GreenRope vs. Keap

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
GreenRope
Score 6.1 out of 10
Small Businesses (1-50 employees)
GreenRope is a CRM tool focused on marketing automation, sales pipelines, and customer service. It includes advanced marketing automation capabilities, sales force automation, and a tool box of features to help manage and operate the business.
$149
Per Month [Unlimited Users]
Keap
Score 6.4 out of 10
N/A
Keap is a small business-focused, comprehensive sales and marketing platform which combines basic contact management, CRM, marketing automation, and e-commerce capabilities into a single, subscription-based SaaS product.
$199
per month
Pricing
GreenRopeKeap
Editions & Modules
Starter
$149
Per Month [Unlimited Users]
Prime
$199
Per Month [Unlimited Users]
Pro
$249
Per Month [Unlimited Users]
Premium
$299
Per Month [Unlimited Users]
Powerhouse
$349
Per Month [Unlimited Users]
Supreme
$449
Per Month [Unlimited Users]
Ultimate
$699
Per Month [Unlimited Users]
Pro
$199.00
per month
Max
$289.00
per month
Max Classic
Contact Us
per year
Offerings
Pricing Offerings
GreenRopeKeap
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup Fee$399 Per AccountOptional
Additional DetailsAll price plans include unlimited users, unlimited emails, and all features.All plans with 1 user and 500 contacts. The price is $30.00 for each additional user.
More Pricing Information
Community Pulse
GreenRopeKeap
Considered Both Products
GreenRope
Chose GreenRope
We were looking something that could add value to our company at a competitive price and we found that GreenRope was best for us. There is other software that has greater functionality and can be more intuitive to use than GreenRope, but the price you are paying for this …
Chose GreenRope
We were using Goldmine prior to transitioning to GreenRope. The cost of Goldmine was the main reason we went looking for another CRM software and discovered that Goldmine at the time did not have some of the features of GreenRope and the price was just right.
Chose GreenRope
GreenRope is much, much better than MailChimp. The functionality is much more sophisticated and the tracking metrics are a huge improvement.
Chose GreenRope
I use some of these softwares in conjunction with GreenRope. Simply put, one software cannot do everything. So I still like to use a combination of WordPress-centric software for my ecommerce. I use Edgar to schedule my social media only because it allows me to keep a library …
Chose GreenRope
Infusionsoft. Promised of lots of power. Got lots of "No"s when asking for anything non standard.

Compared with a dozen others. My favorite.
Chose GreenRope
Cost to implement made GreenRope a clear winner for me. It does everything I need for less money.
Chose GreenRope
GreenRope really got our attention because it's a full featured system at every price point. We are a small business with a small budget - but we wanted a system that would still let us think BIG! The setup fee was within for our budget, and the monthly fee is very reasonable. …
Chose GreenRope
I looked into both of the programs mentioned above and I truly appreciate the initial costs and training of GreenRope - the program is in my personal opinion much stronger that either of the two mentioned above and less threatening to get started with.
Chose GreenRope
Much easier to use. I can do it myself and don't have to use experts. Finally the cost is perfect for my start up.
Chose GreenRope
At the time I selected GreenRope for our business, Hatchbuck wasn't an option but Infusionsoft and HubSpot were. Since then, I have included Hatchbuck in my analyses for customers who are selecting new CRM/Marketing Automation software. Greenrope has all the functionality that …
Chose GreenRope
GreenRope does better with the customer database side of things.
Chose GreenRope
CC is a very good email marketing platform but lacks a holistic MA approach needed by marketers today.
Chose GreenRope
We chose GreenRope.com because they were the best fit. We already had a marketing email strategy with Constant Contact so choosing a CRM with those capabilities was very important when making our decision. Everything we were already doing could be in 1 place instead of needing …
Chose GreenRope
InfusionSoft was the only other system that I had looked at and really considered. In my opinion, GreenRope is very comparable with InfusionSoft, but better suited for new and/or growing businesses because it's easy to use, 3-hours of training is provided to help you customize …
Chose GreenRope
GreenRope is not the top end of features however it does include a variety of great features across the board like CRM and auto marketing combined. Whereas the competition only concentrates on one or the other. Of course if you are looking for a high end product then this …
Chose GreenRope
Greenrope is both easy to use and gave us ALL their software functionalities without having to pay to upgrade. Pricing is based on number of emails. Greenrope appears to have all what we're looking for, from setting up internal project tasks and todo's, accounting function with …
Chose GreenRope
We looked at a number of other products, including Salesforce, Microsoft, and many others. None compared from a price to value perspective, especially taking into account all the other modules that are included...not just CRM.
Keap
Chose Keap
We didn’t select Keap, the company came with it and everyone new hates it and wants it gone.
Chose Keap
KEAP is far more simple. It’s made for the small business audience and it’s feature set caters well to that. HubSpot seems to be more intricate and have more bells and whistles than most small businesses need. Good news about KEAP, you don’t have to have what you don’t need as …
Chose Keap
Much better ESP over Keap. Intuitive with simplicity in setting up flows, segmentation, etc. Also, we're paying much less than we did for Keap. Overall, way better product.
Chose Keap
When choosing which CRM was right for our business, we looked at ActiveCampaign and Keap, as they are both greeat with automation campaigns. We decided that Keap was a better fit for our business, because Keap has a business phone line and native texting. Being able to accept …
Chose Keap
We went with Pipedirve because it is far easier to use and much cheaper. It also has a lot of useful addons that are reasonably priced.
Chose Keap
Fees in Honeybook are a lot compared to the fees in Keap. You have a better campaign development in Keap. Better landing pages in Keap as well.
Chose Keap
Keap is fast. The learning curve is shorter and they have an academy for learning with videos quite extensive that explain a lot of different scenarios, specially when you need to customize scenarios of automations and segments. Is cheaper if you consider that this services CRM …
Chose Keap
Systeme IO is a great software with a much lower cost, but it isn't nearly as robust and it doesn't meet HIPAA standards which are essential to our business.

