Bombora vs. Lusha

If they want to use the data within the Bombora environment and generate reports within the environment, I think you get some great insights into what a company is researching. When you try to download the data and build your own reports, it is not easy to do. The download part is easy, it is the data wrangling afterward that is tricky.

Incentivized

I leverage Lusha daily to powerfully qualify and enrich my leads in multiple ways: from supercharging data extracted from CSV files to seamlessly populating phone numbers and email addresses directly from LinkedIn.However, the HubSpot CRM integration truly needs simplification. While I frequently use the standard sequences, I strongly believe they could be dramatically improved by combining email, InMail, and even audio messages. And finally, the conversations module, currently in beta, shows immense promise!

Incentivized

• Makes it easy to find company’s with high intent around our services.
• Makes prospecting more effective by allowing us to focus on the right accounts.
• Allows us to spend our marketing dollars on the accounts that are most likely to convert.

Incentivized

• Identify prospect from Linkedin/Sales Navigator pages
• Show email ID and phone numbers of the prospect
• Reflect the correct/complete name of the prospect
• Suggest contacts from similar profiles
• Copy/edit option available for better user friendliness
• It shows relevant information of the prospect's company as well

Incentivized

• Analytics Reports - could be more automated and user-friendly. Instead of selecting all of the intent topics, it would be great to be able to use the previously defined intent clusters.
• Industry categories - are very generic, making it difficult to identify the specific companies of interest.

Incentivized

• It would be nice to have a general idea of how many contacts it has information for on a particular account at the very start before scrolling through the different pages.
• It would be great to also have the titles of individuals on the list, so it's quicker to sift who to keep in or exclude prior to revealing details.
• No product is perfect! Some of the information generated can be inaccurate or generic, e.g., a phone number for a persona may not be direct for that individual but could be a general customer service number for the company and could be the same number listed for multiple prospects.

Incentivized

We purchased Lusha without exploring other options. As we grow, we might want to consider other solutions/services

Incentivized

I give Bombora an 8 as they do intent well for now. Not a 10 because again its a one trick pony where there are other platforms like ZoomInfo that offer intent as well plus so much more. From an end user perspective, I'd like Bombora to build out first party intent data capabilities to combine into the scoring.

Incentivized

Simple, clean efficient. No lags and gets us the exact data that we need. No unnecessary terminologies, and it works like a charm every time. From prospecting to lead generation, and intent searching, Lusha is our go to tool and it has stayed ever since we started using it. i would highly recommend.

Incentivized

Our CSM team is always available for us to meet with via an outreach click to book an invite and we have standing meetings. They met with us on day 1 of implementation and had us up and running that evening. They even go to the lengths of matching industry tenured folks with us to help us move faster.

its a simple as 2 click install the extension and sign in, voila its working everytime we open linkedin page

Issues solving

Incentivized

There is a room for improvement in a layman's perspective as it was difficult for our to understand things during training and had to rearrange sessions.

Incentivized

Fast responding

Incentivized

Liked the implementation, however there is a still room for improvement for the support needed in overall implementation

Incentivized

It is actually pretty easy. If you already worked with Google Chrome's extensions, you're not going to have any problem. It's actually plug & play – you just need to setup your account, install the extension and start prospecting. Lusha gives you an assistant on the browser that easily allows you to crawl information of any LinkedIn profile you're visiting.

Incentivized

Having a true understanding of WHERE the data comes from and how it is collected was a question no other intent data providers could give us a straight answer on. With Bombora, we know exactly where it comes from, how it's scored, and what our next step is to leverage the data.

Incentivized

We use Lusha alongside Apollo. Lusha was chosen as our supplementary data source, as it is super intuitive to use, meaning there was no little to no onboarding time which meant no lost productivity to the business. Stacking up against RocketReach, Lusha has much more data availability, and this is also the case for Apollo, whilst Apollo's database might be larger, it often misses contacts that Lusha has, and Lusha has more verified mobile numbers which is super important. In comparison to ZoomInfo is has a much lower price point.

Incentivized

Need improvement in places such as visualisation & UX

Incentivized

• While ABM is always hard to specifically pinpoint a hard # against, I'd say that Bombora has been a big part of every marketing campaign, ad creation, go-to-market messaging towards x account, Refining Marketing & Sales intelligence from an ABM Function.

Incentivized

• More time Selling, Less Time Searching: B2B selling today is all about how fast you can reach your prospects. Searching for contact information was daunting and painful a few years back. With 1-click imports, integrations and hunts: tools like Lusha are a massive benefit in terms of saving time in the ever laborious task of List Building.
• Better Phone Numbers: Especially in regions like EU and APAC, where mobile numbers are not available with tools like ZoomInfo and Apollo, Lusha comes as a saviour.

Incentivized