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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Oracle Marketing

    Score7.5 out of 10
    N/AOracle CX Marketing (formerly Oracle Marketing Cloud) is a solution designed to enable marketers to plan and execute automated marketing campaigns via email, display search, video advertising, and mobile while delivering a personalized customer experience for their prospects.

    $2,000

    per month

    SAP Commerce Cloud

    Score8.2 out of 10
    N/ASAP Commerce Cloud (formerly Hybris) is designed to help businesses sell more goods, services, and digital content through every touchpoint, channel, and device through their multichannel ecommerce and order management solution, available as a SaaS or on-premise.N/A
    Pricing
    Oracle MarketingSAP Commerce Cloud
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Oracle MarketingSAP Commerce Cloud
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsCX Marketing pricing is a function of usage.—
    More Pricing Information
    Community Pulse
    Oracle MarketingSAP Commerce Cloud
    Considered Both Products
    Oracle
    No answer on this topic
    SAP
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    12 Answers
    97%
    Would buy again
    89 Answers
    Delivers good value for the price
    80%
    Delivers good value for the price
    8 Answers
    93%
    Delivers good value for the price
    77 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    12 Answers
    96%
    Happy with the feature set
    88 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    11 Answers
    91%
    Lived up to sales and marketing promises
    60 Answers
    Implementation went as expected
    91%
    Implementation went as expected
    10 Answers
    91%
    Implementation went as expected
    73 Answers
    Features
    Oracle MarketingSAP Commerce Cloud
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Oracle Marketing and SAP Commerce Cloud
    Feature
    Oracle Marketing
    9.3
    133 Ratings
    18% above category average
    SAP Commerce Cloud
    -
    Ratings
    WYSIWYG email editor10.0117 Ratings00 Ratings
    Dynamic content9.0120 Ratings00 Ratings
    Ability to test dynamic content9.0116 Ratings00 Ratings
    Landing pages8.0124 Ratings00 Ratings
    A/B testing10.0118 Ratings00 Ratings
    Mobile optimization10.0113 Ratings00 Ratings
    Email deliverability reporting10.0127 Ratings00 Ratings
    List management9.0126 Ratings00 Ratings
    Triggered drip sequences9.0108 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of Oracle Marketing and SAP Commerce Cloud
    Feature
    Oracle Marketing
    8.5
    118 Ratings
    7% above category average
    SAP Commerce Cloud
    -
    Ratings
    Lead nurturing automation10.0110 Ratings00 Ratings
    Lead scoring and grading8.0104 Ratings00 Ratings
    Data quality management8.0109 Ratings00 Ratings
    Automated sales alerts and tasks8.089 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Oracle Marketing and SAP Commerce Cloud
    Feature
    Oracle Marketing
    9.5
    109 Ratings
    23% above category average
    SAP Commerce Cloud
    -
    Ratings
    Calendaring9.094 Ratings00 Ratings
    Event/webinar marketing10.099 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Oracle Marketing and SAP Commerce Cloud
    Feature
    Oracle Marketing
    9.5
    72 Ratings
    23% above category average
    SAP Commerce Cloud
    -
    Ratings
    Social sharing and campaigns10.070 Ratings00 Ratings
    Social profile integration9.066 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Oracle Marketing and SAP Commerce Cloud
    Feature
    Oracle Marketing
    8.3
    123 Ratings
    10% above category average
    SAP Commerce Cloud
    -
    Ratings
    Dashboards9.0122 Ratings00 Ratings
    Standard reports8.0120 Ratings00 Ratings
    Custom reports8.0113 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Oracle Marketing and SAP Commerce Cloud
    Feature
    Oracle Marketing
    9.5
    120 Ratings
    22% above category average
    SAP Commerce Cloud
    -
    Ratings
    API9.0105 Ratings00 Ratings
    Role-based workflow & approvals10.089 Ratings00 Ratings
    Customizability9.0109 Ratings00 Ratings
    Integration with Salesforce.com10.088 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM9.048 Ratings00 Ratings
    Integration with SugarCRM10.037 Ratings00 Ratings
    Online Storefront
    Comparison of Online Storefront features of Oracle Marketing and SAP Commerce Cloud
    Feature
    Oracle Marketing
    -
    Ratings
    SAP Commerce Cloud
    7.8
    104 Ratings
    0% below category average
    Product catalog & listings00 Ratings8.699 Ratings
    Product management00 Ratings8.1100 Ratings
    Bulk product upload00 Ratings8.196 Ratings
    Branding00 Ratings7.490 Ratings
    Mobile storefront00 Ratings7.291 Ratings
    Product variations00 Ratings8.092 Ratings
    Website integration00 Ratings8.097 Ratings
    Visual customization00 Ratings7.694 Ratings
    CMS00 Ratings7.195 Ratings
    Online Shopping Cart
    Comparison of Online Shopping Cart features of Oracle Marketing and SAP Commerce Cloud
    Feature
    Oracle Marketing
    -
    Ratings
    SAP Commerce Cloud
    8.1
    95 Ratings
    6% above category average
    Abandoned cart recovery00 Ratings8.014 Ratings
    Checkout user experience00 Ratings8.394 Ratings
