Hootsuite vs. Microsoft SharePoint

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Hootsuite
Score 8.1 out of 10
N/A
Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…
$249
per month per user
SharePoint
Score 7.7 out of 10
N/A
Microsoft's SharePoint is an Intranet solution that enables users to share and manage content, knowledge, and applications to empower teamwork, quickly find information, and collaborate across the organization.
$5
Per User Per Month
Pricing
HootsuiteMicrosoft SharePoint
Editions & Modules
Standard
$199
per month (billed annually) Starts at 1 user, 10 social accounts
Advanced
$399
per month (billed annually) Starts at 1 user, unlimited social accounts
Enterprise
Custom Pricing
per year
Plan 1
$5.00
Per User Per Month
Plan 2
$10.00
Per User Per Month
Office 365 E3
$20.00
Per User Per Month
Offerings
Pricing Offerings
HootsuiteSharePoint
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsPlans can be paid monthly or annually, with a discount for annual pricing.
More Pricing Information
Community Pulse
HootsuiteMicrosoft SharePoint
Considered Both Products
Hootsuite
Chose Hootsuite
Hootsuite has been an early adopter in the social media dashboard space and continues to add channels and adjust with changes in social media channel's API's. It's relatively low cost for smaller teams, and because it is not limited to one primary social channel, i.e., TweetDeck
SharePoint
Chose Microsoft SharePoint
Slack is not great for document sharing, but it does integrate with SharePoint and One Drive when we need to post links. Slack is better at the chat function though, which is definitely missed from SharePoint.
Chose Microsoft SharePoint
While a little pricy at $10 a month (the other plan isn't worth it), if your team can afford it, MS SharePoint is totally worth it. It is one of the best apps for what it does, beating DropBox and Google Drive in plugins, functionality, and third-party support. And SharePoint …
Features
HootsuiteMicrosoft SharePoint
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Hootsuite
6.8
320 Ratings
11% below category average
Microsoft SharePoint
-
Ratings
Boolean keyword searches6.8210 Ratings00 Ratings
Filtering out noise/spam6.2223 Ratings00 Ratings
Sentiment analysis6.5221 Ratings00 Ratings
Broad channel coverage7.6295 Ratings00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Hootsuite
7.9
441 Ratings
2% below category average
Microsoft SharePoint
-
Ratings
Content planning and scheduling8.9440 Ratings00 Ratings
Audience targeting7.1300 Ratings00 Ratings
Content optimization7.5362 Ratings00 Ratings
Workflow management8.1373 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Hootsuite
7.5
356 Ratings
8% below category average
Microsoft SharePoint
-
Ratings
Automated routing and prioritization7.4259 Ratings00 Ratings
Customer interaction histories7.3277 Ratings00 Ratings
Bulk actions7.8308 Ratings00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Hootsuite
6.8
334 Ratings
12% below category average
Microsoft SharePoint
-
Ratings
Lead generation6.4206 Ratings00 Ratings
Content marketing7.5301 Ratings00 Ratings
Paid media management6.6205 Ratings00 Ratings
Campaigns and promotions6.6255 Ratings00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Hootsuite
8.1
433 Ratings
3% below category average
Microsoft SharePoint
-
Ratings
Twitter7.7391 Ratings00 Ratings
Facebook8.6416 Ratings00 Ratings
LinkedIn8.0363 Ratings00 Ratings
Google+8.960 Ratings00 Ratings
Instagram8.4370 Ratings00 Ratings
Pinterest7.3183 Ratings00 Ratings
YouTube7.6175 Ratings00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Hootsuite
7.7
357 Ratings
0% below category average
Microsoft SharePoint
-
Ratings
Campaign success analytics8.0329 Ratings00 Ratings
Real-time tracking7.5331 Ratings00 Ratings
Competitor analysis7.6230 Ratings00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Hootsuite
7.7
365 Ratings
3% below category average
Microsoft SharePoint
-
Ratings
Role-based user permissions & privileges8.1312 Ratings00 Ratings
Mobile access7.3335 Ratings00 Ratings
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HootsuiteMicrosoft SharePoint
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User Ratings
HootsuiteMicrosoft SharePoint
Likelihood to Recommend
8.3
(486 ratings)
7.9
(269 ratings)
Likelihood to Renew
8.7
(89 ratings)
9.8
(26 ratings)
Usability
8.2
(125 ratings)
8.2
(31 ratings)
Availability
9.8
(21 ratings)
-
(0 ratings)
Performance
9.8
(19 ratings)
-
(0 ratings)
Support Rating
7.0
(263 ratings)
8.8
(13 ratings)
In-Person Training
6.0
(1 ratings)
4.5
(1 ratings)
Online Training
9.0
(17 ratings)
6.4
(1 ratings)
Implementation Rating
8.0
(39 ratings)
6.0
(5 ratings)
Configurability
7.2
(3 ratings)
-
(0 ratings)
Ease of integration
7.6
(2 ratings)
-
(0 ratings)
Product Scalability
8.1
(3 ratings)
-
(0 ratings)
Vendor post-sale
8.9
(3 ratings)
-
(0 ratings)
Vendor pre-sale
8.3
(18 ratings)
-
(0 ratings)
User Testimonials
HootsuiteMicrosoft SharePoint
Likelihood to Recommend
Hootsuite
Hootsuite presents my team everything we need to manage the social media function. Even writing the "what can be improved" section strained me, because there really isn't a whole lot to complain about. At this point, I (and my social media manager) need to explore the platform more, specifically OwlyGPT, campaigns, and listening. It's pretty much everything we need right now
