Braze vs. Quadient Inspire

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Braze
Score 8.7 out of 10
N/A
Braze is a customer engagement platform that enables relevant and memorable experiences between consumers and the brands they love. With Braze, global brands can ingest and process customer data in real time, orchestrate and optimize contextually relevant, cross-channel marketing campaigns and continuously evolve their customer engagement strategies.N/A
Quadient Inspire
Score 9.4 out of 10
N/A
Quadient Inspire offers a customer experience management portfolio that provides human-centric communication solutions that span the entire customer lifecycle, to help organizations to create meaningful connections with their customers, wherever, whenever they prefer.N/A
Pricing
BrazeQuadient Inspire
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
BrazeQuadient Inspire
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeOptionalOptional
Additional DetailsThe solution is highly modular. Pricing may differ a lot depending on usage and configuration.
More Pricing Information
Best Alternatives
BrazeQuadient Inspire
Small Businesses
Simplify360
Simplify360
Score 7.8 out of 10
Sogolytics
Sogolytics
Score 8.9 out of 10
Medium-sized Companies
Bright Pattern Contact Center
Bright Pattern Contact Center
Score 10.0 out of 10
CustomerSuccessBox
CustomerSuccessBox
Score 9.5 out of 10
Enterprises
Conversica
Conversica
Score 9.5 out of 10
Verint Knowledge Management
Verint Knowledge Management
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BrazeQuadient Inspire
Likelihood to Recommend
8.8
(50 ratings)
9.7
(34 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(2 ratings)
Usability
7.2
(17 ratings)
8.7
(18 ratings)
Availability
-
(0 ratings)
9.1
(1 ratings)
Performance
-
(0 ratings)
8.2
(1 ratings)
Support Rating
4.5
(21 ratings)
7.9
(21 ratings)
In-Person Training
-
(0 ratings)
10.0
(1 ratings)
Online Training
-
(0 ratings)
9.1
(2 ratings)
Implementation Rating
-
(0 ratings)
9.1
(1 ratings)
Configurability
-
(0 ratings)
8.2
(1 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
8.3
(5 ratings)
Ease of integration
-
(0 ratings)
1.0
(1 ratings)
Product Scalability
-
(0 ratings)
9.1
(1 ratings)
Professional Services
-
(0 ratings)
8.9
(5 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
BrazeQuadient Inspire
Likelihood to Recommend
Braze
Braze is likely at its best for companies that engage with customers on both an app-level and web-level. It gets even better if you have the opportunity to leverage some of the additional channels Braze unlocks such as in-app messages and content cards. If you're only using Braze to send SMS and Email and the occasional push, you're likely better off finding a cheaper platform. Braze organizes its analytics in a very odd way in my experience, so I'd also recommend pairing Braze with a secondary reporting tool of your choosing.
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Quadient
Quadient Inspire is well suited to complex processes and requests. It is very well designed software which includes numerous plug in options for ease of use with other software. They have built in security functions to protect intellectual property and prohibit unauthorized changes. This software is great for people who need control and large feature sets or work with quantities in the millions. Of course, it also works fine on smaller projects. Where it would be overkill is for environments which only need simple variable pieces. Just setting up an address block? If this is your regular job, this software is excessive
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Pros
Braze
  • Canvases are a straightforward way to dynamically target users
  • We have a lot of control over our email templates- especially compared to the last service we used
  • Built-in reporting is fantastic and offers solid insight
  • Braze integration with our consumer-facing App opened up a lot of options for us when running promos
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Quadient
  • Highly flexible data ingestion
  • Clear and powerful workflow design that makes support easy to understand as teams evolve
  • Great internal debugging tool that simplifies and accelerates the development cycle
  • Powerful scripting structure available at nearly every aspect of data management, composition, and finishing allowing for specialized requirements not available in the standard toolset to be met
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Cons
Braze
  • It offers analytics insights, but this is still not incredibly detailed
  • It takes a while for features on the product roadmap to be implemented
  • The drag-and-drop editors of their marketing channels (Email & IAM) could use some improvement in terms of more functionality and tweaking abilities
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Quadient
  • Within CJM: Not easy to share maps with a large group of people, still needs to be done on an individual basis which is time-consuming.
  • Not able to unload all file types into maps. It would be great to have video.
  • There are a lot of third-party suppliers that make up the full services in Inspire. This limits the development that Quadient can do to.
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Likelihood to Renew
Braze
No answers on this topic
Quadient
We are using Quadient Inspire products since last 5 years. And we are able to achieve everything with respect to the customer's needs and desired output. Quadient is adding new very important features every day that make document structure very easy for developers and end users. We would like to stick with Quadient for a long time.
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Usability
Braze
Braze's usability is one of the main things that makes it stand out from its competitors. The UX and UI are excellent, and it ensures it is not overcomplicated where it doesn't need to be. The online documentation is also handy to help support teams in your business.
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Quadient
There are parts of the product that are extremely easy to use, but it can be hard to build it up to get to that point. I'm a power user and I know I've only barely scratched the surface, but the transactional users barely have to lift a finger to get their letters out. There's a lot more that can be done if I had the time and resources to devote to improving our letters more and there are times when the interface is in my way as to meeting those goals, but by and large, it's a swift and easy to use program.
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Reliability and Availability
Braze
No answers on this topic
Quadient
I am giving this rating because Quadient products are highly available. Most of the time all Quadient products are available. In some cases Quadient always follows the planned schedule and maintenance. They always inform all the partners and clients a day or two in advance so that the clients can work accordingly.
