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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Brevo

    Score8.5 out of 10
    N/ABrevo, formerly known as Sendinblue, is the leading customer relationship management (CRM) suite designed to fully cultivate long-term customer relationships and to empower businesses to expand in a fast changing digital world. With Brevo, businesses have a unified view of the customer journey in one easy-to-use platform thanks to intuitive and scalable marketing and CRM tools such as Email, SMS, WhatsApp, Chat, Marketing Automation, Meetings, and much more.

    $0

    per month

    Validity Engage

    Score8.6 out of 10
    N/AValidity Engage is an email marketing platform for high-volume enterprise marketing teams. It covers competitor intelligence, contact validation, design and testing, deliverability, and live email monitoring.N/A
    Pricing
    BrevoValidity Engage
    Editions & Modules
    Free
    $0
    per month
    Starter
    $9
    per month
    Standard
    $18
    per month
    Professional
    $499
    per month
    Enterprise
    Contact sales team
    No answers on this topic
    Offerings
    Pricing Offerings
    BrevoValidity Engage
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsBrevo pricing is based on the number of email messages sent, rather than the number of contacts you keep in your account. Try Brevo with a free account and send up to 9,000 emails per month (300 emails per day). As your business grows, you can upgrade to a plan that meets your needs without breaking the bank! Send up to 40,000 emails per month for just $9 -- or send even more emails at great prices.—
    More Pricing Information
    Community Pulse
    BrevoValidity Engage
    Considered Both Products
    Brevo (Sendinblue, Inc)
    No answer on this topic
    Validity
    Chose Validity Engage
    Litmus is much better at tracking, building, and testing emails than what we have used in the past, and the integration with Salesforce Marketing Cloud is a life-changer.
    Incentivized
    Key User Insights
    Would buy again
    94%
    Would buy again
    166 Answers
    99%
    Would buy again
    295 Answers
    Delivers good value for the price
    98%
    Delivers good value for the price
    161 Answers
    98%
    Delivers good value for the price
    215 Answers
    Happy with the feature set
    94%
    Happy with the feature set
    166 Answers
    99%
    Happy with the feature set
    296 Answers
    Lived up to sales and marketing promises
    94%
    Lived up to sales and marketing promises
    148 Answers
    98%
    Lived up to sales and marketing promises
    175 Answers
    Implementation went as expected
    91%
    Implementation went as expected
    146 Answers
    98%
    Implementation went as expected
    176 Answers
    Features
    BrevoValidity Engage
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Brevo and Validity Engage
    Feature
    Brevo
    7.8
    217 Ratings
    3% below category average
    Validity Engage
    6.8
    378 Ratings
    17% below category average
    WYSIWYG email editor8.4196 Ratings9.260 Ratings
    Dynamic content7.8177 Ratings8.760 Ratings
    Ability to test dynamic content7.8168 Ratings8.1240 Ratings
    Landing pages6.011 Ratings2.64 Ratings
    A/B testing6.510 Ratings6.511 Ratings
    Mobile optimization8.3193 Ratings9.4353 Ratings
    Email deliverability reporting8.5212 Ratings8.6274 Ratings
    List management8.4209 Ratings7.08 Ratings
    Triggered drip sequences8.3124 Ratings1.02 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Brevo and Validity Engage
    Feature
    Brevo
    7.7
    205 Ratings
    1% above category average
    Validity Engage
    7.1
    257 Ratings
    7% below category average
    Dashboards8.019 Ratings7.229 Ratings
    Standard reports8.5204 Ratings7.5254 Ratings
    Custom reports6.810 Ratings6.5182 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Brevo and Validity Engage
    Feature
    Brevo
    8.9
    146 Ratings
    9% above category average
    Validity Engage
    8.5
    358 Ratings
    4% above category average
    Link Tracking8.9146 Ratings9.2235 Ratings
    URL Validation00 Ratings9.3270 Ratings
    Image Validation00 Ratings7.65 Ratings
    Inbox Display00 Ratings8.56 Ratings
    Email Accessibility Tools00 Ratings6.73 Ratings
    Spelling and Grammar Check00 Ratings7.31 Ratings
    Spam Testing00 Ratings9.5269 Ratings
    Email Previews00 Ratings9.6355 Ratings
    Best Alternatives
    BrevoValidity Engage
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9.1 out of 10
    Campaign Monitor by Marigold
