BrowserStack vs. Semrush vs. Siteimprove

If you need immediate testing (for example, from Azure pipelines agents), use BrowserStack instead of LambdaTest (which makes you wait in a "pool" until the device/platform combo you are querying is accessible). If you don't need your tests to be immediate and prefer a wider range of devices, then use Lambdatest.

This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results.

Incentivized

Siteimprove works well for managing the health and performance of your customer-facing sites in terms of performance, digital experience, and accessibility. It also helps to define policies to proactively avoid experience breaks or issues for customers before they occur. It can improve by providing more options to configure policies for large sites with thousands of pages.

Incentivized

• Reliable cross-browser, cross-device testing
• integration with JIRA to add screenshots directly to bugs etc
• Live mobile device testing for an extra layer of confidence
• Customer support has been very consistent and reliable
• User interface is incredibly simple to use and easy to train new users on

Incentivized

• Great visuals for keyword position tracking, love that you can see the page that is ranking
• Enjoyed the auto-generated reporting feature (specifically in the context of keyword position tracking)
• Shows many different and useful views for competitive research
• Great templated keyword research tools for those who are not as hands-on with SEO
• I LOVE the Keyword Magic Tool for honing in on longtail, high-opportunity keywords

• User-friendly customisable dashboards, easy to make a dashboard from a template, or create your own, and add in whichever 'widgets' are relevant for what you are looking at
• Flagging words to review, allowing users to check and confirm if the word is 'accepted' or is a misspelling

Incentivized

• The parallel execution is limited and is still in beta state. Once it starts to work properly, it will be more helpful
• The paid subscription can be a bit of an issue for some individuals or organizations as the charges are a bit too much
• Some of the devices do not open or load properly and are not available to test at times

Incentivized

• Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating
• Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT)
• Tracking multiple keywords, across multiple clients can be costly

• I don't like that there are different navigation paths to go from point A to point B. When I want to navigate to a specific place, I have more than one way to get there, which means I have to make a decision about how I want to there and I'd rather the designer make that design based on what would be most efficient for me.

It's almost the 3rd year for us and it's renewal time for us. So yes, we are already discussing how many licenses we need to increase as users are increasing internally. So it's 100% sure that we are already planning renewal this year as well BrowserStack with live and app automate.

Incentivized

I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use.

Incentivized

So many options that it can be a little overwhelming, but the core functions are easy to find and use and it's usually not too hard to figure things out for the more complex tasks. Very easy to boot up a device and a specific browser from the dashboard to begin a manual website test.

Incentivized

The interface is a little less intuitive than it could be. The data is often available but filtering and manipulating the data can be a little difficult at times. Expanded comparisons would be helpful since most of the time seeing more than a few competitors at a time allows for a better sense of how to forecast.

Incentivized

Tool has undergone numerous changes, both to function and UX/CX. Makes it less than user friendly at times. But on the other hand, that does indicate a willingness to improve the product in a continual manner - which they've done nearly year after year - but it's always a case of who moved my cheese with each new iteration.

I rated BrowserStack's availability a 10 because it is consistently reliable, with minimal to no downtime or unplanned outages. The platform is accessible whenever needed, ensuring uninterrupted testing. Its robust infrastructure and proactive monitoring ensure a seamless experience, allowing us to meet deadlines without delays caused by availability issues and all

Semrush available when you need it!

The tests are fast considering the fact that they're Appium tests. I've seen tests reliably pass or fail when they're supposed to, with next to zero issues on the BrowserStack side of things. Tests launch only seconds after I kick off them off from my CLI.

Incentivized

SemRush performs well with few errors!

I've not had much direct interaction with the BrowserStack support team. The help and community are great and we've not run into any issue that has really required us to reach out. I guess having a stable and easy to use system means you may never need to contact support.

Incentivized

I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!

I've used support often and it has been responsive, thorough and considerate of our needs. I can get a tech right away, they understand the issue, and work with us to resolve it. Often the problem is with the site we are trying to scan, sometimes it is with their product. I appreciate that they go beyond support into continually helping us implement SiteImprove in more places with 3rd party integration.

Yes, it was online training on meet, and trainer looks like skilled and technical strong, he has covered end to end all the features and he has answers all the queries. because of this trainings we are able to implement it by our own in the organization, thank you for support and training.

Incentivized

It was a quick training from the support of browserstack, it was nice and easy to understand, thanks again for the support given by the team. and regularly I used to receive mails for training from support for any new feature they launch, I was able to spread same training to all my team and dev.

Incentivized

I rated the implementation satisfaction an 8 because while it went smoothly overall, there were some challenges during the initial learning phase and integration with existing tools. Key insights include the importance of providing sufficient training upfront and ensuring seamless integration with other systems to minimize disruptions and improve adoption speed.

I did it by myself and do not have a comment!

BrowserStack products has been found better for low code automations and visual regression techniques. We have been struggling to maintain the API endpoint sanity tests and writing a lot of code for them while releasing the builds, while we chose BrowserStack accessibility solutions, we found it a way easier than we thought and worked it up.

Incentivized

We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space.

Incentivized

We have used or tested other tools that get installed on a computer or that are hosted online, but none of them offer the features that come with Siteimprove. TotalValidator Pro will check your site for accessibility issues, but it is a manual check and there is no historical reporting. I can;t remember the names of the other online solutions, but even if they offered similar features as Siteimprove, they were all very expensive .

Incentivized

No Vendors were involved, directly dealt with Browserstack

Incentivized

I may not be the best person to answer this as I am only using it for 1 department and at 1 site but will still try my best As far as Scalability for Devices for Mobile Automation is concerned, it gets a Solid 10, as the users can run cases on upto 10 device parallel and also have the best choices of devices to choose

Incentivized

Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed.

Not used

Incentivized

• It reduced the cost of buying multiple devices as we have multiple devices access in it
• Easily accessible from anywhere due to it cloud availability
• Introducing this to our client also helped us in building trust as well as winning their confidence during deliverables

Incentivized

• Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries.
• The site checks available with Semrush have helped us to pitch and sell our services, securing new clients.

Incentivized

• Siteimprove has helped bring our accessibility scores up from middling to near-perfect.
• Siteimprove has helped reduce our broken links, style violations and misspellings.
• Siteimprove's heatmaps have helped us make the case for enforcing best practices on the website among key stakeholders.

Incentivized