TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    GoTo Webinar

    Score8.7 out of 10
    N/AGoToWebinar is GoTo’s webinar and online conferencing solution, and offers features like audience polling and Q&A, flexible scheduling experiences, and webinar templates. It offers CRM integrations and reporting & analytics tools to help engage clients’ audiences.

    $49

    per month per organizer

    PathFactory

    Score8.3 out of 10
    N/APathFactory enables you to unlock B2B revenue with AI-powered content intelligence which allows you to generate personalized, engaging, and conversion-focused experiences across the entire B2B buyer journey. Per the vendor, you can accelerate deal velocity and grow your pipeline by recommending the next-best assets for individual buyers and target accounts alike.N/A
    Pricing
    GoTo WebinarPathFactory
    Editions & Modules
    Lite
    $49/month
    per month per organizer
    Standard
    $99/month
    per month per organizer
    Pro
    $199/month
    per month per organizer
    Enterprise
    $399/month
    per month per organizer
    No answers on this topic
    Offerings
    Pricing Offerings
    GoTo WebinarPathFactory
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    GoTo WebinarPathFactory
    Considered Both Products
    GoTo formerly LogMeIn
    No answer on this topic
    PathFactory
    No answer on this topic
    Key User Insights
    Would buy again
    94%
    Would buy again
    112 Answers
    93%
    Would buy again
    67 Answers
    Delivers good value for the price
    98%
    Delivers good value for the price
    101 Answers
    96%
    Delivers good value for the price
    50 Answers
    Happy with the feature set
    97%
    Happy with the feature set
    115 Answers
    93%
    Happy with the feature set
    67 Answers
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    68 Answers
    98%
    Lived up to sales and marketing promises
    45 Answers
    Implementation went as expected
    99%
    Implementation went as expected
    78 Answers
    92%
    Implementation went as expected
    47 Answers
    Features
    GoTo WebinarPathFactory
    Reporting & Analytics
    Comparison of Reporting & Analytics features of GoTo Webinar and PathFactory
    Feature
    GoTo Webinar
    7.2
    153 Ratings
    7% below category average
    PathFactory
    -
    Ratings
    Dashboards7.2145 Ratings00 Ratings
    Data exportability7.1141 Ratings00 Ratings
    Performance & Compatibility of Online Events Software
    Comparison of Performance & Compatibility of Online Events Software features of GoTo Webinar and PathFactory
    Feature
    GoTo Webinar
    7.6
    170 Ratings
    7% below category average
    PathFactory
    -
    Ratings
    High quality audio8.2170 Ratings00 Ratings
    Mobile support7.6120 Ratings00 Ratings
    Online Meetings / Events
    Comparison of Online Meetings / Events features of GoTo Webinar and PathFactory
    Feature
    GoTo Webinar
    7.2
    170 Ratings
    12% below category average
    PathFactory
    -
    Ratings
    Calendar integration7.7147 Ratings00 Ratings
    Record meetings / events8.4165 Ratings00 Ratings
    Slideshows8.5148 Ratings00 Ratings
    Event registration8.5161 Ratings00 Ratings
    Online Events Collaboration
    Comparison of Online Events Collaboration features of GoTo Webinar and PathFactory
    Feature
    GoTo Webinar
    8.2
    215 Ratings
    3% below category average
    PathFactory
    -
    Ratings
    Audience polling7.9193 Ratings00 Ratings
    Q&A8.6211 Ratings00 Ratings
    Online Events Security
    Comparison of Online Events Security features of GoTo Webinar and PathFactory
    Feature
    GoTo Webinar
    8.0
    166 Ratings
    4% below category average
    PathFactory
    -
    Ratings
    Participant roles & permissions7.8163 Ratings00 Ratings
    Confidential attendee list8.0143 Ratings00 Ratings
    Online Events Marketing
    Comparison of Online Events Marketing features of GoTo Webinar and PathFactory
    Feature
    GoTo Webinar
    8.1
    133 Ratings
    2% above category average
    PathFactory
    -
    Ratings
    Branding options8.1129 Ratings00 Ratings
    Integration to Marketing Automation8.0113 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of GoTo Webinar and PathFactory
    Feature
    GoTo Webinar
    -
    Ratings
    PathFactory
    8.2
    158 Ratings
    5% above category average
    Content hub00 Ratings8.4150 Ratings
    Forms / Gated content00 Ratings7.5150 Ratings
    Embedded CTAs00 Ratings8.0135 Ratings
    Content distribution00 Ratings9.09 Ratings
    Content promotion00 Ratings9.06 Ratings
    Content automation00 Ratings7.0120 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of GoTo Webinar and PathFactory
    Feature
    GoTo Webinar
    -
