What users are saying about
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Top Rated
717 Ratings
Top Rated
105 Ratings

Constant Contact

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Top Rated
717 Ratings
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Score 8.1 out of 100
Top Rated
105 Ratings
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Score 7.7 out of 100

Feature Set Ratings

    Email & Online Marketing

    7.7

    Constant Contact

    77%

    Gist

    Feature Set Not Supported
    N/A
    Constant Contact ranks higher in 9/9 features

    WYSIWYG email editor

    7.8
    78%
    82 Ratings
    N/A
    0 Ratings

    Dynamic content

    7.6
    76%
    82 Ratings
    N/A
    0 Ratings

    Ability to test dynamic content

    7.5
    75%
    81 Ratings
    N/A
    0 Ratings

    Landing pages

    7.6
    76%
    56 Ratings
    N/A
    0 Ratings

    A/B testing

    7.4
    74%
    52 Ratings
    N/A
    0 Ratings

    Mobile optimization

    8.0
    80%
    85 Ratings
    N/A
    0 Ratings

    Email deliverability reporting

    8.6
    86%
    135 Ratings
    N/A
    0 Ratings

    List management

    8.4
    84%
    90 Ratings
    N/A
    0 Ratings

    Triggered drip sequences

    6.7
    67%
    47 Ratings
    N/A
    0 Ratings

    Reporting & Analytics

    7.8

    Constant Contact

    78%

    Gist

    Feature Set Not Supported
    N/A
    Constant Contact ranks higher in 3/3 features

    Dashboards

    7.8
    78%
    87 Ratings
    N/A
    0 Ratings

    Standard reports

    8.2
    82%
    87 Ratings
    N/A
    0 Ratings

    Custom reports

    7.5
    75%
    58 Ratings
    N/A
    0 Ratings

    Pre-Send Testing

    8.1

    Constant Contact

    81%

    Gist

    Feature Set Not Supported
    N/A
    Constant Contact ranks higher in 8/8 features

    URL Validation

    8.4
    84%
    31 Ratings
    N/A
    0 Ratings

    Link Tracking

    8.0
    80%
    34 Ratings
    N/A
    0 Ratings

    Image Validation

    8.2
    82%
    31 Ratings
    N/A
    0 Ratings

    Inbox Display

    8.0
    80%
    34 Ratings
    N/A
    0 Ratings

    Email Accessibility Tools

    8.0
    80%
    28 Ratings
    N/A
    0 Ratings

    Spelling and Grammar Check

    7.8
    78%
    31 Ratings
    N/A
    0 Ratings

    Spam Testing

    7.8
    78%
    26 Ratings
    N/A
    0 Ratings

    Email Previews

    8.6
    86%
    40 Ratings
    N/A
    0 Ratings

    Attribute Ratings

    • Constant Contact is rated higher in 4 areas: Likelihood to Recommend, Likelihood to Renew, Usability, Support Rating

    Likelihood to Recommend

    8.3

    Constant Contact

    83%
    106 Ratings
    7.9

    Gist

    79%
    102 Ratings

    Likelihood to Renew

    9.0

    Constant Contact

    90%
    21 Ratings
    8.2

    Gist

    82%
    2 Ratings

    Usability

    10.0

    Constant Contact

    100%
    9 Ratings
    7.0

    Gist

    70%
    4 Ratings

    Availability

    9.0

    Constant Contact

    90%
    4 Ratings

    Gist

    N/A
    0 Ratings

    Performance

    10.0

    Constant Contact

    100%
    4 Ratings

    Gist

    N/A
    0 Ratings

    Support Rating

    10.0

    Constant Contact

    100%
    17 Ratings
    8.4

    Gist

    84%
    15 Ratings

    Online Training

    10.0

    Constant Contact

    100%
    1 Rating

    Gist

    N/A
    0 Ratings

    Implementation Rating

    10.0

    Constant Contact

    100%
    9 Ratings

    Gist

    N/A
    0 Ratings

    Product Scalability

    10.0

    Constant Contact

    100%
    1 Rating

    Gist

    N/A
    0 Ratings

    Likelihood to Recommend

    Constant Contact

    Constant Contact is great when trying to target specific market segments. We typically like to segment our master list by region, but also have product segments, as well. They do provide pre-made segments to start you off too.We don't usually use their email builder, we find others to be more flexible, intuitive, and have more variety. We do prefer emailing from Constant Contact, however.
    Anonymous | TrustRadius Reviewer

    Gist

    If your marketing model is selling products, services, or SAAS where you are doing inbound marketing and your website will do most of the lead generation and conversion, this is a great product. From live chat, support, event tracking, and automation, you could almost put your entire business on autopilot.If your marketing model is mostly outreach to cold leads and conversion, this software currently does not have any type of sales stages or task generation. I would still use Gist for website inbound but use another software for outreach and cold leads then when they become a lead put them into Gist for marketing automation.
    Austin Dwight | TrustRadius Reviewer

    Pros

    Constant Contact

    • You can accomplish quite a bit using the drag and drop interface, so there is less custom HTML required.
    • Easy to use for folks who are not tech savvy.
    • Very quick upload speed for contact lists when compared with other email marketing vendors.
    • Easy to customize contact lists.
    • Displays much more consistently across different email clients when compared with other email marketing vendors.
    Anonymous | TrustRadius Reviewer

