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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    D&B Hoovers

    Score7.8 out of 10
    N/AD&B Hoovers delivers sales intelligence data for millions of companies globally.N/A

    SurveyMonkey

    Score8.1 out of 10
    N/ASurveyMonkey provides free, customizable surveys, and a suite of paid, back-end programs that include data analysis, sample selection, bias elimination, and data representation tools. SurveyMonkey also offers large-scale, enterprise options for companies interested in data analysis, brand management, and consumer focused marketing.

    $99

    per month

    Pricing
    D&B HooversSurveyMonkey
    Editions & Modules
    No answers on this topic
    Team Advantage
    $25
    per month (billed annually) per user (starting at 3 users)
    Team Premier
    $75
    per month (billed annually) per user (starting at 3 users)
    Standard Monthly
    $99
    per month
    Individual Plan - Advantage Annual
    $468
    per year
    Individual Plan - Premier Annual
    $1,428
    per year
    Offerings
    Pricing Offerings
    D&B HooversSurveyMonkey
    Free Trial
    YesNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    D&B HooversSurveyMonkey
    Considered Both Products
    Dun Bradstreet
    No answer on this topic
    SurveyMonkey, Inc
    No answer on this topic
    Key User Insights
    Would buy again
    91%
    Would buy again
    99 Answers
    79%
    Would buy again
    34 Answers
    Delivers good value for the price
    93%
    Delivers good value for the price
    89 Answers
    81%
    Delivers good value for the price
    30 Answers
    Happy with the feature set
    94%
    Happy with the feature set
    103 Answers
    84%
    Happy with the feature set
    36 Answers
    Lived up to sales and marketing promises
    94%
    Lived up to sales and marketing promises
    62 Answers
    80%
    Lived up to sales and marketing promises
    28 Answers
    Implementation went as expected
    92%
    Implementation went as expected
    70 Answers
    86%
    Implementation went as expected
    31 Answers
    Features
    D&B HooversSurveyMonkey
    Prospecting
    Comparison of Prospecting features of D&B Hoovers and SurveyMonkey
    Feature
    D&B Hoovers
    7.5
    121 Ratings
    3% below category average
    SurveyMonkey
    -
    Ratings
    Advanced search6.7115 Ratings00 Ratings
    Identification of new leads7.7107 Ratings00 Ratings
    List quality6.5116 Ratings00 Ratings
    List upload/download7.2109 Ratings00 Ratings
    Ideal customer targeting7.5104 Ratings00 Ratings
    Load time/data access9.3115 Ratings00 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of D&B Hoovers and SurveyMonkey
    Feature
    D&B Hoovers
    8.8
    119 Ratings
    13% above category average
    SurveyMonkey
    -
    Ratings
    Contact information8.5109 Ratings00 Ratings
    Company information9.2119 Ratings00 Ratings
    Industry information8.7116 Ratings00 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of D&B Hoovers and SurveyMonkey
    Feature
    D&B Hoovers
    8.0
    114 Ratings
    7% above category average
    SurveyMonkey
    -
    Ratings
    Lead qualification process7.577 Ratings00 Ratings
    Smart lists and recommendations7.987 Ratings00 Ratings
    Salesforce integration7.862 Ratings00 Ratings
    Company/business profiles7.8109 Ratings00 Ratings
    Alerts and reminders7.878 Ratings00 Ratings
    Data hygiene8.594 Ratings00 Ratings
    Automatic data refresh8.985 Ratings00 Ratings
    Tags7.970 Ratings00 Ratings
    Filters and segmentation7.992 Ratings00 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of D&B Hoovers and SurveyMonkey
    Feature
    D&B Hoovers
    9.7
    55 Ratings
    26% above category average
    SurveyMonkey
    -
    Ratings
    Sales email templates10.07 Ratings00 Ratings
    Append emails to records9.555 Ratings00 Ratings
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of D&B Hoovers and SurveyMonkey
    Feature
    D&B Hoovers
    -
    Ratings
    SurveyMonkey
    7.2
    76 Ratings
    11% below category average
    Survey templates00 Ratings8.075 Ratings
    Themes00 Ratings7.367 Ratings
    Custom logo/branding00 Ratings6.367 Ratings
    Survey Content
    Comparison of Survey Content features of D&B Hoovers and SurveyMonkey
    Feature
    D&B Hoovers
    -
    Ratings
    SurveyMonkey
    7.6
    78 Ratings
    11% below category average
    Changes to live survey00 Ratings7.062 Ratings
    Question design help00 Ratings6.872 Ratings
    Multiple question types00 Ratings9.078 Ratings
    Survey Logic
    Comparison of Survey Logic features of D&B Hoovers and SurveyMonkey