    Ratings
    PathFactory
    8.2
    158 Ratings
    11% above category average
    Audience profiling and targeting00 Ratings7.7132 Ratings
    Closed-loop tracking and reporting00 Ratings7.8125 Ratings
    Content performance analytics00 Ratings8.3157 Ratings
    Campaign optimization dashboard00 Ratings8.98 Ratings
    Best Alternatives
    GoTo WebinarPathFactory
    Small Businesses
    EverWebinar
    Score9 out of 10
    Contently
    Score9.9 out of 10
    Medium-sized Companies
    Webex Webinars
    Score9 out of 10
    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
    BlueJeans Events (discontinued)
    Score2.5 out of 10
    Contently
    Score9.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    GoTo WebinarPathFactory
    Likelihood to Recommend
    7.5
    (226 ratings)
    8.5
    (158 ratings)
    Likelihood to Renew
    9.2
    (8 ratings)
    9.0
    (7 ratings)
    Usability
    8.6
    (222 ratings)
    9.3
    (3 ratings)
    Availability
    9.0
    (2 ratings)
    10.0
    (8 ratings)
    Performance
    7.9
    (2 ratings)
    10.0
    (8 ratings)
    Support Rating
    7.3
    (4 ratings)
    9.1
    (4 ratings)
    In-Person Training
    -
    (0 ratings)
    8.2
    (1 ratings)
    Online Training
    -
    (0 ratings)
    10.0
    (7 ratings)
    Implementation Rating
    7.0
    (5 ratings)
    10.0
    (7 ratings)
    Configurability
    5.8
    (2 ratings)
    9.0
    (2 ratings)
    Ease of integration
    -
    (0 ratings)
    9.3
    (2 ratings)
    Product Scalability
    7.8
    (2 ratings)
    8.6
    (2 ratings)
    Vendor post-sale
    7.9
    (2 ratings)
    9.3
    (2 ratings)
    Vendor pre-sale
    7.0
    (2 ratings)
    9.0
    (2 ratings)
    User Testimonials
    GoTo WebinarPathFactory
    Likelihood to Recommend
    GoTo formerly LogMeIn
    It is great for big events like training or product demos. It's good for marketing webinars with features like polls and Q&A. It's not ideal for small, casual meetings. It can be too expensive for some businesses. For smaller events, other tools might be better.
    Read full review
    PathFactory
    It's a great tool if you want to create experiences on web and share content with your audience - especially if you want to create bingeable content. For a microsite, I would like to see more modules that build up a page, and great examples for inspiration
    Incentivized
    Read full review
    Pros
    GoTo formerly LogMeIn
    • We launched a product for a mass and more than 500 people attended the webinar and it was seamless.
    • Recording capability for the later usage
    • Setup is very simple for both admins and end users
    • Polls are helpful in assessing the engagement of the customers
    Incentivized
    Read full review
    PathFactory
    • Create Visually appealing performance report
    • Give more in-depth information about performance metrics than most alternatives
    • Ability to track performance over time and compare this performance across time periods
    • Provide and send auto-run reports to top level management based on predefined criteria and timeframes
    Incentivized
    Read full review
    Cons
    GoTo formerly LogMeIn
    • Can't schedule recurring webinars twice per week or every other week--must manually add or delete instances.
    • Can't schedule recurring webinars more than 'x' number of instances (less than a year's worth).
    • If you want a recurring webinar to continue past the last instance (in order to keep the same link), your only option is to manually add future instances before the last one occurs. If the last instance occurs, the webinar (and corresponding link) are archived with no recourse and you must recreate it from scratch and update every bit of external collateral with a new link. So I have to have reminders on my calendar every 6 months to go in and add additional dates for all my recurring webinars in order to keep my links active.
    • Canceling/changing seats is a huge pain.
    • The default 'join' screen is app-based rather than web based, so registrants often have to download GTW. I have a lot of clients whose computers are locked down from unapproved apps and have missed the webinar because the ability to join on the web is very unintuitive.
    Incentivized
    Read full review
    PathFactory
    • Microsite was very hard to build ourselves. Changing the site can be really confusing and is not always intuitive. We have trouble knowing how to update items to get it to work the way we want it to.
    • Better instructions on how to customize tracks and use the different tools.
    • Users that come in without UTM parameters should still be included in all data reporting.
    • The reporting is confusing.
    Incentivized
    Read full review
    Likelihood to Renew
