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ON24 vs. Splash Event Marketing Platform vs. Venue Planner

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ON24

    Score7.5 out of 10
    N/AON24 is an intelligent engagement platform, that enables customers to continuously engage audiences with AI-powered, hyper-personalized webinar, virtual event and content experiences.N/A

    Splash

    Score7.7 out of 10
    N/ASplash is an event marketing solution that helps to get event programs in front of the right people by helping users create engaging, branded experiences and optimize conversions at each stage of the event lifecycle. The solution empowers teams to execute events that bring in more leads, shorten the sales cycle, drive new business, and strengthen customer relationships. Splash is an event marketing platform that helps teams do all of this by building and hosting…

    $0

    Venue Planner

    N/AN/AN/AN/A
    Pricing
    ON24SplashVenue Planner
    Editions & Modules
    No answers on this topic
    Free: For Personal Use and Occasional Small Business Events
    $0.00
    Pro: For More Design and Access Control
    Contact Sales
    per year
    Enterprise: For Solutions and Workflows at Scale
    Contact Sales
    per year
    No answers on this topic
    Offerings
    Pricing Offerings
    ON24SplashVenue Planner
    Free Trial
    NoYesNo
    Free/Freemium Version
    NoYesNo
    Premium Consulting/Integration Services
    NoYesNo
    Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    ON24SplashVenue Planner
    Considered Multiple Products
    Cvent
    Chose ON24
    Based on Client requirements we have used Third party live event softwares. Since all those having similar functionality relating to Live event. But some have different and high features.
    Some other software have easy navigation and Separate Hub for Some workspaces and some have …
    Incentivized
    Chose ON24
    ON24 had the best CRM integrations and just marketing in mind, in general, more than the other options.
    Incentivized
    Chose ON24
    We have evaluated Swapcard, Splash, Hopin, Zoom and Webex events. As we were already ON24 clients prior to the explosion of online events we have been happy to remain so.