    Feature
    D&B Hoovers
    -
    Ratings
    SurveyMonkey
    7.3
    72 Ratings
    14% below category average
    Survey logic flexibility00 Ratings7.372 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of D&B Hoovers and SurveyMonkey
    Feature
    D&B Hoovers
    -
    Ratings
    SurveyMonkey
    7.1
    78 Ratings
    13% below category average
    Response tracking00 Ratings7.577 Ratings
    Data export00 Ratings6.374 Ratings
    Standard reports00 Ratings8.077 Ratings
    Custom reports00 Ratings6.864 Ratings
    Analytics00 Ratings7.065 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of D&B Hoovers and SurveyMonkey
    Feature
    D&B Hoovers
    -
    Ratings
    SurveyMonkey
    8.3
    67 Ratings
    4% below category average
    Access controls00 Ratings8.067 Ratings
    Compliance00 Ratings8.558 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of D&B Hoovers and SurveyMonkey
    Feature
    D&B Hoovers
    -
    Ratings
    SurveyMonkey
    7.5
    48 Ratings
    7% below category average
    Vendor-offered crowdsourcing00 Ratings7.332 Ratings
    Respondent restrictions00 Ratings7.846 Ratings
    Best Alternatives
    D&B HooversSurveyMonkey
    Small Businesses
    Owler
    Score9.7 out of 10
    Jotform
    Score8.5 out of 10
    Medium-sized Companies
    Clay
    Score9.3 out of 10
    Qualaroo
    Score7 out of 10
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    QuestionPro
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    D&B HooversSurveyMonkey
    Likelihood to Recommend
    8.5
    (126 ratings)
    8.7
    (111 ratings)
    Likelihood to Renew
    9.8
    (13 ratings)
    9.0
    (26 ratings)
    Usability
    7.6
    (8 ratings)
    9.0
    (41 ratings)
    Availability
    9.1
    (5 ratings)
    10.0
    (1 ratings)
    Performance
    9.0
    (4 ratings)
    6.0
    (1 ratings)
    Support Rating
    7.4
    (10 ratings)
    9.4
    (35 ratings)
    Online Training
    9.2
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.8
    (8 ratings)
    10.0
    (2 ratings)
    Configurability
    7.7
    (3 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    9.0
    (3 ratings)
    -
    (0 ratings)
    Ease of integration
    9.1
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    8.6
    (3 ratings)
    -
    (0 ratings)
    Professional Services
    9.1
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.0
    (3 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (3 ratings)
    -
    (0 ratings)
    User Testimonials
    D&B HooversSurveyMonkey
    Likelihood to Recommend
    Dun Bradstreet
    Prospecting corporate accounts near a hotel location. Our sales manager wants to generate a list of companies within a 5 mile radius that may need regular lodging for employees or contractors. D&B Hoovers will allow her to filer by geography, industry, company size and employee count. Then she can view detailed company profiles and contact decision-makers.
    Incentivized
    Read full review
    SurveyMonkey, Inc
    SurveyMonkey is well suited for external, professional, client-facing forms and complex question types. I've tried generating forms on HubSpot, and it's not nearly as intuitive or clean-looking, and not all question types are supported (e.g. Likert scales). For quick, internal forms that don't need to be as pretty or professional, I find that Google Forms is the quickest and easiest to pull together, especially since it has a single, universal respondent link. If I wanted to embed a link in a mass email, SurveyMonkey doesn't allow multiple respondents to use the same link on my plan.
    Incentivized
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    Pros
    Dun Bradstreet
    • The D&B Hoovers platform enables our team to customize, giving us the ability to fine-tune our searches
    • D&B Hoovers integrates very well Salesforce, our CRM system, streamlining the workflows of sales teams and ensuring the verified transfer of data between platforms
    • D&B Hoovers provides highly accurate and reliable business data
    Incentivized
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    SurveyMonkey, Inc
    • Keeps identifiable information anonymous.
    • Being able to close the survey at a set time without having to remember to do so.
    • Takes the guess work out of response collecting.
    • Makes it easy to categorize responses within the same survey. Being able to add tags to open-ended questions makes it easy for us to identify patterns in responses.
    • An array of survey options and questions.
    • An all around great product that meets multiple needs.
    • Can have multiple collectors for the same survey to included manual input.