    Score9.1 out of 10
    Enterprises
    Emma by Marigold
    Score8.4 out of 10
    Emma by Marigold
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    BrevoValidity Engage
    Likelihood to Recommend
    9.1
    (237 ratings)
    9.2
    (430 ratings)
    Likelihood to Renew
    10.0
    (10 ratings)
    9.0
    (32 ratings)
    Usability
    9.2
    (34 ratings)
    7.9
    (22 ratings)
    Availability
    9.1
    (1 ratings)
    7.6
    (8 ratings)
    Performance
    9.1
    (1 ratings)
    7.3
    (8 ratings)
    Support Rating
    10.0
    (13 ratings)
    9.1
    (2 ratings)
    In-Person Training
    -
    (0 ratings)
    4.5
    (2 ratings)
    Online Training
    -
    (0 ratings)
    4.5
    (3 ratings)
    Implementation Rating
    9.1
    (2 ratings)
    2.1
    (13 ratings)
    Configurability
    -
    (0 ratings)
    3.9
    (7 ratings)
    Ease of integration
    -
    (0 ratings)
    10.0
    (2 ratings)
    Product Scalability
    9.1
    (1 ratings)
    4.0
    (8 ratings)
    Vendor post-sale
    -
    (0 ratings)
    3.6
    (5 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    5.5
    (4 ratings)
    User Testimonials
    BrevoValidity Engage
    Likelihood to Recommend
    Brevo (Sendinblue, Inc)
    Brevo is very suitable for companies and individuals who want to run email marketing campaigns, create a strong corporate image, manage customer relationships, and build customer loyalty. Like any application, there are areas for improvement, such as more templates and a simpler CRM application, but I believe it has more positive features than negative ones, and for us, it has become a strategic partner. Brevo es muy adecuado para empresas y personas que desean realizar campañas de mailing marketing, crear un sólida imagen corporativa, el CRM con los clientes y fidelizarlos. Hay puntos de mejora como toda aplicación como mas plantillas, mejor sencilles en su aplicativo de CRM pero considero que tiene mas funcionalidades positivas que negativas y para nosotros se ha convertido en un aliado estrategico This review was originally written in Spanish and has been translated into English using a third-party translation tool. While we strive for accuracy, some nuances or meanings may not be perfectly captured.
    Read full review
    Validity
    Proofing your emails is necessary. This is a tool that allows you to see how your email not only renders on multiple devices but how it performs. Some email building platforms will tell you their drag and drop templates are ready to go, however they stop short of analyzing accessibility, checking links, load speed among other things. I've also experienced drag and drop template issues as new email clients are released. Litmus provides peace of mind that you did your due diligence on crafting your email. While Litmus does provide some reporting you will not see every typical analytic an email report offers. However, you can use your Litmus data to enhance your email reports which in turn creates a robust view of email performance.
    Incentivized
    Read full review
    Pros
    Brevo (Sendinblue, Inc)
    • Sendinblue allows you to send emails that do not arrive in spam
    • Sendinblue, through its security measures and filters, helps keep contact databases well organized and up to date
    • Sendinblue offers an easy-to-use newsletter creation tool and, in case of lack of inspiration, many templates
    Incentivized
    Read full review
    Validity
    • We haven’t explored the personalization features in depth yet, aside from using the Add-to-Calendar option, but we're excited to dig in further. Tools like live polls offer an easy way to boost engagement in our product marketing emails, and we see a lot of potential in using these templates to enhance personalization moving forward.
    • Litmus’ continuing education resources have been really helpful. I recently read an article on email deliverability that offered practical insights my team can apply moving forward. I especially appreciate how Litmus uses real examples and stats from the brands they work with—it makes the content feel actionable and relevant.
    • Online Training.
    Incentivized
    Read full review
    Cons
    Brevo (Sendinblue, Inc)
    • Onboarding can be a bit tricky. As with most WordPress additions, different plugins will have different configurations. Don't expect to install and just click activate.
    • Online support is highly technical. Email is its own beast and even good digital may not know more than the basics.
    • The reporting is strangely not intuitive or even very end-user friendly even with the robust data being tracked.