    Online Payment System
    Comparison of Online Payment System features of Oracle Marketing and SAP Commerce Cloud
    Feature
    Oracle Marketing
    -
    Ratings
    SAP Commerce Cloud
    7.7
    82 Ratings
    8% below category average
    eCommerce security00 Ratings7.782 Ratings
    eCommerce Marketing
    Comparison of eCommerce Marketing features of Oracle Marketing and SAP Commerce Cloud
    Feature
    Oracle Marketing
    -
    Ratings
    SAP Commerce Cloud
    7.9
    93 Ratings
    3% above category average
    Promotions & discounts00 Ratings7.787 Ratings
    Personalized recommendations00 Ratings8.184 Ratings
    SEO00 Ratings7.982 Ratings
    eCommerce Business Management
    Comparison of eCommerce Business Management features of Oracle Marketing and SAP Commerce Cloud
    Feature
    Oracle Marketing
    -
    Ratings
    SAP Commerce Cloud
    8.1
    94 Ratings
    1% above category average
    Multi-site management00 Ratings7.987 Ratings
    Order processing00 Ratings8.490 Ratings
    Inventory management00 Ratings8.282 Ratings
    Shipping00 Ratings7.981 Ratings
    Custom functionality00 Ratings7.987 Ratings
    Best Alternatives
    Oracle MarketingSAP Commerce Cloud
    Small Businesses
    Vbout
    Score9.9 out of 10
    Ecwid by Lightspeed
    Score10 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Shopify
    Score8.7 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    IBM Digital Commerce
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Oracle MarketingSAP Commerce Cloud
    Likelihood to Recommend
    7.0
    (246 ratings)
    8.1
    (104 ratings)
    Likelihood to Renew
    10.0
    (92 ratings)
    8.4
    (5 ratings)
    Usability
    10.0
    (15 ratings)
    8.0
    (38 ratings)
    Availability
    8.1
    (9 ratings)
    -
    (0 ratings)
    Performance
    6.6
    (5 ratings)
    -
    (0 ratings)
    Support Rating
    9.9
    (16 ratings)
    7.0
    (4 ratings)
    In-Person Training
    7.3
    (3 ratings)
    -
    (0 ratings)
    Online Training
    7.6
    (11 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.8
    (10 ratings)
    9.1
    (2 ratings)
    Configurability
    6.4
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    2.0
    (2 ratings)
    9.6
    (48 ratings)
    Product Scalability
    8.5
    (120 ratings)
    9.6
    (48 ratings)
    Vendor post-sale
    6.4
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.3
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Oracle MarketingSAP Commerce Cloud
    Likelihood to Recommend
    Oracle
    A duration of one and a half years is enough for us to
    recognize the capabilities of a tool and in my opinion, this one is just a
    great tool to manage marketing campaigns of even massive-sized firms. Its
    marketing automation tool and its way of managing campaign and the way it
    executes digital initiatives is enough to get an inkling of its abilities.
    Less favorable for the people who want to have something at
    a cheap price and are more dependent on the reports as its reports have nothing
    much in detail.
    Incentivized
    Read full review
    SAP
    SAP Commerce Cloud is well-suited for large enterprises requiring robust personalization, seamless multi-channel integration, and the ability to handle high-volume transactions, especially during peak periods like Black Friday. Its scalability and advanced features make it ideal for businesses needing to manage complex product catalogs and global operations.Enough development capacities are needed to have a best in class shop
    Incentivized
    Read full review
    Pros
    Oracle
    • We can look for the behavior of our clients on our website and mobile application using the analytics it provides.
    • It is highly customizable.
    • It presents data in a form that is easily understandable and reports are highly beneficial for us.
    • Analytics in the form of graphs.
    Incentivized
    Read full review
    SAP
    • Centralized Data Management: SAP Commerce Cloud excels in centralizing data from various operational sectors, which is pivotal in the chemicals industry. This feature allows for better oversight and management of complex supply chains, regulatory compliance, and customer interactions. Having a single source of truth for crucial business data minimizes discrepancies and promotes informed decision-making.
    • Real-Time Data Processing: The real-time data processing capability of SAP Commerce Cloud is invaluable. It aids in timely adherence to regulatory changes and helps in meeting customer demands promptly. In a sector where regulations and market conditions are ever-evolving, real-time data processing is fundamental for maintaining compliance and ensuring customer satisfaction.
    Incentivized
    Read full review
    Cons
    Oracle
    • Integration options outside of auto-syncs. I am currently having an issue trying to find an adapter to use with Eloqua to API into our data warehouse but keep the functionality on the Eloqua side.
    • To provide more transparency and visual details of the syncs (integrations of outside data) from any other system that is feeding Eloqua, like what is being updated or changed, better explanations of errors, drill down to newly created records.
    • Custom Objects - Need to have a way to create CDOs outside of just form submissions and uploading of lists, like if you needed to import a file nightly to feed that CDO data but automate the import and make sure it maps to a contact record.
