What users are saying about
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Top Rated
1867 Ratings

Mailchimp

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Top Rated
1867 Ratings
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Score 8.2 out of 100
10 Ratings
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Score 6.4 out of 100

Likelihood to Recommend

Mailchimp

Mailchimp is well suited to a situation where you have a stable or known set of recipients to whom you will be sending email updates on a regular basis. Mailchimp is well suited to situations where a lot of information needs to be sent to a lot of different people and organizations at specified times in the future.Mailchimp is not appropriate for one-to-one communication - the higher the scale of interactions from 1 to many the better the software performs.
Alfred Brock | TrustRadius Reviewer

Pinpointe On-Demand

Pinpointe is perfect for managing large numbers of contacts, including gathering new contacts and storing them throughout your databases, which can further be broken into lists and then individual tags for sorting and sending.Where it really excels is in the email marketing sector. We are able to send as many as several hundred thousand emails per hour, making sure all of our customers get time sensitive marketing material quickly.
Christopher Boyd | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Mailchimp
8.1
Pinpointe On-Demand
9.1
WYSIWYG email editor
Mailchimp
8.5
Pinpointe On-Demand
9.5
Dynamic content
Mailchimp
7.8
Pinpointe On-Demand
9.7
Ability to test dynamic content
Mailchimp
7.9
Pinpointe On-Demand
9.6
Landing pages
Mailchimp
7.6
Pinpointe On-Demand
8.5
A/B testing
Mailchimp
7.8
Pinpointe On-Demand
8.4
Mobile optimization
Mailchimp
8.6
Pinpointe On-Demand
9.5
Email deliverability reporting
Mailchimp
8.8
Pinpointe On-Demand
8.2
List management
Mailchimp
8.3
Pinpointe On-Demand
9.6
Triggered drip sequences
Mailchimp
7.7
Pinpointe On-Demand
8.6

Lead Management

Mailchimp
9.2
Pinpointe On-Demand
Lead nurturing
Mailchimp
6.9
Pinpointe On-Demand
Lead scoring and grading
Mailchimp
10.0
Pinpointe On-Demand
Data quality management
Mailchimp
10.0
Pinpointe On-Demand
Automated sales alerts and tasks
Mailchimp
10.0
Pinpointe On-Demand

Campaign Management

Mailchimp
10.0
Pinpointe On-Demand
Calendaring
Mailchimp
10.0
Pinpointe On-Demand
Event/webinar marketing
Mailchimp
10.0
Pinpointe On-Demand

Social Media Marketing

Mailchimp
10.0
Pinpointe On-Demand
Social sharing and campaigns
Mailchimp
10.0
Pinpointe On-Demand
Social profile integration
Mailchimp
10.0
Pinpointe On-Demand

Reporting & Analytics

Mailchimp
7.8
Pinpointe On-Demand
9.6
Dashboards
Mailchimp
7.7
Pinpointe On-Demand
9.7
Standard reports
Mailchimp
8.2
Pinpointe On-Demand
9.7
Custom reports
Mailchimp
7.4
Pinpointe On-Demand
9.6

Platform & Infrastructure

Mailchimp
8.5
Pinpointe On-Demand
API
Mailchimp
9.0
Pinpointe On-Demand
Role-based workflow & approvals
Mailchimp
10.0
Pinpointe On-Demand
Customizability
Mailchimp
6.4
Pinpointe On-Demand
Integration with Salesforce.com
Mailchimp
8.5
Pinpointe On-Demand
Integration with Microsoft Dynamics CRM
Mailchimp
8.5
Pinpointe On-Demand
Integration with SugarCRM
Mailchimp
8.5
Pinpointe On-Demand

Pros

Mailchimp

  • Easy to use and updates to application have been very customer focused.
  • Love the amount of services you receive from them at absolutely no cost to you. You can add up to 2,000 subscribers for free.
  • Compatibility with our CRM and Hubspot which enables us to target our email marketing efforts.
  • Great customer service. Any time issues arose or questions needed to be addressed, their customer service team was very responsive and helpful.
  • Outstanding email analytics which allows us to measure many metrics for our email marketing campaign.
Ron Rothstain | TrustRadius Reviewer

Pinpointe On-Demand

  • The detailed statistics page is really helpful.
  • Excellent and flexible Builder.
  • Customer Service responds within one hour.
  • Stock photos included.
  • Database separation & sub-accounts.
  • Excellent multi-inbox previewer available.
  • Responsive templates.
  • Invaluable webinars and training.
Anonymous | TrustRadius Reviewer

Cons

Mailchimp

  • Phone support. While the chat function is extremely effective, it can be helpful with certain questions to speak with someone over the phone.
  • I'd like the ability to unsubscribe someone to all campaigns. Currently, if someone unsubscribes to a campaign, they will never receive that exact campaign again. But if their email address is on multiple lists or gets added on another list by someone who is unaware that they unsubscribed, that person will receive another email. Many recipients have been angered by this, telling me that the unsubscribed - which they did - but I have to explain that the process is not universal, and sometimes we forget to include the "exclude" list.
  • The payment structure goes by the number of email addresses that are stored on Mailchimp, so to stay below a certain billing threshold, I have to periodically delete lists of stored email addresses. This gets to be cumbersome because I regularly need to delete and re-upload many of the same lists of people.
Jason Carlage | TrustRadius Reviewer