    A main point has been the pricing, their model is far more easier to manage than the pay per audience …
    Incentivized
    Cvent
    No answer on this topic
    VP Venue Planner
    No answer on this topic
    Key User Insights
    Would buy again
    94%
    Would buy again
    137 Answers
    64%
    Would buy again
    9 Answers
    No answers on this topic
    Delivers good value for the price
    94%
    Delivers good value for the price
    102 Answers
    80%
    Delivers good value for the price
    8 Answers
    No answers on this topic
    Happy with the feature set
    95%
    Happy with the feature set
    143 Answers
    64%
    Happy with the feature set
    9 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    95%
    Lived up to sales and marketing promises
    88 Answers
    82%
    Lived up to sales and marketing promises
    9 Answers
    No answers on this topic
    Implementation went as expected
    94%
    Implementation went as expected
    94 Answers
    90%
    Implementation went as expected
    9 Answers
    No answers on this topic
    Features
    ON24SplashVenue Planner
    Mobile Capabilities
    Comparison of Mobile Capabilities features of ON24 and Splash Event Marketing Platform and Venue Planner
    Feature
    ON24
    9.7
    1 Ratings
    12% above category average
    Splash Event Marketing Platform
    4.9
    5 Ratings
    55% below category average
    Venue Planner
    -
    Ratings
    Responsive Design for Web Access10.01 Ratings5.35 Ratings00 Ratings
    Mobile Application9.01 Ratings4.55 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile10.01 Ratings00 Ratings00 Ratings
    Online Meetings / Events
    Comparison of Online Meetings / Events features of ON24 and Splash Event Marketing Platform and Venue Planner
    Feature
    ON24
    8.3
    413 Ratings
    1% below category average
    Splash Event Marketing Platform
    7.0
    5 Ratings
    18% below category average
    Venue Planner
    -
    Ratings
    Calendar integration8.1356 Ratings7.64 Ratings00 Ratings
    Meeting initiation10.04 Ratings00 Ratings00 Ratings
    Integrates with social media10.03 Ratings7.13 Ratings00 Ratings
    Record meetings / events7.1395 Ratings7.01 Ratings00 Ratings
    Slideshows7.2392 Ratings7.01 Ratings00 Ratings
    Event registration7.4389 Ratings6.55 Ratings00 Ratings
    Online Events Collaboration
    Comparison of Online Events Collaboration features of ON24 and Splash Event Marketing Platform and Venue Planner
    Feature
    ON24
    8.3
    416 Ratings
    1% below category average
    Splash Event Marketing Platform
    6.7
    4 Ratings
    22% below category average
    Venue Planner
    -
    Ratings
    Live chat10.04 Ratings6.34 Ratings00 Ratings
    Audience polling6.8377 Ratings7.02 Ratings00 Ratings
    Q&A8.1413 Ratings6.92 Ratings00 Ratings
    Online Events Security
    Comparison of Online Events Security features of ON24 and Splash Event Marketing Platform and Venue Planner
    Feature
    ON24
    9.0
    384 Ratings
    5% above category average
    Splash Event Marketing Platform
    5.2
    5 Ratings
    49% below category average
    Venue Planner
    -
    Ratings
    User authentication10.03 Ratings4.34 Ratings00 Ratings
    Participant roles & permissions8.9374 Ratings5.35 Ratings00 Ratings
    Confidential attendee list8.0357 Ratings6.04 Ratings00 Ratings
    Online Events Marketing
    Comparison of Online Events Marketing features of ON24 and Splash Event Marketing Platform and Venue Planner
    Feature
    ON24
    8.0
    390 Ratings
    6% below category average
    Splash Event Marketing Platform
    6.6
    6 Ratings
    25% below category average
    Venue Planner
    -
    Ratings
    Branding options8.5382 Ratings7.04 Ratings00 Ratings
    Integration to Marketing Automation7.9335 Ratings6.14 Ratings00 Ratings
    Attendee list export7.638 Ratings6.86 Ratings00 Ratings
    Virtual Event
    Comparison of Virtual Event features of ON24 and Splash Event Marketing Platform and Venue Planner
    Feature
    ON24
    8.8
    42 Ratings
    9% above category average
    Splash Event Marketing Platform
    6.1
    6 Ratings
    27% below category average
    Venue Planner
    -
    Ratings
    Registration, RSVP, and ticketing10.01 Ratings7.36 Ratings00 Ratings
    Email marketing6.538 Ratings7.36 Ratings00 Ratings
    Livestreaming10.01 Ratings5.32 Ratings00 Ratings
    Audience engagement8.042 Ratings7.23 Ratings00 Ratings
    Event recording10.01 Ratings6.73 Ratings00 Ratings
    Virtual booths10.01 Ratings00 Ratings00 Ratings
    Networking9.01 Ratings3.93 Ratings00 Ratings
    Event analytics7.342 Ratings4.96 Ratings00 Ratings
    Best Alternatives
    ON24SplashVenue Planner
    Small Businesses
    Whova
    Score9.6 out of 10
    Whova
    Score9.6 out of 10
    Whova
    Score9.6 out of 10
    Medium-sized Companies
    Splash
    Score7.7 out of 10
    Cvent Event Management
    Score9 out of 10
    Splash
    Score7.7 out of 10
    Enterprises
    Webex Events (formerly Socio)
    Score8.9 out of 10
    Webex Events (formerly Socio)
    Score8.9 out of 10
    Webex Events (formerly Socio)
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    ON24SplashVenue Planner
    Likelihood to Recommend
    6.8
    (461 ratings)
    6.1
    (54 ratings)
    -
    (0 ratings)
    Likelihood to Renew
    9.9
    (44 ratings)
    8.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (28 ratings)
    6.5
    (6 ratings)
    -
    (0 ratings)
    Availability
    9.0
    (210 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Performance
    7.7
    (8 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Support Rating
    9.9
    (33 ratings)
    9.1
    (4 ratings)
    -
    (0 ratings)
    In-Person Training
    9.0
    (4 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Online Training
    3.7
    (5 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.5
    (12 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Configurability
    8.0
    (6 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Ease of integration
    7.7
    (5 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Product Scalability
    6.4
    (231 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.0
    (6 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.7
    (7 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    User Testimonials
    ON24SplashVenue Planner
    Likelihood to Recommend
    Cvent
    I find that ON24 caters for all types of organisations, having it allows for more choice/options. The experience around virtual events if fantastic and the ON24 team is constantly improving the platform. If you want to run a virtual events programme where you want to generate leads and track engagement, then ON24 is the platform for you
    Incentivized
    Read full review
    Cvent
    When we first started using Splash Event Marketing Platform, the platform showed great promise and worked well for our team’s needs. However, over the past year, we’ve encountered issue after issue—many of which are described by support as problems “no one else has ever experienced.” Unfortunately, this has happened frequently, making it difficult to trust the platform for consistent execution.
    Read full review
    VP Venue Planner
    No answers on this topic
    Pros
    Cvent
    • Registration pages are easy to build and look clean
    • Console (audience view) offers many tools to use for presentations and to engage the audience
    • Reporting and analytics are robust and provide detailed reports that help us process attendees in our marketing database
    • Support team and responsive and helpful
    Incentivized
    Read full review
    Cvent
    • Templates - Splash allowed Hubspot to create page templates for all of our Hubspot User Group Meet Up registration pages. So while we're just one city that hosts meet-ups, utilizing these templates helps ensure that every city's pages look the same and are able to be navigated in the same way.
    • Check In - Their app is really nice for check-in on the day of the event. I can have any co-worker log into the app on their phone and they're ready to help me manage the event. The app definitely makes our check-in process more simplified.
    • Managing RSVPs - The ability to cut off registration and start a wait list is critical for our events. We get a handful of cancellations in the week before the event (as I'm sure every other event marketer does) and we can start moving our way down the waitlist to fill our events up!
    Incentivized
    Read full review
    VP Venue Planner
    No answers on this topic
    Cons
    Cvent
    • There was a recent update within the past year where the UX designer or developer thought it would be best to wide all titles from the audience view until they placed their mouse on top of the window. That was the worst mistake, as we have a moderator script where we tell the audience what each of the tool bars are and they can’t grasp what the tool is without putting their mouse there. From an accessibility standpoint point, it’s back to 1999 when there was no laws about accessibility.