    GoTo formerly LogMeIn
    Our largest issue with GoTo have been the limitations on recording and using recordings to host a webinar, and the biggest of those is the ability to record. We have had most of our webinars recorded successfully, but when it failed to save, it failed in a big way. Their customer service team was there to help, but they were unable to truly fix the problem. There are, of course, other providers, but as we are still seeing where hosted webinars fit in our marketing strategy, cost is an important factor. Since our company already uses GoToMeeting, it makes more sense for us to stay with the entire suite of products, especially while we are testing the strategy as a whole.
    Read full review
    PathFactory
    We have seen a lot of value from our team's use of Path Factory. We also like working with this vendor as they actually take our feedback and implement it on their roadmap. A great vendor with a great product
    Incentivized
    Read full review
    Usability
    GoTo formerly LogMeIn
    This is very easy to set up, configure, onboard, and use. The features can be explored without much ado. In-webinar and post-webinar features are also used seamlessly. Any new person can self-train in minutes and be hands-on. I love the overall usability of this tool.
    Incentivized
    Read full review
    PathFactory
    Overall, I think the tool is fairly easy to use to get a basic content uploaded to create a track and even the more complicated features become easier once you become familiarised with the process
    Incentivized
    Read full review
    Reliability and Availability
    GoTo formerly LogMeIn
    I rated GoTo Webinar a 9 out of 10 for availability because it generally performs reliably, with minimal application errors or unplanned outages. The platform’s high uptime ensures that it’s usually accessible when needed, supporting a seamless experience for scheduling and conducting webinars. While occasional minor issues may arise, they are infrequent and typically well-managed, contributing to a strong overall rating for availability.
    Incentivized
    Read full review
    PathFactory
    I think there was only one time where we had issues reaching our account manager, otherwise PathFactory was always willing to hop on the phone to talk through strategy, to work through issues, and help build custom solutions to fit our needs. Customer service is a big selling point of PathFactory.
    Incentivized
    Read full review
    Performance
    GoTo formerly LogMeIn
    I rated GoTo Webinar an 8 out of 10 for performance due to its generally robust capabilities. Pages load quickly, and reports are generated efficiently, even for complex data sets. The platform’s integration with other systems typically doesn’t introduce significant latency or performance issues. However, during peak usage times or when handling very large data volumes, there can be occasional slowdowns. Despite these instances, GoTo Webinar consistently provides strong performance and reliability in its core functions.
    Incentivized
    Read full review
    PathFactory
    The analytics and reports feature is fairly new and have proved very popular with many areas of our business and is growing in popularity. The metrics that are attainable are very insightful and provides a clear picture on the performance of the track.
    Incentivized
    Read full review
    Support Rating
    GoTo formerly LogMeIn
    I was always able to get someone on the phone when I needed to. They were very thorough and ensuring my questions were answered. And if I was asking for a solution or request that they didn't offer, they told me so I could at least stop trying to search for it.
    Incentivized
    Read full review
    PathFactory
    We meet weekly with Jennifer and I can't say enough about her. When issues have happened or we need help, she jumps on it quickly. If she doesn't know the answer, she pulls in Reggie or another on her team that can help. She goes above and beyond and has been very supportive, even when we had a lot of hard questions to answer from higher-ups. All this is on top of just being an awesome person.
    Incentivized
    Read full review
    In-Person Training
    GoTo formerly LogMeIn
    No answers on this topic
    PathFactory
    I was able to browse around the tool quite easily once some basic training was given. I learnt much from using those method and only needed further help when wanting to learn about Reports, External codes and adding forms.
    Incentivized
    Read full review
    Online Training
    GoTo formerly LogMeIn
    No answers on this topic
    PathFactory
