HubSpot Sales Hub vs. Zoho CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HubSpot Sales Hub
Score 8.8 out of 10
N/A
HubSpot Sales Hub is designed to eliminate friction by bringing tools and data together on one platform. The solution boasts email tracking and templates, and call tracking & recording.
$15
per month per seat
Zoho CRM
Score 8.6 out of 10
N/A
Zoho CRM is a simple, very low-cost CRM option for the smaller end of the SMB segment. The product has several useful integrations with other products, including QuickBooks, and Google Apps and Google Docs. The product also has an integrated project management module.
$14
per month
Pricing
HubSpot Sales HubZoho CRM
Editions & Modules
Sales Hub Starter
$15
per month per seat
Sales Hub Professional
$100
per month per seat
Sales Hub Enterprise
$150
per month per seat
Standard
$14.00
Per User/Per Month
Professional
$23.00
Per User/Per Month
Enterprise
$40.00
Per User/Per Month
Ultimate
$52.00
Per User/Per Month
Plus
$57.00
Per User/Per Month
Offerings
Pricing Offerings
HubSpot Sales HubZoho CRM
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup fee$14 /user/month
Additional DetailsDiscount available for annual billing.
More Pricing Information
Community Pulse
HubSpot Sales HubZoho CRM
Considered Both Products
HubSpot Sales Hub
Chose HubSpot Sales Hub
We chose HubSpot Sales Hub because of its overall ecosystem and we wanted a customer data platform that's all integrated into one centralized space. We really liked the custom fields and its user ratings and place in the magic quadrant. HubSpot Sales Hub has been a very good …
Chose HubSpot Sales Hub
To be honest, there are great features in all of these competitors but they aren't quite as user-friendly or robust compared to Hubspot.

Hubspot's Sales hub was able to add more features to it's platform while remaining very user-friendly and easy to use. I found myself getting …
Chose HubSpot Sales Hub
HubSpot Sales Hub lets us access companies, contacts, leads, and opportunities. It is user-friendly and sends push notifications when someone opens or clicks on our emails. We can track customer communications,
Chose HubSpot Sales Hub
The main things that I like about HubSpot Sales Hub compared to Zoho are the ability to organize the tasks that I have for the day, and the ability to create sequences. When I used Zoho for 1 year, I wasn't able to find those capabilities. The organized tasks and sequences was …
Chose HubSpot Sales Hub
I prefer HubSpot over the other packages. It's robust but intuitive (most of the time). Also, the continued product development is good. I don't always agree with the direction, but it probably makes sense to other users. When you combine marketing and service hubs to your …
Chose HubSpot Sales Hub
We ended up going with HubSpot for one major reason, we had the ability to purchase 5 seats and invite other team members as free users. They are able to use almost everything our sales pro seat holders can do except to calling minutes, limited access to templates, etc. I …
Chose HubSpot Sales Hub
Luckily enough for me, I haven’t had to use any other CRM, as I find that the free version still works for me and the needs of my business. Moving forward when I need to scale, the paid plan may be a little steep for me, so that’s when I may have to try out alternatives.
Chose HubSpot Sales Hub
HubSpot's tools, ease of use and feature set is fantastic. The all-in-one solution with a solid API tipped us over the edge. Being able to focus less on integration costs and time with other systems allowed us to concentrate on deploying HubSpot and training our company to use …
Chose HubSpot Sales Hub
HubSpot Sales had the features we wanted at a very cost effective price. Some of the other options have a heavier admin burden, and as a small shop, we needed to minimize admin overhead as much as possible. Also, the integration into GSuite/Gmail is super easy, and has been a …
Chose HubSpot Sales Hub
I have used Salesforce Sales Cloud extensively. It still remains the absolute gold standard for CRM. There are hundreds of companies who have built solutions to plug into it, most sales reps will be familiar with using it, and it really is great. If you are a medium sized …
Chose HubSpot Sales Hub
We selected HubSpot Sales over the other options for a variety of reasons:

1. Just the right combination of features & functions that we turn on & use right away - extended training, setup, testing, etc were not required
Chose HubSpot Sales Hub
Best value and ease of use hands down compared to the CRMs I've tried. Method CRM does offer out of the box QuickBooks integration for the 85% of small businesses that use QuickBooks and QuickBooks Online.
Chose HubSpot Sales Hub
Hubspot is far superior than Zoho and Podio but in the same league as Salesforce but is much more cost friendly.