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Performance
Braze
No answers on this topic
Quadient
I want you to rate the performance of the Quadient Inspire 9 out of 10. Because every time we work with Quadient products I never feel any sluggishness and any performance issue. Along with this, one thing that we all should understand is that the performance of any application also depends on the computer hardware. So along with the software application, your hardware should also meet the minimum requirements.
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Support Rating
Braze
Very responsive and helpful on simple questions, but not great other than that. They do not have a way for the customer/user to escalate a ticket. You have to contact your rep and in some cases, they don't respond within 24 hours so you have no idea if they have escalated it. There is no phone number for an urgent issue - you have to rely on email
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Quadient
Overall Quadient team is very responsive and willing to come to the table and provide valuable information and resolution for problems. What tier of support you have would defiantly impact the experience you have. Had some challenges with a few members of the support team , but when brought up with the vendor it was quickly resolved
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In-Person Training
Braze
No answers on this topic
Quadient
I had a couple of weeks of training back in 2005 on the Quadient premises in Hradec Kralowe. The instructor was just great! Besides showing as normal functionalities, he went so far to solve our concrete challenges. He actually encouraged me to become a "real" programmer. I have written my first lines of code in Inspire (GMC PrintNetT) and never looked back.
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Online Training
Braze
No answers on this topic
Quadient
Quadient offers online training for all of its products (paid service). You can choose your pace and go through the material and then solve real challenges. At the end, you can choose to take a final assignment and get certification which is a really good thing to do. If you get stuck, the training team will answer any of your questions and give you guidance.
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Implementation Rating
Braze
No answers on this topic
Quadient
As you consider your digital transformation, think of the people who may object. They have valid criticisms, valuable insights and information critical to your success. Quadient’s advice is to build a strong internal team and confront these questions early. When everyone understands the project from their perspective, the project has a better chance of success.
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Alternatives Considered
Braze
Compared to Salesforce Commerce Cloud, Braze is much more user friendly, flexible and provides for easier segmentation and personalization. The reporting in Braze is also much easier to use. Compared to Marketo, Braze has a better UI and UX, and an easier learning curve for new users. The set up and maintenance of customer journeys is much easier. The only thing I miss from Marketo is the ability to view the customer log, which allows you to see the automation that happens against each user profile, allowing for easier troubleshooting.
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Quadient
The above drop down would not allow me to pick the similar products that I have used previously. Planet Pres : Good in its time. Now very slow compared with Quadient. Compart: As quick... If not slightly quicker than Quadient. This does not counteract how difficult this software is to use. It has no GUI interface and even advanced programmers struggle to use it. Both of these products are inferior to Quadient when it comes to implementing within a normal organisation.
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Contract Terms and Pricing Model
Braze
No answers on this topic
Quadient
Not really. It's not cheap, but it's a great value for what you get. This is enterprise-level software and the cost reflects that. The pay-per-page aspect makes sense too. We get a lot of sheets included in our contract and we use them all. It's a good contract with pricing that makes sense.
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Scalability
Braze
No answers on this topic
Quadient
I am giving this rating because Quadient products are very reliable. Quadient products can be deployed across multiple departments and sites as needed. We can integrate Quadient products with other applications and tools in a very effective, efficient and flexible way. We can deploy Quadient products in Cloud as well.
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Professional Services
Braze
No answers on this topic
Quadient
The PSO team is very involved and knowledgeable. Some times there are availability issues due to the number of companies they are supporting but they do their best to deliver on time. PSO cost aren't cheap, but they deliver a big bang for the buck especially on critical projects or involving them in strategic approaches/decisions.
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Return on Investment
Braze
  • Positive: A growth hacking experiment was proven successful in nudging users who abandoned their cart after checking out with a product/service and leaving their chart or 24 hours.
  • Positive: A growth hacking experiment was proven successful in nudging users whose credit card failed when trying to upgrade to a paid account.
  • Negative: With the plethora of teams (disciplines / business units / markets) with access to braze, it's easy to accidentally over-nurture users.
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Quadient
  • Since purchasing Inspire we have won many business opportunities as it enables us to create documents we couldn't do before, for example: Council Tax Bills.
  • It is a lot faster at processing than our previous software. We had one job we had to extract addresses from, it was 56,000 records from a 5.5million line text file. Our previous software took 26 hours to pull out the addresses, Quadient Inspire took 43 seconds!
  • We are able to automate processes through Inspire via CLI batch files, where a job would normally take 30 minutes to set up and process, a bit of time spent on the workflow and automation script means we can just double click a batch file for repeat jobs and the print file is created in seconds.
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ScreenShots

Quadient Inspire Screenshots

Screenshot of Inspire Interactive can be used to create ad hoc communications with pre-approved blocks of content.Screenshot of Additional personalization can be added leveraging customer data and variable content with Inspire Interactive.