    • Number one above is a major pain point.
    • ON24 needs to do a better job of introducing features and soliciting feedback from their customers vs making a high impactful change like #1 described above.
    Incentivized
    Read full review
    Cvent
    • When designing a landing page for an event, the functionality of the layout page is quite finicky. I would love to see the ability to add features to certain text boxes become more fluid.
    • The formatting across the layout page is not always consistent, specifically text sizing.
    • I had an issue with an account, and the support team took an extremely long time (2+ months) to produce a remedy for the issue I was experiencing.
    Incentivized
    Read full review
    VP Venue Planner
    No answers on this topic
    Likelihood to Renew
    Cvent
    ON24 is everything we expected and everything we needed. It's simple to use, extremely customizable, and scales very easily. The integration to our CRM makes ON24 major lead generator for our sales team from our established webinars series. We can automate lead delivery to our sales team as well. If anything, we will look to expand our partnership in the future.
    Incentivized
    Read full review
    Cvent
    Because easy to interface and easy to manage Splash platform and individual event platform and easy to integrate with third party software such as Adobe Marketo and others softwares. Easy to maintain status and easy to relate with Salesforce campaign through Marketo . Useful in lead capturing and generation and so on we can enable business through splash.
    Incentivized
    Read full review
    VP Venue Planner
    No answers on this topic
    Usability
    Cvent
    97% of our attendees say it is the best trainings they have every attended. But they other 3% have a horrible experience (while watching the event live) interesting fact. On24 uses two different encoders for live vs OnDemand. I have never had issues with the On-Demand experience. My only complaints come during live events
    Incentivized
    Read full review
    Cvent
    The platform works, and it is a good system. I think there is always room for improvement. and I would like to see them up their client resolutions when it comes to problems with using the system. and see them take a more aggressive approach to addressing the clients changing needs
    Incentivized
    Read full review
    VP Venue Planner
    No answers on this topic
    Reliability and Availability
    Cvent
    ON24 is always available when I have a question about a new feature, if I'm having issues during a live webinar, or if I'm having issues with a webinar on the backend. Our client support specialist, Heather Haines, has always been incredibly consistent with getting me the answers I need when I need them.
    Incentivized
    Read full review
    Cvent
    No answers on this topic
    VP Venue Planner
    No answers on this topic
    Performance
    Cvent
    Sometimes (it may be my computer) i cant login to ON24. I create a new PW and then i still cant get in. I clear cache/try new browser etc. and nothing works. I come back in a few hours and its like the problem never existed, its the strangest thing. Outside of that everything works pretty seamless. We've ran into a few bumps with Marketo talking to ON24 and passing reg through but have that figured out now. Not being able to be on a VPN when connecting to webcam on the presenter side does cause issues for our government speakers.
    Incentivized
    Read full review
    Cvent
    No answers on this topic
    VP Venue Planner
    No answers on this topic
    Support Rating
    Cvent
    ON24 support is really good with the 24/5 support chat line, where someone actually responds within 30 seconds. The customers success team is also really good and our rep is very helpful with all our questions. Whenever we have more technical questions, she will bring on a IT designer or a tech specialist on our calls for additional comments and help.
    Incentivized
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    Cvent
    We love working with our account manager and priority support to answer questions efficiently and speedily. Our account manager works with us on larger and bigger picture initiatives for our instance, where the priority support is always there when you're stuck with a feature or setup, it's been great to share this resource with our global network of hosts internal and external to the company.
    Read full review
    VP Venue Planner
    No answers on this topic
    In-Person Training
    Cvent
    Great communication and clarity
    Read full review
    Cvent
    No answers on this topic
    VP Venue Planner
    No answers on this topic
    Online Training
    Cvent
    On24 has amazing ON-Demand trainings that you can use at anytime and they walk you through step by step on different topics/ they are always updating and innovating and putting out new trainings. I would highly reccomend the trainings and reading the documents they have created. They also do live webinars on a rolling basis that are filled with so much knowledge and Information
    Incentivized
    Read full review
    Cvent
    No answers on this topic
    VP Venue Planner
    No answers on this topic
    Implementation Rating
    Cvent
    We had a few training's, which were broken up, and focused on specific areas of how to use the platform. Mostly though, a lot of it is just dedicating your time to learning and exploring what the possibilities are for enhancing your webinars
    Read full review
    Cvent
    No answers on this topic
    VP Venue Planner
    No answers on this topic
    Alternatives Considered
    Cvent
    From what I've seen, ON24 is built specifically to meet the needs of event marketing (or marketing generally), versus the other platforms which are more about simply providing a mechanism to hold virtual meetings. The integration with sales and marketing systems is really valuable. I don't know about pricing differences, but if the competitors were comparable, I would still select ON24.
    Incentivized
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    Cvent
    Despite not being a very old company, Splash does not feel like a buggy-startup in Beta. I've used other platforms like Eventbrite that don't have the functionality Splash does, and other comparable companies to Splash that are painful to use on the backend. I would also say that the Splash team and culture is a plus. They offer a lot of training tutorials and every call is always a fun one with their team.
    Incentivized
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    VP Venue Planner
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    Scalability
    Cvent
    The ON24 platform is straightforward to use and train clients on, which is a huge plus. Clients appreciate its features and simplicity. Internally, we receive valuable analytical data from webinar events, enabling the organization to make data-driven decisions. This helps us optimize strategies and drive success for B2B businesses effectively.
    Read full review
    Cvent
    No answers on this topic
    VP Venue Planner
    No answers on this topic
    Return on Investment
    Cvent
    • We get a lot of MQLs from our webinars. The integration with SFDC is a game changer over platforms that don't offer that integration.
    • The addition of emojis and chat to our event consoles has greatly increased our engagement.
    • We love marketing the fact that on-demand viewers can still submit questions and we'll answer them by email. Who else can say that?
    • We would like to be able to make changes to all console elements after events have taken place. Sometimes stuff just needs to be updated.
    • As we improve our audience segmentation, we are looking forward to the segment customization options that are now available on the console.
    • The webinars ON24 sponsors provide us with some great ideas for improving our overall strategic marketing.
    Incentivized
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    Cvent
    • It helps me manage a number of events that I would not otherwise be able to make invitations for, manage rsvps, and do check ins. We used a more expensive product previously but it had fewer features so this is definitely an upgrade.
    • Using Splash saves me time from needing to follow up with guests. I also love the "send later" feature for email.
    • The support staff make this product super valuable as I am able to accomplish more with their help.
    Incentivized
    Read full review
    VP Venue Planner
    No answers on this topic
    ScreenShots

