ClickFunnels vs. Hootsuite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ClickFunnels
Score 8.0 out of 10
N/A
ClickFunnels offers a web page designer oriented around setting up a sales funnel easily, for those with no coding and design experience.
$97
per month
Hootsuite
Score 8.1 out of 10
N/A
Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…
$249
per month per user
Pricing
ClickFunnelsHootsuite
Editions & Modules
ClickFunnels
$97.00
per month
ClickFunnels Platinum
$297.00
per month
TwoCommaClubX
$2497.00
per month
Standard
$199
per month (billed annually) Starts at 1 user, 10 social accounts
Advanced
$399
per month (billed annually) Starts at 1 user, unlimited social accounts
Enterprise
Custom Pricing
per year
Offerings
Pricing Offerings
ClickFunnelsHootsuite
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsPlans can be paid monthly or annually, with a discount for annual pricing.
More Pricing Information
Community Pulse
ClickFunnelsHootsuite
Features
ClickFunnelsHootsuite
SEO and Conversion Optimization
Comparison of SEO and Conversion Optimization features of Product A and Product B
ClickFunnels
1.9
12 Ratings
103% below category average
Hootsuite
-
Ratings
Landing page A/B testing:2.111 Ratings00 Ratings
Dynamic page text replacement1.77 Ratings00 Ratings
Real-time analytics dashboard2.012 Ratings00 Ratings
SEO tools1.810 Ratings00 Ratings
Optimization recommendations1.78 Ratings00 Ratings
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
ClickFunnels
-
Ratings
Hootsuite
6.8
317 Ratings
11% below category average
Boolean keyword searches00 Ratings6.8208 Ratings
Filtering out noise/spam00 Ratings6.3220 Ratings
Sentiment analysis00 Ratings6.6218 Ratings
Broad channel coverage00 Ratings7.7292 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
ClickFunnels
-
Ratings
Hootsuite
7.9
437 Ratings
2% below category average
Content planning and scheduling00 Ratings8.9436 Ratings
Audience targeting00 Ratings7.1297 Ratings
Content optimization00 Ratings7.5359 Ratings
Workflow management00 Ratings8.0370 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
ClickFunnels
-
Ratings
Hootsuite
7.6
353 Ratings
6% below category average
Automated routing and prioritization00 Ratings7.5256 Ratings
Customer interaction histories00 Ratings7.4275 Ratings
Bulk actions00 Ratings7.8305 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
ClickFunnels
-
Ratings
Hootsuite
6.9
331 Ratings
11% below category average
Lead generation00 Ratings6.5203 Ratings
Content marketing00 Ratings7.6298 Ratings
Paid media management00 Ratings6.8203 Ratings
Campaigns and promotions00 Ratings6.6252 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
ClickFunnels
-
Ratings
Hootsuite
8.1
429 Ratings
3% below category average
Twitter00 Ratings7.7387 Ratings
Facebook00 Ratings8.6412 Ratings
LinkedIn00 Ratings8.2359 Ratings
Google+00 Ratings8.960 Ratings
Instagram00 Ratings8.4366 Ratings
Pinterest00 Ratings7.6181 Ratings
YouTube00 Ratings7.6172 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
ClickFunnels
-
Ratings
Hootsuite
7.7
354 Ratings
0% below category average
Campaign success analytics00 Ratings8.0326 Ratings
Real-time tracking00 Ratings7.5328 Ratings
Competitor analysis00 Ratings7.6227 Ratings
Account management
Comparison of Account management features of Product A and Product B
ClickFunnels
-
Ratings
Hootsuite
7.7
361 Ratings
3% below category average
Role-based user permissions & privileges00 Ratings8.1308 Ratings
Mobile access00 Ratings7.4332 Ratings
Best Alternatives
ClickFunnelsHootsuite
Small Businesses
Zoho LandingPage
Zoho LandingPage
Score 9.4 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
LocaliQ
LocaliQ
Score 8.8 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Adobe Marketo Engage
Adobe Marketo Engage
Score 8.1 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ClickFunnelsHootsuite
Likelihood to Recommend
7.0
(33 ratings)
8.3
(486 ratings)
Likelihood to Renew
10.0
(2 ratings)
8.7
(89 ratings)
Usability
10.0
(2 ratings)
8.2
(125 ratings)
Availability
-
(0 ratings)
9.8
(21 ratings)
Performance
-
(0 ratings)
9.8
(19 ratings)
Support Rating
10.0
(12 ratings)
7.0
(263 ratings)
In-Person Training
-
(0 ratings)
6.0
(1 ratings)
Online Training
-
(0 ratings)
9.0
(17 ratings)
Implementation Rating
9.0
(1 ratings)
8.0
(39 ratings)
Configurability
-
(0 ratings)
7.2
(3 ratings)
Ease of integration
-
(0 ratings)
7.6
(2 ratings)
Product Scalability
-
(0 ratings)
8.1
(3 ratings)
Vendor post-sale
-
(0 ratings)
8.9
(3 ratings)
Vendor pre-sale
-
(0 ratings)
8.3
(18 ratings)
User Testimonials
ClickFunnelsHootsuite
Likelihood to Recommend
ClickFunnels
Great for an all-in-one marketing package. From the web page to lead and email capture. Running ads to a sales funnel page to capture leads to a sale on a shopping cart page and the ability to up-sell and down-sell products with ease. Whether your business is face-to-face or online ClickFunnels has everything and more that you require to run marketing.
