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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Emplifi

    Score8.9 out of 10
    Mid-Size Companies (51-1,000 employees)
    Emplifi offers a platform that enables brands to manage social marketing, commerce, and care. At the core of this platform is Emplifi Fuel — the outcome and enablement layer that connects all modules across marketing, commerce, and care. Fuel empowers brands to optimize the customer journey, unifying data, automation, and AI-driven insights to ensure every interaction drives meaningful business outcomes. The platform's core capabilities include:…N/A

    Smartsheet

    Score8.3 out of 10
    N/ASmartsheet is an online project management and collaboration tool. It includes automated alerts, instantaneous updating and sharing across team members, resource management, nested tasks organized in a hierarchy, a Gantt chart view, exportable and automated reports, and integration with email.

    $12

    per month per user (up to 10 users)

    Pricing
    EmplifiSmartsheet
    Editions & Modules
    No answers on this topic
    Pro
    $12
    per month per user (up to 10 users)
    Business
    $24
    per month per user (3 user minimum)
    Enterprise
    Contact Sales
    Advanced Work Management
    Contact Sales
    Offerings
    Pricing Offerings
    EmplifiSmartsheet
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—A discount is offered for annual billing.
    More Pricing Information
    Community Pulse
    EmplifiSmartsheet
    Considered Both Products
    Emplifi Inc
    Chose Emplifi
    We used Sprout Social in the organization for a few years before switching to Emplifi. We also used a free version of Hootsuite to take advantage of their content streams, but they discontinued that feature so we transitioned away from Hootsuite. We found Sprout Social to be …
    Incentivized
    Smartsheet
    No answer on this topic
    Key User Insights
    Would buy again
    95%
    Would buy again
    76 Answers
    90%
    Would buy again
    62 Answers
    Delivers good value for the price
    95%
    Delivers good value for the price
    63 Answers
    97%
    Delivers good value for the price
    58 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    80 Answers
    88%
    Happy with the feature set
    61 Answers
    Lived up to sales and marketing promises
    89%
    Lived up to sales and marketing promises
    51 Answers
    98%
    Lived up to sales and marketing promises
    47 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    63 Answers
    96%
    Implementation went as expected
    51 Answers
    Features
    EmplifiSmartsheet
    Listening/monitoring
    Comparison of Listening/monitoring features of Emplifi and Smartsheet
    Feature
    Emplifi
    6.4
    7 Ratings
    18% below category average
    Smartsheet
    -
    Ratings
    Boolean keyword searches6.75 Ratings00 Ratings
    Filtering out noise/spam6.46 Ratings00 Ratings
    Sentiment analysis5.55 Ratings00 Ratings
    Broad channel coverage7.07 Ratings00 Ratings
    Publishing
    Comparison of Publishing features of Emplifi and Smartsheet
    Feature
    Emplifi
    7.3
    8 Ratings
    11% below category average
    Smartsheet
    -
    Ratings
    Content planning and scheduling7.38 Ratings00 Ratings
    Audience targeting7.07 Ratings00 Ratings
    Content optimization7.38 Ratings00 Ratings
    Workflow management7.67 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Emplifi and Smartsheet
    Feature
    Emplifi
    7.3
    7 Ratings
    11% below category average
    Smartsheet
    -
    Ratings
    Automated routing and prioritization7.37 Ratings00 Ratings
    Customer interaction histories8.25 Ratings00 Ratings
    Bulk actions6.46 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of Emplifi and Smartsheet
    Feature
    Emplifi
    7.6
    6 Ratings
    2% below category average
    Smartsheet
    -
    Ratings
    Lead generation8.01 Ratings00 Ratings
    Content marketing7.66 Ratings00 Ratings
    Paid media management7.74 Ratings00 Ratings
    Campaigns and promotions7.34 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Emplifi and Smartsheet
    Feature
    Emplifi
    5.8
    8 Ratings
    36% below category average
    Smartsheet
    -
    Ratings
    Twitter6.18 Ratings00 Ratings
    Facebook7.98 Ratings00 Ratings
    LinkedIn4.17 Ratings00 Ratings
    Google+8.01 Ratings00 Ratings
    Instagram7.38 Ratings00 Ratings
    Pinterest3.25 Ratings00 Ratings
    YouTube3.95 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Emplifi and Smartsheet
    Feature
    Emplifi
    6.4
    8 Ratings
    19% below category average
    Smartsheet
    -
    Ratings
    Campaign success analytics7.07 Ratings00 Ratings
    Real-time tracking6.78 Ratings00 Ratings
    Competitor analysis5.57 Ratings00 Ratings
    Account management
    Comparison of Account management features of Emplifi and Smartsheet
    Feature
    Emplifi
    6.7
    8 Ratings
    17% below category average
    Smartsheet
    -
    Ratings
    Role-based user permissions & privileges7.38 Ratings00 Ratings
