Bloomreach - The Agentic Platform for Personalization

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Bloomreach - The Agentic Platform for Personalization
Score 8.9 out of 10
Mid-Size Companies (51-1,000 employees)
Bloomreach is presented as an agentic platform for personalization. Powering autonomous search, conversational shopping, and autonomous marketing, Bloomreach personalizes the entire customer experience. From retail to financial services, hospitality to gaming, businesses can use Bloomreach to create experiences that drive growth and loyalty. Bloomreach states that they currently drive personalization for 1,400+…N/A
Pricing
Bloomreach - The Agentic Platform for Personalization
Editions & Modules
No answers on this topic
Offerings
Pricing Offerings
Bloomreach - The Agentic Platform for Personalization
Free Trial
No
Free/Freemium Version
No
Premium Consulting/Integration Services
Yes
Entry-level Setup FeeRequired
Additional DetailsBloomreach pricing is quote-based. Bloomreach pricing is customized to the number of customers served, product catalog size, and the number of events executed – such as how many emails or SMS messages are sent.
More Pricing Information
Community Pulse
Bloomreach - The Agentic Platform for Personalization
Considered Both Products
Bloomreach - The Agentic Platform for Personalization
Chose Bloomreach - The Agentic Platform for Personalization
Bloomreach is the first true CDP that integrates all customer data that I have used, but previously I have used other CRM/email marketing tools as outlined above. We chose Bloomreach because of its ability to work with so much complex offline data, and the ability to create …
Chose Bloomreach - The Agentic Platform for Personalization
We selected Bloomreach - The Agentic Platform for Personalization because it offers a powerful combination of automation, personalisation and analytics all within one platform.
Chose Bloomreach - The Agentic Platform for Personalization
Bloomreach is truly our love brand—there’s simply no real comparison. It stands out as the best personalization and marketing automation tool I have ever worked with. What really sets it apart is the combination of powerful AI capabilities, a highly intuitive interface, and the …
Chose Bloomreach - The Agentic Platform for Personalization
Easier to use, more advanced & better for cross channel marketing.
Chose Bloomreach - The Agentic Platform for Personalization
There is a lot more capability with Bloomreach - The Agentic Platform for Personalization.
Chose Bloomreach - The Agentic Platform for Personalization
Not just an email platform. Bloomreach - The Agentic Platform for Personalization offer much much more in terms of how to target customers both on and offline. With endless ways to set up customer journeys and serve to customers. Making it a crucial part of our business and how …
Chose Bloomreach - The Agentic Platform for Personalization
Development work is really good, which makes quality delivery faster. Adding plugins is also better in comparison to other platforms.
Chose Bloomreach - The Agentic Platform for Personalization
Bloomreach Commerce Experience Cloud is a great tool if you're in the B2C business and has a lot of different functionality to target a bigger database.
Chose Bloomreach - The Agentic Platform for Personalization
Bloomreach [Engagement] has better functionalities and options compared to [Emarsys]. Despite being more expensive, some options like push notifications, web layers, and automated programs work better in Bloomreach [Engagement]. Also, Exponea Academy is a very good tool to help …
Chose Bloomreach - The Agentic Platform for Personalization
Bloomreach has it all in one package - and for retailers with many products and many markets you'll find that Bloomreach makes it easy to get an overview over performance for each country, and the email editor is a great tool for multi-language customers. Especially the newest …
Chose Bloomreach - The Agentic Platform for Personalization
Way more user-friendly, feature-heavy and fitting into our overall business and customer goals.
Chose Bloomreach - The Agentic Platform for Personalization
Bloomreach offers much more flexibility and automation. Other ESPs may be fine for sending campaigns but Bloomreach allows me to build entire customer journeys with dynamic content, advanced segmentation, multi-language, testing, all in one place. It's also far more visual and …
Chose Bloomreach - The Agentic Platform for Personalization
The support was much stronger and the sales process far more straightforward.

We moved from Emarsys which was a poor platform
Chose Bloomreach - The Agentic Platform for Personalization
Much much better. Data tracking, web customization. UI.
Chose Bloomreach - The Agentic Platform for Personalization
We were with Red eye before!