Read full review
Hootsuite
Hootsuite is well-suited for agencies managing multiple clients or scheduling multiple posts regularly across different channels. It's also appropriate for companies where the review process isn't streamlined or well-defined. But it's not well-suited for small brands that aren't regular on social media or for brands that focus heavily on real-time or trend-driven content, like TikTok or Twitter.
Read full review
Pros
ClickFunnels
  • The ease of building landing pages is incredible. It's just drag and drop, and still very customizable. It's simple enough that anyone can build a page, not just a designer. They have simple templates to start from and you can make a great branded page easily from there.
  • It's great at generating leads. You can embed simple opt-in forms in webpages at the top of your landing page and integrate with your CRM and it also stores your leads in the system as well. Opting in can trigger a number of different actions, including a thank you page, a second offer, or trigger an automated email.
  • ClickFunnels's biggest strength is sales funnels. Easily create a continuous set of pages that get someone from a visitor to a subscriber, and to a paid customer. You don't have to "glue" a bunch of different systems together like a page builder, shopping cart, eCommerce tool, email marketing tool, or CRM. It's all interconnected so you can churn out sales quickly, all automated.
Read full review
Hootsuite
  • Reporting. We are able to pull accurate and concise data points on our channels.
  • Planning and calendaring. We love that we are able to have our teams plan out content across months so that we are never feeling behind schedule on getting content out there.
  • Creating content natively in the platform!
Read full review
Cons
ClickFunnels
  • End USER EXPERIENCE - OH. MY. GOODNESS. This software needs help in the design department. I don't like critiquing people or products, but in this case, you need to get someone to help you with design to really make your landing page look professional (this is attached to your brand image). A lot of direct response marketers use this platform for younger brands, so typically the designed landing pages on this software don't look great.
  • User navigation - It's not necessarily user intuitive.
  • The software has interior platforms for membership courses - But this is not a great user experience for your course. A micro-course, 7-day trial, or mini-course as an opt-in offer might work here, but COACHES, do not use this as the delivery system of your membership course. Go elsewhere for that, like Teachable, MyKajabi, or Thinkific.
  • They need to make more room for templates. The basic plan of $99 only allows you to have 20 landing pages. According to industry leaders, you should have 40 per offer.
Read full review
Hootsuite
  • TikTok is an area for improvement as it's newer to Hootsuite. It would be beneficial to be able to link non-business profiles on TikTok to Hootsuite as many businesses use personal accounts to access TikTok's expansive music library.
  • Hootsuite does have room to improve the analytics capabilities. There could be more ways to customize each aspect of their reports. There isn't much manipulation of data in each type of data set.
  • Simplicity is an area of improvement for Hootsuite. The streams are one example of an area that is super cluttered and difficult to view. Their platform could really use an aesthetic overhaul to make things look more pleasing.
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Likelihood to Renew
ClickFunnels
I use the funnel on a daily basis and spent a significant sum to hire someone to set this up and design the funnel, there's no way I won't renew the funnel. It is easy to maintain, very cost-effective, and doesn't require a lot of my time to manage properly.
Read full review
Hootsuite
At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
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Usability
ClickFunnels
Very easy to use and manage. There have been a few times I have needed to make some edits or change the flow of the funnel, and even though I didn't do the initial setup, I have no problems figuring out how to make the changes on my own without their help.
Read full review
Hootsuite
Hootsuite is straightforward and does a great job of onboarding new users directly within the platform. Connecting social media accounts, regardless of whether you are managing multiple profiles on one platform, is easy enough. You can also easily toggle between platforms to see interactive dashboards showing how people are engaging with your posts.
