TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Forms

    Score8.5 out of 10
    N/AGoogle Forms is an app for creating forms and surveys, and is part of Google Apps for Work. The product focuses on ease of use; the interface is similar to a document editor, with drop down lists of options and drag and drop question re-ordering. Users can embed images and video into surveys. Users can also program the question flow with custom logic. Google sends users basic summaries of the survey results automatically, or users can export the raw survey results data and analyze it via…N/A

    Google Sheets

    Score8.9 out of 10
    N/AGoogle Sheets is the spreadsheet app available on Google Workspace, or standalone, with a free plan for personal use and accessible via mobile apps for iOS and Android.N/A

    QuestionPro

    Score9.2 out of 10
    N/AQuestionPro is a insights and experience management platform, designed to help organizations of all sizes, from small businesses and academic institutions to large corporations, collect and analyze data to make better decisions. The platform provides an integrated ecosystem of tools for conducting everything from simple polls to complex, multi-stage research studies, supporting both quantitative and qualitative analysis. Core platforms and use…

    $99

    per month per user

    Pricing
    Google FormsGoogle SheetsQuestionPro
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Essentials
    $0
    Free for life per user
    Team Edition
    $83
    per month per user
    Advanced
    $99
    per month per user
    Research Edition
    Contact Vendor
    Offerings
    Pricing Offerings
    Google FormsGoogle SheetsQuestionPro
    Free Trial
    NoNoYes
    Free/Freemium Version
    NoNoYes
    Premium Consulting/Integration Services
    NoNoYes
    Entry-level Setup FeeNo setup feeNo setup feeOptional
    Additional Details
    More Pricing Information
    Community Pulse
    Google FormsGoogle SheetsQuestionPro
    Considered Multiple Products
    Google
    Chose Google Forms
    SurveyMonkey works well for serious surveys, but it would be too difficult and expensive to use it for every small event. QuestionPro Live Polls is also good, but it is primarily used during specific events, such as Zoom webinars, to collect questions from participants. Google …
    Incentivized
    Chose Google Forms
    Google Forms is the low cost, easy to use option. In reality, this positions Google Forms as truly a unique product. The only instance where Google Forms doesn’t apply is when you need to source respondents or need to conduct live interviews. But, Google Forms is the best for …
    Incentivized
    Chose Google Forms
    Even though Google Forms doesn't offer much customization, its survey logic options are more comprehensive than HubSpot's, so we chose Google Forms even though we already had HubSpot messaging integrated into our customer communication workflows. It also helped that all …
    Incentivized
    Chose Google Forms
    I think that the Google version of forms is easier to use for both those making the forms and those filling them in than it's Microsoft equivalent. Google's products are more widely used and understood by the public, and they function at a higher level.
    Incentivized
    Google
    Chose Google Sheets
    We initially used OpenOffice Calc as it is open source & free. However sending the files back and forth was a nightmare. We switched to Google Sheets purely for the real-time collaboration, where we can see live activities, get the required inputs instantly. It also has version …
    Incentivized
    Chose Google Sheets
    I prefer to use Google Sheets for most of my projects compared to Excel. It is a free service you can use just by having a gmail, and you can access your projects online from your phone as well. The only time I choose Excel is when I need to make multiple / complex tables per …
    Incentivized
    Chose Google Sheets
    I started using Google Sheets years ago and have never looked back! I made the switch because I was able to share my documents and make changes with anyone that had access to it.