    ON24 Screenshots

    Screenshot of Red Whale creates webinar series, Deep Dives, to engage General Practitioners.Screenshot of SAP Concur takes its customer activation workshops virtual with ON24.Screenshot of Atheanhealth broadcasts an authentic conversation with industry thought leaders to its audience.Screenshot of SAS creates webinar series, Analytics in 20, to education product best practices in short amount of time.Screenshot of NVIDIA creates always-on content library filled with webinars with ON24 Engagement Hub, segmented by different languages and geo-locations.Screenshot of ADP, using ON24 Target, creates personalized landing pages to encourage and accelerate ADP benefit enrollment.  This resource page has on-demand webinars, help articles and ways to immediately enroll.

    Splash Screenshots

    Screenshot of customized and on-brand event programs - from the first invitation to post-event follow-up.Screenshot of an example of a personalized email campaign built from on-brand templates. These can be scheduled to be sent to targeted lists.Screenshot of actionable segments created from a guest list, with advanced tag management and list building. This displays every response, status change, and answers to registration questions as they happen.Screenshot of the available integrations for event programs, with Salesforce, Slack, Marketo, Hubspot, Eloqua, Greenhouse, Zapier,  and Zoom.Screenshot of the real-time data and analytics that provide the insights to prove success and build better programs.Screenshot of Splash's Host app, which is used to run the door. Fast search and one-click check-in keeps the traffic flowing, which frees up users to capture info from walk-ins all while syncing the list across devices and to a connected CRM in real-time.