Printfection vs. VerticalResponse

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Printfection
Score 9.6 out of 10
N/A
Printfection is a swag management platform that aims to simplify the buying, managing, and distribution of swag and branded merchandise, from the company of the same name in Denver. They offer a suite of online swag management tools and APIs alongside custom printing, inventory management, and distribution. The vendor states their customers use the platform to drive more leads, reward customers, and engage employees.N/A
VerticalResponse
Score 10.0 out of 10
N/A
VerticalResponse is an email campaign management software and services platform from Deluxe. In addition to providing email marketing tools, VerticalResponse offers fully managed email marketing services from campaign launch and management to reporting and analysis.
$9
per month
Pricing
PrintfectionVerticalResponse
Editions & Modules
No answers on this topic
Basic
$11.00
per month
Pro
$16.00
per month
Pro Plus
$196.00
per month
Offerings
Pricing Offerings
PrintfectionVerticalResponse
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
PrintfectionVerticalResponse
Features
PrintfectionVerticalResponse
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Printfection
-
Ratings
VerticalResponse
9.9
8 Ratings
21% above category average
WYSIWYG email editor00 Ratings10.07 Ratings
Dynamic content00 Ratings10.05 Ratings
Ability to test dynamic content00 Ratings10.04 Ratings
Landing pages00 Ratings10.04 Ratings
A/B testing00 Ratings10.05 Ratings
Mobile optimization00 Ratings10.05 Ratings
Email deliverability reporting00 Ratings10.08 Ratings
List management00 Ratings10.08 Ratings
Triggered drip sequences00 Ratings9.02 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Printfection
-
Ratings
VerticalResponse
10.0
9 Ratings
26% above category average
Dashboards00 Ratings10.09 Ratings
Standard reports00 Ratings10.09 Ratings
Custom reports00 Ratings10.06 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Printfection
-
Ratings
VerticalResponse
10.0
1 Ratings
21% above category average
URL Validation00 Ratings10.01 Ratings
Link Tracking00 Ratings10.01 Ratings
Image Validation00 Ratings10.01 Ratings
Inbox Display00 Ratings10.01 Ratings
Email Accessibility Tools00 Ratings10.01 Ratings
Spelling and Grammar Check00 Ratings10.01 Ratings
Spam Testing00 Ratings10.01 Ratings
Email Previews00 Ratings10.01 Ratings
Best Alternatives
PrintfectionVerticalResponse
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Score 10.0 out of 10
Medium-sized Companies
Sendoso
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Score 8.5 out of 10
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Score 8.7 out of 10
Enterprises
Sendoso
Sendoso
Score 8.5 out of 10
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Emma by Marigold
Score 8.7 out of 10
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User Ratings
PrintfectionVerticalResponse
Likelihood to Recommend
8.6
(81 ratings)
10.0
(28 ratings)
Likelihood to Renew
8.2
(3 ratings)
8.6
(19 ratings)
Usability
7.4
(4 ratings)
9.0
(5 ratings)
Availability
8.3
(2 ratings)
10.0
(1 ratings)
Performance
8.3
(2 ratings)
10.0
(1 ratings)
Support Rating
9.1
(81 ratings)
8.0
(4 ratings)
In-Person Training
8.2
(1 ratings)
-
(0 ratings)
Online Training
8.2
(1 ratings)
9.0
(1 ratings)
Implementation Rating
8.2
(3 ratings)
10.0
(4 ratings)
Configurability
8.3
(2 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
8.3
(2 ratings)
-
(0 ratings)
Ease of integration
9.1
(1 ratings)
-
(0 ratings)
Product Scalability
8.3
(2 ratings)
-
(0 ratings)
Professional Services
7.7
(2 ratings)
-
(0 ratings)
Vendor post-sale
8.3
(2 ratings)
-
(0 ratings)
Vendor pre-sale
8.3
(2 ratings)
-
(0 ratings)
User Testimonials
PrintfectionVerticalResponse
Likelihood to Recommend
Printfection
It is well suited for a one-stop shop that gets everything done in one place (sizing, order, warehousing, shipping, drop-shipping, ability to do one-off orders, support in the process). It is less appropriate if you need something very specific and what they have doesn't work for you or if you like to be very involved in the complete process. It is also less appropriate if price is a major factor.
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VerticalResponse
For businesses requiring advanced email marketing features like sophisticated automation, in-depth analytics, and extensive customization, VerticalResponse might fall short due to its limited featuresVerticalResponse is ideal for small businesses or freelancers who need a simple, straightforward email marketing tool. Its ease of use and basic features make it suitable for those without extensive technical expertise in email marketing
Read full review
Pros
Printfection
  • The swag catalogue has lots of items to choose from and they try to source anything else you need
  • Takes care of the logistical challenges of getting swag to offices, events and to customers
  • Their customer team are really hands on and helpful
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VerticalResponse
  • I love the ease of list builder because we often times have a lot of data to import. It would be simply impossible without this tool, considering the amount of customer data we have for any one given email.
  • We really enjoy the ease of use of the HTML wizard as well. It helps even a novice be able to make a beautiful and attention grabbing email.
  • The dashboard is functional and easy to find when you need with a quick search.
