Everflow - Partner Marketing Platform vs. HubSpot Marketing Hub vs. PartnerStack

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Everflow - Partner Marketing Platform
Score 7.1 out of 10
N/A
Everflow, from the company of the same name in Mountain View, is presented by the vendor as a smart partner marketing and tracking platform. Performance marketing has grown sophisticated, so the vendor has designed Everflow to help companies stay ahead. Everflow handles scale through Google Cloud, drill down analytics reporting, and automated optimization with Smart Switch.N/A
HubSpot Marketing Hub
Score 8.5 out of 10
N/A
HubSpot's Marketing Hub is an all-in-one inbound marketing engine that includes tools for email marketing, landing page creation, social media marketing, content management, reporting & analytics, search engine optimization (SEO), and more.
$15
per month per seat
PartnerStack
Score 7.5 out of 10
N/A
PartnerStack is a partnerships platform and network built for SaaS, designed to deliver predictable revenue and accelerate growth for software businesses and their partners. The vendor states companies like Apollo, Webflow and Monday.com use PartnerStack to manage and scale their partner programs, automating partner onboarding, training, payments and more to drive their partners' success. They further state that in the past year alone, partners in the PartnerStack Network have generated…N/A
Pricing
Everflow - Partner Marketing PlatformHubSpot Marketing HubPartnerStack
Editions & Modules
No answers on this topic
Marketing Hub Starter
$15
per month per seat
Marketing Hub Professional
$890
per month Includes 3 Core Seats (Additional Core Seats start at $50)
Marketing Hub Enterprise
Starts at $3,600
per month Includes 5 Core Seats (Additional Core Seats start at $75)
No answers on this topic
Offerings
Pricing Offerings
Everflow - Partner Marketing PlatformHubSpot Marketing HubPartnerStack
Free Trial
YesYesYes
Free/Freemium Version
NoYesNo
Premium Consulting/Integration Services
YesYesNo
Entry-level Setup FeeNo setup feeRequiredNo setup fee
Additional DetailsEverflow Plus is our white glove service where we provide proactive support from taking you from pre-launch to hyperscaling your partner program.
More Pricing Information
Community Pulse
Everflow - Partner Marketing PlatformHubSpot Marketing HubPartnerStack
Features
Everflow - Partner Marketing PlatformHubSpot Marketing HubPartnerStack
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Everflow - Partner Marketing Platform
-
Ratings
HubSpot Marketing Hub
8.0
383 Ratings
5% above category average
PartnerStack
-
Ratings
WYSIWYG email editor00 Ratings8.1346 Ratings00 Ratings
Dynamic content00 Ratings7.8346 Ratings00 Ratings
Ability to test dynamic content00 Ratings8.2321 Ratings00 Ratings
Landing pages00 Ratings8.3374 Ratings00 Ratings
A/B testing00 Ratings6.8298 Ratings00 Ratings
Mobile optimization00 Ratings7.9369 Ratings00 Ratings
Email deliverability reporting00 Ratings7.8377 Ratings00 Ratings
List management00 Ratings8.7378 Ratings00 Ratings
Triggered drip sequences00 Ratings8.4290 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Everflow - Partner Marketing Platform
-
Ratings
HubSpot Marketing Hub
8.2
374 Ratings
5% above category average
PartnerStack
-
Ratings
Lead nurturing automation00 Ratings8.0369 Ratings00 Ratings
Lead scoring and grading00 Ratings7.7336 Ratings00 Ratings
Data quality management00 Ratings8.0344 Ratings00 Ratings
Automated sales alerts and tasks00 Ratings9.0313 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Everflow - Partner Marketing Platform
-
Ratings
HubSpot Marketing Hub
7.1
334 Ratings
4% below category average
PartnerStack
-
Ratings
Calendaring00 Ratings7.2318 Ratings00 Ratings
Event/webinar marketing00 Ratings7.0262 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Everflow - Partner Marketing Platform
-
Ratings
HubSpot Marketing Hub
7.1
358 Ratings
4% below category average
PartnerStack
-
Ratings
Social sharing and campaigns00 Ratings6.8354 Ratings00 Ratings
Social profile integration00 Ratings7.4343 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Everflow - Partner Marketing Platform
-
Ratings
HubSpot Marketing Hub
8.0
383 Ratings
9% above category average
PartnerStack
-
Ratings
Dashboards00 Ratings8.2380 Ratings00 Ratings
Standard reports00 Ratings8.0376 Ratings00 Ratings
Custom reports00 Ratings7.9338 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Everflow - Partner Marketing Platform
-
Ratings
HubSpot Marketing Hub
7.6
355 Ratings
2% above category average
PartnerStack
-
Ratings
API00 Ratings7.9263 Ratings00 Ratings
Role-based workflow & approvals00 Ratings7.7294 Ratings00 Ratings
Customizability00 Ratings8.2316 Ratings00 Ratings
Integration with Salesforce.com00 Ratings7.4235 Ratings00 Ratings
Integration with Microsoft Dynamics CRM00 Ratings7.3103 Ratings00 Ratings
Integration with SugarCRM00 Ratings7.093 Ratings00 Ratings
Best Alternatives
Everflow - Partner Marketing PlatformHubSpot Marketing HubPartnerStack
Small Businesses
X Premium Business
X Premium Business
Score 7.9 out of 10
Vbout
Vbout
Score 9.9 out of 10