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Microsoft
SharePoint Document Management excels as a central repository for storing, organising, and retrieving documents. It supports version control, metadata tagging, secure access, and integration with tools like Power Automate. At our organisation, it's used for managing contracts, policies, and supplier documents. SharePoint Workflow Automation integrates with Power Automate to streamline approvals, gather feedback, and automate recurring tasks. This reduces reliance on email chains and manual trackers.
Read full review
Pros
Hootsuite
  • Reporting. We are able to pull accurate and concise data points on our channels.
  • Planning and calendaring. We love that we are able to have our teams plan out content across months so that we are never feeling behind schedule on getting content out there.
  • Creating content natively in the platform!
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Microsoft
  • We track employees' performance sheets, which are accessible to the employee, his manager, and HR, and this helps with transparency.
  • We maintain technical process documents and SOPs, which help us quickly provide relevant documents during audits.
  • We maintain incident documents change request forms in SharePoint, which helps us in tracking the changes.
Read full review
Cons
Hootsuite
  • TikTok is an area for improvement as it's newer to Hootsuite. It would be beneficial to be able to link non-business profiles on TikTok to Hootsuite as many businesses use personal accounts to access TikTok's expansive music library.
  • Hootsuite does have room to improve the analytics capabilities. There could be more ways to customize each aspect of their reports. There isn't much manipulation of data in each type of data set.
  • Simplicity is an area of improvement for Hootsuite. The streams are one example of an area that is super cluttered and difficult to view. Their platform could really use an aesthetic overhaul to make things look more pleasing.
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Microsoft
  • Windows Explorer users have some difficulty having to constantly UPLOAD / DOWNLOAD files. Specifically on the DOWNLOAD when they are used to Drag & Drop in & out of LOCAL folders via Window's explorer.
  • Microsoft SharePoint supports multiple "library" types. When implementing our "image" library the search function is done via "tags" and boolean logic. This is challenging to most end users. I'd like our users to be able to search our Microsoft SharePoint image library without having to enter KEYWORD or other BOOLEAN logic.
  • Microsoft SharePoint can also be an internal website for each department or company wide communication tool but I believe these features are geared for much larger organizations. Since we are a SMB we really aren't using these features. So maybe something more useful to SMBs would be nice.
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Likelihood to Renew
Hootsuite
At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
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Microsoft
It's integral to our business. It's already included with most of the Office 365 licensing we buy, so the cost is effectively zero. It stores our files, it is the foundation for custom applications, and Microsoft only continues to enhance its functionality and its connections to other Microsoft tools. SharePoint just keeps getting better and better.
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Usability
Hootsuite
I will give Hootsuite a rating of 10/10 because it has delivered measurable business impact through social media. It helps centralize and streamline content planning, approvals, scheduling, and reporting in one place. It has significantly reduced manual workload and improved team efficiency. We achieved higher engagement rates, faster customer response times, and improved lead quality through social channels. It has also helped us with centralized reporting across different social media channels.
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Microsoft
No usability issues reported. Individual teams also have allocated areas which replace legacy shared drives on local LANs. Access to Sharepoint resources is fully integrated with corporate Active Directory with additional two-factor authentication required for administrative users. Users have access to Microsoft Services Hub which allows you to create, manage, and track support requests while staying current on Microsoft technologies with access to select self-paced learning paths
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Reliability and Availability
Hootsuite
Gliches have made it a bit of a bind, particularly when you just want to 'click and send' a web article after you have read it - and then you have to deal with support (a great team but not always able to solve the problems with the gliches). Gliches with it loading properly, gliches with 'double ups in FB on the posts (the personal page and the business page if both clicked will lead to 2 lots of postings to each page!)