Chose Bloomreach - The Agentic Platform for Personalization
A/B Tesing tool, used mainly for reg flow optimization, feature flag based use cases
Chose Bloomreach - The Agentic Platform for Personalization
Each one has its good and bad things. The change to Bloomreach was made because of its supposed ease of use in our case and it has been a success, but it is not perfect for us since for that something very specific would be necessary, as if you were ours.
Chose Bloomreach - The Agentic Platform for Personalization
From working almost 4 years with Klaviyo we started noticing many discrepancies on the analytics side, and also on the user experience we were providing with the product recommendations that did not performed the way we expected. Bloomreach - The Agentic Platform for …
Chose Bloomreach - The Agentic Platform for Personalization
The Pipeline CRM tool works mostly for deals, at least we worked with it like that. In my last job, we were selling IT logistic program to logistic companies. So the Pipeline was used to follow leads and keep contacts in order. It provided some kind of automatization if we …
Chose Bloomreach - The Agentic Platform for Personalization
Bloomreach is a step above the other CRM tools I have experienced. The amount of customization at your fingertips feels limitless. The trade-off is the gradual learning curve. This is not an entry-level tool — It takes some time to learn how to get what you want out of it.
Chose Bloomreach - The Agentic Platform for Personalization
Bloomreach - The Agentic Platform for Personalization is doing a lot of great work with GenAI and ML Model development which is something very special in a CDP offering. It also does marketing automation and A/b testing which lot of vendors have their own instead of having all …
Chose Bloomreach - The Agentic Platform for Personalization
I've selected Bloomreach cause it has Omnichannel orchestration and CDP in one.
Features
Bloomreach - The Agentic Platform for Personalization
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
8.1
94 Ratings
6% above category average
WYSIWYG email editor8.481 Ratings
Dynamic content8.490 Ratings
Ability to test dynamic content7.789 Ratings
Landing pages6.851 Ratings
A/B testing8.490 Ratings
Mobile optimization8.881 Ratings
Email deliverability reporting8.792 Ratings
List management7.577 Ratings
Triggered drip sequences8.067 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
7.8
75 Ratings
0% below category average
Lead nurturing automation8.164 Ratings
Lead scoring and grading8.260 Ratings
Data quality management7.970 Ratings
Automated sales alerts and tasks7.141 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
7.4
70 Ratings
0% below category average
Calendaring7.364 Ratings
Event/webinar marketing7.550 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
7.4
51 Ratings
0% below category average
Social sharing and campaigns7.144 Ratings
Social profile integration7.835 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
7.8
92 Ratings
7% above category average
Dashboards7.092 Ratings
Standard reports8.288 Ratings
Custom reports8.288 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Bloomreach - The Agentic Platform for Personalization
8.1
119 Ratings
9% above category average
API8.1113 Ratings
Role-based workflow & approvals8.673 Ratings
Customizability8.182 Ratings
Integration with Salesforce.com7.411 Ratings
Integration with Microsoft Dynamics CRM7.812 Ratings
Integration with SugarCRM7.89 Ratings
Third-party software integrations7.857 Ratings
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User Ratings
Bloomreach - The Agentic Platform for Personalization
Likelihood to Recommend
9.1
(180 ratings)
Likelihood to Renew
9.1
(10 ratings)
Usability
8.6
(54 ratings)
Availability
8.4
(18 ratings)
Performance
8.0
(17 ratings)
Support Rating
8.1
(144 ratings)
In-Person Training
8.3
(2 ratings)
Online Training
9.1
(2 ratings)
Implementation Rating
7.2
(4 ratings)
Configurability
8.6
(2 ratings)
Ease of integration
8.8
(2 ratings)
Product Scalability
8.4
(18 ratings)
Vendor post-sale
9.1
(2 ratings)
Vendor pre-sale
7.9
(2 ratings)
User Testimonials
Bloomreach - The Agentic Platform for Personalization
Likelihood to Recommend
Bloomreach
One scenario Bloomreach is particularly suited for is omnichannel abandonment campaigns. We have scenarios that look whether a customer has been into one of our stores, and then if they are subscribed, we can send them more information about the products they have viewed. That wouldn't be possible without Bloomreach. Another scenario that Bloomreach is well suited for is price drop - we can alert users that an item they've viewed has dropped in price, and this has been a really successful campaign for us.
