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Top Rated
1867 Ratings

Mailchimp

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Top Rated
1867 Ratings
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Score 8.2 out of 100
25 Ratings
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Score 8.6 out of 100

Likelihood to Recommend

Mailchimp

Mailchimp is well suited to a situation where you have a stable or known set of recipients to whom you will be sending email updates on a regular basis. Mailchimp is well suited to situations where a lot of information needs to be sent to a lot of different people and organizations at specified times in the future.Mailchimp is not appropriate for one-to-one communication - the higher the scale of interactions from 1 to many the better the software performs.
Alfred Brock | TrustRadius Reviewer

Mailchimp Transactional Email (Mandrill)

Any system that requires transactional email message functionality as an external service. The benefits of a well managed and vetted server to maintain reputation as well as being reliability is well worth the effort needed to integrate towards the API specs
Darren Douglas Lee | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Mailchimp
8.1
Mailchimp Transactional Email (Mandrill)
WYSIWYG email editor
Mailchimp
8.5
Mailchimp Transactional Email (Mandrill)
Dynamic content
Mailchimp
7.8
Mailchimp Transactional Email (Mandrill)
Ability to test dynamic content
Mailchimp
7.9
Mailchimp Transactional Email (Mandrill)
Landing pages
Mailchimp
7.6
Mailchimp Transactional Email (Mandrill)
A/B testing
Mailchimp
7.8
Mailchimp Transactional Email (Mandrill)
Mobile optimization
Mailchimp
8.6
Mailchimp Transactional Email (Mandrill)
Email deliverability reporting
Mailchimp
8.8
Mailchimp Transactional Email (Mandrill)
List management
Mailchimp
8.3
Mailchimp Transactional Email (Mandrill)
Triggered drip sequences
Mailchimp
7.7
Mailchimp Transactional Email (Mandrill)

Lead Management

Mailchimp
9.2
Mailchimp Transactional Email (Mandrill)
Lead nurturing
Mailchimp
6.9
Mailchimp Transactional Email (Mandrill)
Lead scoring and grading
Mailchimp
10.0
Mailchimp Transactional Email (Mandrill)
Data quality management
Mailchimp
10.0
Mailchimp Transactional Email (Mandrill)
Automated sales alerts and tasks
Mailchimp
10.0
Mailchimp Transactional Email (Mandrill)

Campaign Management

Mailchimp
10.0
Mailchimp Transactional Email (Mandrill)
Calendaring
Mailchimp
10.0
Mailchimp Transactional Email (Mandrill)
Event/webinar marketing
Mailchimp
10.0
Mailchimp Transactional Email (Mandrill)

Social Media Marketing

Mailchimp
10.0
Mailchimp Transactional Email (Mandrill)
Social sharing and campaigns
Mailchimp
10.0
Mailchimp Transactional Email (Mandrill)
Social profile integration
Mailchimp
10.0
Mailchimp Transactional Email (Mandrill)

Reporting & Analytics

Mailchimp
7.8
Mailchimp Transactional Email (Mandrill)
Dashboards
Mailchimp
7.7
Mailchimp Transactional Email (Mandrill)
Standard reports
Mailchimp
8.2
Mailchimp Transactional Email (Mandrill)
Custom reports
Mailchimp
7.4
Mailchimp Transactional Email (Mandrill)

Platform & Infrastructure

Mailchimp
8.5
Mailchimp Transactional Email (Mandrill)
API
Mailchimp
9.0
Mailchimp Transactional Email (Mandrill)
Role-based workflow & approvals
Mailchimp
10.0
Mailchimp Transactional Email (Mandrill)
Customizability
Mailchimp
6.4
Mailchimp Transactional Email (Mandrill)
Integration with Salesforce.com
Mailchimp
8.5
Mailchimp Transactional Email (Mandrill)
Integration with Microsoft Dynamics CRM
Mailchimp
8.5
Mailchimp Transactional Email (Mandrill)
Integration with SugarCRM
Mailchimp
8.5
Mailchimp Transactional Email (Mandrill)

