TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Cirrus Insight

    Score8.7 out of 10
    Mid-Size Companies (51-1,000 employees)
    Cirrus Insight integrates Salesforce with Gmail, Google Calendar, and Google Contacts. Instantly View Contextual Salesforce Information in Your Inbox. Save Emails & Attachments to Salesforce with a Click. Sync Your Google & Salesforce Calendars. Create & Edit Salesforce Records on the Fly. Customize Your Salesforce Workflow in Gmail. Add Google Contacts to Salesforce. Salesforce Tasks Integration. Salesforce Templates Integrated with Gmail.

    $15

    per month

    Folloze

    Score8.1 out of 10
    Enterprise companies (1,001+ employees)
    Folloze is an marketing orchestration platform that enables B2B marketing and sales teams to deliver personalized, data-driven buyer experiences across the entire customer journey. The platform supports use cases including ABM/ABX campaigns, digital sales rooms, website personalization, sales development, and event activation.N/A
    Pricing
    Cirrus InsightFolloze
    Editions & Modules
    Starter
    $27
    per user/month
    Closer
    $45
    per user/month
    Rainmaker
    $72
    per user/month
    Folloze
    Contact Sales
    Offerings
    Pricing Offerings
    Cirrus InsightFolloze
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup Fee$500 per installationRequired
    Additional DetailsPricing based on annual billing.—
    More Pricing Information
    Community Pulse
    Cirrus InsightFolloze
    Considered Both Products
    Cirrus Insight
    No answer on this topic
    Folloze
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    98%
    Would buy again
    48 Answers
    Delivers good value for the price
    No answers on this topic
    98%
    Delivers good value for the price
    40 Answers
    Happy with the feature set
    No answers on this topic
    94%
    Happy with the feature set
    46 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    36 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    41 Answers
    Features
    Cirrus InsightFolloze
    Engagement
    Comparison of Engagement features of Cirrus Insight and Folloze
    Feature
    Cirrus Insight
    -
    Ratings
    Folloze
    7.7
    11 Ratings
    6% above category average
    Automated routing and prioritization00 Ratings7.510 Ratings
    Customer interaction histories00 Ratings7.710 Ratings
    Syndicated content00 Ratings7.39 Ratings
    Personalization00 Ratings8.111 Ratings
    Engagement data tracking00 Ratings7.611 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Cirrus Insight and Folloze
    Feature
    Cirrus Insight
    -
    Ratings
    Folloze
    7.4
    9 Ratings
    3% above category average
    Ad campaign creation00 Ratings7.89 Ratings
    Display advertising00 Ratings7.49 Ratings
    Contextual advertising00 Ratings7.19 Ratings
    Social advertising00 Ratings7.39 Ratings
    Ad reporting and analytics00 Ratings7.59 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Cirrus Insight and Folloze
    Feature
    Cirrus Insight
    -
    Ratings
    Folloze
    7.4
    11 Ratings
    4% above category average
    Standard visitor segmentation00 Ratings7.011 Ratings
    Behavioral visitor segmentation00 Ratings7.610 Ratings
    ABM sales intelligence00 Ratings7.510 Ratings
    Intent Data
    Comparison of Intent Data features of Cirrus Insight and Folloze
    Feature
    Cirrus Insight
    -
    Ratings
    Folloze
    6.8
    11 Ratings
    2% below category average
    3rd party intent signals00 Ratings6.410 Ratings
    Downstream intent signals00 Ratings7.110 Ratings
    Account identification00 Ratings6.811 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Cirrus Insight and Folloze
    Feature
    Cirrus Insight
    -
    Ratings
    Folloze
    7.5
    9 Ratings
    0% above category average
    Automated workflow & orchestration00 Ratings7.59 Ratings
    Best Alternatives
    Cirrus InsightFolloze
    Small Businesses
    Mailtrack
    Score9.7 out of 10
    Terminus ABM Platform
    Score8 out of 10
    Medium-sized Companies
    Mailtrack
    Score9.7 out of 10
    Terminus ABM Platform
    Score8 out of 10
    Enterprises
    No answers on this topic
    6sense
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Cirrus InsightFolloze
    Likelihood to Recommend
    9.9
    (23 ratings)
    7.6
    (49 ratings)
    Likelihood to Renew
    9.1
    (1 ratings)
    9.1
    (2 ratings)
    Usability
    10.0
    (2 ratings)
    7.7
    (49 ratings)
    Availability
    9.1
    (1 ratings)
    8.2
    (1 ratings)
    Performance
    9.1
    (1 ratings)
    7.3
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    6.4
    (41 ratings)
    Online Training
    -
    (0 ratings)
    4.5
    (1 ratings)
    Implementation Rating
    9.1
    (1 ratings)
    9.1
    (2 ratings)
    Configurability
    -
    (0 ratings)
    5.5
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    4.5
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    9.1
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    5.5
    (1 ratings)
    Professional Services
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    Cirrus InsightFolloze
    Likelihood to Recommend
    Cirrus Insight
    For someone who uses both Gmail and Salesforce as part of their main role, this software is an invaluable connector for them both. Some of the features are also not Salesforce specific - such as the Meeting Scheduler, which has proved invaluable to me, and I would recommend to any Gmail user who frequently set up meetings (either internally or externally).
    Incentivized
    Read full review
    Folloze
    I have been using Folloze for a long time, and I will recommend Folloze because of the app's user-friendly interface and responsiveness to customer feedback. It also enhances security with SSO, two-factor authentication, and a personalization tool. Overall, there are more pros, and it increases productivity.
    Incentivized
    Read full review
    Pros
    Cirrus Insight
    • Log email to Salesforce. You click one button and it logs for you. This is easier than adding the BCC email address that Salesforce provides as a way to log email.
    • Track views and engagement on these emails. It's nice to know if the email was opened and if links were clicked.
    • Update quick fields in Salesforce directly from their inbox using Cirrus. This prevented reps from needing to click into Salesforce, wait for it to load, then update fields like the phone number or name.
