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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Analytics

    Score8.3 out of 10
    N/AGoogle Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

    $0

    per month

    SailPoint Identity Security Cloud

    Score8.1 out of 10
    N/ASailPoint Identity Security for the cloud enterprise manages risk from the explosion of technology access. The solution gives businesses visibility while automating and accelerating the management of all user identities, entitlements, systems, data and cloud services.N/A
    Pricing
    Google AnalyticsSailPoint Identity Security Cloud
    Editions & Modules
    Google Analytics 360
    150,000
    per year
    Google Analytics
    Free
    No answers on this topic
    Offerings
    Pricing Offerings
    Google AnalyticsSailPoint Identity Security Cloud
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Google AnalyticsSailPoint Identity Security Cloud
    Considered Both Products
    Google
    No answer on this topic
    SailPoint
    No answer on this topic
    Key User Insights
    Would buy again
    96%
    Would buy again
    101 Answers
    89%
    Would buy again
    16 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    100 Answers
    93%
    Delivers good value for the price
    13 Answers
    Happy with the feature set
    99%
    Happy with the feature set
    104 Answers
    89%
    Happy with the feature set
    16 Answers
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    77 Answers
    67%
    Lived up to sales and marketing promises
    8 Answers
    Implementation went as expected
    96%
    Implementation went as expected
    87 Answers
    73%
    Implementation went as expected
    11 Answers
    Features
    Google AnalyticsSailPoint Identity Security Cloud
    Web Analytics
    Comparison of Web Analytics features of Google Analytics and SailPoint Identity Security Cloud
    Feature
    Google Analytics
    8.4
    11 Ratings
    4% above category average
    SailPoint Identity Security Cloud
    -
    Ratings
    Lead Conversion Tracking8.210 Ratings00 Ratings
    Bounce Rate Measurement8.410 Ratings00 Ratings
    Device and Browser Reporting9.311 Ratings00 Ratings
    Pageview Tracking9.111 Ratings00 Ratings
    Event Tracking8.411 Ratings00 Ratings
    Reporting in real-time7.810 Ratings00 Ratings
    Referral Source Tracking8.610 Ratings00 Ratings
    Customizable Dashboards7.910 Ratings00 Ratings
    Identity Management
    Comparison of Identity Management features of Google Analytics and SailPoint Identity Security Cloud
    Feature
    Google Analytics
    -
    Ratings
    SailPoint Identity Security Cloud
    7.6
    17 Ratings
    8% below category average
    ID-Management Access Control00 Ratings8.317 Ratings
    ID Management Single-Sign On (SSO)00 Ratings7.810 Ratings
    Multi-Factor Authentication00 Ratings7.98 Ratings
    Password Management00 Ratings7.410 Ratings
    Account Provisioning and De-provisioning00 Ratings8.317 Ratings
    ID Management Workflow Automation00 Ratings7.017 Ratings
    ID Risk Management00 Ratings6.213 Ratings
    Best Alternatives
    Google AnalyticsSailPoint Identity Security Cloud
    Small Businesses
    Matomo Analytics
    Score9 out of 10
    JumpCloud
    Score9.3 out of 10
    Medium-sized Companies
    Lead Forensics
    Score8.9 out of 10
    OneLogin by One Identity
    Score9.4 out of 10
    Enterprises
    Chartbeat
    Score9.2 out of 10
    RSA Access Manager (Discontinued)
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google AnalyticsSailPoint Identity Security Cloud
    Likelihood to Recommend
    8.5
    (193 ratings)
    8.3
    (24 ratings)
    Likelihood to Renew
    9.0
    (51 ratings)
    9.1
    (2 ratings)
    Usability
    7.4
    (19 ratings)
    7.1
    (10 ratings)
    Availability
    10.0
    (4 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    7.0
    (42 ratings)
    9.1
    (2 ratings)
    Online Training
    10.0
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (7 ratings)
    9.1
    (2 ratings)
    Configurability
    6.0
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Google AnalyticsSailPoint Identity Security Cloud
    Likelihood to Recommend
    Google
    Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
    Read full review
    SailPoint
    As discussed in previous sections, it does integrate well with other systems, and basic JML works well; it's very powerful and customizable in these areas (though also complex). The downsides are in areas like access reviews, where it's less customizable (no way to automatically send a review to the owner for a set of access items; each review needs an individual to be selected for it).
    Incentivized
    Read full review
    Pros
    Google
    • Multiple reports to see website use and behavior
    • Allows you to customize reports with days, weeks, months, and years
    • You can build out a dashboard to easily view stats from multiple websites in one place
    • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
    Incentivized
    Read full review
    SailPoint
    • Brings users access, profiles and accounts all into one place
    • Manages the Life Cycle Management process across ALL identities, permanent and Temporary
    • Secures and manages access to critical applications and resources across the group
    • Enables Info. Security to customise, share and delegate authority across the group
    • Single version of the truth across our technology platform
    Incentivized
    Read full review
    Cons
    Google
    • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
    • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
    • Gotchas around filtering and data validation.
    • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.
    Incentivized
    Read full review
    SailPoint
    • The user interface is not very intuitive. It is hard for the occasional user to navigate through the request process. There are no instructions on the screen to help the user to know what to do. It is left up to the user to figure out what to click on and how to navigate through the process.
    Incentivized
    Read full review
    Likelihood to Renew
    Google
    We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
    Incentivized
    Read full review
    SailPoint
    Its a best tool for a CISO, works very well, easy to use, great connectors and integrations, great reports, automated reviews, full compliance, great support to a JML (Joiners, Movers and Leavers) project;
    Read full review
    Usability
    Google
    Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
    Read full review
    SailPoint
    Always improving the UI, so it's getting better. Some areas are fully featured, but others, such as Separation of Duties reporting and policies, are very weak.
    Incentivized
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    Reliability and Availability
    Google
    We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
    Read full review
    SailPoint
    No answers on this topic
    Performance
    Google
    This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
    Read full review
    SailPoint
    No answers on this topic
    Support Rating
    Google
    The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
    Incentivized
    Read full review
    SailPoint
    Support for Customizations is very limited.
    Incentivized
    Read full review
    Online Training
    Google
    love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
    1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
    2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
    3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
    4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
    5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
    6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
    Read full review
    SailPoint
    No answers on this topic
    Implementation Rating
    Google
    I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
    Read full review
    SailPoint
    The first journey isn't easy because you need to win your internal process and problem concern and Sailpoint have many experience to support this phase, and make the real difference into the client experience;
    Read full review
    Alternatives Considered
    Google
    I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
    Incentivized
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    SailPoint
    The on-prem SailPoint IdentityIQ platform provides the necessary customization that is required in our dynamic environment. Although we may look at a cloud-based Identity Management service again in the future, (there are many advantages), our identity management, authentication, and application assignment processes cannot be quickly consolidated to a single cloud-based service at this time.
    Read full review
    Scalability
    Google
    Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
    Read full review
    SailPoint
    No answers on this topic
    Return on Investment
    Google
    • It has helped us gain understanding of what is going on on our website.
    • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
    • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
    • It has helped guide our website redesign.
    Incentivized
    Read full review
    SailPoint
    • Over 300,000 password change/reset calls avoided to the helpdesk annually.
    • 1,000 plus accounts with proper accesses provisioned via automated birthright processes weekly versus 1-2 days of manual provisioning and approvals. With a call center population that churns many people per week, this brings many dollars of efficiency to the operations teams.
    • Flexibility on terminations to manage accounts and access for target applications based on regulatory or business rules to ensure compliance and avoid fines for non-compliance.
    Incentivized
    Read full review
    ScreenShots