    Incentivized
    QuestionPro Inc
    Chose QuestionPro
    QuestionPro greatly exceeds Google and Microsoft in analytics and data presentation. The ability to filter responses and automatically update statistical evaluation is unrivaled, as the other software primarily export data as CSV or Excel files. Google and QuestionPro are both …
    Incentivized
    Key User Insights
    Would buy again
    98%
    Would buy again
    64 Answers
    97%
    Would buy again
    90 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    65 Answers
    100%
    Delivers good value for the price
    86 Answers
    No answers on this topic
    Happy with the feature set
    92%
    Happy with the feature set
    60 Answers
    96%
    Happy with the feature set
    89 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    42 Answers
    94%
    Lived up to sales and marketing promises
    49 Answers
    No answers on this topic
    Implementation went as expected
    96%
    Implementation went as expected
    48 Answers
    97%
    Implementation went as expected
    60 Answers
    No answers on this topic
    Features
    Google FormsGoogle SheetsQuestionPro
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of Google Forms and Google Sheets and QuestionPro
    Feature
    Google Forms
    6.7
    123 Ratings
    18% below category average
    Google Sheets
    -
    Ratings
    QuestionPro
    9.7
    4 Ratings
    19% above category average
    Survey templates7.7114 Ratings00 Ratings10.04 Ratings
    Themes6.2112 Ratings00 Ratings9.04 Ratings
    Custom logo/branding6.1100 Ratings00 Ratings10.04 Ratings
    Survey Content
    Comparison of Survey Content features of Google Forms and Google Sheets and QuestionPro
    Feature
    Google Forms
    8.0
    121 Ratings
    6% below category average
    Google Sheets
    -
    Ratings
    QuestionPro
    9.7
    5 Ratings
    13% above category average
    Changes to live survey8.9115 Ratings00 Ratings10.05 Ratings
    Question design help7.398 Ratings00 Ratings9.05 Ratings
    Multiple question types7.9120 Ratings00 Ratings10.05 Ratings
    Survey Logic
    Comparison of Survey Logic features of Google Forms and Google Sheets and QuestionPro
    Feature
    Google Forms
    7.0
    110 Ratings
    18% below category average
    Google Sheets
    -
    Ratings
    QuestionPro
    10.0
    5 Ratings
    18% above category average
    Survey logic flexibility7.0110 Ratings00 Ratings10.05 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of Google Forms and Google Sheets and QuestionPro
    Feature
    Google Forms
    8.4
    122 Ratings
    3% above category average
    Google Sheets
    -
    Ratings
    QuestionPro
    9.4
    5 Ratings
    15% above category average
    Response tracking8.3120 Ratings00 Ratings10.05 Ratings
    Data export8.1116 Ratings00 Ratings10.05 Ratings
    Standard reports7.9113 Ratings00 Ratings8.05 Ratings
    Custom reports9.286 Ratings00 Ratings10.04 Ratings
    Analytics8.594 Ratings00 Ratings9.05 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of Google Forms and Google Sheets and QuestionPro
    Feature
    Google Forms
    7.9
    116 Ratings
    9% below category average
    Google Sheets
    -
    Ratings
    QuestionPro
    10.0
    5 Ratings
    15% above category average
    Access controls7.8113 Ratings00 Ratings10.05 Ratings
    Compliance7.990 Ratings00 Ratings10.04 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of Google Forms and Google Sheets and QuestionPro
    Feature
    Google Forms
    7.7
    90 Ratings
    5% below category average
    Google Sheets
    -
    Ratings
    QuestionPro
    7.7
    4 Ratings
    5% below category average
    Vendor-offered crowdsourcing7.842 Ratings00 Ratings5.33 Ratings
    Respondent restrictions7.588 Ratings00 Ratings10.04 Ratings
    Best Alternatives
    Google FormsGoogle SheetsQuestionPro
    Small Businesses
    Jotform
    Score8.5 out of 10
    Stackby
    Score8.8 out of 10
    Jotform
    Score8.5 out of 10
    Medium-sized Companies
    Qualaroo
    Score7 out of 10
    Microsoft Excel
    Score9 out of 10
    Qualaroo
    Score7 out of 10
    Enterprises
    QuestionPro
    Score9.2 out of 10
    Microsoft Excel
    Score9 out of 10
    SurveyMonkey
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    Google FormsGoogle SheetsQuestionPro
    Likelihood to Recommend
    9.3
    (127 ratings)
    9.1
    (93 ratings)
    10.0
    (11 ratings)
    Likelihood to Renew
    7.0
    (4 ratings)
    10.0
    (3 ratings)
    7.6
    (6 ratings)
    Usability
    8.6
    (67 ratings)
    8.7
    (55 ratings)
    10.0
    (3 ratings)
    Availability
    10.0
    (2 ratings)
    9.5
    (2 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (2 ratings)
    9.5
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (49 ratings)
    8.0
    (1 ratings)
    7.0
    (1 ratings)
    Implementation Rating
    9.0
    (1 ratings)
    -
    (0 ratings)
    9.0
    (1 ratings)
    Configurability
    4.0
    (1 ratings)
    9.0
    (1 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    9.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    7.0
    (1 ratings)
    9.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.0
    (2 ratings)
    9.8
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    9.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Google FormsGoogle SheetsQuestionPro
    Likelihood to Recommend
    Google
    Google Forms is great for simple surveys, such as quick polls, but any logic beyond conditional pages is not supported. Google Forms is best used when the survey participants have and are permitted to use a Google Account to fill out the form; we ran into issues with hospital IT departments. I don't believe there's a better free tool out there than Google Forms, though.