Chose HubSpot Sales Hub
HubSpot Sales, in comparison to some of the larger companies listed above, runs much leaner and with far greater intuition. Too often sales reps waste time manually entering data into their sales systems or CRMs which obviously takes time away from their core function; selling. …
Zoho CRM
Features
HubSpot Sales HubZoho CRM
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Zoho CRM
8.3
288 Ratings
6% above category average
Customer data management / contact management00 Ratings8.4279 Ratings
Workflow management00 Ratings8.2266 Ratings
Territory management00 Ratings8.5196 Ratings
Opportunity management00 Ratings8.5253 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings8.5248 Ratings
Contract management00 Ratings8.5203 Ratings
Quote & order management00 Ratings8.0203 Ratings
Interaction tracking00 Ratings7.9249 Ratings
Channel / partner relationship management00 Ratings8.2192 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Zoho CRM
8.1
221 Ratings
5% above category average
Case management00 Ratings8.3213 Ratings
Call center management00 Ratings7.7172 Ratings
Help desk management00 Ratings8.4189 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Zoho CRM
8.3
266 Ratings
7% above category average
Lead management00 Ratings8.4261 Ratings
Email marketing00 Ratings8.3219 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Zoho CRM
8.3
263 Ratings
8% above category average
Task management00 Ratings8.4248 Ratings
Billing and invoicing management00 Ratings8.2180 Ratings
Reporting00 Ratings8.3242 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Zoho CRM
8.3
258 Ratings
8% above category average
Forecasting00 Ratings8.2216 Ratings
Pipeline visualization00 Ratings8.2235 Ratings
Customizable reports00 Ratings8.4249 Ratings
Customization
Comparison of Customization features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Zoho CRM
8.1
277 Ratings
5% above category average
Custom fields00 Ratings8.3275 Ratings
Custom objects00 Ratings8.0222 Ratings
Scripting environment00 Ratings7.8178 Ratings
API for custom integration00 Ratings8.2203 Ratings
Security
Comparison of Security features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Zoho CRM
8.2
266 Ratings
2% below category average
Single sign-on capability00 Ratings8.2231 Ratings
Role-based user permissions00 Ratings8.2261 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Zoho CRM
8.0
165 Ratings
7% above category average
Social data00 Ratings8.1164 Ratings
Social engagement00 Ratings8.0156 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Zoho CRM
8.4
210 Ratings
12% above category average
Marketing automation00 Ratings8.6207 Ratings
Compensation management00 Ratings8.3138 Ratings
Platform
Comparison of Platform features of Product A and Product B
HubSpot Sales Hub
-
Ratings
Zoho CRM
8.4
230 Ratings
11% above category average
Mobile access00 Ratings8.4230 Ratings
Best Alternatives
HubSpot Sales HubZoho CRM
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Mixmax
Mixmax
Score 8.8 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
Outreach
Outreach
Score 8.3 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HubSpot Sales HubZoho CRM
Likelihood to Recommend
8.7
(129 ratings)
8.4
(311 ratings)
Likelihood to Renew
8.0
(7 ratings)
7.6
(42 ratings)
Usability
8.0
(12 ratings)
7.8
(172 ratings)
Availability
-
(0 ratings)
8.9
(7 ratings)
Performance
-
(0 ratings)
8.5
(8 ratings)
Support Rating
8.3
(5 ratings)
6.3
(69 ratings)
In-Person Training
-
(0 ratings)
8.0
(1 ratings)
Online Training
-
(0 ratings)
5.6
(8 ratings)
Implementation Rating
9.1
(1 ratings)
5.5
(16 ratings)
Configurability
-
(0 ratings)
5.1
(114 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
9.5
(21 ratings)
Ease of integration
-
(0 ratings)
7.1
(5 ratings)
Product Scalability
-
(0 ratings)
5.9
(6 ratings)
Professional Services
-
(0 ratings)
8.3
(7 ratings)
Vendor post-sale
-
(0 ratings)
7.8
(13 ratings)
Vendor pre-sale
-
(0 ratings)
7.9
(13 ratings)
User Testimonials
HubSpot Sales HubZoho CRM
Likelihood to Recommend
HubSpot
HubSpot Sales HUB is well suited for teams who want to run a sales team, grow their business, and continue to do so efficiently. The amazing elements of HubSpot Sales HUB is how the UI facilitates the work to begin with. Beyond the features and capabilities, the UI helps make what you and your team want to accomplish easy. The sales teams who have 2-5 people, teams of 20-50, or 500+, the HubSpot Sales HUB will adapt to how you and your organization are structured.
Read full review
Zoho
Interfacing with our target clients at the correct minute is crucial in today's society. Another valuable include is its capacity to coordinated with other programs. It helps me in keeping track of the every day work emails I send to my colleagues or get. Zoho CRM makes it straightforward to consequence or send out information agreeing to our needs. Zoho makes a difference keep in mind individuals by means of e-mail and pop-ups, which dispenses with the issue of overlooking follow-ups and reminders. This not as it were helps within the organization of this incredible instrument but moreover within the execution of data.