Go High Level on the other hand is a powerful software that is limited by design and oversimplified. It really just cuts …
Chose Keap
First off the campaign builder has no equal, the price is competitive, and the Keap community is a phenomenal resource to learn new things.
Chose Keap
Keap is much more affordable than HubSpot, and while it perhaps does not provide quite as much detail, you can get all the detail you really need for a small to medium-sized business with Keap. It provides so many more options as a CRM than Constant Contact or MailChimp did …
Chose Keap
Keap, compared to MailChimp, Aweber, and Sendfox, is a complete solution. The latter 3 are primarily for email and don't have the same flexibility by themselves for a campaign or email automation. Keap, compared to Typeform, is similar, but Typeform does form building better. …
Chose Keap
HighLevel has a learning curve as well but it is way easier to get started than keap. It's definitely a Keap competitor and depending on business size, HighLevel can be a better alternative as compared to Keap on both a cost and application standpoint.
Chose Keap
Out of all the products we use I feel like Keap is the most feature-rich and most robust with the most tools out of the gate which allowed us to customize our campaigns more than ever, this also came with added difficulty in using keap which is something most businesses need to …
Chose Keap
Keap is an all-in-one platform for sending bulk emails, managing contacts, tasks management, creating workflows in email marketing, actions-based tasks, creating task reminders, managing tasks with team members, and better reporting with the analytics used in Keap. The landing …
Chose Keap
Outlook is great for those we contact every day for more decisive purposes, but not for marketing and specials we have. It is a more professional look to the market to our consumers and a great way to let our contacts know when we will be attending a trade show or offering new …
Chose Keap
Keap stacks up well against similar software I've used. They are definitely the most user-friendly platform I've encountered, but not at the loss of good functionality. All the processes we need to work on/automate are available to us in Keap, it has been a wonderful growth …
Chose Keap
Not as productive in tracking and creating large lists of emails to have sent out at a single time or for a certain group. I like that Keap continues to give insight into who is responding and who is not, without having to flag every email which was sent out.
Chose Keap
AWeber was too simple, and Salesforce was overkill and too expensive. To be fair, Salesforce is more oriented toward salespeople (which makes sense from the name). AWeber didn't have as robust of an API as Keap.
Chose Keap
I prefer Keap over Mailchimp for email marketing because I found it to be way more user-friendly. I'm not sure if I was just using an older and outdated version of Mailchimp at a prior company but I didn't like the software. All of my email campaigns were just in a list or …
Chose Keap
Keap is a cost-effective, powerful CRM and marketing automation tool for those who have the time and resources to learn all of its intricacies. For any other system, you will be paying for a better user interface, better reporting and visualizations, more intuitive everything, …
Chose Keap
Leadpages still has the best and easiest landing page integration. The landing page interface on Keap is clunky and outdated. Infusionsoft crushes against Active campaign and Mail chimp regarding campaign building, reporting, and emailing as well as making changes down the …
TrustRadius Insights
GreenRopeKeap
Highlights

TrustRadius
Research Team Insight
Published

Both GreenRope and Keap are extensively employed by diverse organizations for managing customer journeys and automating sales and marketing processes. GreenRope users report utilizing the platform across whole organizations, emphasizing its CRM functionalities and integrating marketing and auto-marketing for various team-specific strategies including sales, executive, and marketing teams. They highlight the system’s efficacy in streamlining operations from new client communications to email campaigns and internal project management, particularly valuable for comprehensive lead management and the aid in tracking customer interactions across various communication channels.

