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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Kameleoon

    Score9.4 out of 10
    Enterprise companies (1,001+ employees)
    Kameleoon boasts users among 500 corporate and enterprise companies across North America, Europe, and Asia Pacific to help brands deliver digital experiences and products to their customers. GDPR, CPPA, and HIPPA compliant, Kameleoon’s A/B testing, full stack, and AI-powered personalization solutions are designed to help marketers, product owners, and developers maximize customer engagement and conversion, across all channels.N/A

    VerticalResponse

    Score10 out of 10
    N/AVerticalResponse is an email campaign management software and services platform from Deluxe. In addition to providing email marketing tools, VerticalResponse offers fully managed email marketing services from campaign launch and management to reporting and analysis.

    $9

    per month

    Pricing
    KameleoonVerticalResponse
    Editions & Modules
    No answers on this topic
    Basic
    $11.00
    per month
    Pro
    $16.00
    per month
    Pro Plus
    $196.00
    per month
    Offerings
    Pricing Offerings
    KameleoonVerticalResponse
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsConsulting services are priced on demand.—
    More Pricing Information
    Community Pulse
    KameleoonVerticalResponse
    Considered Both Products
    Kameleoon
    No answer on this topic
    VerticalResponse
    No answer on this topic
    Key User Insights
    Would buy again
    98%
    Would buy again
    59 Answers
    No answers on this topic
    Delivers good value for the price
    98%
    Delivers good value for the price
    57 Answers
    No answers on this topic
    Happy with the feature set
    97%
    Happy with the feature set
    58 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    98%
    Lived up to sales and marketing promises
    49 Answers
    No answers on this topic
    Implementation went as expected
    96%
    Implementation went as expected
    52 Answers
    No answers on this topic
    Features
    KameleoonVerticalResponse
    Testing and Experimentation
    Comparison of Testing and Experimentation features of Kameleoon and VerticalResponse
    Feature
    Kameleoon
    8.3
    59 Ratings
    1% below category average
    VerticalResponse
    -
    Ratings
    a/b experiment testing9.358 Ratings00 Ratings
    Split URL testing8.742 Ratings00 Ratings
    Multivariate testing8.748 Ratings00 Ratings
    Multi-page/funnel testing9.243 Ratings00 Ratings
    Cross-browser testing5.237 Ratings00 Ratings
    Mobile app testing7.826 Ratings00 Ratings
    Test significance9.252 Ratings00 Ratings
    Visual / WYSIWYG editor7.251 Ratings00 Ratings
    Advanced code editor9.448 Ratings00 Ratings
    Preview mode8.356 Ratings00 Ratings
    Test duration calculator8.523 Ratings00 Ratings
    Experiment scheduler9.330 Ratings00 Ratings
    Experiment workflow and approval8.834 Ratings00 Ratings
    Dynamic experiment activation9.339 Ratings00 Ratings
    Client-side tests9.344 Ratings00 Ratings
    Server-side tests7.822 Ratings00 Ratings
    Mutually exclusive tests4.630 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Kameleoon and VerticalResponse
    Feature
    Kameleoon
    9.1
    57 Ratings
    4% above category average
    VerticalResponse
    -
    Ratings
    Standard visitor segmentation9.257 Ratings00 Ratings
    Behavioral visitor segmentation8.451 Ratings00 Ratings
    Traffic allocation control9.354 Ratings00 Ratings
    Website personalization9.542 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Kameleoon and VerticalResponse
    Feature
    Kameleoon
    8.9
    58 Ratings
    3% above category average
    VerticalResponse
    -
    Ratings
    Conversion tracking8.857 Ratings00 Ratings
    Goal tracking9.358 Ratings00 Ratings
    Test reporting9.257 Ratings00 Ratings
    Results segmentation9.254 Ratings00 Ratings
    CSV export7.838 Ratings00 Ratings
    Experiments results dashboard9.251 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Kameleoon and VerticalResponse
    Feature
    Kameleoon
    -
    Ratings
    VerticalResponse
    9.9
    8 Ratings
    21% above category average
    WYSIWYG email editor00 Ratings10.07 Ratings
    Dynamic content00 Ratings10.05 Ratings
    Ability to test dynamic content00 Ratings10.04 Ratings
    Landing pages00 Ratings10.04 Ratings