Read full review
Pros
HubSpot
  • The task feature of HubSpot has been super helpful for me to organize what activities I am focusing on throughout the day. Instead of having a generalized list of the activities that need to take place today, I can organize that list by calls, emails, to-do's, linked-in, etc. That way I can take an hour of my time and focus on only doing phone calls, only doing emails, etc. It has helped me increase my productivity by making 20 phone calls a day to 100 phone calls throughout the day.
  • Hubspot Sequences are also super helpful in order to plug and play contacts that need similar solutions. The automatic email feature allows me to not have to spend time sending a simple email template. Instead, it automatically sends that email out at the time that THEY would most likely respond.
  • This gives me more time to focus on the tasks that I can't automate, allowing me to be way more productive. I can also customize my sequences to automate when I am reaching out, and what activity I am doing.
  • Sequences give me the ability to create a highly customized approach, with the scalability of a plug and play format.
Read full review
Zoho
  • Hooks into our website and can import data from forms.
  • Has great automation tools built in.
  • Reporting features are great.
  • Easy to learn, makes it easy for us to onboard new users onto it.
  • Fairly customizable. We have fine tuned it to work the way we need it to.
Read full review
Cons
HubSpot
  • I find the interface to be a bit unorganized and sometimes the information added about projects looks clogged which sometimes makes it difficult to access specific information.
  • Sometimes we have to deal with different currencies because we have clients all over the world but the exchange rate tool is not always accurate, causing us to slow down our work.
Read full review
Zoho
  • Need some way to switch a field type without losing the pre-existing data.
  • The settings controls should be broken out differently - I don't like that I can't keep some users from exporting all contact records (i.e., the entire Contacts module) because if the export function is turned off, the export function of Reports for those same modules is also blocked.
  • Frustrating that only 3 custom lookup fields are allowed per module in our license.
Read full review
Likelihood to Renew
HubSpot
Ease of use, ease of customizability, and ease of 3rd-party integration, especially to LinkedIn Navigator, all play a vital role in our increasing reliance of HubSpot Sales for our growing sales team. Also taking into account the great training and support for HubSpot Sales available from HubSpot, including HubSpot Academy.
Read full review
Zoho
i have already renewed my subscription twice. I am in the 3rd Year now. I have been using it for a while and have been recommending to my friends as well.. have attended ZOHOLICs the annual program of zoho and it gave me new insights of managing the crm solutoin.
Read full review
Usability
HubSpot
Since we launched HubSpot Sales Hub into our organisation's tech stack, we've experienced a smooth transition and implementation process for those using this solution. The ease of use and the interface experience is amazing and that was a main priority for us in the purchasing phase. So far, we've been nothing but very happy with the support, implementation, and ongoing development of our sales team adapting to the solution. Highly recommend it for usability and functionality!
Read full review
Zoho
The methodology of the 'out of the box' user interface is fairly easy to learn. In some cases however, the interface is not consistent throughout the software. Upgrades to the interface has certainly improved some of this--- but now we are seeing the same kinds of inconsistencies across Zoho apps, particularly those more recently added to their platform. This issue is not major in that everybody on staff seems able to learn how to work the programs--- it's just annoying and less than efficient when inconsistent user interfaces or inconsistent terms are used in the programs and/or the requisite documentation.
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Reliability and Availability
HubSpot
No answers on this topic
Zoho
In my many years using Zoho, I think there were only 1 or 2 days when there was something happening and I was not able to log in. Sure, it wasn't fun and we all panicked a bit, but right after that, all was well and work-life continued. Being cloud based, I'm never worried about losing my iPhone, iPad or Laptop as I know I can log in anywhere on any device and workflow won't stop.
Read full review
Performance
HubSpot
No answers on this topic
Zoho
I don't recall every having any issues with a page not loading due to it being a Zoho issue. Anytime I've had any issues with something being wonky, I clear cache and that has always solved the problem. Or a simply computer reboot and we're back, hard at work. Look, I don't expect any product to delivery 100%, 100% of the time but if I had any consistent ongoing issues, I would have left many years ago. I still keep my eyes open to what is new but after a quick evaluation, I know Zoho will long be my home.
Read full review
Support Rating
HubSpot
Oh my goodness HubSpot Support is just amazing. I submitted a question/issue to them yesterday and by this morning I had this response:
"Hi Stephanie, I hope this finds you well and thanks so much for your patience while I was working to update the extension with my team. We were actually able to push through an update yesterday afternoon which set the default lifecycle stage to lead in the sidebar. If you take a look now, that should be in place. If it has not updated yet, I would recommend uninstalling and re-installing the sales extension so an updated version and be pushed through. Again, I want to say that I sincerely appreciate that you took the time to reach out to us and help us iron this out. HubSpot really values constructive feedback with real use-case backing to help push it along. So, thank you!"