    • Composing in their editor can sometimes sync differently. Just like a video game, it's helpful to save often despite the autosave.
    Incentivized
    Read full review
    Validity
    • I've not seen many limitations but I have noticed that sometimes emails sent from our CRM take too long to land in Litmus, or sometimes don't land at all.
    • As a beginner it was quite difficult for me to make my way around the platform - I thought "Create new" CTA was actually creating something new, maybe "Import from CRM" would have been more understandable. There were a few others but I remember this one.
    • In the Emails section, whenever I hover over an email, I want to be able to copy the subject line instead of getting the different CTAs appear intrusively (Summary, Builder, Previews & QA, Proof, Analytics, Monitor) - maybe these could appear on the bottom of the textbox, instead of them being imposed on top?
    Incentivized
    Read full review
    Likelihood to Renew
    Brevo (Sendinblue, Inc)
    SendinBlue is providing an excellent value to my business by simplifying and speeding up the way that we interact with our customers
    Incentivized
    Read full review
    Validity
    It's one the best tools that we've found for this type of tool but we would like some additional features like spell check so if there's a platform that features that with everything else Litmus has, then we'd potentially look to move over to that platform instead. However, we are overall pretty help with the platform
    Incentivized
    Read full review
    Usability
    Brevo (Sendinblue, Inc)
    It's okay, it's easy to use, has good features, and good automation options, but it lacks better delivery support. Many messages end up in spam, even though I have a dedicated IP address that I pay for separately, and I think it needs more design options to make emails stand out, especially in terms of typography. That's why I'm not giving it a 10. It also lacks integration with other tools. EStá bien, es fácil de usar, tiene buenas funcionalidades, tiene buenas opciones de automatización, le falta mayor apoyo en cuanto a entrega, muchos de los mensajes se vana spam, aun cuando tengo una IP dedicada que pago por aparte y creo que faltan opciones de diseño para que los correos puedan ser diferentes, sobre todo en tipografía. Por eso no le doy 10. Falta integración con otras herramientas.
    Read full review
    Validity
    Litmus has integrations that make the software an integrated part of my work every day. Being able to test right within my email builder is just brilliant. Daily I also use the web interface to review analytics and spam testing. Overall it is one of the pieces of software I use daily without any complaints or issues.
    Incentivized
    Read full review
    Reliability and Availability
    Brevo (Sendinblue, Inc)
    I have never had any planned outages in the time I have been using the software and have had no issues with accessing it.
    Read full review
    Validity
    We have never had a problem with Litmus being unavailable so I would say their availability is fantastic. There might have been one time years ago that the site was down briefly but it also might have been a server issue on my end. Either way, Litmus was back up and running in a very short time
    Incentivized
    Read full review
    Performance
    Brevo (Sendinblue, Inc)
    Everything loads very quickly, it saves as you go along so you're unlikely to loose work if your computer fails. Reports are there immediately too so you're able to act quickly on customer engagement.
    Read full review
    Validity
    As with all technology, there are inevitably use-cases where you are unable to get to your original goal without some good old-fashioned experimenting. Some situations will (and are) more urgent which complicates an effective integration of a new process or a new team using an existing process but the "issues" are regularly resolved by re-starting the process specific to when Litmus is introduced to a project. If it doesn't come out the way you're anticipating, run it again and verify there is an issue before declaring all is lost
    Incentivized
    Read full review
    Support Rating
    Brevo (Sendinblue, Inc)
    These people helped me identify errors when setting up DKIM and were more than helpful in trying to diagnose low open rates with a few campaigns identifying where improvement can be made and how to more effectively manage contact lists. The support is excellent.
    Incentivized
    Read full review
    Validity
