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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Freshchat

    Score7.7 out of 10
    N/AA solution to engage customers with smarter conversations on any channel, designed so support, marketing, sales, and even bots to have conversations at scale with customers.

    $0

    per month free for up to 10 agents

    Google Analytics

    Score8.3 out of 10
    N/AGoogle Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

    $0

    per month

    Pricing
    FreshchatGoogle Analytics
    Editions & Modules
    Growth
    $19
    per month (billed annually) per agent
    Pro
    $49
    per month (billed annually) per agent
    Enterprise
    $79
    per month (billed annually) per agent
    Google Analytics 360
    150,000
    per year
    Google Analytics
    Free
    Offerings
    Pricing Offerings
    FreshchatGoogle Analytics
    Free Trial
    YesNo
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    FreshchatGoogle Analytics
    Considered Both Products
    Freshworks Inc
    No answer on this topic
    Google
    No answer on this topic
    Key User Insights
    Would buy again
    95%
    Would buy again
    36 Answers
    96%
    Would buy again
    101 Answers
    Delivers good value for the price
    94%
    Delivers good value for the price
    33 Answers
    100%
    Delivers good value for the price
    100 Answers
    Happy with the feature set
    95%
    Happy with the feature set
    36 Answers
    99%
    Happy with the feature set
    104 Answers
    Lived up to sales and marketing promises
    96%
    Lived up to sales and marketing promises
    24 Answers
    97%
    Lived up to sales and marketing promises
    77 Answers
    Implementation went as expected
    95%
    Implementation went as expected
    35 Answers
    96%
    Implementation went as expected
    87 Answers
    Features
    FreshchatGoogle Analytics
    Chat Analytics and Reports
    Comparison of Chat Analytics and Reports features of Freshchat and Google Analytics
    Feature
    Freshchat
    7.4
    18 Ratings
    16% below category average
    Google Analytics
    -
    Ratings
    Chat history and transcripts7.918 Ratings00 Ratings
    Chat reporting7.218 Ratings00 Ratings
    Chat and web analytics7.215 Ratings00 Ratings
    Web Analytics
    Comparison of Web Analytics features of Freshchat and Google Analytics
    Feature
    Freshchat
    -
    Ratings
    Google Analytics
    8.4
    11 Ratings
    4% above category average
    Lead Conversion Tracking00 Ratings8.210 Ratings
    Bounce Rate Measurement00 Ratings8.410 Ratings
    Device and Browser Reporting00 Ratings9.311 Ratings
    Pageview Tracking00 Ratings9.111 Ratings
    Event Tracking00 Ratings8.411 Ratings
    Reporting in real-time00 Ratings7.810 Ratings
    Referral Source Tracking00 Ratings8.610 Ratings
    Customizable Dashboards00 Ratings7.910 Ratings
    Best Alternatives
    FreshchatGoogle Analytics
    Small Businesses
    Olark
    Score10 out of 10
    Matomo Analytics
    Score9 out of 10
    Medium-sized Companies
    Zoho SalesIQ
    Score9.7 out of 10
    Lead Forensics
    Score8.9 out of 10
    Enterprises
    Genesys DX (discontinued)
    Score10 out of 10
    Chartbeat
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FreshchatGoogle Analytics
    Likelihood to Recommend
    8.5
    (42 ratings)
    8.5
    (193 ratings)
    Likelihood to Renew
    8.2
    (4 ratings)
    9.0
    (51 ratings)
    Usability
    8.2
    (18 ratings)
    7.4
    (19 ratings)
    Availability
    7.3
    (1 ratings)
    10.0
    (4 ratings)
    Performance
    7.3
    (1 ratings)
    10.0
    (2 ratings)
    Support Rating
    6.3
    (3 ratings)
    7.0
    (42 ratings)
    Online Training
    -
    (0 ratings)
    10.0
    (2 ratings)
    Implementation Rating
    7.3
    (2 ratings)
    9.0
    (7 ratings)
    Configurability
    4.5
    (1 ratings)
    6.0
    (2 ratings)
    Contract Terms and Pricing Model
    4.5
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    7.3
    (1 ratings)
    10.0
    (1 ratings)
    Product Scalability
    4.5
    (1 ratings)
    10.0
    (2 ratings)
    Professional Services
    4.5
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    8.2
    (1 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    8.2
    (1 ratings)
    9.0
    (1 ratings)
    User Testimonials
    FreshchatGoogle Analytics
    Likelihood to Recommend
    Freshworks Inc
    It is best suited for having 24-hour support, where customers can interact easily, even using their phones, to raise concerns or inquire about information. This makes it easier than going through the documents portal as a source of knowledge or sending emails for worries. However, it can be less appropriate for scenarios when you need more formal communication, like emails, and when proper documentation is necessary.
    Incentivized
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    Google
    Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
    Read full review
    Pros
    Freshworks Inc
    • Real time customer support. During busy times all our available agents can jump on and handle large volume of customer interactions.
    • Automations and canned response features. With automation we can greet our customers the moment a chat gets assigned to an agent letting customers know they are being attended to similarly canned response helps us use templates for generic and commonly asked questions.
    • Dashboards and analytics. Freshchat's ability to build customized dashboards and analyze performance in a granular level helps us monitor workload and manage performance effectively.
    Incentivized
    Read full review
    Google
    • Multiple reports to see website use and behavior
    • Allows you to customize reports with days, weeks, months, and years
    • You can build out a dashboard to easily view stats from multiple websites in one place
    • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
    Incentivized
    Read full review
    Cons
    Freshworks Inc
