No answers on this topic
    58%
    Delivers good value for the price
    15 Answers
    Happy with the feature set
    95%
    Happy with the feature set
    139 Answers
    No answers on this topic
    64%
    Happy with the feature set
    21 Answers
    Lived up to sales and marketing promises
    92%
    Lived up to sales and marketing promises
    107 Answers
    No answers on this topic
    52%
    Lived up to sales and marketing promises
    15 Answers
    Implementation went as expected
    91%
    Implementation went as expected
    118 Answers
    No answers on this topic
    59%
    Implementation went as expected
    17 Answers
    Best Alternatives
    BirdeyeMoz LocalPodium
    Small Businesses
    Brand24
    Score9 out of 10
    No answers on this topic
    Affinity CRM
    Score9.2 out of 10
    Medium-sized Companies
    Brand24
    Score9 out of 10
    No answers on this topic
    Hunter
    Score7.8 out of 10
    Enterprises
    No answers on this topic
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    BirdeyeMoz LocalPodium
    Likelihood to Recommend
    9.3
    (179 ratings)
    10.0
    (1 ratings)
    6.9
    (43 ratings)
    Likelihood to Renew
    8.4
    (3 ratings)
    -
    (0 ratings)
    10.0
    (3 ratings)
    Usability
    9.5
    (91 ratings)
    -
    (0 ratings)
    7.0
    (5 ratings)
    Availability
    -
    (0 ratings)
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    7.5
    (69 ratings)
    -
    (0 ratings)
    9.0
    (13 ratings)
    Implementation Rating
    9.1
    (1 ratings)
    -
    (0 ratings)
    10.0
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    BirdeyeMoz LocalPodium
    Likelihood to Recommend
    Birdeye
    For businesses that have customers or clients or patients with several different locations, Birdeye is essential to help with the reviews and messages received through Google and other platforms. For businesses with only 1 single location, Birdeye could still be useful but wouldn't be as essential as it would be for other businesses.
    Read full review
    iContact
    Moz Local is a great alternative as well as a compliment to Yext. The service has a smaller network but is just as powerful. The dashboard is super easy to load your location information into and allows the product to do the work by distributing the data across platforms. Issues are easily identifiable and can easily be corrected. Depending on your service level package, you also can have access to reviews and be able to monitor those as you see fit. I would strongly recommend this service to anyone who has a local business they are looking to get seen across the web. For a larger business, I'd consider a larger company with a bigger network.
    Incentivized
    Read full review
    Podium
    Podium is well suited for several types of businesses. If you are an entrepreneur or small business owner, Podium would be a great way for you to ask that customers leave you a review online sharing their awesome experience. For medium to large businesses, Podium review invites can be automated through the company's customer management system, allowing the use of Podium to be simple and not timely, even with a large customer base. It may not be appropriate for a large company to manually send out individual review invites
    Incentivized
    Read full review
    Pros
    Birdeye
    • Their customer service is always very helpful and ready to give you the personal attention that you require.
    • They connect many different sources and funnel them straight to you so you can easily capitalize on multiple platforms and information streams.
    • They are constantly innovating and improving their systems with real-time feedback from their customers.
    Incentivized
    Read full review
    iContact
    • Distribution of location data.
    • Dashboard super easy to use.
    • Low cost option that gets the job done.
    Incentivized
    Read full review
    Podium
    • Maintains conversations indefinitely, so we are able to go back to confirm details from conversations.
    • Provides the ability for our company to have a 'team' messaging platform where we can communicate with one another via single person to a single person, groups where we can add/subtract members of the group... this is invaluable to our organization.
    • Until today(!), we could 'share' or forward a message to one another; oddly, that feature disappeared just today, so I'm hoping it's a glitch!
    Read full review
    Cons
    Birdeye
    • The sentiment feature is just okay. It requires custom adjustments and time to understand where it is working well and where it is not in order to get the most out of it, while other features require very little user input.
    • Social listening needs work. I often receive notifications for unrelated terms because of their similarity in spelling to my organization's name, so I don't use this feature.
    • Birdeye could have more built-in features to create digital content from the reviews.