    Mobile access6.15 Ratings00 Ratings
    Project Management
    Comparison of Project Management features of Emplifi and Smartsheet
    Feature
    Emplifi
    -
    Ratings
    Smartsheet
    9.1
    129 Ratings
    17% above category average
    Task Management00 Ratings9.8126 Ratings
    Resource Management00 Ratings10.0108 Ratings
    Gantt Charts00 Ratings9.0109 Ratings
    Scheduling00 Ratings9.8111 Ratings
    Workflow Automation00 Ratings9.2100 Ratings
    Team Collaboration00 Ratings10.0122 Ratings
    Support for Agile Methodology00 Ratings8.981 Ratings
    Support for Waterfall Methodology00 Ratings9.079 Ratings
    Document Management00 Ratings9.2101 Ratings
    Email integration00 Ratings9.0100 Ratings
    Mobile Access00 Ratings8.096 Ratings
    Timesheet Tracking00 Ratings9.762 Ratings
    Change request and Case Management00 Ratings8.169 Ratings
    Budget and Expense Management00 Ratings8.075 Ratings
    Professional Services Automation
    Comparison of Professional Services Automation features of Emplifi and Smartsheet
    Feature
    Emplifi
    -
    Ratings
    Smartsheet
    7.9
    66 Ratings
    3% above category average
    Quotes/estimates00 Ratings8.144 Ratings
    Invoicing00 Ratings7.537 Ratings
    Project & financial reporting00 Ratings8.760 Ratings
    Integration with accounting software00 Ratings7.332 Ratings
    Best Alternatives
    EmplifiSmartsheet
    Small Businesses
    Sendible
    Score7.2 out of 10
    Any.do
    Score8 out of 10
    Medium-sized Companies
    Vista Social
    Score9.6 out of 10
    KanbanFlow
    Score7.3 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    Microsoft To Do
    Score7.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    EmplifiSmartsheet
    Likelihood to Recommend
    9.2
    (110 ratings)
    9.3
    (146 ratings)
    Likelihood to Renew
    9.1
    (6 ratings)
    9.0
    (24 ratings)
    Usability
    8.3
    (36 ratings)
    9.2
    (17 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    7.7
    (43 ratings)
    8.1
    (45 ratings)
    Online Training
    6.0
    (1 ratings)
    7.0
    (1 ratings)
    Implementation Rating
    9.1
    (2 ratings)
    10.0
    (6 ratings)
    User Testimonials
    EmplifiSmartsheet
    Likelihood to Recommend
    Emplifi Inc
    - Very well suited to grabbing top-level and more in-depth social performance data, across campaigns and BAU activity. - Not as well suited for moments where you need benchmarking or context of your performance compared with a previous time frame. This can be a bit clunky to go back and forth with as it requires multiple dashboards or consistent manual time-frame changes.
    Incentivized
    Read full review
    Smartsheet
    Smartsheet shines for collaboration. When you have multiple people involved with planning events Smartsheet makes it easy to share and collaborate. For instance, multiple people can be in Smartsheet working at the same time. Also setting permissions for exactly those who need to know is quite easy with Smartsheet. For data analytics and general spreadsheet purposes Excel is better but for project management and event planning Smartsheet is superior
    Incentivized
    Read full review
    Pros
    Emplifi Inc
    • Helps us prioritize requests based on urgency and tone
    • Helps us divide work between several teams
    • Helps us keep an eye on how our posts are being recieved and are performing
    • Helps us stay in contact with customers, and helps us understand particular customers needs
    • Helps us separate the chaff from the wheat
    Read full review
    Smartsheet
    • Its hard to overstate the value of familiarity. Being able to use a tool that has some familiarity takes away the time needed to train and orient employees on a new tool and allows an organization to hit the ground running.
    • Smartsheet covers most of the basics of a project management tool, the usual tasks, milestones and project viewing options.
    • For data viewing, you get multiple data viewing options including a calendar view (good for marketing teams and those who work around scheduling), Kanban, Gaant etc
    Incentivized
    Read full review
    Cons
    Emplifi Inc
    • Would love more robust search parameters for labels. ex. search for tickets labeled 'Availability' AND 'United States' but excluding any that are only one of those labels
    • Ability to break conversations into multiple tickets; so labels can be more accurate if the same person reaches out again after 3 months with a totally different question
    • The social account quick view doesn't always load the follower count for people reaching out to us. it makes it slower to manager messages from high level creators
    Read full review
    Smartsheet
    • Smartsheet set up is similar to Excel, yet when you upload an Excel file, things like conditional formatting are lost. Smartsheet has its own conditional formatting, and you have to reinstate the rules. It would be great if those would apply automatically once a file is uploaded
