What users are saying about
32 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener noreferrer'>Customer Verified: Read more.</a>
Top Rated
173 Ratings
32 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.7 out of 101

VWO

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener noreferrer'>Customer Verified: Read more.</a>
Top Rated
173 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.7 out of 101

Likelihood to Recommend

Kameleoon

I would definitely recommend Kameleoon to any marketing team that wants to improve its website’s key metrics. We’re so far extremely happy with Kameleoon as it’s a great way for us to create a unique experience and gain new customers over our competitors on the market.
Grégoire REMY profile photo

VWO

VWO makes implementation and integration easy. They have done a great job to ensure the script does not heavily impact load times or page speeds. This was a very important aspect especially if you will be doing tests across multiple sites or products. Overall the UI is easy to learn and the support team is quick to address specific questions.
Kevin McLallen profile photo

Feature Rating Comparison

Testing and Experimentation

Kameleoon
VWO
7.5
a/b experiment testing
Kameleoon
VWO
8.2
Split URL testing
Kameleoon
VWO
9.1
Multivariate testing
Kameleoon
VWO
7.7
Multi-page/funnel testing
Kameleoon
VWO
6.4
Cross-browser testing
Kameleoon
VWO
8.2
Test significance
Kameleoon
VWO
7.3
Visual / WYSIWYG editor
Kameleoon
VWO
7.3
Advanced code editor
Kameleoon
VWO
9.1
Visitor recordings
Kameleoon
VWO
6.4
Preview mode
Kameleoon
VWO
6.4
Test duration calculator
Kameleoon
VWO
6.4

Audience Segmentation & Targeting

Kameleoon
VWO
8.2
Standard visitor segmentation
Kameleoon
VWO
9.1
Behavioral visitor segmentation
Kameleoon
VWO
7.3
Traffic allocation control
Kameleoon
VWO
9.1
Website personalization
Kameleoon
VWO
7.3

Results and Analysis

Kameleoon
VWO
7.0
Heatmap tool
Kameleoon
VWO
6.4
Click analytics
Kameleoon
VWO
6.4
Scroll maps
Kameleoon
VWO
6.4
Conversion tracking
Kameleoon
VWO
8.2
Goal tracking
Kameleoon
VWO
8.2
Test reporting
Kameleoon
VWO
7.3
Results segmentation
Kameleoon
VWO
5.5
Experiments results dashboard
Kameleoon
VWO
8.2

Pros

Kameleoon

  • Changing text, CTAs size or color, or moving blocks is done very easily by non-technical folks.
  • I can tell that Kameleoon’s CSS selector is particularly neat and robust: it identifies all existing CSS layers, so you are able to make the change you really want.
  • If you want to make advanced changes, you do it through CSS/JS code injection which works quite well as well.
  • I think the last version of their reporting is also very intuitive and powerful with its segment & filter capabilities.
Mickaël Gros profile photo

VWO

  • When designing A/B variations I can choose to either use the visual editor or to make the changes using code. I particularly like using jQuery.
  • VWO offers the ability to keep long term track of the performance of your goals.
  • I can easily identify recordings of users that dropped out of a funnel and watch those.
  • There is live chat to get support, with great response times and which is very helpful.
  • You are forced to create observations and hypotheses when creating a test, which is a great way to make sure that you are actually testing something worthwhile.
  • You can group tests together so that you can rule out interaction effects between tests that you are running at the same time.
Michel Zurkirchen profile photo

Cons

Kameleoon

  • Even if we really don’t want to involve our IT department in our marketing actions, we sometimes have to call them to add CSS or JS code.
  • If you have a technical person on your team, you will be just fine, but if not, you will have to involve IT people or ask Kameleoon’s team to help you create your tests.
Gilles Corbineau profile photo

VWO

  • The user interface within VWO does take a bit of time to get used to, especially as it pertains to switching back and forth between tests. When running multiple experiments on a site at a time, a clear and succinct dashboard for everything in one place would be helpful (as opposed to needing to switch between A/B, multivariate, etc).
Joseph Collins profile photo

Likelihood to Renew

Kameleoon

No score
No answers yet
No answers on this topic

VWO

VWO 8.6
Based on 20 answers
It's great value and we think we've ironed out all the major teething troubles. However, if we experience any more bugs or problems that significantly slow us down then we're seriously considering switching to Optimizely, which I haven't personally tested but have heard great things about from my CRO peers
Tom Kerwin profile photo

Usability

Kameleoon

No score
No answers yet
No answers on this topic

VWO

VWO 8.2
Based on 2 answers
I gave Visual Website Optimizer a rating of 8 because it is overall a great product to use. Setting up and keeping track of various tests is easy and straight forward. The only reason why this product is not rated higher is because the support documents online leave a lot of room for improvement.
No photo available

Support

Kameleoon

No score
No answers yet
No answers on this topic

VWO

VWO 9.1
Based on 4 answers
While their online document support is lacking a simple email to their support team will almost always get responded to the next day. It has however taken more than one email to explain the problem to the support team till they understood the problem. The solution I was given also only half fixed the problem the rest I figured out on my own.
No photo available

Implementation

Kameleoon

No score
No answers yet
No answers on this topic

VWO

VWO 9.1
Based on 3 answers
Very easy, and great support in case you find any challenges.
Ahmad Rahman profile photo

Alternatives Considered

Kameleoon

[We selected Kameleoon based on] Better value and possibility to run different collaboration models depending on territories deployed : autonomy of constant consulting support.
Julien NOUET profile photo

VWO

We have used conversion.com and Lucky Orange. This is the 3rd CRO tool we have purchased. I think VWO is better than the other two. We also evaluated Optimizely and VWO was the clear winner in terms of price and functionality. The one thing that VWO lacked that Optimizely had was the ability to add custom dimensions to users for more granular business-specific testing segments.
Thomas (TJ) Tate profile photo

Return on Investment

Kameleoon

  • Europ Assistance is aiming at customer care experience excellence. In fact, our entire business relies on it. We need to provide our visitors and clients with the finest experience possible. Kameleoon helped and helps us to do so and we’ve seen our customer satisfaction and our conversion rates growing since we’ve started using the tool.
Céline Blain profile photo

VWO

  • We've been able to roll out new design patterns with confidence that short term revenue is not negatively effected.
  • We've had more wins than losses, as the company is just ramping up a testing strategy. We know percentage of wins will go down as we optimize, but VWO has been vital on making calculated steps along the way.
Hovhannes Mkhitaryan profile photo

Pricing Details

Kameleoon

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Kameleoon Editions & Modules

Edition
EnterpriseQuote1
  1. Per Month [Unlimited Users]
Modules
PersonalizationQuote1
  1. Per Month [Unlimited Users]
Additional Pricing Details
Consulting services are priced on demand

VWO

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

VWO Editions & Modules

Edition
TESTINGGet a Demo1
CONVERSION OPTIMIZATIONGet a Demo2
ENTERPRISEGet a Demo3
  1. The classic VWO A/B testing solution
  2. The all-in-one platform for all your optimization needs
  3. Customized solution with advanced AB testing and conversion optimization capabilities
Additional Pricing Details
For any additional information about pricing and plans, visit https://vwo.com/pricing/

Add comparison