    The customer service, from technical through to customer success, is one of the biggest reasons I'd recommend PathFactory. This is true of their training. It can be as bespoke as you like, at least in my experience, and the team is always willing (where possible) to incorporate your suggestions.
    Incentivized
    Read full review
    Implementation Rating
    GoTo formerly LogMeIn
    I didn't participate in the implementation nor did my company. As far as I know we have an IT office running alla these projects and we just use the final products for our educational purposes. I also didn't notice implementation at any level while using the desktop interface, but would immediately recognize it, if so.
    Incentivized
    Read full review
    PathFactory
    The PathFactory team was very helpful when implementing the product. They gave us a lot of recommendations on best moving forward. As a note to new users, when implementing I would make sure that you create with your team a system to make sure that the platform is scalable. My team was able to do this through creating a foldering structure, naming conventions for tracks and assets, and ensuring tagging is used on all content uploads. I would also make sure when implementing that you have an understanding of how your team will track success and that your brand team is involved to make sure that there is consistency in the look and feel of the tracks
    Incentivized
    Read full review
    Alternatives Considered
    GoTo formerly LogMeIn
    GoToWebinar has a user-friendly interface and intuitive controls. When comparing it with other platforms, assess how easily you can navigate through features, set up events, and engage with participants. Connection stability, audio and video quality seem pretty much ok. Interactive polls, Q&A sessions, recording options are also working fine and provide to the user experience
    Incentivized
    Read full review
    PathFactory
    I used Uberflip in a past company. I think they are pretty comparable. From what I remember, Uberflip was more intuitive to use, but I think PathFactory might have more capabilities. Although this was years ago, I am not aware of Uberflip's functionality now. I have had good experiences with both.
    Incentivized
    Read full review
    Scalability
    GoTo formerly LogMeIn
    I rated GoTo Webinar an 8 out of 10 for scalability because it effectively supports deployment across multiple departments and sites with its flexible features. It allows for easy management of large-scale webinars and integration with various systems, accommodating a growing number of users and sessions. However, some users might find limitations in advanced customization or specific integration needs as their requirements become more complex. Overall, its robust capabilities and adaptability make it a strong choice for scalable webinar solutions.
    Incentivized
    Read full review
    PathFactory
    Pathfactory is growing in popularity amongst individuals from different parts of the organisation and it would be difficult to forecast how scalable this can become
    Incentivized
    Read full review
    Return on Investment
    GoTo formerly LogMeIn
    • GoTo Webinar has been an excellent way to stay relevant and to get current topics/information to our target audience.
    • We usually get 100-200 attendees per session in a niche market, many are international attendees
    • The ability to get specific data from the audience via custom registration questions allows us to really focus on what they want to see.
    Read full review
    PathFactory
    • We saw ROI within the first 9 months of using PathFactory.
    • Our onboarding team saw quicker adoption of our product while using PathFactory to engage them during the onboarding process.
    • We've been able to more accurately understand our content needs and what works best when prospecting for specific segments. (eg. SMB, mid-market, and enterprise)
    Incentivized
    Read full review
    ScreenShots

    GoTo Webinar Screenshots

    Screenshot of Setup flow for a new webinar in GoTo Webinar.Screenshot of Organizer's Control Panel and in-session experience

    PathFactory Screenshots

    Screenshot of Netflix-like home screen for B2B buyers with personalized resource centers.Screenshot of Gives sales visibility into the content consumption data of leads & accounts, inside a CRM.Screenshot of Content Tracks - Gives B2B buyers bingeable content journeys that accelerate their purchase decisions, whenever and wherever they click.Screenshot of Path Analytics - Gives access to a new class of content consumption data on the level of the visitor, account, and content asset.Screenshot of Guide - Gives buyers spot-on content recommendations, anywhere on a website.Screenshot of Content Track Analytics - Shows how visitors binge content in specific Content Tracks, and assess how particular sequences of content perform.