    A/B testing00 Ratings10.05 Ratings
    Mobile optimization00 Ratings10.05 Ratings
    Email deliverability reporting00 Ratings10.08 Ratings
    List management00 Ratings10.08 Ratings
    Triggered drip sequences00 Ratings9.02 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Kameleoon and VerticalResponse
    Feature
    Kameleoon
    -
    Ratings
    VerticalResponse
    10.0
    9 Ratings
    27% above category average
    Dashboards00 Ratings10.09 Ratings
    Standard reports00 Ratings10.09 Ratings
    Custom reports00 Ratings10.06 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Kameleoon and VerticalResponse
    Feature
    Kameleoon
    -
    Ratings
    VerticalResponse
    10.0
    1 Ratings
    20% above category average
    URL Validation00 Ratings10.01 Ratings
    Link Tracking00 Ratings10.01 Ratings
    Image Validation00 Ratings10.01 Ratings
    Inbox Display00 Ratings10.01 Ratings
    Email Accessibility Tools00 Ratings10.01 Ratings
    Spelling and Grammar Check00 Ratings10.01 Ratings
    Spam Testing00 Ratings10.01 Ratings
    Email Previews00 Ratings10.01 Ratings
    Best Alternatives
    KameleoonVerticalResponse
    Small Businesses
    Google Optimize
    Score6.7 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    AB Tasty
    Score8.6 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Google Content Experiments (discontinued)
    Score7.3 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    KameleoonVerticalResponse
    Likelihood to Recommend
    9.8
    (86 ratings)
    10.0
    (28 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    8.6
    (19 ratings)
    Usability
    9.3
    (17 ratings)
    9.0
    (5 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    8.9
    (13 ratings)
    8.0
    (4 ratings)
    Online Training
    -
    (0 ratings)
    9.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (4 ratings)
    User Testimonials
    KameleoonVerticalResponse
    Likelihood to Recommend
    Kameleoon
    There are many platforms to choose from when it comes to experimentation and personalization. We've found Kameleoon to be an excellent choice for those looking for a balance in capabilities (it checks all the boxes), cost-effectiveness, and a helpful customer success team paired with a responsive product team.
    Incentivized
    Read full review
    VerticalResponse
    For businesses requiring advanced email marketing features like sophisticated automation, in-depth analytics, and extensive customization, VerticalResponse might fall short due to its limited featuresVerticalResponse is ideal for small businesses or freelancers who need a simple, straightforward email marketing tool. Its ease of use and basic features make it suitable for those without extensive technical expertise in email marketing
    Incentivized
    Read full review
    Pros
    Kameleoon
    • Widget editor (creating a widget without any code)
    • Results analysis dashboard (easy to read and understand)
    • The consulting team (always available to help and guide us - Thank you [C...] !!)
    • Segmentation (it allows us to easily target a specific audience)
    • The tool is very intuitive and easy to use
    Read full review
    VerticalResponse
    • I love the ease of list builder because we often times have a lot of data to import. It would be simply impossible without this tool, considering the amount of customer data we have for any one given email.
    • We really enjoy the ease of use of the HTML wizard as well. It helps even a novice be able to make a beautiful and attention grabbing email.
    • The dashboard is functional and easy to find when you need with a quick search.
    Incentivized
    Read full review
    Cons
    Kameleoon
    • Interface of the graphics editor is quite conceptual. It is fine after a few days but it takes a little while to recognize some icons.
    • Their online tutorial could also be easily improved.
    • If you want to do major graphical changes on your website, you will have to inject JS and CSS code which requires some technical background but I don’t know if that point can be improved.
    Read full review
    VerticalResponse
    • The type face is small. Not sure if this is to avoid overwhelming the reader, but I could see this being an issue with vision-impaired people or people who don't see small print well.
    • Sometimes I find it takes multiple clicks to make one simple change. I wish there was a search field at the top of the screen that allowed me to jump directly to a client's entry to update it there.