    • Birdeye could also have additional reputation tools to strengthen GMB listings and to combat negative press. Review listings and rich snippets in search are great, but having a tool that measures and helps to improve overall brand health/search results would be amazing. My CEO isn’t looking at what is going right. He looks at what is going wrong. We may have thousands of positive reviews on Google, but the bad article with false information is still showing up on page one of search results. That makes for an unhappy CEO.
    Incentivized
    Read full review
    iContact
    • Expansion of network.
    • Needs to be easier to access, too many clicks within Moz suite.
    • Generally speaking, they are solid.
    Incentivized
    Read full review
    Podium
    • Account manager communications: I had been asking my Podium account manager for integration with our CRM tool for over 8 months before my account manager fell silent. After another 6 months, I proactively reached out only to find out that the integration had been in Beta for months and 8 other companies had already integrated. It was frustrating that my account manager did not remember a key request and make the Beta available to me the minute that it was open.
    Incentivized
    Read full review
    Likelihood to Renew
    Birdeye
    I think it is a good tool overall, there are some hiccups but what program doesn't have them. I think we should be notified of more things, specifically broken integrations. There have been instances where I don't notice for MONTHS a client it's having requests sent out because they are organically still getting reviews.
    Incentivized
    Read full review
    iContact
    No answers on this topic
    Podium
    Again, Podium has been so wonderful in the year and a half we have been using it, we are able to integrate it with our CRM and use alot of the available features. The most helpful has been getting TONS of reviews on MULTIPLE sites through Podium!
    Incentivized
    Read full review
    Usability
    Birdeye
    I think it is very easy to figure out very quickly by just playing around in the dashboard. If you have a question you can reach out to our contacts and they do a very good job of figuring out if or what is the problem and getting back to us fast.
    Read full review
    iContact
    No answers on this topic
    Podium
    While giving our clients the ability to leave a review was there, we had much worse results and got fewer reviews through the Podium portal than we did by sending our clients simple email requests, or simply having our service staff ask for a review while still on the clients' job sites.
    Read full review
    Reliability and Availability
    Birdeye
    No answers on this topic
    iContact
    No answers on this topic
    Podium
    We haven't had any outages or issues whenever we need it over the last few years of use
    Incentivized
    Read full review
    Performance
    Birdeye
    No answers on this topic
    iContact
    No answers on this topic
    Podium
    It moves quickly and has no issues with delays. Performance is good as it is a web-based tool
    Incentivized
    Read full review
    Support Rating
    Birdeye
    Support is really responsive for the most part. I don't feel like they explain it the best for people who aren't as tech-savvy. I have recently had trouble with a more difficult integration and it is hard to pinpoint who I need to reach out to.
    Incentivized
    Read full review
    iContact
    No answers on this topic
    Podium
    I have to send an email to get information. They have a chat system but I end up having to go through my rep for account questions. It was a little frustrating to not have a direct phone number to call with questions. I would like to see a helpline added.
    Incentivized
    Read full review
    Implementation Rating
    Birdeye
    Let Birdeye do what they do
    Incentivized
    Read full review
    iContact
    No answers on this topic
    Podium
    We only had a hard time getting our technicians to remember to send the review invites.
    Incentivized
    Read full review
    Alternatives Considered
    Birdeye
    Our choice of reputation management platform came down to two contenders, Birdeye and Listen360. Ultimately we chose Birdeye because of their ethical review gathering process. Listen360 had review-gating built in as part of their process, which is against Google's terms of service. We wanted to be very careful to gather reviews in an ethical way, and Birdeye was better for our needs.
    Incentivized
    Read full review
    iContact
    Moz is just as good as Yext, the only major difference is the size of the network.
    Incentivized
    Read full review
    Podium
    We use Digital Air Strike at our two GM dealerships because it is one of a small list of reputation management companies authorized by GM as part of their SFE program. Digital Air Strike surveys our customers and invites them to write a review about our dealership. It is not as effective or flexible as Podium so we have been using Podium at those dealerships alongside Digital Air Strike. We also recently started a trial use of ReplyPro which is a service that monitors review sites and writes customized responses to positive reviews and suggested responses to negative reviews. I'd like to see Podium add this as part of their service so we can consolidate 3rd party vendors and manage every aspect of online reputation management from one place.
