Bloomfire vs. Nuclino

Ad testing:

• PTS: needed to bring a new senior marketing team member up to speed on how we got to our current TV campaign
• Solution: Series featuring consumer insights, why specific spokesperson, agency brief, the entire creative process - scrips, animatics, rough cuts, feedback, and testing at each step. Including the actual creative from each step.
• Total time to build: 1 hour

Concept testing:

• PTS: things get lost, findable but version control
• Solution: everything in one placeConcepts, testing, IHUTs, verbatims, videos with transcripts. Reduces the possibility of missing something, helps with any builds (reuse), but gives us a the chance to dig deeper. Example: search on terms like "indulgent", or "crispy" or "share" much faster
• Total time to build: 1 hour

Incentivized

Nuclino is great for internal documentation, project documentation and to maintain "living" documents due to the speed, intuitive UI and ease of editing. I have personally found it great for meeting notes. Nuclino is less appropriate for scenarios that require external collaboration. We have found it lacking in functionality for sharing content securely outside the organization, and we use other software for that. Nuclino is best used as an internal knowledge hub where everyone is encouraged to contribute to building on the documentation.

Incentivized

• Quickly reach out to whatever employee segment you want to reach by posting a topic and it will send a notification to everyone in that group with a link to the posting.
• Bloomfire saves all of the previous posts so in your free time you can go to the site, and explore the various range of topics others have posted. The information on there will only be as good as the person posting it, but it will be people within your company and industry posting it. So it will always be helpful.
• Bloomfire is a place to be noticed by your peers. Have a great topic you want to express, my company allows all to post there as long as we keep it professional. So you can share your ideas or experiences in a safe and productive manner. But we do have some fun on there too!

Incentivized

• Nuclino is very easy to write and edit on - the text editor functions are simple yet effective
• Nuclino is very simple to understand - there aren't pages and pages of menus and endless functions. It cuts down a knowledge base to what is required
• Nuclino is reasonably priced
• The graph view is a great piece of design

Incentivized

• I would recommend adding a feature to combine different posts/series by job title (so in addition to the Revenue Ops category, there could be a structured walkthrough for Revenue Manager).
• Live Q+A sessions for group onboarding initiatives.
• Ability to label bookmarks by priority/job type.

Incentivized

• switching overe workspaces is bit tedious at the moment
• more granular control over what users can edit inside workspace -> specific items or any item under a specific collection
• currently its not clear who edited an item last -> footer that updates each time item has been edited and by whom
• support for smartsheets. only because we use them ;)
• on prem version? (easier to sell this to my boss)

Incentivized

Most likely we will renew, our team needs a refresher on possible opportunities to advance our usage and learning of opportunities to move this answer to a 10, can't live without it.

Incentivized

Bloomfire is an easy-to-use platform for posting information and asking questions of my peers. It also has a user-friendly search capability. Yet like any other CMS, the secret to success rests in such items as the ability to use metadata to tag content or posts, and Bloomfire provides a wide range of options to make posting content and subsequently searching for it.

Incentivized

i honestly think Nuclino is a great product, and has a chance to dominate the market very soon , everyone i have recommended Nucliono to has positive things to say, i started using it first, now i have onboarded all my team mates

I have not needed to pose questions to the support team yet, as it is a very simple piece of software to use, however, its help documents and the bot ready to answer questions let me know I am in good hands. The help center could load a little quicker, but that's my only complaint.

Incentivized

My team has an individual dedicated to content management and Nuclino is one of her job descriptions. It's nice knowing she is able to handle any issues that arise before we even realize they exist. We haven't had any technical issues since implementation so that's been a very pleasant experience.

Incentivized

I like Bloomfire because it is more concise with the work I do whereas Google search engine would provide broader information. It has just been so user-friendly, and easier to use [than] I could have imagined. I would use this program over any other that I have tried in the past.

Incentivized

Nuclino is the clear winner when it comes to ease of use for both the administrator and user. Less setup time and less "training" time. The streamlined interface is quick and intuitive to learn and is not cluttered as compared to Confluence. Every tool you need to use to create a page or administer the workspace is available immediately on screen or by right-clicking. In contrast, Confluence buries many tools in administrative interfaces and only allows use of some features once you make several clicks to include a "macro" or "plug-in". We use both tools and I get complaints constantly from my team about how complicated Confluence can get just to author a quick page.

Incentivized

• Feedback from users in being able to perform transactions for members has greatly improved.
• There has been an increase in engagement of material presented in posts by learners in training classes.
• Reps and agents say they feel confident they can easily locate information if ever there is a need on the front line.

Incentivized

• We're able to more quickly develop processes and try things out
• Our internal how-to guides are a real time saver, especially when paired with AI search
• It's easier to collaborate on lightweight documents
• Software architectures are easier to find and document