Conversely, Keap is praised for its robust automation capabilities which significantly save time for businesses, focusing similarly on CRM, marketing automation, and organizing contacts. Users appreciate capabilities for detailed client categorizations that support targeted marketing actions and automated follow-ups. Keap is favored for its scalability, serving both small businesses and large enterprises, handling extensive customer databases, and allowing for the automation of complex business activities including payment processing and marketing sequence designing.

Although both platforms serve well in CRM and marketing automation, the choice between GreenRope and Keap may depend on specific business needs such as preference for ease of use with Keap’s intuitive design over GreenRope’s deeper customizability and integrability. Users of both services appreciate the extensive support features and the capacity of both services to scale with a business’s growth.

Features
GreenRopeKeap
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
GreenRope
8.4
Ratings
6% above category average
Keap
-
Ratings
Customer data management / contact management9.60 Ratings00 Ratings
Workflow management9.10 Ratings00 Ratings
Territory management8.30 Ratings00 Ratings
Opportunity management9.80 Ratings00 Ratings
Integration with email client (e.g., Outlook or Gmail)9.50 Ratings00 Ratings
Contract management3.80 Ratings00 Ratings
Quote & order management8.90 Ratings00 Ratings
Interaction tracking9.80 Ratings00 Ratings
Channel / partner relationship management6.60 Ratings00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
GreenRope
9.7
Ratings
23% above category average
Keap
-
Ratings
Case management9.80 Ratings00 Ratings
Call center management9.70 Ratings00 Ratings
Help desk management9.80 Ratings00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
GreenRope
9.2
Ratings
17% above category average
Keap
-
Ratings
Lead management8.90 Ratings00 Ratings
Email marketing9.60 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
GreenRope
9.7
Ratings
23% above category average
Keap
7.7
Ratings
7% below category average
Task management9.60 Ratings8.80 Ratings
Billing and invoicing management9.80 Ratings7.40 Ratings
Reporting9.80 Ratings7.10 Ratings
Automated CRM activity logging00 Ratings6.40 Ratings
Sales pipeline management00 Ratings9.10 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
GreenRope
8.9
Ratings
14% above category average
Keap
-
Ratings
Forecasting8.80 Ratings00 Ratings
Pipeline visualization8.30 Ratings00 Ratings
Customizable reports9.50 Ratings00 Ratings
Customization
Comparison of Customization features of Product A and Product B
GreenRope
8.4
Ratings
9% above category average
Keap
-
Ratings
Custom fields9.20 Ratings00 Ratings
Custom objects8.20 Ratings00 Ratings
Scripting environment7.00 Ratings00 Ratings
API for custom integration9.10 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
GreenRope
8.6
Ratings
2% above category average
Keap
-
Ratings
Single sign-on capability8.60 Ratings00 Ratings
Role-based user permissions8.60 Ratings00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
GreenRope
9.0
Ratings
18% above category average
Keap
-
Ratings
Social data9.00 Ratings00 Ratings
Social engagement9.00 Ratings00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
GreenRope
9.2
Ratings
20% above category average
Keap
-
Ratings
Marketing automation9.00 Ratings00 Ratings
Compensation management9.50 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
GreenRope
7.8
Ratings
2% above category average
Keap
-
Ratings
Mobile access7.80 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
GreenRope
-
Ratings
Keap
5.9
Ratings
27% below category average
WYSIWYG email editor00 Ratings9.00 Ratings
Dynamic content00 Ratings8.90 Ratings
Landing pages00 Ratings4.00 Ratings
A/B testing00 Ratings6.40 Ratings
Mobile optimization00 Ratings4.50 Ratings
Email deliverability reporting00 Ratings4.50 Ratings
List management00 Ratings4.50 Ratings
Triggered drip sequences00 Ratings9.00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
GreenRope
-
Ratings
Keap
5.5
Ratings
34% below category average
Lead nurturing automation00 Ratings5.00 Ratings
Lead scoring and grading00 Ratings4.00 Ratings
Data quality management00 Ratings4.50 Ratings
Automated sales alerts and tasks00 Ratings5.00 Ratings
Automated follow-ups00 Ratings9.10 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
GreenRope
-
Ratings
Keap
8.0
Ratings
8% above category average
Calendaring00 Ratings9.00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
GreenRope
-
Ratings
Keap
6.4
Ratings
6% below category average
Dashboards00 Ratings7.20 Ratings
Standard reports00 Ratings4.00 Ratings
Custom reports00 Ratings8.00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
GreenRope
-
Ratings
Keap
5.7
Ratings
34% below category average
API00 Ratings8.00 Ratings
Role-based workflow & approvals00 Ratings4.50 Ratings
Customizability00 Ratings5.00 Ratings
Third-party software integrations00 Ratings7.30 Ratings
Mobile app for sales & marketing automation00 Ratings5.50 Ratings