    Incentivized
    Read full review
    Scalability
    Birdeye
    No answers on this topic
    iContact
    No answers on this topic
    Podium
    Its easy to scale to different departments as needed. We initially began using it to solve one problem and as new features became available it was easy to scale this and include other departments who could benefit from its tools
    Incentivized
    Read full review
    Return on Investment
    Birdeye
    • SEO has increased due to online rep increasing
    • Review count has come up significantly due to having a platform that helps
    • The system puts reviews and where they are coming from into perspective to try and obtain more in other ways
    Incentivized
    Read full review
    iContact
    • Information has been published which has helped ensure we are trusted amongst our customers.
    Incentivized
    Read full review
    Podium
    • I am glad there are card readers now, sales team members too often try to just send a request instead of taking payment onsite.
    • It's made capturing messaging leads much easier.
    • It's worth the cost but if it did a few more things it would be worth a lot more to us. Document signatures, surveying after jobs, even geotagging of photos/reviews for SEO
    Read full review
    ScreenShots

    Birdeye Screenshots

    Screenshot of Birdeye’s local business listing management tool, used to show up everywhere customers search for improved SEO and a better rank.Screenshot of a visualization of the customer experience. This helps to understand the performance of every customer interaction and touch point with actionable reports.Screenshot of Birdeye Insights AI, part of the BirdAI platform, which uses generative AI to analyze reviews, surveys, and listings data, providing actionable recommendations for business growth.Screenshot of Birdeye’s AI-powered review generation, management, and reporting platform.Screenshot of Birdeye Social, which is designed from the ground up for multi-location businesses. Generate social posts, monitor engagement, and track performance from a single dashboard.

    Moz Local Screenshots

    Screenshot of GeoRank, which offers a precise view of how a business and competitors rank in Google’s local search results across different neighborhoods. Because search results change based on a person’s location, traditional rank tracking doesn’t show the full picture. With GeoRank, you can set grids around your service area, track keyword rankings at multiple points, and visualize performance on interactive maps. See where you’re winning, where competitors outrank you, and how your visibility changes over time. GeoRank helps uncover opportunities to strengthen local SEO and expand a brand's reach.Screenshot of Insights in Moz Local, which connect directly with a Google Business Profile to show how customers are finding and engaging with a business. Track key actions like website clicks, direction requests, and phone calls to understand how listing drives leads over time. See which search keywords bring people to a profile, spot trends, and uncover opportunities to improve visibility. Insights offer a deeper look at customer behavior.Screenshot of Listings AI, which helps to keep a business's listings optimized as markets, competitors, and customer behaviors change. By analyzing reviews, engagement signals, keywords, and competitor data, it generates tailored recommendations that follow SEO best practices and align with local search trends. You’ll see suggestions for categories, services, and attributes—each with clear impact metrics—so you know which updates will boost visibility. It is available with Elite plans (or as an add-on for Lite and Preferred).Screenshot of Locations in Moz Local, where users manage and update business details to keep listings accurate and consistent across the web. From one dashboard, you can edit core information like name, address, hours, services, categories, and attributes, as well as upload images and add custom fields. Auto-sync ensures changes are pushed to directories automatically, saving you time and preventing errors. You can also view edit history, set warnings to avoid duplicate content, and group locations for easier management.Screenshot of Networks in Moz Local. which offers a centralized view of all the directories, social platforms, and review sites a business can connect to. From here, you can see which locations are linked, ready to link, or need updates, and quickly manage connections across platforms like Google, Facebook, and Yelp. The Networks table shows linking status and highlights any missing data or issues.Screenshot of Reviews Sentiment in Moz Local, which helps understand how customers feel about a business by analyzing the language used in their reviews. Track sentiment trends over time, see top keywords driving positive or negative feedback, and explore interactive word clouds to quickly spot themes. With color-coded insights and keyword-level detail, you can identify what customers love, uncover areas for improvement, and take action to strengthen your reputation. Sentiment reports can be filtered, shared, or exported, so marketing teams stay aligned on customer feedback and business impact.