What users are saying about
2 Ratings
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Top Rated
1833 Ratings
2 Ratings
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Score 6.3 out of 100

Mailchimp

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Top Rated
1833 Ratings
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Score 8.2 out of 100

Likelihood to Recommend

Delivra

As far as I know, Delivra is the only email marketing software that allows for every instance of a personalized email to be bcc'ed to an internal email address. This is a niche feature, but can be very useful for companies that need detailed records of all client communication for posterity.
Alex Varney | TrustRadius Reviewer

Mailchimp

Mailchimp is well suited to a situation where you have a stable or known set of recipients to whom you will be sending email updates on a regular basis. Mailchimp is well suited to situations where a lot of information needs to be sent to a lot of different people and organizations at specified times in the future.Mailchimp is not appropriate for one-to-one communication - the higher the scale of interactions from 1 to many the better the software performs.
Alfred Brock | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Delivra
6.8
Mailchimp
8.1
WYSIWYG email editor
Delivra
7.0
Mailchimp
8.5
Dynamic content
Delivra
8.0
Mailchimp
7.9
Ability to test dynamic content
Delivra
8.0
Mailchimp
7.9
A/B testing
Delivra
7.0
Mailchimp
7.8
Mobile optimization
Delivra
7.1
Mailchimp
8.6
Email deliverability reporting
Delivra
9.6
Mailchimp
8.8
List management
Delivra
2.4
Mailchimp
8.3
Triggered drip sequences
Delivra
5.0
Mailchimp
7.7
Landing pages
Delivra
Mailchimp
7.7

Reporting & Analytics

Delivra
7.4
Mailchimp
7.8
Dashboards
Delivra
9.1
Mailchimp
7.7
Standard reports
Delivra
8.2
Mailchimp
8.2
Custom reports
Delivra
5.0
Mailchimp
7.4

Lead Management

Delivra
Mailchimp
9.2
Lead nurturing
Delivra
Mailchimp
7.0
Lead scoring and grading
Delivra
Mailchimp
10.0
Data quality management
Delivra
Mailchimp
10.0
Automated sales alerts and tasks
Delivra
Mailchimp
10.0

Campaign Management

Delivra
Mailchimp
10.0
Calendaring
Delivra
Mailchimp
10.0
Event/webinar marketing
Delivra
Mailchimp
10.0

Social Media Marketing

Delivra
Mailchimp
10.0
Social sharing and campaigns
Delivra
Mailchimp
10.0
Social profile integration
Delivra
Mailchimp
10.0

Platform & Infrastructure

Delivra
Mailchimp
8.5
API
Delivra
Mailchimp
9.0
Role-based workflow & approvals
Delivra
Mailchimp
10.0
Customizability
Delivra
Mailchimp
6.5
Integration with Salesforce.com
Delivra
Mailchimp
8.5
Integration with Microsoft Dynamics CRM
Delivra
Mailchimp
8.5
Integration with SugarCRM
Delivra
Mailchimp
8.5

Pros

Delivra

  • User-friendly - once I understood the platform better, it took only a few minutes for me to prepare the reminder based on the survey invitation.
  • Trustworthy - I could trust that my emails were sent successfully.
  • Had the necessary tools - I only used a few of the features, but the ones I did use were easy to implement for the emails.
Rebecca Lynn Kouroupis | TrustRadius Reviewer

Mailchimp

  • Easy to use and updates to application have been very customer focused.
  • Love the amount of services you receive from them at absolutely no cost to you. You can add up to 2,000 subscribers for free.
  • Compatibility with our CRM and Hubspot which enables us to target our email marketing efforts.
  • Great customer service. Any time issues arose or questions needed to be addressed, their customer service team was very responsive and helpful.
  • Outstanding email analytics which allows us to measure many metrics for our email marketing campaign.
Ron Rothstain | TrustRadius Reviewer

Cons

Delivra

  • The contact database is not easy to navigate and we are limited by the number of contact categories we can create, and the ones we can delete. When personalizing emails it is hard to see past all the unneeded database properties to find the ones I want to include.
  • Every time I log in from https://www.delivra.com/ it opens a second window with the app and leaves the first window. It should go directly to the app in the same window.
  • Within the app, you can't open links in new tabs for easy comparison between different files/versions. It would be nice to have one email open and be able to easily open a different draft "in a new tab" without having to open a new window, log in again, and navigate to the needed file.
Alex Varney | TrustRadius Reviewer