    • Import of data from a file on SFTP - There is no way to filter or create logic to control what is being fed into Eloqua. Currently, that manipulation has to be done by the IT side first. Less flexibility.
    • Better auditing capabilities within the canvas. meaning, sometimes if something is changed or not working the problem may not necessarily show up in immediately, the pattern could take a while to present itself. For example, the feeders into the program. If there is a problem, I don't know that maybe contacts are not entering the program until we do reporting that month and realize there was a lull of contacts going through. Then we have a whole month of missed records or other potential data issues. When you get do large and your Eloqua machine is very robust, the harder it is to see everything
    • Be able to add more than 250 custom contact records. That definitely inhibits my organization in how we need to use that record.
    Incentivized
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    SAP
    • It's a little pricey; further cost reductions will expand product selection; also, trained operators are required.
    • HAC occasionally functions extremely slowly and does not provide any problem messages; it simply gets stuck. Logging into the Backoffice for testing purposes causes a lot of trouble; it does not enable us to log in in one attempt, and the page refreshes every time we enter in the credentials.
    Incentivized
    Read full review
    Likelihood to Renew
    Oracle
    We have been able to automate so many marketing processes with Eloqua over the past 5 years that the only direction would be to adopt the latest and greatest features Eloqua adds. The alternative would be to go back to the marketing stone-age and start over again. And we would rather move forward with increased automation and efficiency.
    Read full review
    SAP
    SAP Commerce and Spartacus together becomes one of the omnichannel powerhouse of commerce application. It also comes with edge advantage with out of the box integrations with many SAP applications and also non-SAP applciations which gives it edge advantage over other tools. The main reason being the integration becomes easier as SAP shares the common data schema and model across all its product line and new feature releases are compatible with all the SAP product line.
    Incentivized
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    Usability
    Oracle
    Personally, I find it quite easy to use. But for those members of our team who have little or no testing experience, it's been a bit more difficult. There's also training required for development teams in order to have your campaigns coded and set up in the most efficient way. Our developers have been able to do basic and intermediate tests with no difficulty, and they find the interface itself quite intuitive... it's just the extremely complex tests that require a bit more understanding.
    Read full review
    SAP
    More true headless and a more rationale pricing. Since moving from the Hzbris Monolyth towards SAP Commerce Cloud a lot of progress has been made, but dissecting the monolyth into composable components where you just pay for what you use is still a longer journey and here pricing should be more realistic. Things become so expensive once they have the SAP stamp on them (example the SAP CIAM)
    Incentivized
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    Reliability and Availability
    Oracle
    No one has experienced any problems with availablity.
    Read full review
    SAP
    No answers on this topic
    Performance
    Oracle
    There are occasional complaints about slowness to refresh a screen or build a report. However, this is as much a factor of network access speeds as the system itself, since often the complaints occur when someone is accessing on a wireless network.
    Read full review
    SAP
    No answers on this topic
    Support Rating
    Oracle
    We found that we often were telling support people how the system worked. Because we were on E9 that created a lot of support issues as well since few people on the support team seemed to know how E9 worked. That was mostly okay except when we had major system issues (like SSO preventing us from logging in after an update), it became really hard to get answers that weren't vague. It was always the issues that had the highest visibility within the organization (like with Sales) that seemed to take forever to resolve and didn't have a clear escalation path. When Oracle switched Eloqua over to the Oracle support portal it just got worse
    Incentivized
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    SAP
    We have the right to open a ticket or submit request to SAP support teams for all the problems we have experienced. They also provide solutions for critical issues within 48 hours. In addition, the product has support documents such as a user guide and admin guide. In addition, there is a strong community of users. In this way, we can access solution of some specific problems that we have fallen on from there.
    Incentivized
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    In-Person Training
    Oracle
    They offer very basic classes which are required for master certification.