No answers on this topic

Medium-sized Companies
X Premium Business
X Premium Business
Score 7.9 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10

No answers on this topic

Enterprises
X Premium Business
X Premium Business
Score 7.9 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10

No answers on this topic

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User Ratings
Everflow - Partner Marketing PlatformHubSpot Marketing HubPartnerStack
Likelihood to Recommend
9.5
(9 ratings)
7.7
(669 ratings)
8.5
(18 ratings)
Likelihood to Renew
-
(0 ratings)
6.0
(372 ratings)
10.0
(1 ratings)
Usability
-
(0 ratings)
7.8
(120 ratings)
10.0
(1 ratings)
Availability
-
(0 ratings)
9.1
(25 ratings)
-
(0 ratings)
Performance
-
(0 ratings)
8.9
(17 ratings)
-
(0 ratings)
Support Rating
5.0
(1 ratings)
8.4
(88 ratings)
-
(0 ratings)
In-Person Training
-
(0 ratings)
9.1
(8 ratings)
-
(0 ratings)
Online Training
-
(0 ratings)
9.1
(26 ratings)
-
(0 ratings)
Implementation Rating
-
(0 ratings)
7.3
(48 ratings)
-
(0 ratings)
Configurability
-
(0 ratings)
7.3
(2 ratings)
-
(0 ratings)
Ease of integration
-
(0 ratings)
8.9
(5 ratings)
-
(0 ratings)
Product Scalability
-
(0 ratings)
7.3
(7 ratings)
-
(0 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(3 ratings)
-
(0 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(3 ratings)
-
(0 ratings)
User Testimonials
Everflow - Partner Marketing PlatformHubSpot Marketing HubPartnerStack
Likelihood to Recommend
Everflow
I would say the area Everflow has been the best for us is in tracking affiliate and internal metrics for our campaigns and our external(brokered) campaigns. A scenario where I think it may not be best suited would be integrating with Shopify through API. I've had multiple times where the integration doesn't go as stated it would and had to troubleshoot. I've also run into issues with reporting being accurate with that integration specifically. (Which could be Shopify's fault as they don't play well with many platforms anyway. So could be their problem, not Everflow's just to clarify).
Read full review
HubSpot
As I said previously, I was not a fan at the beginning because, like everyone, I don't take change so well. Once I started following leads through HubSpot Marketing Hub, I integrated it with my email and created templates for what I needed, I started to see the positives immediately. My time working was better spent as I eliminated time put in routine tasks. I was able to track all communication in HubSpot Marketing Hub, we created systems in the office assigning tasks to one another and, through HubSpot Marketing Hub, our leads were able to book meetings in my calendar automatically. To be honest, if you are in sales and marketing, I cannot think of scenarios where HubSpot Marketing Hub cannot help. All I would like to say is, when using templates, pay attention to where you send them - you may need some personalization. I would encourage the management of HubSpot Marketing Hub to create short tutorials for beginners like me who need to configure and start using various features: setting up deals, templates, and dashboards.
Read full review
PartnerStack, Inc
creating co-branded gateway pages with your branding to collect leads from channels or referrers without having them leave your current website. managing all element of the referral programme, including authorising new partners, tracking connections, and emailing referrals. integrating with already-existing programmes like GitLab, Salesforce, and MailChimp to provide a smooth user experience. PartnerStack has the essential components needed for any Partner Program and can be integrated with your current infrastructure. With the help of the platform PartnerStack, we can create and oversee your whole relationship strategy. Manage our partners and rewards in one location by using the PartnerStack platform. build specialised partner experiences Use competitions, leaderboards, and gamification to inspire our teammates. give partners customised marketing materials (like swag) and incorporate tracking of their usage with PartnerStack
Read full review
Pros
Everflow
  • Manages offers to affiliate partners.
  • Tracks payouts and traffic volume.
  • Houses creatives for affiliates to use.
  • Generates reports and dashboards for tracking sales.
Read full review
HubSpot
  • All-in-one software - the main thing HubSpot does well is the breadth of functionality.
  • Easy of use - personally, I find it more intuitive than Marketo, which is the other MAP that I know well.
  • Ads - I like that we can drill down on ads by channel, ad group, campaign, and even create and see performance data at each level.
Read full review
PartnerStack, Inc
  • This is the best tool so far which helps me to manage the business relations, through this software I have got more power to control my various channels.
  • it is my everyday need to manage the tasks that are associated with my partners who own a particular platform like my Omni channels. It is handling everything in appropriate way.
  • Now I feel more confident in analyzing the on-boarding working of my partners and I am not at all worried about the payouts and compliance. This tool has helped me to better engage with them.
Read full review
Cons
Everflow
  • Publishers cannot see their redirect revenue on their dashboard but the admins can. Which causes a lot of manual updating through communication and explaining to clients/publishers.
  • I wish Everflow had a "Cap start date" for offer caps. Cake had that feature and I used it often.
Read full review
HubSpot
  • While Hubspot has added some collaborative tools, I think this could improve. I'd like to see more options to comment on emails and ways of being able to share out changes as well as approval channels.
  • The ability to update ads via the calendar is pretty cumbersome. There's no good way to bulk edit or update. You have go into each one individually.
  • Real time edits would be nice. If you have multiple people working on the same thing, you'll get kicked out and your changes might not be saved.
Read full review
PartnerStack, Inc
  • They don't provide any html or iframe script which most of the similar websites provide which I can easily add into my website
  • They have very few programs into their network when compared to other similar networks. It would be great if they could add more programs into their network.
  • Wish it had a filter for the marketplace? There are programs which pays per lead where as some pays per sale. And some pays % and some pays $.
