What users are saying about
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2788 Ratings
23 Ratings

Google Analytics

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2788 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.6 out of 100
23 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8 out of 100

Likelihood to Recommend

Google Analytics

It may be tough to find other analytical tools for web outside of Google Analytics that will have you covered as far as full insight to the performance of your website. Our organizations setup includes many users and multiple instances per each country. So definitely for a large organization, you will want to have GA setup and running.
Anonymous | TrustRadius Reviewer

GoSquared

It works best for real time customer relations and monitoring. For historic data use it with another tool. Other than that it is an amazingly easy to use, and to set up tool. Once you start using it, you will never go back.
Erdoğan Kürtür | TrustRadius Reviewer

Pros

Google Analytics

  • Provides anonymized traffic data - where people come from
  • With proper implementation, shows the best source for converting users
  • Shows the time on site, time on page, and bounce rate, to determine the value of pages and content
  • Shows user flow - what's the path users are taking around your website?
  • Shows where users are dropping off
Michael Weissberg | TrustRadius Reviewer

GoSquared

  • Support - These guys are super quick at getting back to you when you need help and always friendly
  • Live stats - GoSquared is addictive, it offers detailed information about visitors to your pages in realtime, you'll be watching the dashboard for hours!
  • Ease of use - From the guided setup to the usability of the dashboard GoSquared is really straightforward
Dale Williams | TrustRadius Reviewer

Cons

Google Analytics

  • It can be difficult to create the segment I'm looking for.
  • I don't always trust that the data is telling me what I think it is. Sometimes unsure how the data is being calculated or what exactly I'm looking at.
  • I know there are a ton of things I'm missing! Help me discover the features I need :)
Ethan Galowitz | TrustRadius Reviewer

GoSquared

  • CloudFlare integration is spotty - stats in Cloudflare (tracks also Javascript off visits) and GoSquared stats are often significantly at odds
  • Notifications don't seem to work very well
  • Dashboard likes to re-set itself even when it was arranged & saved previously
  • Weekly/ Monthly/ Yearly absolute numbers
Hendrik Morkel | TrustRadius Reviewer

Likelihood to Renew

Google Analytics

Google Analytics 9.6
Based on 49 answers
Having used Google Analytics for the last 9 years, I have no intention of discontinuing my service. Google Analytics is a fantastic product that provides me with almost everything I could wish for. The positives in this product outweigh any negatives that you might find. I can not think of a single reason to not immediately start using Google Analytics for your business.
Joshua Van Horsen | TrustRadius Reviewer

GoSquared

GoSquared 7.7
Based on 12 answers
Not only does the GoSquared application work well, the GoSquared team is constantly making improvements. When I first started using GoSquared, they only offered daily reporting -- now they offer the weekly and monthly feature per popular request. I like that they are always updating the look and feel of the website and emails they send to maintain a modern look. GoSquared is easy to implement and easy to use!
Bailey Bliss | TrustRadius Reviewer

Usability

Google Analytics

Google Analytics 9.0
Based on 6 answers
Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
Victor Campos | TrustRadius Reviewer

GoSquared

GoSquared 7.3
Based on 2 answers
GoSquared makes it easy to get started, providing everything you need to integrate the code into your site and start seeing and analyzing data
Sharon Hurley Hall | TrustRadius Reviewer

Support Rating

Google Analytics

Google Analytics 6.5
Based on 82 answers
The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
Sarah Hoffman | TrustRadius Reviewer

GoSquared

GoSquared 8.6
Based on 2 answers
The GoSquared team has always gone above and beyond to create the best analytics platform and provide top notch
Josh Bartolomucci | TrustRadius Reviewer

Online Training

Google Analytics

Google Analytics 10.0
Based on 2 answers
love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
  1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
  2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
  3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
  4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
  5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
  6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
Roy Morejon | TrustRadius Reviewer

GoSquared

No score
No answers yet
No answers on this topic

Implementation Rating

Google Analytics

Google Analytics 5.0
Based on 12 answers
Make sure to put the tracking code on every page. Ideally this would be part of a template or "include" so you can update the code on all pages (or at least within pages of the same category) at once.
Sid Haas | TrustRadius Reviewer

GoSquared

No score
No answers yet
No answers on this topic

Alternatives Considered

Google Analytics

Google Analytics is free and also is a leader in the analytics world. The amount of data captured is remarkable and the ability to segment out different sets of traffic can provide much needed insight into your customer base and website traffic. We have not explored other analytics tools since GA accomplishes all the things we need it for - and does it at no cost.
John Laudisio | TrustRadius Reviewer

GoSquared

I have evaluated other products but as GoSquared is presenting Live Data this really is most useful, I don't have much of a requirement to see what a potential customer did yesterday. I need to know what my potential customer sitting on the website right now is looking to purchase, and for this GoSquared works.
Anonymous | TrustRadius Reviewer

Return on Investment

Google Analytics

  • It guides our decisions on what content to focus on with our website and blog.
  • It lets us know how well our marketing campaigns are performing so we know where to focus time and budget.
  • It helps us see how organic search helps our business.
Anonymous | TrustRadius Reviewer

GoSquared

  • GoSquared helps us to react quickly to high volumes of traffic, and allows us to identify very quickly how engaging our content is
  • Using browser specs helps us to ensure our websites are compatible with as many of our customers as possible, rather than relying on generic global stats
James Billingham | TrustRadius Reviewer

Screenshots

Pricing Details

Google Analytics

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Google Analytics Editions & Modules

Edition
Google AnalyticsFree
Google Analytics 360$150,0002
  1. per year
Additional Pricing Details

GoSquared

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

GoSquared Editions & Modules

Edition
GoSquared Free - Access to the Now and Trends realtime web analytics dashboard.$01
GoSquared Analytics - Everything included in free plus premium analytics features.$291
GoSquared Suite - The most popular GoSquared plan, full access to our real time analytics dashboards, intelligent live chat and customer data hub.$792
  1. Per Month [Unlimited Users]
  2. Month [Unlimited Users]
Additional Pricing Details
GoSquared Free, track up to 1000 pageviews a month. GoSquared Analytics, track up to 100k pageviews a month with pricing starting at £29/month. GoSquared Suite, track up to 100k pageviews a month with pricing starting at £79/month.

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