    • Some Smartsheet management and access rules can take some tweaking to work properly. This may be a case of offering more info to admins so they can apply these better and with more efficiency
    Incentivized
    Read full review
    Likelihood to Renew
    Emplifi Inc
    the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy
    Incentivized
    Read full review
    Smartsheet
    It definitely meets our needs as far as organizing and archiving our tasks and files. As we train more staff to view it, I see opportunities for more improvement, which I am sure this program can handle. I look forward to seeing continued improvement from Smartsheet on their capabilities and functionality.
    Incentivized
    Read full review
    Usability
    Emplifi Inc
    Since the main use of the Live Advisor is on the website that doesn't have e-commerce capabilities, it has been challenging to attach an specific metric to Emplifi's solutions and their usability in our websites. The Live Advisor is helping us to deliver our unique sale proposition in digital channels, which is great, but it is difficult to assign a higher mark in usability due to the limitation just explained.
    Incentivized
    Read full review
    Smartsheet
    Smartsheet is very easy to learn. However, while I have been able to pick it easily, Microsoft Excel and Project super users that I have trained on Smartsheet get bogged down in the differences and can find it frustrating. Explaining the differences ahead of time and why Smartsheet is being chosen instead of a different software seems to counteract those reactions
    Incentivized
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    Support Rating
    Emplifi Inc
    We have a dedicated Customer Success manager, and that is very helpful. Anytime we have questions or need support, they are always there to answer. If thety do not know the solution, they always go around the bend to find one and provide it to us. They are always very kind.
    Incentivized
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    Smartsheet
    I give this rating because it fills a niche in the market. MS Project scares many away from proper task management but there are limited tools our there, especially cloud-based that are mobile-friendly. Smartsheet fills this market gap, especially for small to medium-sized businesses. IT is not fair to compare it to MS Project, but fairer to see what gaps it fills.
    Incentivized
    Read full review
    Online Training
    Emplifi Inc
    The online training was fine but, in the end, the best way to learn any product is by actually using it.
    Read full review
    Smartsheet
    No answers on this topic
    Implementation Rating
    Emplifi Inc
    The platform is so easy to understand that no "expensive consulting firm" is necessary to implement it!
    Read full review
    Smartsheet
    It's absolutely paramount to take a few minutes to actually play with the software. It's nearly impossible to do anything wrong or make a mistake which cannot be fixed easily. Under the help menu is Live Training option. After you familiarize yourself with the commands, watch the live training for some in depth understanding of how to make the software fit your needs perfectly.
    Read full review
    Alternatives Considered
    Emplifi Inc
    We have used Sprinklr to source UGC content as well, but found the platform to be much more time intensive when searching for the desired images. Additionally, Emplifi's UGC tool has incremental tools the other platforms do not provide, including the ability to share images on digital screens within the property and put carousels on our websites.
    Incentivized
    Read full review
    Smartsheet
    Jira and Redmine are much more robust and technologically advanced project management solutions. I enjoy using either when managing a very large project. However, I prefer to use Smartsheet for my smaller to medium sized projects. As for Google Drive - I would say that Google sheets and Smartsheet are almost identical in my opinion when it comes to functionality. Personally I prefer to manage smaller projects via Google Drive, but it is a personal preference!
    Incentivized
    Read full review
    Return on Investment
    Emplifi Inc
    • reporting - this has massively reduced the time spent on creating reports for social media activities
    • paid ads - has provided detailed analysis of how our ads are performing
    • community - reduced the time taken to respond to social messages, resulting in more leads
    Incentivized
    Read full review
    Smartsheet
    • This has really opened up collaboration across teams. A lot less working in silos.
    • It hasn't fully replaced any one tool so it means having to go to another place. Hopefully, we can eliminate a tool or two in the next six months.
    Incentivized
    Read full review
    ScreenShots

    Emplifi Screenshots

    Screenshot of Emplifi Fuel Command CenterScreenshot of Emplifi Fuel ObjectivesScreenshot of Emplifi Unified AnalyticsScreenshot of social listening with AI-Powered Spike Alerts.Screenshot of the integrated social care interface.