    • Freshchat is one of the best platforms, but still there are certain areas that require further improvement in order for the platform to become flawless.
    • I feel that the automated system in Freshchat is comparatively slow and due to this, it does not respond well according to all the requirements.
    • There are certain features in Freshchat which are not available for everyone and they can only be accessed by those who are paying the highest pricing tier.
    Incentivized
    Read full review
    Google
    • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
    • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
    • Gotchas around filtering and data validation.
    • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.
    Incentivized
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    Likelihood to Renew
    Freshworks Inc
    Freshchat has met all our expectations and more. It has allowed our team to be more efficient with their time, field questions quickly, and escalate issues up the chain. We highly recommend freshchat as the perfect addition to anyone already using freshdesk or simply looking for a good solution for in app messaging.
    Incentivized
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    Google
    We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
    Incentivized
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    Usability
    Freshworks Inc
    I give it an 8 due to its usability. Yes, I had a few issues to begin with and needed some assistance from Freshchat agents, but considering this is something that is completely new to me, to set up what feels like a professional chat handling system complete with autobot within a day is really saying something I feel.
    Incentivized
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    Google
    Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
    Read full review
    Reliability and Availability
    Freshworks Inc
    Freshchat has always been available when I needed to use it.
    Incentivized
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    Google
    We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
    Read full review
    Performance
    Freshworks Inc
    Freshchat always loads quickly and communication is quickly sent and received.
    Incentivized
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    Google
    This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
    Read full review
    Support Rating
    Freshworks Inc
    The experience we had in past for lets say 4-5 months with the support team and our TAM was really helpful. The changes in the bot flow has helped our bot to ensure we connect with customer easily.
    Incentivized
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    Google
    The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
    Incentivized
    Read full review
    Online Training
    Freshworks Inc
    No answers on this topic
    Google
    love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
    1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
    2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
    3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
    4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
    5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
    6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
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    Implementation Rating
    Freshworks Inc
    I hope to show new users data because this can save a lot of time
    Read full review
    Google
    I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
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    Alternatives Considered
    Freshworks Inc
    Messaging across mediums - Freshchat integrates with majority of mainstream instant messaging apps. Like Facebook messenger, Telegram and WhatsApp . This makes it convenient for us to have a presence on the above-mentioned platforms and respond to messages from these platforms from a single Freshchat dashboard.its good app Freshdesk Messaging help me to contact the customer and contact the customer to inform my problem to solve it and is a good app and help full app and its easy to use uncomplicated and Freshdesk Helps me provide good quality to the customer and make customer feedback good for a company
    Read full review
    Google
    I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
    Incentivized
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    Contract Terms and Pricing Model
    Freshworks Inc
    Did not help with the purchase
    Incentivized
    Read full review
    Google
    No answers on this topic
    Scalability
    Freshworks Inc
    We only implemented the product in 1 way so I cant speak to this.
    Incentivized
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    Google
    Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
    Read full review
    Professional Services
    Freshworks Inc
    Did not use
    Incentivized
    Read full review
    Google
    No answers on this topic
    Return on Investment
    Freshworks Inc
    • From the positive effect of working on it, it helps employees to speed up their thinking and writing.
    • One of the positive effects of our clients is that their problems are solved easily and quickly.
    • Each employee knows how many of his chats have been resolved.
    • There is no negative effect in general.
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    Google
    • It has helped us gain understanding of what is going on on our website.
    • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
    • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
    • It has helped guide our website redesign.
    Incentivized
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    ScreenShots

    Freshchat Screenshots

    Screenshot of Channel Freedom: The interface to engage customers on the channel of their choiceScreenshot of Unified Agent Workspace: Equips agents to deliver personalization at scaleScreenshot of Admin and Analytics: These drive informed decisions to help business scale