    After having been through it, I would not consider anyone with a master certification any more qualified, unlike Salesforce.com certification which is a more difficult thing to acquire. For example, one of the classes towards certification was around social media. I would have expected examples of how to incorporate into campaigns in the product, with a demo and hands-on test. Instead, it was a powerpoint slideshow that went on way too long and covered really basic stuff like “what is Facebook, what is Twitter”
    Read full review
    SAP
    No answers on this topic
    Online Training
    Oracle
    Ok, so, this sounds like it could be horrible because it was all remote, but we loved it... the Adobe training environment was easy to use, and the trainers were engaging. It was simple to switch back and forth between the meeting and the hands-on exercises in their training instances. We took the fundamentals training early in our implementation-- before the consultants came onsite-- and I know this made a big difference in our implementation, because we were able to ask informed questions throughout
    Read full review
    SAP
    No answers on this topic
    Implementation Rating
    Oracle
    I give it a 10 because the only issue we had was a result of not following the guidance we were given. Maxymiser provided a customized implementation guide for each site where we were adding the code. On our site implementations when we followed that guide to the letter, it was extremely fast and easy and has worked very well.
    Read full review
    SAP
    Scalability of the product was good Seamless integrations were helped in reducing the implementation for the development team to integrate with the SAP ERP Product framework helped customer to customize and adapt the new features which were developed basis business processes and ease of customer experience. Deployment and creation of the build becomes very easy with the CCv2 setup.
    Incentivized
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    Alternatives Considered
    Oracle
    It was quite complex to generate segments with Adobe
    analytics and I wasn’t personally satisfied with the overall performance of
    Adobe Analytics and wasn’t enough flexible in any way. So we decided to switch
    to something else better than Adobe Analytics and is available in the market at
    a cheap rate and we ended up doing our research for the most suitable tool at
    Oracle Infinity and we don’t regret our decision.
    Incentivized
    Read full review
    SAP
    SAP Cloud is much better than GoDaddy. it was a smooth transition and every aspect of the program is easier. My scalability increased greatly from GoDaddy to SAp Commerce Cloud and sales are now tracked easier and inventory is at the touch of a button, making sales much easier than previous software.
    Incentivized
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    Scalability
    Oracle
    Eloqua is definitely good for larger companies that have 100,000+ contacts and complex marketing workflows and data. Personalization is fairly robust with Eloqua for larger campaigns with smart content and features. Scaling across channels is also seamless - as the platform has great options for non-email channels like SMS, Direct Mail, Chat, etc.
    Incentivized
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    SAP
    The business users/admins were able to quickly segment products by brand, allowing for unique branding and header-less page design. As new products are added to the SAP backend, all characteristics and pricing automatically migrate to Commerce Cloud. We also segment our user sign-on (domains) by brand and allow targeting displays.
    Incentivized
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    Return on Investment
    Oracle
    • We are able to use it to help our clients scale through testing
    • We have been able to measure the impact of our events and sales events so we can determine which events to continue in the future and determine future investment
    • Launch a new brand out of Eloqua and measure awareness
    Incentivized
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    SAP
    • It has a positive impact on my client's business and ROI is higher than expected. As orders count is increasing due to smooth and better experience.
    • My current client's customers have given very positive experience about new website built on SAP Commerce Cloud.
    • Due to SAP Commerce Cloud website rollout is very easy and due to it, my current client has introduced around 25 websites. As SAP Commerce Cloud logic needs to develop once and can be reused for multiple websites easily with minimal effort.
    • Branding is also very easy as promotions, events can be implemented on the website easily and with minimum time.
    • SAP Commerce has helped our client to integrate the Recommendation tool ISS which is easy to configure after this tool product sale is increased. The best thing was that integration was very easy and quick.
    • One option of Blue/Green deployment helping us to check the production release in advance on production environment. Prev we don't have this option and many times face P1 issue in prod which had ruined client reputation. But now this feature is helping lot
    Incentivized
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    ScreenShots