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Zoho
We did the training and that was a huge waste of money. The information provided was basic and the instructor was sloppy (he even forgot to turn off his mic when he used the restroom - no one should ever hear what we heard). I offered up a 9 because we were able to find what we needed on your website.
Read full review
In-Person Training
HubSpot
No answers on this topic
Zoho
I attended a Zoho-Holics event in Austin, TX, several years ago, and it blew my mind. So many industries were represented using Zoho in so many different ways. It was unbelievable all that I learned from that experience, as there were features that I wasn't aware of that I immediately started using. Best of all, the trainers were patient and knowledgeable
Read full review
Online Training
HubSpot
No answers on this topic
Zoho
There is an endless supply of YouTube videos from Zoho and the many Zoho partners/consultants. Plus, Zoho has it's own library of training videos and webinars to learn from plus an entire community at the ready to answer any questions. While Zoho has been available for many years, there are constantly new training videos and webinars available for the novice and the experienced users.
Read full review
Implementation Rating
HubSpot
It was not only SUPER easy to implement, we had some amazing support from HubSpot. They scheduled a call to go over each individual tool with our team and provided guidance and best practices plus answered any questions are new users had. It was wonderful and really helped them get started confidently
Read full review
Zoho
When you switch CRMs, you can automatically assume everything isn’t going to match up correctly. We had used Salesforce for 10+ years and had a ton of data and customizations. It was not a clean transfer, but we were able to sort it all out. The only issue that really bothered me was Zoho support. Even simple questions couldn’t be answered over chat, and we would have some team members try for hours to find the right answer
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Alternatives Considered
HubSpot
To be honest, there are great features in all of these competitors but they aren't quite as user-friendly or robust compared to Hubspot. Hubspot's Sales hub was able to add more features to it's platform while remaining very user-friendly and easy to use. I found myself getting lost navigating platforms like Zendesk or Salesforce, there is also a much nicer onboarding experience with Hubspot.
Read full review
Zoho
Free user access was one reason to use it more than any other software. Also, for a mid-size organization, the Salesforce cost was a little higher, and Pipedrive was almost similar to Zoho. As we were already using Zoho, we found no urgency to switch.
Read full review
Contract Terms and Pricing Model
HubSpot
No answers on this topic
Zoho
I think Zoho CRM is priced at a reasonable amount. Simply put, you get what you pay for and Zoho does not disappoint. My organization is comfortable with what we pay and pleased with continually renewing the software. The billing frequency is just right. There are no complaints on our end
Read full review
Scalability
HubSpot
No answers on this topic
Zoho
We're still in the early stages of scaling this across departments. We have high aspirations of doing this, but it takes time to migrate to the new system and to help people get acquainted of doing their work in a different way thru Zoho.
Read full review
Professional Services
HubSpot
No answers on this topic
Zoho
In addition to being a user of Zoho CRM, we are a reseller as well. Often, at times our Partners request for on-boarding the platform configuration for them. During such requirements, we have utilized the Professional services team directly from the Zoho CRM team. Our partner feedback was quite positive, throughout.
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Return on Investment
HubSpot
  • Lead Response Time:
  • Prior to Hubspot, this was maybe 24 hours as an average. Now it is MINUTES. We immediately get back to clients and if we aren't able to then we will connect using email automation and sequences without lifting a finger. It's great!
  • Company Growth in difficult times:
  • Despite COVID causing issues on Residential Construction in Washington, we have continued to grow as a business, and part of that is thanks to our amazing Sales team, and part of that credit goings to Hubspot directly. If we didn't have Hubspot we would have shrunk or stayed the same as a company. Hubspot made sure we grew.
  • ROI [return on investment]
  • It's a hard thing to measure but our company has increased its revenue by more than 20% compared to last year. And that is saying a lot for our industry especially with COVID's impact on Residential Construction. I
  • can't measure it precisely but I know beyond any shadow of a doubt that HUBSPOT helped make this possible because our Sales and Marketing Teams are sharper and more capable than they have ever been thanks to this wonderful CRM.
Read full review
Zoho
  • because we are new to the CRM world, we wanted a product that was reasonably priced, yet had the features we were looking for
  • we have found a much higher customer engagement rate and ROI
  • we used to "lose" customers in our makeshift process. Now, all customers are being attended to.
Read full review
ScreenShots

Zoho CRM Screenshots

Screenshot of Deals - Cash in on all opportunities. Close more deals. Great sales management is all about prioritizing, tracking, and monitoring the deals in your pipeline. Zoho CRM gives you everything you need to manage deals across territories and sales structures.Screenshot of Activities - Keep track of all the tasks, meetings, calls, events, or activity records. Neatly organize the numerous records along with the activities associated to them such as follow-up, pre sales and post sales activities, phone conversations etc.