Best Alternatives
GreenRopeKeap
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.3 out of 10
LocaliQ
LocaliQ
Score 8.7 out of 10
Enterprises
Creatio
Creatio
Score 9.3 out of 10
LeadSquared
LeadSquared
Score 7.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
GreenRopeKeap
Likelihood to Recommend
8.9
(0 ratings)
5.5
(0 ratings)
Likelihood to Renew
8.8
(0 ratings)
9.0
(0 ratings)
Usability
6.6
(0 ratings)
5.4
(0 ratings)
Availability
-
(0 ratings)
9.1
(0 ratings)
Performance
8.2
(0 ratings)
9.1
(0 ratings)
Support Rating
7.3
(0 ratings)
9.0
(0 ratings)
In-Person Training
-
(0 ratings)
9.1
(0 ratings)
Online Training
-
(0 ratings)
8.6
(0 ratings)
Implementation Rating
8.2
(0 ratings)
8.0
(0 ratings)
Configurability
-
(0 ratings)
2.0
(0 ratings)
Ease of integration
-
(0 ratings)
1.0
(0 ratings)
Product Scalability
-
(0 ratings)
9.1
(0 ratings)
Vendor post-sale
-
(0 ratings)
6.0
(0 ratings)
Vendor pre-sale
-
(0 ratings)
1.0
(0 ratings)
User Testimonials
GreenRopeKeap
Likelihood to Recommend
The price point and full featured application of GreenRope makes it perfect for small and medium sized businesses. GreenRope is an excellent alternative to some of the higher priced, better known CRM systems (Infusionsoft, AWeber, Ontraport, etc.). If you have specific requirements for your industry or business, GreenRope support will help to ensure that you get set up properly with what you need
Read full review
Keap is very good at contact management and automation creation but weaker at email campaign creation. I was particularly interested in a function where when manually entering a new contact, you are then able to email that contact using a premade HTML template. It will currently not do this. There is a workaround, but it is unnecessarily ponderous.
Read full review
Pros
  • Easy to get going with. They were great help in importing data from infusion soft. Great people to work with in training.
  • Low cost. This program is affordable for us little guys. Does what you need. Cost less than half of infusion soft for more.
  • Powerful. It lets me do all the things that I want. They are responsive to new feature requests too. When you make a suggestion you feel like it is heard and appreciated.
Read full review
  • Pricing: Keap Max Classic (formerly Infusionsoft) is affordable for nonprofits and small businesses and includes all the automation features we need!
  • Customer Support: Our onboarding and success coaches have been so helpful, taking into account some unique processes we have and finding solutions.
  • Updates: Keap is constantly providing more and better solutions!
Read full review
Cons
  • The only thing I can say is that it has so many features that I do not think I have had the time to use and evaluate. I think I am probably missing out of a lot of great features.
  • GreenRope has many email templates but seem to be directed to specific industries like retail, restaurants, etc. Would like to see more email templates.
Read full review
  • More articles and videos on how to use the various functions of Keap
  • Having representatives designated to certain regions or companies for a point of contact when help is needed
  • More options when building the emails. While the click and drop options can be a plus, they can also be negative because you are limited to image and text sizing and positions
Read full review
Likelihood to Renew
They have monthly renewals, so at any time you can cancel and not feel like they are holding your money. Their customer support is easy to work with. Their ticketing system to communicate with you about service issues is fantastic(which is included in the monthly fee) allows you to track issues. We use the ticketing system and add it to our website. This gives people the ability to communicate with us 24/7.
Read full review
We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.
Read full review
Usability
It takes time to learn this system. It is not going to happen over night, but once you master it it will be worth it. I am already seeing some great results, all I have to do is keep learning.
Read full review
You do need to spend some time on-boarding and implementing the software in order to have full functionality. We were lucky - we had colleagues at the university with experience with Keap and then hired an intern familiar with the software to get us set up and ready to use it. We've had some functionality issues with it along the way and that has frustrated myself and the other uses in our department.
Read full review
Reliability and Availability
No answers on this topic
There have been few outages since we became a customer, and when they have technical issues they are typically resolved rapidly.
Read full review
Performance
No answers on this topic
I haven't had any performance issues with Infusionsoft. Every time I use the software everything seems to run quickly and smoothly.
Read full review
Support Rating
Many times I have to repeat the issue several times before the person understands correctly. There was also an instant where support was not available when help was needed, had to wait for a response and it was a business day.