    • If the rep did need to open Salesforce, Cirrus provides a quick button to navigate to the Lead/Contact/Opportunity page quickly.
    Incentivized
    Read full review
    Folloze
    • Plug into Salesforce. We live in Salesforce, so it's a must!
    • Ease of use when designing boards. We love to all feel like graphic designers.
    • Dashboards showing activity levels of all types.
    • Storing assets within folloze. Makes it super easy to build a board fast.
    • Cloning boards. Time saver!!
    Incentivized
    Read full review
    Cons
    Cirrus Insight
    • Outlook for Mac could use some work as an add-on because it's hard to read sometimes on my laptop. It's not a sidebar, like the Windows functionality, so it's harder to read.
    • Doesn't always find an opportunity, even though I know it's in our Salesforce system.
    • Randomly shuts down and doesn't log in properly at times. I've had to remove and re-download more than once.
    Incentivized
    Read full review
    Folloze
    • Integrating the contact form with our CRM has been a lengthy and on-going process
    • We use iframe for some of our content pieces and I think it could look better than it does now
    • We need licenses for our salespeople for them to get access to insights of a board. An easier way to send them this info without them needing licenses would be nice
    Incentivized
    Read full review
    Likelihood to Renew
    Cirrus Insight
    It is the best google to salesforce integration on the market. support is incredibly responsive and very helpful. They are constantly adding new features, and the current feature set is well beyond anything else that is currently offered in the market
    Read full review
    Folloze
    Without Folloze, the marketing team would not be able to pivot as quickly as we do to support sellers with deal acceleration and drive executive engagement.
    Incentivized
    Read full review
    Usability
    Cirrus Insight
    Very easy to use. Everything opens in a familiar interface right inside the google apps sidebar. It brings in salesforce records, so as long as you know google apps / gmail and salesforce you'll be all set. It's point and click.
    Read full review
    Folloze
    Its great to be able to customize and build experiences without having to depend web developers or larger content teams. Using Folloze doesn't require a web developer or complicated coding language. Its quite intuitive and easy to figure out after building an experience or two. If you are stuck their support and training materials are quite helpful, as is their support team. Although the tool is great, it would be great to see even more customization possibilities. Also the reporting interface is pretty cumbersome and would benefit from added functionality.
    Incentivized
    Read full review
    Reliability and Availability
    Cirrus Insight
    Haven't had a down issue in the almost 2 years I've been using the product. Support is also super responsive.
    Read full review
    Folloze
    sometimes its not loading pages proper, sometimes some functions are not working within or you need a long time to find out image sizes etc
    Incentivized
    Read full review
    Performance
    Cirrus Insight
    Pulls in salesforce data very quickly, and syncs very quickly.
    Read full review
    Folloze
    pages load slow sometimes
    Incentivized
    Read full review
    Support Rating
    Cirrus Insight
    No answers on this topic
    Folloze
    Great support overall, which is quick to answer any concerns or questions. They're punctual and precise with their responses. I've been very pleased overall. I know if I have a concern or worry that I'll get a response the same day or the day after. Nothing negative comes to mind.
    Incentivized
    Read full review
    Online Training
    Cirrus Insight
    No answers on this topic
    Folloze
    5 as we did it with our own people in house and not with Folloze
    Incentivized
    Read full review
    Implementation Rating
    Cirrus Insight
    The plugin is installed inside your internet browser as an extension/add-on. It can be found in most add on stores and is easy to install. Usually just a few clicks. It handles authorization for you once you sign in, and then takes care of all the rest. It couldn't be easier to get working right out of the box. You're up in running in less than 5 minutes.
    Read full review
    Folloze
    I was not involved with the implementation of Folloze. This project was executed before I was hired
    Incentivized
    Read full review
    Alternatives Considered
    Cirrus Insight
    Yesware regularly sent me alerts that my emails had been opened by someone who I hadn't sent them to, from locations they couldn't possibly have been. I also don't recall its Salesforce activity logging working as smoothly, though I last used Yesware more than 12 months ago so my memory isn't as fresh as it could be
    Incentivized
    Read full review
    Folloze
    Folloze has proven to absolutely stand head and shoulders above its competitors. Folloze actually integrates nicely with 6Sense or Demandbase to pull data from a CRM. Folloze seemed to have a simpler interface, and that was key when it came to enabling our sales org to use Folloze alongside Marketing.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Cirrus Insight
    No answers on this topic
    Folloze
    cannot disclose
    Incentivized
    Read full review
    Scalability
    Cirrus Insight
    No answers on this topic
    Folloze
    there are still a lot of things that need to be made available within the product
    Incentivized
    Read full review
    Return on Investment
    Cirrus Insight
    • Customer data is paramount and Cirrus Insight supports optimal data integrity.
    • Ease of capturing updated customer information and sales activity helps in forecasting, operational insight, etc.
    • Facilitates transition of sales opportunities by seeing a clear trail of correspondence and customer updates.
    Incentivized
    Read full review
    Folloze
    • A sales were able to give valuable presentations which aided in earning key accounts in O&G & utility industries.
    • A sales exec was able to close a million-dollar sale that she had been working on closing for a year. This board was a great visual to the customer, which helped in closing.
    Incentivized
    Read full review
    ScreenShots