    Gist

    • Customer service via a unified inbox so you dont have to separately monitor your twitter, Facebook or IG account for consumer communication there. Gist unified all into one inbox, better than anyone else I've seen in the market. They archive all communications and tie them back to a single user so you get unified customer history / data.
    • Marketing segmentation and automation: they track user history and behavior across the site and have super detailed segmenting capability, on par with ActiveCampaign's, but better I'd say. Better UI for the marketing admin person, and more unified data than in AC.
    • Live chat and chatbot. Usually it's either one or the other but with Gist you can do both seamlessly.
    Kejda Gjermani | TrustRadius Reviewer

    Cons

    Constant Contact

    • The interface is definitely a bit difficult to use and it takes some getting used to.
    • More customization and exporting of html would be awesome.
    • They could expand on features that other email marketing software has such as tying in with social media, more flows, etc.
    Anonymous | TrustRadius Reviewer

    Gist

    • Plan limits can be confusing. For example, there is a monthly charge for support and a monthly charge for "growth," plus there's a separate charge depending on how many contacts and seats you have. Perhaps this is normal in the industry, but it can make it a little challenging to understand the bill every month.
    • The vast amount of features means development will never be as fast as you'd like it to be (even though they release updates all the time). This may not actually be a valid concern, and it certainly isn't unique to Gist (who doesn't have a wishlist they're waiting on their favorite SaaS to get to?), but I do believe the likelihood of being stuck without your desired feature being developed goes up a lot as the product gets bigger and bigger.
    • Email deliverability has been less than perfect in the past, but it has improved drastically in the last year.
    Tristin Roney | TrustRadius Reviewer

    Pricing Details

    Constant Contact

    General

    Free Trial
    Yes
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Starting Price

    $9.99 per month

    Constant Contact Editions & Modules

    Edition
    Core$9.991
    Plus$45.001
    1. per month
    Additional Pricing Details

    Gist

    General

    Free Trial
    Yes
    Free/Freemium Version
    Yes
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Starting Price

    $29 per month

    Gist Editions & Modules

    Edition
    Professional$29.001
    Premium$99.001
    1. per month
    Additional Pricing Details

    Likelihood to Renew

    Constant Contact

    Constant Contact 9.0
    Based on 21 answers
    There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.
    Ty Swartz, CPP, USN Ret. | TrustRadius Reviewer

    Gist

    Gist 8.2
    Based on 2 answers
    Gist is a quite reliable service with a lot of added values. We don't need to pay for different Saas for these important features. If I had an issue the team was super responsive and helpful, that is essential for every business. The email delivery is great, so virtually no email has landed into spam folder
    Laszlo Csukas | TrustRadius Reviewer

    Usability

    Constant Contact

    Constant Contact 10.0
    Based on 9 answers
    There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
    Giselle Aguiar | TrustRadius Reviewer

    Gist

    Gist 7.0
    Based on 4 answers
    It’s pretty simple, but it does a lot so there are more complicated features which depend on an individuals ability for software implementation. I am not an IT expert and I’ve managed to implement everything myself, others that are more tech-minded may find everything easier.
    Paul Hancock | TrustRadius Reviewer

    Reliability and Availability

    Constant Contact

    Constant Contact 9.0
    Based on 4 answers
    No major problems in sending out the email campaigns and accessing the analytics
    Anonymous | TrustRadius Reviewer

    Gist

    No score
    No answers yet
    No answers on this topic

    Performance

    Constant Contact

    Constant Contact 10.0
    Based on 4 answers
    The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours
    Anonymous | TrustRadius Reviewer

    Gist

    No score
    No answers yet
    No answers on this topic

    Support Rating

    Constant Contact

    Constant Contact 10.0
    Based on 17 answers
    I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.
    Anonymous | TrustRadius Reviewer

    Gist

    Gist 8.4
    Based on 15 answers
    Fantastic support. Ask a question, get an answer within 24 hours every time. And sometimes within a few minutes. They've always come through for me, helpful and, even when it's an issue on my end, they point me in the right direction.
    Christopher Maselli | TrustRadius Reviewer

    Implementation Rating

    Constant Contact

    Constant Contact 10.0
    Based on 9 answers
    Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
    Anonymous | TrustRadius Reviewer

    Gist

    No score
    No answers yet
    No answers on this topic

    Alternatives Considered

    Constant Contact

    We tried Mailchimp. We could send messages to larger groups for free with Constant Contact. And we simply found more people read the emails and responded more frequently when we used Constant Contact. I think it's because it didn't feel as much like a marketing tool as when we contacted them with Mailchimp.
    Anonymous | TrustRadius Reviewer

    Gist

    Gist combines all our previous products into one application and adds many more features that would require more apps. Gist is excellent and a no-brainer all-in-one application when compared to having to manage multiple applications at higher cost. The support from the whole Gist team has been extremely responsive.
    Mark Sinclair | TrustRadius Reviewer

    Scalability

    Constant Contact

    Constant Contact 10.0
    Based on 1 answer
    Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
    Anonymous | TrustRadius Reviewer

    Gist

    No score
    No answers yet
    No answers on this topic

    Return on Investment

    Constant Contact

    • Good email marketing option that we need to expand on
    • We have not had a strong determinable ROI, but we do not always know if a donation resulted from an email
    • Very affordable and we plan in keeping it as a resource
    Terri Betts | TrustRadius Reviewer

    Gist

    • They are perfect for me as a someone who needs a lot of bang for the buck. The chat messenger device on my website alone has brought me new prospects that I did not have to spend money recruiting.
    • I am able to save hours of time with the automated emails that are GDPR compliant.
    • I don't have to pay for a designer to have excellent looking emails either.
    David Harvey | TrustRadius Reviewer

    Screenshots

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