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Pros
Bloomreach
  • The product recommendations engine allows for us to create a personalised experience for every customer across the 3m emails we send each month. This ensure that our customers remain connected to our brand.
  • The customer data platform attached to Bloomreach Composable Personalization Cloud provides an all-in-one solution for our business intelligence needs. Allowing up-to-date purchasing, behaviour, and engagement reporting from our email to website activity.
  • The ability to integrate with Meta and other paid ad formats allows for us to create a connected omnichannel experience for users, ensuring we are providing the right message, to the right person, at the right time, in the right place.
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Cons
Bloomreach
  • Could improve some of the dashboarding to make reporting on emails more time efficient
  • Could offer a way to easily combine email templates if they already exist separately
  • A way to allow multiple people to work in a scenario at the same time and all saves be registered
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Likelihood to Renew
Bloomreach
We are extremely satisfied with Bloomreach. It is a central and indispensable pillar of our personalization and data-driven marketing strategy. The platform provides us with unparalleled scalability across 27 countries and guarantees high availability and stable performance, even when working with an enormous volume of data.The fact that the platform is intuitive and allows a wide range of our teams (from CRM to UX) to work effectively with personalization significantly reduces our dependence on IT support and accelerates campaign deployment.Given the robustness of the architecture and the positive results we are generating across channels, renewing the contract is a logical step to ensure our future organic growth.
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Usability
Bloomreach
In my time working with Bloomreach Commerce Experience Cloud, I always liked to work with it. It is crucial that you get support from experts from the beginning to show you how to work with the vast amount of options and activities to choose from. The learning curve is also well-rounded because of its user-friendly interface and highly skilled customer support.
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Reliability and Availability
Bloomreach
It has always been available with great response times. Honestly in almost 5 years there was like one outage and I have to admit that it was solved so quick that I don't even know if it's fair to even call it that. Bloomreach is extremely reliable, can't fault it.
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Performance
Bloomreach
ten out of ten, Bloomreach has revolutionised our marketing capabilities. It has allowed us to get real time data insights from our customers, and then put these into action. Previously it would be a very time consuming and slow process for us to get any sort of campaign out but not anymore, this has lead to increased conversions and revenue
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Support Rating
Bloomreach
The project team consistently delivers excellent collaboration and is always available whenever assistance is needed. Their responsiveness and commitment make working together smooth and efficient. Bloomreach support, which is included for free in the platform, can also be quite useful, especially for quick clarifications. However, the quality and speed of their responses can sometimes vary, depending on the issue.
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In-Person Training
Bloomreach
The Training was awesome
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Online Training
Bloomreach
very informative and patient
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Implementation Rating
Bloomreach
All the deployments were done on time
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Alternatives Considered
Bloomreach
Bloomreach is far superior than SFMC as that platform requires too much technical knowledge. Ometria is very good and I would say is quite similar to Bloomreach although I would say Ometria is a smaller company. Dotdigital is also very powerful but not more so than Bloomreach. This being said, Dotdigital and HubSpot does have telephone support which is amazing and something I would like to see from Bloomreach in future or at least shorter wait times for customer support live chat.
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Scalability
Bloomreach
there is an option of multiple projects per organisation, customers and assets can be copied across. Multiple sites can be managed in one project, different activities organized under initiatives. Splitting work into sensible units is therefore well possible. The billing is based on number of tracked and number of stored events, no package-based deals. It should therefore be well scalable from a small e-store to a large corporation.
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Return on Investment
Bloomreach
  • Emails, banners, and weblayers brought us an increase in conversion and additional profit.
  • From a marketers perspective, it allows us to reach far and wide and see how well a campaign is doing in real-time.
  • Knowing the customer allows improved communication and personalize our recommendations.
  • Bloomreach Engagement has created revenue uplift with acquisition and conversion.
  • The most effective tool out there when ROI is in question.
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ScreenShots

Bloomreach - The Agentic Platform for Personalization Screenshots

Screenshot of funnels that simplify targeting.Screenshot of retention-based insights about impact of changes in a product and the impact of major marketing campaigns.Screenshot of web layers with A/B testingScreenshot of the drag and drop campaign editorScreenshot of the WYSIWYG Email editor & Fully customisable Email templatesScreenshot of the CRM with 360° customer behaviour history