    Incentivized
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    Google
    Google Sheets is well suited in two main areas: is free to use and you don't need to buy a license to use it, comparing to the most direct competitors ; collaboration is in my opinion the best advantage, with multiple people working together and seeing others working in real time. It's less appropriate in low connectivity environments (offline capabilities)
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    QuestionPro Inc
    QuestionPro is great for forced-choice and Likert-scale data, and it easily turns raw data into readable statistics. The simple interface lacks attractiveness but is easy to learn and use, even for members outside the digital age. QuestionPro is less effective for qualitative data and short answer responses in large quantities. Reporting and analytic features leave this information in the bulky design, clogging the report and preventing cohesive presentation of the data.
    Incentivized
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    Pros
    Google
    • Live results: When a user completes the form the results are added instantly.
    • Easy to create: Google Forms has a simple interface that allows for a wide range of question types. Google will even try to guess the question type based on the question (but this can be overridden).
    • Answers export to Google Sheets: It is easy to have each response to your form add a row to a Google Sheet, allowing for further analysis or processing.
    • Ability to automatically collect email addresses within a domain: If you have a form that has been shared with users in your domain, you can set it to automatically collect the users' email addresses without them needing to type it in. Makes checking whether all students have completed the form easy.
    Incentivized
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    Google
    • Collaborative planning : In the initial phase of project, Team leads and architects create a permission matrix along with the naming convention simultaneously, seeing who is editing / adding the details in real-time.
    • Cost tracking : We use this tool to track cloud resource usage monthly costs, so that we can analyse it and send out comms for high cost based resources. By storing cost data here, it's easy for use to store data of last couple of years.
    • Flexible documentation : For change logging of different scenarios we would need different / ad-hoc columns to be added on the fly, which makes using this tool much simpler then reputed third party tools.
    Incentivized
    Read full review
    QuestionPro Inc
    • Before choosing QuestionPro, we evaluated it and Qualtrics, SurveyGizmo, and SurveyMonkey. A committee tested each of 141 key features on all four products. QuestionPro did well in the comparison and we have ended up using even more features that we tested. The summary of that work can be found here: https://oit.utk.edu/research/documentation/qualtrics-to-questionpro/.
    • The way it handles anonymous surveys is particularly good. With most products, you have to remember to check the "anonymous" box to prevent it from saving email addresses or other identifiable data. But if you forget to do so, you can't tell by taking the survey. Question pro uses "Respondent Anonymity Assurance" that must be turned on by the company (a quick request from the chat window will suffice) and then it can never be turned off. This activates a link that appears on the bottom left-hand of each survey page. Clicking it takes the survey participant to a company page which assures them that the anonymous feature is indeed turned on.
    • It has a very nice combination of great power and ease of use.