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Reliability and Availability
ClickFunnels
No answers on this topic
Hootsuite
Gliches have made it a bit of a bind, particularly when you just want to 'click and send' a web article after you have read it - and then you have to deal with support (a great team but not always able to solve the problems with the gliches). Gliches with it loading properly, gliches with 'double ups in FB on the posts (the personal page and the business page if both clicked will lead to 2 lots of postings to each page!)
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Performance
ClickFunnels
No answers on this topic
Hootsuite
HootSuite does everything it is designed to do very well: the product's performance is very reliable and efficient. Like other tools, there is always a room for new developments and updates, and the HootSuite team recognizes this and focuses on new development as well.
Read full review
Support Rating
ClickFunnels
I don't think you should have to wait for more than an hour or two to get in touch with someone when you need support. Because they primarily have overseas help, it's typically at least until the next business day until you get help. Then there is the language barrier to deal with. It's not ideal. I have contacted support a few times and have gotten answers. However, I consider myself much savvier than most in terms of understanding all the behind the scenes issues that go on with building a website and online marketing funnels. So if I were a beginner or not as familiar with how to code and create websites, I would think the support is terrible.
Read full review
Hootsuite
I can manage all of my accounts on one site! It's absolutely amazing!
The dashboard is helpful to see how you are doing as well. Still
getting to understand the analytics and may need to reach out for help
on this
Read full review
In-Person Training
ClickFunnels
No answers on this topic
Hootsuite
Very easy to teach and learn
Read full review
Online Training
ClickFunnels
No answers on this topic
Hootsuite
The online training is decent; however, it takes a lot more time to search for answers to my questions. Having a training session with a live person was much more effective as they were able to quickly address the business needs I have.
Read full review
Implementation Rating
ClickFunnels
Yes, I highly recommend you hire an expert for this. While CF claims that anyone can set up a funnel, there's a difference between having a funnel and having a funnel that works. Between the design and the copy you use, unless you have a marketing background, hire an expert.
Read full review
Hootsuite
Simple and easy to use, and have never had any issues. We like how it saves me time and allows me to plan in advance. I plan on using this for as long as I can and will encourage others to use it too. If you haven't tried it you should. I hope my review is helpful to everyone.
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Alternatives Considered
ClickFunnels
I went with ClickFunnels due to recommendation by a digital marketing mentor. WordPress to me had too much maintenance in the background and it was more time consuming to build pages at the time. Mailchimp is an email marketing software with a website builder and landing page builder but the payment integrations where limited. Kajabi was simply out of my budget at the time and it had more features than i needed
Read full review
Hootsuite
Metricool is free and we can shedule up to 50 posts per month, however Hootsuite allows us to do just a little bit more. For the price Agorapulse and Hootsuite are in tight competition but we prefer the Hootsuite format, although some chamber partners do find it a bit on the older school side we do not. We like the Hootsuite system
Read full review
Scalability
ClickFunnels
No answers on this topic
Hootsuite
We are only using in marketing and have been able to scale.
Read full review
Return on Investment
ClickFunnels
  • My clients make more money with it than without it
  • Other builders aren't necessarily better...we've tried and keep coming back to CF
  • If CF 2.0 (which launches around March I'm told) is anywhere near as impressive as Russell Brunson makes it sound, it will be a TOTAL game changer when compared to the current version...(which will still be available as well)
Read full review
Hootsuite
  • For our organization, all ROI was on time saved and efficiency: for creating posts, for scheduling and publishing, for interacting with users, and for analyzing performances. It all comes in one place and this makes a very huge difference in your workflows. We would say that Hootsuite went beyond our expectations on this front, for example with the dynamics UTMs and the media library. Saving time was the main reason why we wanted to purchase the platform and it did not disappoint at all.
  • The ROI in time was also fast to get. The learning curse is very short and this is also an important element. Benefiting from the platform did not take long to be experienced.
Read full review
ScreenShots

Hootsuite Screenshots

Screenshot of Monitoring: Monitors social media profiles and tracks the topics that matter to the brand.Screenshot of Publishing: Create, publish and schedule engaging posts across social channels.Screenshot of Customer Engagement: A consolidated stream of messages across networks that can be triaged and assigned to respond to customers faster. Provides optional chatbot handover for automated responses.Screenshot of Scheduling: Social content can be planned as a team with a shared calendar that features collaborative post drafts and built-in approval workflows.Screenshot of Analytics & Reporting: Measures the effectiveness of a social media strategy to help turn strategy into execution with meaningful and actionable insights. Reports can be customized and shared according to unique business goals and objectives.