    Cirrus Insight Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshot

    Folloze Screenshots

    Screenshot of The Folloze Buyer Experience Platform.

Folloze harnesses buyer insights, sales orchestration and AI to empower sales and marketing teams. It is used to create personalized experiences and micro-targeted campaigns that engages today’s B2B buyer across the entire customer journey.Screenshot of Collaborative Marketing and Sales motions.

Folloze provides a ‘closed loop’ orchestration process to target, orchestrate, personalize and measure tailored account experiences. These micro-targeted campaigns increase engagement to impact revenue across the customer lifecycle.Screenshot of Folloze page views, opens and clicks.

Folloze produces insights that measure a target customers’ interest in offerings, such as number and duration of content views, forwarding or sharing, call-to-action executions, which ones they share with colleagues – for each and every asset they engage with throughout their journey.Screenshot of The interface to build microsites and landing pages.

B2B marketer can launch sophisticated, ‍personalized buyer journeys that let target audiences choose what relevant content interests them, without guessing what buyers will like.Screenshot of Account Engagement Analytics
Folloze analytics aggregates engagement activities by account and contact across all touchpoints. Sellers and marketing teams understand account topics of interest, can measure the impact and ROI of their account-based marketing programs, and inform campaign strategy and next best actions.Screenshot of Intelligent content nomination.

Folloze offers artificial intelligence to recommend content at both build time as well as in real-time, and automatically delivers relevant and high performing content, dynamic messaging, and specific imagery, that accounts and contacts will find valuable and engaging.