Read full review
Generally, very responsive support for even our more complicated issues. We do have some open issues that we need resolutions on and that I understand are complicated and will take longer to resolve but the open issues are significantly impacting to our business.
Read full review
In-Person Training
No answers on this topic
This training is taught often to the lowest common denominator so as to help as many customers of theirs as possible. We do the training and coaching and implementations for our clients. But clients who I know who have been to their training get trained well. The gap that can exist lies in you doing your part and really investing in using and building out the application. The training and education is only as good as your willingness to apply it.
Read full review
Online Training
No answers on this topic
The results of training online are often based on how people learn. The training was great but with feature updates, you just have to get in there sometimes and do it! The training definitely lays a firm enough foundation for you to be successful even if its can't be updated with every feature update.
Read full review
Implementation Rating
I think there are some cheat sheets and best practises lists that could be created that would save a business a lot of time and frustration. BUT, even as it is, the frustrations and challenges disappear as things start working. I am going to be offering up a few of the tricks I have learned to the team at GreenRope to share with other users because when customers offer valuable work arounds that they find helpful to others, we accomplish a few things. The coders get an idea of things that aren't working quite as expected so they can look into fixes, other customers get benefit and we all win
Read full review
If you do this by yourself it will likely take you 6-9 months to get it entirely set up, unless you have a full-time dedicated person handling it. I recommend hiring a prof service company to implement it for you. They should be able to do it all in 90 days or less.
Read full review
Alternatives Considered
I use some of these softwares in conjunction with GreenRope. Simply put, one software cannot do everything. So I still like to use a combination of WordPress-centric software for my ecommerce. I use Edgar to schedule my social media only because it allows me to keep a library of posts -- otherwise, GreenRope replaces HootSuite. Outlook integrates (and RingCentral will soon). My business is too big to not have separate accounting (Xero) but GreenRope would be adequate for solos. GreenRope reduced my software quite a bit. It replaced Zoho, Infusionsoft, Mail Chimp, Access, Wufoo, Basecamp and InstantCustomer. It's not a great project management software, but it serves my needs for managing the pre-engagement process and nurture processes. GreenRope is best as a CRM and it forms a central part of my overall business technology machine.
Read full review
Keap is fast. The learning curve is shorter and they have an academy for learning with videos quite extensive that explain a lot of different scenarios, specially when you need to customize scenarios of automations and segments. Is cheaper if you consider that this services CRM + Mailing don´t come often in one package and the realiability to send mails is quite good.
Read full review
Scalability
No answers on this topic
You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.
Read full review
Return on Investment
  • GR has made our company much more organized from client details/history, sales work flow, email campaigns, website tracking and lead conversions.
  • We have grown our business 60% in the last 12 months. GR definitely helped us reach that growth.
  • Prior to GR we did everything the old fashioned way. I don't have anything to compare it to because we had no prior experience with another CRM provider. I can say that I am truly happy with our progress in GR and learning the program was pretty easy.
Read full review
  • Automation has allowed us to be more engaged and invested in our customers by reminding us about birthdays and other important events in their lives so that we can celebrate with them.
  • We lacked the manpower to sell and distribute orders online before setting up the payments and automation features. We now collect $5k+ a week in lost sales through online ordering.
  • List cleaning functionality and engagment settings have allowed us to run a 40-50% email open rate that allows us to create an engaged community around local events and opportunities as well as sales and special offerings.
Read full review
ScreenShots

GreenRope Screenshots

Screenshot of GreenRope DashboardScreenshot of Drag-and-Drop Customer JourneyScreenshot of Drag-and-Drop Email EasyBuilderScreenshot of Contact Record with custom user-defined data fieldsScreenshot of Workflow ManagementScreenshot of Opportunities Tracking

Keap Screenshots

Screenshot of a Keap invoiceScreenshot of Screenshot of the entire sales pipeline displayed in one view.