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Cons
Printfection
  • Their Giveaway feature was made some improvements but I would like to see it be more flexible
  • Being able to get more samples of products and printing prior to ordering
  • Swag photography/ items in stock in our closet- we had to provide photos of these items
  • Better updates on swag items that are low in stock
Read full review
VerticalResponse
  • The type face is small. Not sure if this is to avoid overwhelming the reader, but I could see this being an issue with vision-impaired people or people who don't see small print well.
  • Sometimes I find it takes multiple clicks to make one simple change. I wish there was a search field at the top of the screen that allowed me to jump directly to a client's entry to update it there.
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Likelihood to Renew
Printfection
We are currently extremely satisfied with printfection. The quality of swag is very good, but the customer service ranks high above any other swag company. I have been working closely with my Printfection manager (Tyler Rowland) and he has been more than helpful from the start.
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VerticalResponse
Product is easy for both technical and non-technical people to use. A cost effective solution for sending out large number of messages. We can manage unsubscribes by individual accounts, so we can have multiple multiple accounts combined to maximize our buying power on credits. Effective API for sending/receiving data makes tool a valuable asset.
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Usability
Printfection
The product is really easy to use and manage. We love using Printfection. It's easy to order, ship and manage everything. I did remove one rating point because their set up for "giveaways" is a little cumbersome and I wish their platform notified you when products in your giveaways are running low.
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VerticalResponse
I truly love this product. We are moving to an all-in-one system next year and my greatest fear in doing so is how much I will miss this platform. Although we are excited for things ahead, I will always keep Vertical Response in my back pocket incase I don't love the new platform as much
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Reliability and Availability
Printfection
Prinfection's availability has been great. There was one time when a product we needed wasn't available, but our Printfection rep made sure to get what we needed.
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VerticalResponse
Never had an issue with uptime
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Performance
Printfection
Printfection's performance has been top-notch. We have been using Printfection for only about 8 months, and have not had any issues with performance.
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VerticalResponse
No issues
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Support Rating
Printfection
Every step of the way, I have been helped by someone who feels like a friend. They know their stuff and they get back to me in a timely manner. It gets frustrating when you need help but the "experts" don't offer any. Printfection isn't like this at all. They've done a great job making sure I understand everything I need to have a successful campaign for our employees.
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VerticalResponse
At Vertical Response the help desk associates are courteous, knowledgeable and helpful. You can tell they enjoy what they do. And clearly, they are well trained because most times, the first point of contact is able to resolve any issue you may have. There have been very few times where an associate has needed to get back to me or escalate me to a supervisor
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In-Person Training
Printfection
Tyler led some of our staff through training and was very helpful. Tyler was also always available for any questions after training was complete.
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VerticalResponse
No answers on this topic
Online Training
Printfection
We completed online training with a Printfection rep leading us through the process. This made the whole experience easy and helpful.
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VerticalResponse
Basic functions and online help...we used what was needed, at the time, and will continue to explore other online trainings as our functional needs expand
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Implementation Rating
Printfection
Their team is very helpful in getting set up and we felt like they worked with us on price and also getting our previous inventory we had at our offices set up in Printfection. The only down side of shipping in your items to Printfection is the photography of the items (which clients can see) is pretty terrible if you don't have clear product photos prior to sending the items to Printfection warehouse.
**All items purchased through Printfection the product photos look better (so this issue won't be the case with those who aren't shipping existing swag to their warehouse)
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VerticalResponse
Salesforce integration never worked right. We had to abandon.
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Alternatives Considered
Printfection
There were a couple of reasons we selected Printfection: price and contract/level of commitment (we are on a month-to-month plan). To be honest, there are products that integrate better with Salesforce and have more capabilities but we were looking for something that didn't require us to sign a year contract and was a reasonable price. After purchasing, we are extremely impressed with their team and consider this a huge benefit of going with Printfection.
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VerticalResponse
In addition to using Vertical Response personally I also manage email marketing for clients that already use Mailchimp, Robly and Constant Contact. While most of these platforms all offer similar features I choose Vertical Response first if the client does not have a platform in place. Typically I am also teaching the client how to use this tool and the Vertical Response visual interface is very easy for me to teach a client how to navigate and create their own campaigns.
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Contract Terms and Pricing Model
Printfection
Simple pricing and easy to pitch to stakeholders
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VerticalResponse
No answers on this topic
Scalability
Printfection
Only a few of our departments will be using Printfection, (like HR and Customer Success), but both departments find Printfection flexible and scalable.
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VerticalResponse
No answers on this topic
Professional Services
Printfection
There aren't many professional services besides what is related to their product. What would have been great was to get design services included in our membership since we dont have one in house
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VerticalResponse
No answers on this topic
Return on Investment
Printfection
  • Previously we had a "welcome" kit for certain new customers with custom packaging and great messaging. It was very successful in helping kick off a new customer relationship.
  • If the platform was integrated with our CRM we'd have more metrics to be able to measure ROI.
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VerticalResponse
  • We were able to blast out promotions our company was having to customers which created an increase in business.
  • By blasting out any service issues, it keeps our customers informed so that they are not wondering what is going on.
  • Allows us to store unsubscribed emails so that we are not constantly pestering people who do not want to be emailed.
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ScreenShots