  • About a month ago my account was suspended and I contacted them about it and was told that due to some violations of their "Terms of Service", it was suspended. And I tried contacting them but after that email they just ignored my email. No reply after even 5 - 6 emails so I stopped emails also. Few days ago I received mail from them saying my account was mistakenly suspended in a effort to remove fraudulent activity from their network & now I have started working again with them. After I got access to my account again, all of the programs I had joined were removed from my account and now I have to apply to every program once again. It would be great if they could do something from their end and join me to all those programs from their end easily rather then me applying to everyone once again.
Read full review
Likelihood to Renew
Everflow
No answers on this topic
HubSpot
Our business relies on the HubSpot platform to manage our marketing, sales and CRM processes. HubSpot marketing automation helps us define our activities and streamlines them in a cohesive and efficient way. Without HubSpot, we will have to revert to the 'old way' of doing everything with a variety of disparate systems.
Read full review
PartnerStack, Inc
Because it delivers what they promise.
Read full review
Usability
Everflow
No answers on this topic
HubSpot
While there are some frustrating things that pop up unexpectedly ("wait... I can't do X?"), I have found HubSpot to be easy to use and extremely helpful to my daily work. The documentation is really good, and when it's not helpful, the support staff have been amazing.
Read full review
PartnerStack, Inc
Usability is the best part about PartnerStack. It's simply great!
Read full review
Reliability and Availability
Everflow
No answers on this topic
HubSpot
They have had issues with system availability over the course of days. Sometimes the system is unusable, other times updates simply take a long time to show up. It's better now but, from a reliaibility standpoint, HubSpot is not Salesforce.com yet. Still great software though.
Read full review
PartnerStack, Inc
No answers on this topic
Performance
Everflow
No answers on this topic
HubSpot
With all the new features in HubSpot, the system can get a tad slow sometimes... That said, most of the time it is lightning fast and I have no problems. Because most of the integrations are API, they silently work in the background. I have not had trouble with lag due to HubSpot integration
Read full review
PartnerStack, Inc
No answers on this topic
Support Rating
Everflow
Pretty responsive, but that's kinda expected within the space. TUNE has chats open and available right away.
Read full review
HubSpot
During the few times I've needed it, HS support has been accessible, helpful and efficient. Often rolling up their sleeves to make changes for you as opposed to leaving you with a list of instructions to decipher on your own.
Read full review
PartnerStack, Inc
No answers on this topic
In-Person Training
Everflow
No answers on this topic
HubSpot
I did the 2-day classroom at HubSpot's corporate office in Cambridge. First off, it was amazing to see their corporate office in general. They have such a cool office environment. But it was also great to have the ability to learn in a workshop format with other HubSpot users and meet my Account Manager/ Inbound Marketing Consultant in person.
Read full review
PartnerStack, Inc
No answers on this topic
Online Training
Everflow
No answers on this topic
HubSpot
I went through Inbound Marketing University in 2006. Great training and helped my transition from traditional (outbound) marketing to inbound marketing that I've been able to apply to a number of businesses from wastewater and water reuse, to professional services and SaaS. Share information of value to build awareness and trust. Answer customers' questions in a transparent way to generate more qualified leads. Understand the difference between a marketing qualified lead and a sales qualified lead and put together a lead nurturing program. Your sales and marketing efforts will see significant ROI.
Read full review
PartnerStack, Inc
No answers on this topic
Implementation Rating
Everflow
No answers on this topic
HubSpot
My biggest piece of advice for those who are implementing Hubspot is that you need to devote the time up front and learn how to use the product. Once you learn how to use Hubspot, it will be much more effective as well as much easier to use in the long run
Read full review
PartnerStack, Inc
No answers on this topic
Alternatives Considered
Everflow
You can request a demo to better understand and experience all the features Everflow has to offer. While receiving the assistance you will be able to determine which tools adapt the most to your business needs and customer and integrate them. Everflow provides great marketing software and tracking resources to help your program grow faster.
Read full review
HubSpot
Other competing software such as Zoho and Boomtown may have more bells and whistles, but it is too cumbersome and has many parts that only advanced users can operate. With HubSpot, each function is within reach of the average agent. It doesn't overpromise and then makes you feel incompetent when you can't use it all...
Read full review
PartnerStack, Inc
PartnerStack provides a faster interface and seems to be less confusing to use. In turn, this saves us time, especially if we just need to get a quick snapshot of the programs we're a part of and their overall health. Reporting is good for the metrics we need, but I would love more advanced reporting at some point and to see where we send the most traffic from - social, website, etc.
Read full review
Scalability
Everflow
No answers on this topic
HubSpot
HubSpot is addressing this more and more. Currently you can assign tasks to designated sales teams, which grow as you grow. They've added free baseline products for those just getting started. These and more contribute to the scalability of HubSpot - so I gave it an 8 and am hoping for more in the future!
Read full review
PartnerStack, Inc
No answers on this topic
Return on Investment
Everflow
  • Positive since we have real-time attribution
  • Customer support is helpful as needed
  • We can measure performance and make data driven decisions
Read full review
HubSpot
  • HubSpot has helped us increased our lead generation.
  • HubSpot has allowed us to continue to grow our customer base without having to spend a ton of marketing dollars on advertising.
  • HubSpot has allowed our company to standardize our process and bring the company onto one platform for sales and marketing.
Read full review
PartnerStack, Inc
  • We have had the option to keep up with our snap rates and have brought in a lot of cash by this setup.
  • Accomplices like PartnerStack in view of the straightforwardness with which they can get their installments and the straightforwardness with which they can follow the progress of their references.
Read full review
ScreenShots