    Read full review
    Likelihood to Renew
    Kameleoon
    already renewed :)
    Read full review
    VerticalResponse
    Product is easy for both technical and non-technical people to use. A cost effective solution for sending out large number of messages. We can manage unsubscribes by individual accounts, so we can have multiple multiple accounts combined to maximize our buying power on credits. Effective API for sending/receiving data makes tool a valuable asset.
    Read full review
    Usability
    Kameleoon
    Kameleoon offers one of the best UI's I've seen when I've compared it to 4 of the other big competitors in the landscape. They have some improvement areas when it comes to the UX - Which is easily solvable if/when prioritized. There's a little to much "clicking" and "new tabs" in my opinion
    Read full review
    VerticalResponse
    I truly love this product. We are moving to an all-in-one system next year and my greatest fear in doing so is how much I will miss this platform. Although we are excited for things ahead, I will always keep Vertical Response in my back pocket incase I don't love the new platform as much
    Incentivized
    Read full review
    Reliability and Availability
    Kameleoon
    No answers on this topic
    VerticalResponse
    Never had an issue with uptime
    Read full review
    Performance
    Kameleoon
    No answers on this topic
    VerticalResponse
    No issues
    Read full review
    Support Rating
    Kameleoon
    We have a very good relationship with our CSM and with Kameleoon’s technical team. We trust them fully to help us with the set-up of A/B tests and personalizations, analysis of results, and any technical matter that we may encounter. They always do their best to be as responsive as possible, and our communications are always very fluid.
    Read full review
    VerticalResponse
    At Vertical Response the help desk associates are courteous, knowledgeable and helpful. You can tell they enjoy what they do. And clearly, they are well trained because most times, the first point of contact is able to resolve any issue you may have. There have been very few times where an associate has needed to get back to me or escalate me to a supervisor
    Incentivized
    Read full review
    Online Training
    Kameleoon
    No answers on this topic
    VerticalResponse
    Basic functions and online help...we used what was needed, at the time, and will continue to explore other online trainings as our functional needs expand
    Read full review
    Implementation Rating
    Kameleoon
    No answers on this topic
    VerticalResponse
    Salesforce integration never worked right. We had to abandon.
    Read full review
    Alternatives Considered
    Kameleoon
    We were looking for a new tool after Google sunset their tool. We tested AB Tasty and Kameleoon. Our dev team was unhappy with the weight of the AB Tasty tag and I found the level of service with Kameleoon much higher.
    Read full review
    VerticalResponse
    In addition to using Vertical Response personally I also manage email marketing for clients that already use Mailchimp, Robly and Constant Contact. While most of these platforms all offer similar features I choose Vertical Response first if the client does not have a platform in place. Typically I am also teaching the client how to use this tool and the Vertical Response visual interface is very easy for me to teach a client how to navigate and create their own campaigns.
    Incentivized
    Read full review
    Return on Investment
    Kameleoon
    • Since we started using Kameleoon, our ROI indicators are all green. Truth is, we rely on exigent customers. If they’re not happy with our service, we will pay for it on the long term. Kameleoon helps us making sure this is not happening by providing us the tools to continuously improve our customers’ experiences.
    Incentivized
    Read full review
    VerticalResponse
    • We were able to blast out promotions our company was having to customers which created an increase in business.
    • By blasting out any service issues, it keeps our customers informed so that they are not wondering what is going on.
    • Allows us to store unsubscribed emails so that we are not constantly pestering people who do not want to be emailed.
    Incentivized
    Read full review
    ScreenShots