    Absolutely fantastic support. It runs circles around the competition. They regularly reach out and chat, even if it's just to see if there's any issues we need to discuss. They clearly want the business and don't forget you once you sign the contract which is an issue with other similar services.
    Incentivized
    Read full review
    In-Person Training
    Brevo (Sendinblue, Inc)
    No answers on this topic
    Validity
    It was very informative one on one session for me. I was able to use Litmus without any issues.
    Incentivized
    Read full review
    Online Training
    Brevo (Sendinblue, Inc)
    No answers on this topic
    Validity
    It has all the required information.
    Incentivized
    Read full review
    Implementation Rating
    Brevo (Sendinblue, Inc)
    If you follow all the steps of the setup process they give you, any one can set this up in about 1 - 2 hours.
    Incentivized
    Read full review
    Validity
    I didn’t really personally participate much in the implementation of Litmus, but from what I observed during the process, it was a smooth process with minimal disruptions. The team was able to get up and running quickly, and the platform’s user-friendly interface made onboarding fairly easy for everyone involved from the start.
    Incentivized
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    Alternatives Considered
    Brevo (Sendinblue, Inc)
    Sendinblue not stacking up so great unfortunately. We are considering going back to Constant Contact because of ongoing issues we are having with Sendinblue. We have however just upgraded to Premium with Sendinblue, mainly so we can get Telephone Support. But now it seems Sendinblue do not call you, you have to call them. With Constant Contact they would phone us and talk us through any issues we were having.
    We selected Sendinblue initially because of price.
    Also, our average Open rate over the last few months we were with Constant Contact was about 20%. Our Open rate - to exactly the same database, has dropped to under 10% with Sendinblue. We can't understand this. Doesn't make sense.
    The Click Rate has stayed about the same - averaging about 2-3% on both platforms.
    Incentivized
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    Validity
    This is not applicable to my role as I have used Litmus to test emails since I have started. Because of the ease of use, timeliness, consistent quality, and affordability that Litmus offers, I haven't found the need to look at similar products or organizations. If all of these features continue to stay strong, I don't plan on changing providers
    Incentivized
    Read full review
    Scalability
    Brevo (Sendinblue, Inc)
    They have multiple options for upgrading bigger senders or if you need more emails sent in a month.
    Read full review
    Validity
    With our enterprise account, scalability is not an issue. I have not yet seen or heard of significant issues with user access, API connections for integrations etc. This includes down time for "Scheduled Maintenance" as some providers call them, Litmus has the technology backing to support a global team with a 24-hour workday across regions
    Incentivized
    Read full review
    Return on Investment
    Brevo (Sendinblue, Inc)
    • Saved us over 80% of what we used to pay aWeber for the exact same services
    • Maintained similar effectiveness in email blast/newsletter open rates (slightly less than aWeber but within margins)
    • Saves us an incredible amount of time in content creation using Brevo content editor
    Read full review
    Validity
    • Litmus saves our team so much time by making the QA and email review process so much easier, streamlined, and efficient.
    • We often send out campaigns out to thousands of members, and Litmus gives us the assurance and peace of mind that everything is working as it should before it gets sent out.
    • Decreases the number of email review cycles we go through.
    Incentivized
    Read full review
    ScreenShots

    Validity Engage Screenshots

    Screenshot of Litmus Personalize Essentials, with live polls to give subscribers a voice and drive email engagement.Screenshot of Litmus Email Guardian, featuring 24/7 link monitoring to safeguard emails.Screenshot of Litmus' integrated insights reports, that can automatically combine metrics from Salesforce Marketing Cloud with subscriber engagement insights from Litmus.Screenshot of campaign preview, available in 100+ popular email clientsScreenshot of Litmus' inbox previewing and feedback tools, that help users to spot and fix issues early.