    Read full review
    Cons
    Dun Bradstreet
    • I think maybe if they vetted the contacts that they're providing for those companies, it would be beneficial because I do use other avenues to vet the contacts because a lot of times I found that it is outdated information in D&B Hoovers, so that would be beneficial to us.
    Incentivized
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    SurveyMonkey, Inc
    • I would like to have more customizable options for branding it to our hospital colors. Some survey options allow you to enter html color codes. SurveyMonkey allows you to change colors and you have to pick from selected options.
    • Embedding the surveys into a webpage, like WordPress is not as seamless as other services.
    Incentivized
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    Likelihood to Renew
    Dun Bradstreet
    I use D&B Hoovers very frequently and could not do my job as efficiently without it. I think there is room for improvement, but it is effective enough that I feel as though I will continue renewing by subscription. I highly recommend D&B Hoovers and find it very accurate and easy to use.
    Incentivized
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    SurveyMonkey, Inc
    Compared to other competitors in the market (including a few I've used internally), if you're looking for a survey application, this one does the job and it's quite inexpensive too. Considering the fact that it comes with a handy mobile application too (on iOS and Android), you also get flexibility thrown in the deal too.
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    Usability
    Dun Bradstreet
    Whenever I had to use D&B hoovers, I never had a hard time with getting what I need. Additionally, when I show the tool to others, they tend to understand the platform quite quickly. The tool itself is very good and straightforward when I use it to help me put analyses together.
    Read full review
    SurveyMonkey, Inc
    It does everything a survey software should do, and it does it very well. I can't speak for how well it would work for a business that was surveying tens of thousands of people - but for a small business of 50 employees with a couple of thousand clients, it does everything it needs to do.
    Incentivized
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    Reliability and Availability
    Dun Bradstreet
    The platform is generally reliable and accessible when needed, with minimal application errors or unplanned outages. There may be occasional maintenance or minor disruptions, but these are usually communicated in advance and handled efficiently. Overall, it offers a high level of availability, ensuring that you can count on it for your daily operations.
    Incentivized
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    SurveyMonkey, Inc
    No answers on this topic
    Performance
    Dun Bradstreet
    While the platform generally functions well, with pages loading in a reasonable time and reports completing within a satisfactory timeframe, there is room for improvement. Performance can sometimes lag with more complex queries or during peak usage times. Additionally, when integrated with other software or systems, there can be occasional slowdowns. Overall, while it performs adequately, optimizing speed and integration efficiency could enhance the user experience.
    Incentivized
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    SurveyMonkey, Inc
    still to many limitations for more complex surveys --skips, filtered questions, etc.
    Read full review
    Support Rating
    Dun Bradstreet
    I think it could be better, easier and faster. Whenever I chat with someone it takes so long to get to an actual agent, and then when I finally get to one, they oftentimes don't have the answers for me or do not understand what I am asking, which is very frustrating.
    Incentivized
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    SurveyMonkey, Inc
    I've never had to contact the SurveyMonkey customer care team directly, but they have a pretty good library of help articles on their website. Everything from designing and executing your survey to account and billing questions. I never had a need for further support from Survey Monkey.
    Incentivized
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    Online Training
    Dun Bradstreet
    The training sessions were well-structured and covered the key functionalities of the platform, making it easy to get up to speed. The trainers were knowledgeable and responsive to questions, which added value to the learning experience. However, a bit more in-depth coverage of advanced features and use cases would have made the training even more beneficial.