    • The support we have received from the company has been excellent. Our team has worked with around 30 research software vendors for over 35 years and this company stands out as being extremely responsive to our needs. We told them we needed a migration tool to help us move from Qualtrics to QuestionPro and they created one in just a few weeks. They've added or improved a number of other features for us, at no charge.
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    Cons
    Google
    • Sometimes finding the output -- a Google Sheet with all responses-- is a little difficult. It's also sometimes confusing to figure out how to get back into the Google Form Survey itself.
    • As always, sharing among an institutional Google account and your personal Google account can be frustrating. You have to make a copy and can't share across the two different accounts very easily.
    Incentivized
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    Google
    • Ease of use - I collaborate with a lot of folks on these and a lot of them have trouble using it.
    • Would love more live features; for example, being able to have cells react to other inputs (checkboxes, etc) with reactive formatting
    • More cross-usability with other Google products; it's hard to think of drawbacks honestly, this is a pretty seamless software.
    Incentivized
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    QuestionPro Inc
    • The current user interface for designing and editing questions is truly awful. A big step backwards from earlier user interfaces which were great.
    • Customer support is not very helpful.
    • Results of survey are not exported in a way that is easy to translate into R data frame.
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    Likelihood to Renew
    Google
    I will definitely renew my use of Google Forms because I really like the ease of use and the number of tools that Google forms provide. I also love that I can administer a test in real-time and get results in a timely manner
    Incentivized
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    Google
    I am not involved in the purchase/selection process, but my organization is a Google shop, and Sheets meets most of our spreadsheet needs and works seamlessly with our other tools. I don't anticipate our switching anytime soon.
    Incentivized
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    QuestionPro Inc
    It's a fine product, but it's also a very competitive field, so it wouldn't take much to knock QuestionPro from top tier status. I would like to see more functionality in all programs, so whichever program does that first is likely to get my money in the next round of budgeting.
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    Usability
    Google
    Overall ease of use for staff, volunteers, and adult learners, and easy to get reports and to share reports via Sheets. As a free tool, it does more than expected. Easy to change the look and brand it to your organization, or just make it more fun, depending on what you want to use it for.
    Incentivized
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    Google
    It can easily handle most uses and functions. It is only for very large datasets or advanced analysis that it either lacks the proper functions or performance begins to slow. Most employees who continue to use competitors' products do so out of preference, familiarity with the user interface, or other surface-level reasons.
    Incentivized
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    QuestionPro Inc
    QuestionPro is very easy to use. There are lots of question types and drag and drop functionality. There are lots of ways that make the platform easy to use
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    Reliability and Availability
    Google
    In the years I've used GoogleForms I've never ran into any issues with the reliability or availability. Google is a gigantic company with essentially limitless resources which makes it very easy to trust that I will continue to be able to enjoy the same reliability I've come to know and expect from GoogleForms
    Incentivized
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    Google
    Like most Google products, Google Sheets rarely has outages or slowness, and when it does, connection is always momentarily restored. I can't recall a time when I've been unable to access Google Sheets but able to access other sites just fine. That said, errors aren't uncommon when handling large data volume. You know what they say about using spreadsheets as databases, but sometimes it's just the most convenient option, especially for smaller or one-off projects, and not being able to store large amounts of data hampers our ability to move quickly with scrappy prototypes or full solutions. It would be great if we could better integrate our data manipulation (Apps Script) with big data in the sheet.
    Incentivized
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    QuestionPro Inc
    No answers on this topic
    Performance
    Google
    One of the things that comes as a benefit of the lack to create complex logic branching and truly custom design is that there isn't lot of room to bog down the software. GoogleForms has always loaded just as fast as my internet service and device would allow it. I'm not sure about front end integrations or integrations into the form itself, as I've never explored it, but on the backend, I've never had any issues with integrations channeling from GoogleForms from the GoogleForms's end of things.
    Incentivized
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    Google
    Again, Google Sheets is no exception to Google's general high speed and reliability, but load times can be slow for larger amounts of data. I've used Sheets with Zapier and have used the Python API, and speed has never been an issue.
