Google Ads (formerly AdWords) is Google's pay-per-click online advertising program. With Google Ads users set their budget and choose where their ads appear in search listings, and on partner websites. Google Ads uses cost-per-click (CPC) bidding.
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Marchex
Score 8.0 out of 10
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Marchex is a mobile advertising analytics company that connects online behavior to real-world, offline actions. By linking critical touchpoints in the customer journey, Marchex’s products enable a 360-degree view of marketing effectiveness. Brands and agencies utilize Marchex’s products to transform business performance. Marchex Call Tracking, an analytics platform for click-to-call, measures more than 250 million calls annually for brands and agencies worldwide.…
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Pricing
Google Ads
Marchex
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Google Ads
Marchex
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Google Ads
Marchex
Considered Both Products
Google Ads
Verified User
Analyst
Chose Google Ads
The Google AdWords market share dwarfs all competitors, and delivers high quality leads/efficient sales. If you are going to advertise with one paid search platform, choose Google AdWords.
marchex is a simple program to get call tracking numbers, voice recording, and data about calls. This is the only software we have used for call tracking, however, it has fulfilled our needs. It is very helpful when a client says they aren't getting calls or aren't getting …