Everflow - Partner Marketing Platform Screenshots

Screenshot of a comprehensive snapshot of campaign performance through a customizable dashboard.Screenshot of event tracking, on top of an initial conversion action.Screenshot of analytics, for drilling down into any partner's performance on the placement level or any other granular metric.Screenshot of

HubSpot Marketing Hub Screenshots

Screenshot of Marketing Automation with HubSpot. Here, marketers can define workflows for highly targeted and personalized nurturing campaigns that send leads and prospects the right targeted content at the right point in their decision-making process.Screenshot of HubSpot Analytics. These help track engagement with the entire funnel through real-time reporting on website performance, traffic and marketing effectiveness.Screenshot of HubSpot Social Media. HubSpot’s social media publishing helps improve scheduling and publishing social media content.Screenshot of HubSpot Blogging and SEO. HubSpot provides an integrated set of tools for Search Engine Optimization (SEO) which makes getting found online a natural part of the inbound marketing mix. More than a simple CMS, HubSpot provides an integrated authoring view with SEO-oriented suggestions as blog posts are written.Screenshot of Marketing Automation with HubSpot. Here, marketers can define workflows for highly targeted and personalized nurturing campaigns that send leads and prospects the right targeted content at the right point in their decision-making process.Screenshot of HubSpot Contacts. Integrating with most common CRMs, HubSpot provides a view of view contacts, and allows for customized and personalized email communications.

PartnerStack Screenshots

Screenshot of a view of the PartnerStack dashboard; from here, users manage can all partner programs and see their impact.