    Oracle Marketing Screenshots

    Screenshot of Marketing intelligence gives everyone insights into marketing campaign impact on qualified sales leads, pipeline, and ROI.Screenshot of Oracle Eloqua's industry-leading marketing automation helps you create and execute brilliant B2B campaigns to drive engagement across each stage of the customer experience, from the simplest to the most sophisticated buying cycles.Screenshot of Oracle Responsys makes it easy for B2C marketing teams to produce sophisticated cross-channel customer experiences that deliver value at the time of need to each individual based on their interests, preferences, and shopping habits.Screenshot of Oracle Maxymiser’s advanced website testing and personalization solutions help marketers make data-driven decisions on websites and mobile apps; create seamless, connected customer experiences; and deliver higher marketing ROI.Screenshot of Oracle Infinity helps you optimize a customer’s real-time digital journey. The system brings in online behavioral data, applies intelligence to that data, and dynamically surfaces recommended actions you could take to enhance the digital customer experience—at the exact right moment.Screenshot of Oracle CX Audience provides a solution for large-scale audience segmentation, data management, and analytics as part of Oracle’s comprehensive cloud platform. Input simple or complex omnichannel data into CX Audience and get segmentation and analytics to help optimize marketing performance.

    SAP Commerce Cloud Screenshots

    Screenshot of the Product Cockpit for managing catalogs, categories and product contentScreenshot of Order Management Capabilities including sourcing and allocation rulesScreenshot of commerce sites on two different mobile devicesScreenshot of a landing page from an e-commerce siteScreenshot of a web page with product categories and search results from an e-commerce siteScreenshot of headless commerce storefronts