    Incentivized
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    SurveyMonkey, Inc
    No answers on this topic
    Implementation Rating
    Dun Bradstreet
    for our use case, the implementation was minimal and we did not need a lot of help. The D&B Hoovers platform is pretty intuitive and our account manager was ready for any questions that came up when we use the D&B Hoovers platform
    Incentivized
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    SurveyMonkey, Inc
    Implementation not required.
    Read full review
    Alternatives Considered
    Dun Bradstreet
    Finance Analytics provides a more thorough company credit report and is more in-depth than Hoovers. However, I use Hoovers for instances where I do not need that information because it allows unlimited queries, whereas you pay for a limited number of reports from Finance Analytics. Hoovers provides a better link between corporate family trees and finance analytics.
    Incentivized
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    SurveyMonkey, Inc
    SurveyMonkey is easier to customize and provides much more in depth analytics. SurveyMonkey also provides better templates providing us with a better presentation to our employees. SurveyMonkey also comes with a more trustworthy platform that ensures confidentiality, which is incredibly important to our employees and means we're getting more reliable results from the surveys.
    Incentivized
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    Contract Terms and Pricing Model
    Dun Bradstreet
    The pricing model is generally clear and competitive, but there could be more flexibility in terms of unit pricing or billing frequency to better accommodate varying needs. While the contract terms are straightforward, exploring more options or customizable plans might enhance the overall value.
    Incentivized
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    SurveyMonkey, Inc
    No answers on this topic
    Scalability
    Dun Bradstreet
    D&B Hoovers is quite effective at adapting to the needs of different departments and locations, allowing for flexible deployment and integration across various parts of an organization. While it scales well and supports a broad range of users and functions, there might be some limitations depending on the size and complexity of the organization’s requirements. Overall, it provides a robust solution that can grow with your needs.4o mini
    Incentivized
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    SurveyMonkey, Inc
    No answers on this topic
    Professional Services
    Dun Bradstreet
    very professional
    Incentivized
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    SurveyMonkey, Inc
    No answers on this topic
    Return on Investment
    Dun Bradstreet
    • D&B Hoovers allows me to make the most of my time when searching for companies within specific industries. Once I find a company and examine their profile, I can then generate a list of employees in the purchasing and engineering departments. The profiles for each listed employee contain cell phone, Email address and LinkedIn profile. This information helps me to bypass the companies front desk and get directly to the people I need to speak with.
    • By knowing the specific job title for the people that I am contacting and then being able to click on their LinkedIn link to learn a little about them before I make the call, I come across as a sales professional instead of an impersonal cold-caller.
    • In cases where I do need to go through a front desk receptionist whose primary mission is to screen out sales people, I find that three out of four times the receptionist will connect me to the specific employee because I know their name, department, and job title. The Intel provided by D&B Hoovers makes it possible for me to get to the people I need to speak with.
    Incentivized
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    SurveyMonkey, Inc
    • The speed at which we can develop, program, execute and generate actual usable results provides significant value, particularly when we need fresh numbers to illustrate a point.
    • The fact that we can execute a research project so quickly means that new research is always a primary option when we're developing campaigns. That's a huge value proposition.
    Incentivized
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    ScreenShots

    D&B Hoovers Screenshots

    Screenshot of the D&B Hoovers dashboardScreenshot of a D&B Hoovers company profileScreenshot of D&B Hoovers contact resultsScreenshot of D&B Hoovers Visitor Intelligence