Bloomreach - The Agentic Platform for Personalization vs. Divi

Bloomreach is a great solution, and I have already recommended it to a previous colleague! On the whole it it intuitive and easy to pick up, so is a great solution when you need to get started and make progress early on. It's perfect for delivering ongoing automations to customers based on attributes or activity as well as delivering one off mail shots.

Incentivized

Divi is great if you build multiple websites for clients; however, I'm not sure it is cost-effective if you only make a single site.

Incentivized

• The product recommendations engine allows for us to create a personalised experience for every customer across the 3m emails we send each month. This ensure that our customers remain connected to our brand.
• The customer data platform attached to Bloomreach Composable Personalization Cloud provides an all-in-one solution for our business intelligence needs. Allowing up-to-date purchasing, behaviour, and engagement reporting from our email to website activity.
• The ability to integrate with Meta and other paid ad formats allows for us to create a connected omnichannel experience for users, ensuring we are providing the right message, to the right person, at the right time, in the right place.

Incentivized

• It has a very easy-to-use and extremely complete block editor.
• It offers many templates that you can use as a base for your website.
• Customer service has been fast and effective whenever I have needed it.
• Tiene un editor de bloques muy sencillo de usar y extremadamente completo.
• Ofrece muchas plantillas que puedes utilizar como base para tu web.
• La atención al cliente ha sido rápida y efectiva siempre que la he necesitado

Incentivized

• While Importing the offline data, sometimes the auto detection is failed to detect the csv file
• While we import with wrong mapping, even after pressing escape before the import starts, its not cancelling the import. it start running. It would be great if it stops the import
• it would be great if we receive email for successfully finished imports too

Incentivized

• The load time of the builder could be faster. On some websites it takes a long time to load, and may crash the page. (I believe they've said they're working on this stability issue.)
• Warnings on updates if they're difficult for some sites to run. I have one website that has crashed more than once from Divi's theme updates. I always back it up before the update so I restore the site, but this is still a bit of an inconvenience.
• Integrated (or more clearly marked) tutorials within the builder. I migrate site maintenance and ownership to clients after the site is complete and some could use refreshers within the builder on what happens where i.e. the difference between a section, row, module.

Incentivized

We are extremely satisfied with Bloomreach. It is a central and indispensable pillar of our personalization and data-driven marketing strategy. The platform provides us with unparalleled scalability across 27 countries and guarantees high availability and stable performance, even when working with an enormous volume of data.The fact that the platform is intuitive and allows a wide range of our teams (from CRM to UX) to work effectively with personalization significantly reduces our dependence on IT support and accelerates campaign deployment.Given the robustness of the architecture and the positive results we are generating across channels, renewing the contract is a logical step to ensure our future organic growth.

Incentivized

In my time working with Bloomreach Commerce Experience Cloud, I always liked to work with it. It is crucial that you get support from experts from the beginning to show you how to work with the vast amount of options and activities to choose from. The learning curve is also well-rounded because of its user-friendly interface and highly skilled customer support.

Incentivized

Divi is overall a great tool to use - I think I would need to spend a little more time to dig into the tool to provide more long term feedback.

Incentivized

It has always been available with great response times. Honestly in almost 5 years there was like one outage and I have to admit that it was solved so quick that I don't even know if it's fair to even call it that. Bloomreach is extremely reliable, can't fault it.

Incentivized

ten out of ten, Bloomreach has revolutionised our marketing capabilities. It has allowed us to get real time data insights from our customers, and then put these into action. Previously it would be a very time consuming and slow process for us to get any sort of campaign out but not anymore, this has lead to increased conversions and revenue

Incentivized

I would rate Bloomreach - The Agentic Platform for Personalization’s support an 8 out of 10. The team is responsive, knowledgeable, and proactive in helping us implement and scale our use of Engagement, and their guidance has been valuable in accelerating time-to-value. There’s still some room for improvement around more hands-on guidance with complex use cases (like weblayer prioritization or advanced reporting), but overall the support has been strong and dependable.

Incentivized

The team was really helpful in explaining

Incentivized

It gives clear overview in each and every concepts

Incentivized

None it went smoothly

Incentivized

Bloomreach is far superior than SFMC as that platform requires too much technical knowledge. Ometria is very good and I would say is quite similar to Bloomreach although I would say Ometria is a smaller company. Dotdigital is also very powerful but not more so than Bloomreach. This being said, Dotdigital and HubSpot does have telephone support which is amazing and something I would like to see from Bloomreach in future or at least shorter wait times for customer support live chat.

Incentivized

I find Elementor very clunky and find Divi much more intuitive.

Also we purchased a lifetime license for Divi and can use it on unlimited websites, while Elementor there is a yearly subscription per site

Incentivized

there is an option of multiple projects per organisation, customers and assets can be copied across. Multiple sites can be managed in one project, different activities organized under initiatives. Splitting work into sensible units is therefore well possible. The billing is based on number of tracked and number of stored events, no package-based deals. It should therefore be well scalable from a small e-store to a large corporation.

Incentivized

• Emails, banners, and weblayers brought us an increase in conversion and additional profit.
• From a marketers perspective, it allows us to reach far and wide and see how well a campaign is doing in real-time.
• Knowing the customer allows improved communication and personalize our recommendations.
• Bloomreach Engagement has created revenue uplift with acquisition and conversion.
• The most effective tool out there when ROI is in question.

• Higher conversion rate
• Theres no needed more tools
• Ive got rid of a CTA tool since with Divi i can make them. Is not that easy, but is functional

Incentivized