Mailchimp

  • Phone support. While the chat function is extremely effective, it can be helpful with certain questions to speak with someone over the phone.
  • I'd like the ability to unsubscribe someone to all campaigns. Currently, if someone unsubscribes to a campaign, they will never receive that exact campaign again. But if their email address is on multiple lists or gets added on another list by someone who is unaware that they unsubscribed, that person will receive another email. Many recipients have been angered by this, telling me that the unsubscribed - which they did - but I have to explain that the process is not universal, and sometimes we forget to include the "exclude" list.
  • The payment structure goes by the number of email addresses that are stored on Mailchimp, so to stay below a certain billing threshold, I have to periodically delete lists of stored email addresses. This gets to be cumbersome because I regularly need to delete and re-upload many of the same lists of people.
Jason Carlage | TrustRadius Reviewer

Likelihood to Renew

Delivra

No score
No answers yet
No answers on this topic

Mailchimp

Mailchimp 9.4
Based on 48 answers
Love the product! Easy to use -create fabulous e-mails for our clients which met their needs! Enjoyed using the tools and creating a report for the sales and marketing teams that we work for which helped sharpen their focus and increase their revenue!
Valie Robbins | TrustRadius Reviewer

Usability

Delivra

No score
No answers yet
No answers on this topic

Mailchimp

Mailchimp 8.5
Based on 136 answers
The interface is really easy to use. The email editor works great and helps smooth out the issues you have when creating emails for the many different email clients out there. It's also easy to schedule and deploy emails within the platform. Email reporting is also great.
Mike Muller | TrustRadius Reviewer

Reliability and Availability

Delivra

No score
No answers yet
No answers on this topic

Mailchimp

Mailchimp 10.0
Based on 8 answers
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
Ben Caplan | TrustRadius Reviewer

Performance

Delivra

No score
No answers yet
No answers on this topic

Mailchimp

Mailchimp 10.0
Based on 10 answers
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
Ben Caplan | TrustRadius Reviewer

Support Rating

Delivra

No score
No answers yet
No answers on this topic

Mailchimp

Mailchimp 10.0
Based on 16 answers
The customer support clients really know about their tool and they were able to help my with all of my questions and problems, which over the years were quite a few. They're even motivated enough to drop a funny line here and there which perfectly matches their corporate language on the website.
Fabian Kuhn | TrustRadius Reviewer

Implementation Rating

Delivra

No score
No answers yet
No answers on this topic

Mailchimp

Mailchimp 8.8
Based on 40 answers
It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
Vicki Lesage | TrustRadius Reviewer

Alternatives Considered

Delivra

I had the ability to manually suppress who I wanted to send the email to, as well as individually send a link to members/customers without depending on Qualtrics ability to "send to non-survey respondents."
Rebecca Lynn Kouroupis | TrustRadius Reviewer

Mailchimp

The automation features in Mailchimp vastly outrank any other mail service I've tried so far, and seeing as we often try and teach our clients how to utilize it, I also really appreciate their deep and constantly updated tutorials and documentation. Whenever I've had an issue or problem their support staff, whether over chat or phone have been really helpful and invested in helping solve the issue.
Maria Clara Daly | TrustRadius Reviewer

Scalability

Delivra

No score
No answers yet
No answers on this topic

Mailchimp

Mailchimp 9.3
Based on 4 answers
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now.If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
Ben Caplan | TrustRadius Reviewer

Return on Investment

Delivra

  • Delivra has been well suited to the needs of a particular client, and allowed for campaigns to be executed in line with their needs.
  • Delivra is another tool in our company's email marketing/marketing automation toolbox that can be used when needed or at a different price point from other platforms.
  • Overall, we haven't widely deployed Delivra.
Alex Varney | TrustRadius Reviewer

Mailchimp

  • Its affordability keeps campaign expenditures low. For the first year of the campaign, we were able to utilize the free service which saved us about $400 on administrative costs. We have just recently upgraded to a payment plan.
  • The ease of using saved templates cuts down on staff time, and even if we decide to use a new template, customizing a template is pretty simple.
  • We have been able to raise $5,000+ from our email campaigns, and that was during the time when we weren't paying for the service.
Fredrick Doss, M.A. | TrustRadius Reviewer

Screenshots

Pricing Details

Delivra

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Mailchimp

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Delivra
6.3
Mailchimp
8.4

Likelihood to Renew

Delivra
Mailchimp
9.4

Usability

Delivra
Mailchimp
8.5

Reliability and Availability

Delivra
Mailchimp
10.0

Performance

Delivra
Mailchimp
10.0

Support Rating

Delivra
Mailchimp
10.0

Implementation Rating

Delivra
Mailchimp
8.8

Scalability

Delivra
Mailchimp
9.3

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