Pros

Mailchimp

  • Easy to use and updates to application have been very customer focused.
  • Love the amount of services you receive from them at absolutely no cost to you. You can add up to 2,000 subscribers for free.
  • Compatibility with our CRM and Hubspot which enables us to target our email marketing efforts.
  • Great customer service. Any time issues arose or questions needed to be addressed, their customer service team was very responsive and helpful.
  • Outstanding email analytics which allows us to measure many metrics for our email marketing campaign.
Ron Rothstain | TrustRadius Reviewer

Mailchimp Transactional Email (Mandrill)

  • Mandrill is extremely reliable. We switched from using a platform that was very hit-or-miss, but we never had a single deliverability issue with Mandrill's transactional API. Every email was sent reliably and quickly.
  • Mandrill's reporting and debugging features made it easy to ensure that all our messages were getting delivered to the right place in a timely manner. In fact, Mandrill's tools were so robust that we used it as an end-around way of debugging another failing service we were using.
  • Mandrill is a very affordable add-on to an existing MailChimp account. Adding an extra layer of reliability was a no-brainer, and made the cost essentially negligible to our organization.
Josh Holloway | TrustRadius Reviewer

Cons

Mailchimp

  • Phone support. While the chat function is extremely effective, it can be helpful with certain questions to speak with someone over the phone.
  • I'd like the ability to unsubscribe someone to all campaigns. Currently, if someone unsubscribes to a campaign, they will never receive that exact campaign again. But if their email address is on multiple lists or gets added on another list by someone who is unaware that they unsubscribed, that person will receive another email. Many recipients have been angered by this, telling me that the unsubscribed - which they did - but I have to explain that the process is not universal, and sometimes we forget to include the "exclude" list.
  • The payment structure goes by the number of email addresses that are stored on Mailchimp, so to stay below a certain billing threshold, I have to periodically delete lists of stored email addresses. This gets to be cumbersome because I regularly need to delete and re-upload many of the same lists of people.
Jason Carlage | TrustRadius Reviewer

Mailchimp Transactional Email (Mandrill)

  • The rate-limit system can be troubling. If you are switching providers and already have a large e-mail volume, you're going to want to transition slowly. The per-hour send limits are initially very low, and if you have any deliverability or complaint hiccups, they will plummet quickly. The Mandrill support staff is very helpful in this area - they will not (and claim that they can not) manipulate send limits for any account at any time for any reason.
  • Billing is combined in with a paid MailChimp subscription, which didn't used to be the case.
  • No free tier.
Jim Rubenstein | TrustRadius Reviewer

Likelihood to Renew

Mailchimp

Mailchimp 9.4
Based on 49 answers
Love the product! Easy to use -create fabulous e-mails for our clients which met their needs! Enjoyed using the tools and creating a report for the sales and marketing teams that we work for which helped sharpen their focus and increase their revenue!
Valie Robbins | TrustRadius Reviewer

Mailchimp Transactional Email (Mandrill)

No score
No answers yet
No answers on this topic

Usability

Mailchimp

Mailchimp 8.5
Based on 138 answers
The interface is really easy to use. The email editor works great and helps smooth out the issues you have when creating emails for the many different email clients out there. It's also easy to schedule and deploy emails within the platform. Email reporting is also great.
Mike Muller | TrustRadius Reviewer

Mailchimp Transactional Email (Mandrill)

Mailchimp Transactional Email (Mandrill) 8.0
Based on 1 answer
Mailchimp does a good job of documenting the service
Micah Jones | TrustRadius Reviewer

Reliability and Availability

Mailchimp

Mailchimp 10.0
Based on 8 answers
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
Ben Caplan | TrustRadius Reviewer

Mailchimp Transactional Email (Mandrill)

No score
No answers yet
No answers on this topic

Performance

Mailchimp

Mailchimp 10.0
Based on 10 answers
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
Ben Caplan | TrustRadius Reviewer

