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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Dynamic Yield

    Score8.9 out of 10
    N/ADynamic Yield is presented as an AI-powered Experience Optimization platform that delivers individualized experiences at every customer touchpoint: web, apps, email, kiosks, IoT, and call centers. The platform’s data management capabilities provide for a unified view of the customer, to allow the rapid and scalable creation of highly targeted digital interactions. Marketers, product managers, and engineers use Dynamic Yield for: Launching new personalization…N/A

    Pendo.io

    Score8.5 out of 10
    N/APendo.io is a product engagement platform with features for in-app analytics, surveys and feedback, and guidance.N/A
    Pricing
    Dynamic YieldPendo.io
    Editions & Modules
    No answers on this topic
    *Free
    Free
    Base
    Contact sales team
    Core
    Contact sales team
    Pulse
    Contact sales team
    Ultimate
    Contact sales team
    Offerings
    Pricing Offerings
    Dynamic YieldPendo.io
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Dynamic YieldPendo.io
    Considered Both Products
    Dynamic Yield by Mastercard
    No answer on this topic
    Pendo.io
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    74 Answers
    100%
    Would buy again
    61 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    67 Answers
    100%
    Delivers good value for the price
    48 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    74 Answers
    100%
    Happy with the feature set
    61 Answers
    Lived up to sales and marketing promises
    98%
    Lived up to sales and marketing promises
    53 Answers
    100%
    Lived up to sales and marketing promises
    35 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    47 Answers
    87%
    Implementation went as expected
    34 Answers
    Best Alternatives
    Dynamic YieldPendo.io
    Small Businesses
    No answers on this topic
    No answers on this topic
    Medium-sized Companies
    Monetate
    Score8.3 out of 10
    Whatfix
    Score10 out of 10
    Enterprises
    Monetate
    Score8.3 out of 10
    Whatfix
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Dynamic YieldPendo.io
    Likelihood to Recommend
    9.4
    (107 ratings)
    8.5
    (130 ratings)
    Likelihood to Renew
    10.0
    (5 ratings)
    8.2
    (6 ratings)
    Usability
    9.0
    (26 ratings)
    7.5
    (43 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Performance
    -
    (0 ratings)
    9.1
    (1 ratings)
    Support Rating
    10.0
    (47 ratings)
    8.2
    (5 ratings)
    Online Training
    -
    (0 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.1
    (2 ratings)
    Configurability
    -
    (0 ratings)
    7.3
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    Dynamic YieldPendo.io
    Likelihood to Recommend
    Dynamic Yield by Mastercard
    For us, it is well suited for personalization. Since we are hospitality brand, we have different rooms sales inclusion based on different segmentation like Mem or Non-mem, Global or UAE, we have to personalize our landing pages accordingly so that we show the relevant information to relevant audience. The inactivity pop up box and newsletter signup popups work good for us. It does not work well in some scenario like Dynamic Yield offers built-in analytics focused on campaign and test performance, but it’s not a replacement for tools like GA4, Adobe Analytics. It lacks deep funnel tracking or complex reporting capabilities.
    Incentivized
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    Pendo.io
    Pendo.io is useful in generating great dashboards that present user analytics in the best possible view that could be used for analysis & derive key insights on what could be done if there's a feature that's not being recognized by end users or if there are any pain points where users are struggling more around a workflow which is technically not that difficult. Pendo.io also can be used to create impactful guides where intercatoin of a user with the Guide can be created in less steps & have relevant information about that workflow that the user is completing. Pendo.io's resource center can act as a one stop hub to present any sidewide updates which could be information of Prod releases, New KB Articles, Register to any event, & much more. Segments can be created in as many variation as one can. In fact, Segments are the ruling property or feature that works so handy, which reduces a lot of iterative work.
    Incentivized
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    Pros
    Dynamic Yield by Mastercard
    • Provide fantastic support, both in relation to strategy/best practice and troubleshooting.
    • An easy to use interface, as a user who is relatively new to Dynamic Yield I find that it is an intuitive platform to use.
    • The ability to segment and drill down on data allows for really specific insights which, whilst not necessarily being leveraged on a testing basis, can be super valuable from a greater marketing perspective.
    Incentivized
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    Pendo.io
    • NPS Surveys
    • Feature usage insights
    • Identifying user behaviors using Replay feature
    • Clearly segmenting users in a way we want it to be
    • Identifying time spent on a feature/product to better understand what customers actually use
    • Documentation, in-app guides and help section
    Incentivized
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    Cons
    Dynamic Yield by Mastercard
    • Brand templates could need complex CSS/custom code.
    • We'd like to see a little "i" next to specific labels, which elaborates on what is meant. For example, when I hover over "Dynamic allocation," I get something like "An advanced form of A/B testing where the best-performing variations receive higher traffic."
    • Jargon (for example, for audience targeting) can be overwhelming for new users; therefore, clearer, user-friendly explanations are needed.
    Incentivized
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    Pendo.io
    • Dashboard is sometimes very slow to load
    • Preview is problematic if the Pendo.io user doesn't have access to the target environment or application where the guide is going to display
    • It would be ideal to have a gallery of thumbnail images of previously used guides to select from, either to pull a screen capture or to use as a template. It's cumbersome to go to the guides, find the one you want, click on Preview, etc.
    Incentivized
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    Likelihood to Renew
    Dynamic Yield by Mastercard
    implementation took a long time but also, DY has really proven that they are transforming and adapting their platform to be more user friendly and the right technology choice for their brand or company
    Incentivized
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    Pendo.io