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Microsoft
No answers on this topic
Performance
Hootsuite
HootSuite does everything it is designed to do very well: the product's performance is very reliable and efficient. Like other tools, there is always a room for new developments and updates, and the HootSuite team recognizes this and focuses on new development as well.
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Microsoft
No answers on this topic
Support Rating
Hootsuite
I can manage all of my accounts on one site! It's absolutely amazing!
The dashboard is helpful to see how you are doing as well. Still
getting to understand the analytics and may need to reach out for help
on this
Read full review
Microsoft
Support for SharePoint is quite good. Microsoft provides good support. Microsoft offers
  • Quick turnaround time for issues
  • A range of support services
  • Access to a network of resources
  • Escalation of issues
  • Ongoing development and commitment to produce enhancement
The majority of support is required for initial installation. Once complete and the system is operating we have had very few support issues.
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In-Person Training
Hootsuite
Very easy to teach and learn
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Microsoft
The face to face training I received was on SharePoint Administration. It was rushed as there was a lot of information to cover and the application of the labs weren't that great either. I like to be able to relate what I am learning to what I am currently doing.
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Online Training
Hootsuite
The online training is decent; however, it takes a lot more time to search for answers to my questions. Having a training session with a live person was much more effective as they were able to quickly address the business needs I have.
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Microsoft
I like to learn at my own pace and online training allows for that. Additionally, you can skip through pieces of content that you already know or are already comfortable with. Microsoft actually offers great videos on their website for basic fundamental SharePoint Training. I have used these training videos in some of my own training sessions with end users.
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Implementation Rating
Hootsuite
Simple and easy to use, and have never had any issues. We like how it saves me time and allows me to plan in advance. I plan on using this for as long as I can and will encourage others to use it too. If you haven't tried it you should. I hope my review is helpful to everyone.
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Microsoft
Planning to the last detail would be advised. SharePoint is a very large application that takes a lot of finesse to get operational
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Alternatives Considered
Hootsuite
Hootsuite offers a wide range of tools at a somewhat steeper cost. If you manage multiple platforms and want to survey the content being shared and interacted with across all of them, Hootsuite seems to have an easier platform to do that with. HubSpot CRM allows us to integrate our social platforms into our existing CRM, which is a cost saver, but Hootsuite is social media-focused, so the set-up is easier.
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Microsoft
The reasons for selecting MS SharePoint are: SharePoint provides ease of use and web design assistance and support SharePoint helps you schedule your content for publishing. enables users to share documents with external parties and offers a better internal structure of the content and better indexing and searching capabilities.
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Scalability
Hootsuite
We are only using in marketing and have been able to scale.
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Microsoft
No answers on this topic
Return on Investment
Hootsuite
  • For our organization, all ROI was on time saved and efficiency: for creating posts, for scheduling and publishing, for interacting with users, and for analyzing performances. It all comes in one place and this makes a very huge difference in your workflows. We would say that Hootsuite went beyond our expectations on this front, for example with the dynamics UTMs and the media library. Saving time was the main reason why we wanted to purchase the platform and it did not disappoint at all.
  • The ROI in time was also fast to get. The learning curse is very short and this is also an important element. Benefiting from the platform did not take long to be experienced.
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Microsoft
  • It comes with Office 365. It won't cost you any additional charges.
  • It will help you to streamline your communication and work as a central hub for all tasks, files[,] and events[.]
  • Setting it up will need a bit [of] planning. If you jump blindly it will become a confusing place for your team members and make them frustrated[.]
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ScreenShots

Hootsuite Screenshots

Screenshot of Monitoring: Monitors social media profiles and tracks the topics that matter to the brand.Screenshot of Publishing: Create, publish and schedule engaging posts across social channels.Screenshot of Customer Engagement: A consolidated stream of messages across networks that can be triaged and assigned to respond to customers faster. Provides optional chatbot handover for automated responses.Screenshot of Scheduling: Social content can be planned as a team with a shared calendar that features collaborative post drafts and built-in approval workflows.Screenshot of Analytics & Reporting: Measures the effectiveness of a social media strategy to help turn strategy into execution with meaningful and actionable insights. Reports can be customized and shared according to unique business goals and objectives.