Mailchimp Transactional Email (Mandrill)

No score
No answers yet
No answers on this topic

Support Rating

Mailchimp

Mailchimp 10.0
Based on 16 answers
The customer support clients really know about their tool and they were able to help my with all of my questions and problems, which over the years were quite a few. They're even motivated enough to drop a funny line here and there which perfectly matches their corporate language on the website.
Fabian Kuhn | TrustRadius Reviewer

Mailchimp Transactional Email (Mandrill)

Mailchimp Transactional Email (Mandrill) 7.0
Based on 4 answers
I haven't personally reached out to their support team, but the feedback I've heard from our tech support and engineering teams have been that their response to questions has often been they either are unsure or that Mandrill is what it is. For example, when our customers weren't able to see opens and clicks for all emails sent, and we reached out to their support, the response was it is what it is, and they'll send a notification to our app if they can.
Jared DeLong | TrustRadius Reviewer

Implementation Rating

Mailchimp

Mailchimp 8.8
Based on 40 answers
It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
Vicki Lesage | TrustRadius Reviewer

Mailchimp Transactional Email (Mandrill)

No score
No answers yet
No answers on this topic

Alternatives Considered

Mailchimp

The automation features in Mailchimp vastly outrank any other mail service I've tried so far, and seeing as we often try and teach our clients how to utilize it, I also really appreciate their deep and constantly updated tutorials and documentation. Whenever I've had an issue or problem their support staff, whether over chat or phone have been really helpful and invested in helping solve the issue.
Maria Clara Daly | TrustRadius Reviewer

Mailchimp Transactional Email (Mandrill)

So we actually work with clients across all of the platforms listed above, but Mandrill has a huge ease of use bonus in its favor, especially when working with clients who are setting up a Cart Recovery style marketing campaign for the first time or are looking for a bit of a fire-and-forget setup. With more sophisticated clients (on the scale of global ecommerce companies), who have a larger subscriber/customer base and in-house design teams, we find that Mandrill usually isn't enough
Anonymous | TrustRadius Reviewer

Scalability

Mailchimp

Mailchimp 9.3
Based on 4 answers
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now.If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
Ben Caplan | TrustRadius Reviewer

Mailchimp Transactional Email (Mandrill)

No score
No answers yet
No answers on this topic

Return on Investment

Mailchimp

  • Its affordability keeps campaign expenditures low. For the first year of the campaign, we were able to utilize the free service which saved us about $400 on administrative costs. We have just recently upgraded to a payment plan.
  • The ease of using saved templates cuts down on staff time, and even if we decide to use a new template, customizing a template is pretty simple.
  • We have been able to raise $5,000+ from our email campaigns, and that was during the time when we weren't paying for the service.
Fredrick Doss, M.A. | TrustRadius Reviewer

Mailchimp Transactional Email (Mandrill)

  • It helped us to grow our customer database substantially in the last quarter.
  • Last week we reached 62% customer engagement in our campaign. This is very good customer engagement for our projects.
  • In the last quarter we achieved our target by 135%.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Mailchimp

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Mailchimp Transactional Email (Mandrill)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Mailchimp
8.5
Mailchimp Transactional Email (Mandrill)
8.1

Likelihood to Renew

Mailchimp
9.4
Mailchimp Transactional Email (Mandrill)

Usability

Mailchimp
8.5
Mailchimp Transactional Email (Mandrill)
8.0

Reliability and Availability

Mailchimp
10.0
Mailchimp Transactional Email (Mandrill)

Performance

Mailchimp
10.0
Mailchimp Transactional Email (Mandrill)

Support Rating

Mailchimp
10.0
Mailchimp Transactional Email (Mandrill)
7.0

Implementation Rating

Mailchimp
8.8
Mailchimp Transactional Email (Mandrill)

Scalability

Mailchimp
9.3
Mailchimp Transactional Email (Mandrill)

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