    We have had an excellent experience with Pendo. When we've had questions or concerns, Pendo is very quick to respond and communicate with us. We have experienced top-notch customer support and customer engagement. We have actually modeled some of our implementation and product processes after Pendo's examples.
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    Usability
    Dynamic Yield by Mastercard
    Setting up strategies, audiences, and experiences is simple and fast. It is incredibly easy to modify the appearance of your site and optimize every aspect with the Dynamic Yield Personalizations. However, while the data visualization on an experience level is easy to modify and analyze, exporting the data in meaningful ways is time consuming.
    Incentivized
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    Pendo.io
    It is intuitive for core tasks like tracking feature usage, building Guides, and viewing dashboards. The interface is clean and well structured, making it easy for product managers and operational teams to get value quickly without heavy technical support. However, there is a noticeable learning curve when setting up advanced custom events, reports, or integrations, which can take some time and internal knowledge-sharing to master.
    Incentivized
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    Reliability and Availability
    Dynamic Yield by Mastercard
    No answers on this topic
    Pendo.io
    Every time I have logged into Pendo, the service has been available for me to use. The page has never been down when I am trying to get info from there.
    Incentivized
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    Performance
    Dynamic Yield by Mastercard
    No answers on this topic
    Pendo.io
    Everything loads fairly quickly and it's not slow. I don't use an integration, I log in straight in the webpage.
    Incentivized
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    Support Rating
    Dynamic Yield by Mastercard
    Overall, the support is very good. If you are a partner (my case), they assign you a customer success manager, that helps a lot. Also, there is a technical person to provide support to the partners, again a great help.
    My only "complain" is that with some complex issues, the support may delay in providing you with a solution. Sometimes that can cause some tension with your client.
    Incentivized
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    Pendo.io
    They've been great anytime that we have needed help with something. They also have some really great help articles. We're able to figure most things out through their articles, but when we've had to call in they've been very helpful and we haven't had any problems. I'd highly recommend working with them.
    Incentivized
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    Online Training
    Dynamic Yield by Mastercard
    No answers on this topic
    Pendo.io
    The training schedule was well thought out and tailored to meet our needs. Chantelle stayed with us through the whole implementation and made sure that we were good to go.
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    Implementation Rating
    Dynamic Yield by Mastercard
    No answers on this topic
    Pendo.io
    Use Segment to install and cut developers out of the work cycle!
    Incentivized
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    Alternatives Considered
    Dynamic Yield by Mastercard
    Dynamic Yield provides far more capability and ready-to-go templates for small-medium sized businesses, as well as decent API implementation for businesses who want to have a deeper integration. The ease of implementation and faster time-to-market is why we chose Dynamic Yield.
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    Pendo.io
    I have just very superficial experience with Google Analytics but I do believe that Pendo.io is a much much better tool in pretty much all aspects of it. It has a ton more features and capabilities and even for the capabilities where there is overlap, Pendo seems to come out ahead easily. There are aspects that Pendo could improve for sure such as what metadata it captures from the users; an example of this is screen resolution which Google Analytics captures but Pendo does not.
    Incentivized
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    Scalability
    Dynamic Yield by Mastercard
    No answers on this topic
    Pendo.io
    The system is pretty flexible and scalable, I have used it in different browsers and devices without issues.
    Incentivized
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    Return on Investment
    Dynamic Yield by Mastercard
    • Most tests have had a positive impact on either revenue or conversion rate - quite often in double digits.
    • Dynamic Yield has also helped us to stop some particular initiatives through direct interaction with the customer base via questionnaires or by a test proving negative quicker than rolling out a permanent feature.
    Incentivized
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    Pendo.io
    • Reducing development time with in-app guides and resource center, with product management being able to agilely create guides in real time, this could be as much as 1 full time developer in savings.
    • Reducing business time scoping "rock fetches" than are proven to be invaluable based on analytics, each time 1 single piece of analtical data saves around ~20 hours across multiple resources.
    • Increasing user satisfaction with in-app guides and resource center
    • Increasing usage of key features through targetted messaging, those key features either drive costs ou of our business or add value to customers business.
    Incentivized
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    ScreenShots

    Dynamic Yield Screenshots

    Screenshot of The Dynamic Yield Dashboard, which offers a high-level overview of personalization campaigns, site performance, audiences, product updates, and more. With customers building and managing dozens, sometimes even hundreds of concurrent campaigns, the Dynamic Yield dashboard provides a snapshot of key information and surfaces items for potential optimization from campaigns that require action.Screenshot of Dynamic Yield's customer segmentation engine, used to unify customer data across digital and offline touchpoints. Data can be onboarded from multiple sources to create one cohesive dataset from which to power experiences. Users can collect, store, categorize, and synchronize data from a CRM, ESP, DMP, APIs, or POS.Screenshot of The interface to create cross-touchpoint personalization campaigns and experiments at scale. Users can coordinate independent personalization experiences to deliver a cohesive, consistent customer journey from start-to-finish.Screenshot of Dynamic Yield's Predictive Targeting capabilities, which provides machine-learning optimization. Dynamic Yield’s Predictive Targeting engine will continuously analyze and identify opportunities to serve the most relevant content for each audience segment.