Pinpointe On-Demand

  • Depending on the amount, when I am in the middle of uploading a list of contacts I get bumped out and have to submit a request to increase my dataset. That being said, our company as a whole is happy with what Pinpointe provides us with as is.
Alex Ashbaugh | TrustRadius Reviewer

Likelihood to Renew

Mailchimp

Mailchimp 9.4
Based on 49 answers
Love the product! Easy to use -create fabulous e-mails for our clients which met their needs! Enjoyed using the tools and creating a report for the sales and marketing teams that we work for which helped sharpen their focus and increase their revenue!
Valie Robbins | TrustRadius Reviewer

Pinpointe On-Demand

Pinpointe On-Demand 9.0
Based on 3 answers
Pinpointe On-Demand is a critical component of our marketing infrastructure and we will continue to use it to support our email marketing requirements
Donna Parent | TrustRadius Reviewer

Usability

Mailchimp

Mailchimp 8.5
Based on 138 answers
The interface is really easy to use. The email editor works great and helps smooth out the issues you have when creating emails for the many different email clients out there. It's also easy to schedule and deploy emails within the platform. Email reporting is also great.
Mike Muller | TrustRadius Reviewer

Pinpointe On-Demand

No score
No answers yet
No answers on this topic

Reliability and Availability

Mailchimp

Mailchimp 10.0
Based on 8 answers
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
Ben Caplan | TrustRadius Reviewer

Pinpointe On-Demand

No score
No answers yet
No answers on this topic

Performance

Mailchimp

Mailchimp 10.0
Based on 10 answers
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
Ben Caplan | TrustRadius Reviewer

Pinpointe On-Demand

No score
No answers yet
No answers on this topic

Support Rating

Mailchimp

Mailchimp 10.0
Based on 16 answers
The customer support clients really know about their tool and they were able to help my with all of my questions and problems, which over the years were quite a few. They're even motivated enough to drop a funny line here and there which perfectly matches their corporate language on the website.
Fabian Kuhn | TrustRadius Reviewer

Pinpointe On-Demand

Pinpointe On-Demand 9.1
Based on 1 answer
They are quick to respond to requests, usually within an hour. If they don't have an immediate fix to a problem, they let me know what the status is and what they are doing about a request. In some cases, if the development team needs to be involved because a bug is found, they have fixed and patched the system same day. Rarely do I ever get that kind of customer support response with any other company.They don't have a premium support tier because they treat every request with the same level of professionalism and response time (again, to at least let you know it was received and an actual person is looking at it, even if they are busy with other requests).
Christopher Boyd | TrustRadius Reviewer

Implementation Rating

Mailchimp

Mailchimp 8.8
Based on 40 answers
It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
Vicki Lesage | TrustRadius Reviewer

Pinpointe On-Demand

No score
No answers yet
No answers on this topic

Alternatives Considered

Mailchimp

The automation features in Mailchimp vastly outrank any other mail service I've tried so far, and seeing as we often try and teach our clients how to utilize it, I also really appreciate their deep and constantly updated tutorials and documentation. Whenever I've had an issue or problem their support staff, whether over chat or phone have been really helpful and invested in helping solve the issue.
Maria Clara Daly | TrustRadius Reviewer

Pinpointe On-Demand

Pinpointe is a great #2 for specialty campaigns. Our bounce rates were higher than with other providers. Pinpointe's detailed reports and interface are a step above the competition.
Anonymous | TrustRadius Reviewer

Scalability

Mailchimp

Mailchimp 9.3
Based on 4 answers
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now.If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
Ben Caplan | TrustRadius Reviewer

Pinpointe On-Demand

No score
No answers yet
No answers on this topic

Return on Investment

Mailchimp

  • Its affordability keeps campaign expenditures low. For the first year of the campaign, we were able to utilize the free service which saved us about $400 on administrative costs. We have just recently upgraded to a payment plan.
  • The ease of using saved templates cuts down on staff time, and even if we decide to use a new template, customizing a template is pretty simple.
  • We have been able to raise $5,000+ from our email campaigns, and that was during the time when we weren't paying for the service.
Fredrick Doss, M.A. | TrustRadius Reviewer

Pinpointe On-Demand

  • Our ROI has gone up significantly since using Pinpointe.
  • We are able to use the coding to implement a join form on our website directly so we don't have to download from our website and upload to Pinpointe each time we want to add our contacts.
  • Our emails show up white-labeled so it is our own branding on all emails.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Mailchimp

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Mailchimp Editions & Modules

Additional Pricing Details

Pinpointe On-Demand

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Pinpointe On-Demand Editions & Modules

Edition
Enterprise Edition$390+1
Standard Edition$74+2
  1. Per User; Email Volume
  2. Contacts, Email Volume
Additional Pricing Details

Rating Summary

Likelihood to Recommend

Mailchimp
8.5
Pinpointe On-Demand
8.5

Likelihood to Renew

Mailchimp
9.4
Pinpointe On-Demand
9.0

Usability

Mailchimp
8.5
Pinpointe On-Demand

Reliability and Availability

Mailchimp
10.0
Pinpointe On-Demand

Performance

Mailchimp
10.0
Pinpointe On-Demand

Support Rating

Mailchimp
10.0
Pinpointe On-Demand
9.1

Implementation Rating

Mailchimp
8.8
Pinpointe On-Demand

Scalability

Mailchimp
9.3
Pinpointe On-Demand

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