    Incentivized
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    QuestionPro Inc
    No answers on this topic
    Support Rating
    Google
    We haven't used much official support for Google Forms. However, because it is so widely used, there are a ton of articles and guides available online to help administrators of varying technical abilities to work through problems that arise. Additionally, Google provides an official support forum where there are discussions with other users as well as Google developers that can help address issues if needed.
    Incentivized
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    Google
    I have never contacted Google Sheets support, but Google Sheets makes it very easy to report an issue or suggest a feature from Sheets itself (Help > Help Sheets improve), and I've had mostly good experiences with support for other Google products.
    Incentivized
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    QuestionPro Inc
    They offer email, chat, and phone support. I have used the chat support several times. Response time was fast, but the rep did not always have the answer. Inquiries are answered quickly and thoroughly.
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    Implementation Rating
    Google
    Google Forms doesn't really require "implementation": simply log into GDrive and create a survey! You can configure settings per survey to, for example, automatically write responses to a GSheet.
    Incentivized
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    Google
    No answers on this topic
    QuestionPro Inc
    Try every feature and test take your surveys multiple times, running through different scenarios.
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    Alternatives Considered
    Google
    Although both platforms offer similar functionalities, Google Form has a personal advantage and it is the impeccable integration with the different applications of the Google suite, this allows to make use of all of them in a transparent way, which in the work environment allows to perform work efficiently and without affecting the quality of it.
    Incentivized
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    Google
    I have found that I can do almost everything I could have done in Microsoft Excel faster and easier in Google Sheets. We recommend Google Sheets in 99.9% of our use cases and feel it meets the needs of our workers very well. I am sure there are other spreadsheet creation programs out there, but because we are already in the Google environment, adopting Google Sheets in very easy.
    Incentivized
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    QuestionPro Inc
    First of all, QuestionPro has powerful futures when we compare it with others. I am not sure but somehow interface of the product is always important for some more than its functionality. QuestionPro has many features, functionality and has a great interface. It is easy to use and a software that is easy to understand.
    Incentivized
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    Contract Terms and Pricing Model
    Google
    No answers on this topic
    Google
    I'm not involved with the purchase, but I assume everything goes smoothly and that the pricing structure is predictable and reasonable. We do not get surprise fees.
    Incentivized
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    QuestionPro Inc
    No answers on this topic
    Scalability
    Google
    GoogleForms lacks the ability for complex logic branching and the ability to truly design it in a custom manner. It's pretty obvious when you land on a GoogleForm that it is in fact a GoogleForm. This rating solely reflects the lack of flexibility which in turn makes it something that wouldn't usually be scaled. That being said, if needing to scale a simple solution, GoogleForms would be up for the job.
    Incentivized
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    Google
    Google Sheets works very well with multiple users. It's convenient to see in real-time who is collaborating in a sheet, down to the specific cell that they're viewing/editing. Linking Sheets across departments is convenient with the IMPORTRANGE function.
    Incentivized
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    QuestionPro Inc
    No answers on this topic
    Return on Investment
    Google
    • High positive impact and return of investment; easy to use and seamlessly integrated with current Google Drive and Suite
    • Ability to create surveys on demand and quickly, saving time and energy
    • Easy to train others in using Google Forms so that there is not a bottleneck of knowledge
    Incentivized
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    Google
    • Don't need to pay for windows 365 license as it is free
    • Has a positive impact since I am not cursing excel for annoying problems(I don't want the new Pivot table format, I want to use Classic and I don't want to expand/collapse arrows. "x$#%")
    • [Haven't] looked at return on investment on work, but has "simplified" for basic and medium spreadsheets.
    Incentivized
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    QuestionPro Inc
    • QuestionPro is being used to automate surveys that were previously done by hand. We would not have been able to do this without the anonymous tracking feature. It has cut turnaround of reports by more than half.
    • This is of course more efficient, but this could be expected of any software that automates a survey for you.
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    ScreenShots