TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Semrush

    Score8.5 out of 10
    N/ASemrush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC campaigning and locate low-cost / high-yield keywords, analysis of competitors who co-occupy desired ad and listing spaces, domain vs. domain analysis, as well as site audit and domain tracking. Semrush can…

    $139.95

    per month

    Wufoo

    Score9 out of 10
    N/AWufoo is a web application for creating online forms. The tool automatically builds the database, backend and scripts needed making it easy to collect and understand data. Wufoo was acquired by SurveyMonkey in 2011.

    $0

    Pricing
    SemrushWufoo
    Editions & Modules
    Pro
    $139.95
    per month
    Guru
    $249.95
    per month
    Business
    $499.95
    per month
    Free
    $0
    Starter
    $14.08
    per month
    Professional
    $29.08
    per month
    Advanced
    $74.08
    per month
    Ultimate
    $183.25
    per month
    Offerings
    Pricing Offerings
    SemrushWufoo
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details17% discount for annual pricing.—
    More Pricing Information
    Community Pulse
    SemrushWufoo
    Considered Both Products
    Semrush
    No answer on this topic
    SurveyMonkey, Inc
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    107 Answers
    No answers on this topic
    Delivers good value for the price
    98%
    Delivers good value for the price
    95 Answers
    No answers on this topic
    Happy with the feature set
    99%
    Happy with the feature set
    106 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    99%
    Lived up to sales and marketing promises
    97 Answers
    No answers on this topic
    Implementation went as expected
    99%
    Implementation went as expected
    95 Answers
    No answers on this topic
    Features
    SemrushWufoo
    SEO
    Comparison of SEO features of Semrush and Wufoo
    Feature
    Semrush
    8.0
    154 Ratings
    4% above category average
    Wufoo
    -
    Ratings
    Keyword analysis8.6154 Ratings00 Ratings
    Backlink management8.4147 Ratings00 Ratings
    SERP ranking tracking8.4150 Ratings00 Ratings
    Page grader7.9129 Ratings00 Ratings
    Competitive analysis8.5149 Ratings00 Ratings
    Site audit / diagnostics8.0150 Ratings00 Ratings
    Site recommendations7.7139 Ratings00 Ratings
    Task management6.491 Ratings00 Ratings
    SEO Channels
    Comparison of SEO Channels features of Semrush and Wufoo
    Feature
    Semrush
    8.2
    140 Ratings
    8% above category average
    Wufoo
    -
    Ratings
    Local SEO8.1128 Ratings00 Ratings
    Social SEO8.0106 Ratings00 Ratings
    Mobile SEO8.5113 Ratings00 Ratings
    Global SEO8.1114 Ratings00 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Semrush and Wufoo
    Feature
    Semrush
    8.4
    125 Ratings
    0% below category average
    Wufoo
    -
    Ratings
    Multi-domain support8.1115 Ratings00 Ratings
    Integration with web analytics tools8.7119 Ratings00 Ratings
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of Semrush and Wufoo
    Feature
    Semrush
    -
    Ratings
    Wufoo
    7.5
    34 Ratings
    7% below category average
    Survey templates00 Ratings8.028 Ratings
    Themes00 Ratings4.531 Ratings
    Custom logo/branding00 Ratings10.033 Ratings
    Survey Content
    Comparison of Survey Content features of Semrush and Wufoo
    Feature
    Semrush
    -
    Ratings
    Wufoo
    7.7
    32 Ratings
    10% below category average
    Changes to live survey00 Ratings7.527 Ratings
    Question design help00 Ratings7.028 Ratings
    Multiple question types00 Ratings8.532 Ratings
    Survey Logic
    Comparison of Survey Logic features of Semrush and Wufoo
    Feature
    Semrush
    -
    Ratings
    Wufoo
    8.0
    30 Ratings
    4% below category average
    Survey logic flexibility00 Ratings8.030 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of Semrush and Wufoo
    Feature
    Semrush
    -
    Ratings
    Wufoo
    8.9
    34 Ratings
    9% above category average
    Response tracking00 Ratings9.030 Ratings
    Data export00 Ratings9.532 Ratings
    Standard reports00 Ratings9.027 Ratings
    Custom reports00 Ratings9.022 Ratings
    Analytics00 Ratings8.026 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of Semrush and Wufoo
    Feature
    Semrush
    -
    Ratings
    Wufoo
    8.0
    27 Ratings
    8% below category average
    Access controls00 Ratings8.027 Ratings
    Compliance00 Ratings8.023 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of Semrush and Wufoo
    Feature
    Semrush
    -
    Ratings
    Wufoo
    7.5
    18 Ratings
    7% below category average
    Vendor-offered crowdsourcing00 Ratings7.07 Ratings
    Respondent restrictions00 Ratings8.018 Ratings
    Best Alternatives
    SemrushWufoo
    Small Businesses
    Serpstat
    Score10 out of 10
    Jotform
    Score8.5 out of 10
    Medium-sized Companies
    Yoast
    Score8.5 out of 10
    Qualaroo
    Score7 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    QuestionPro
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SemrushWufoo
    Likelihood to Recommend
    8.2
    (154 ratings)
    8.2
    (65 ratings)
    Likelihood to Renew
    9.1
    (3 ratings)
    10.0
    (32 ratings)
    Usability
    8.2
    (10 ratings)
    8.0
    (8 ratings)
    Availability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Performance
    7.3
    (1 ratings)
    9.0
    (1 ratings)
    Support Rating
    9.9
    (17 ratings)
    10.0
    (5 ratings)
    Online Training
    -
    (0 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    7.3
    (1 ratings)
    9.0
    (2 ratings)
    Product Scalability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    SemrushWufoo
    Likelihood to Recommend
    Semrush
    This is suited to plan for keywords in a single market, but it struggles when you need to consolidate several markets. It is well-suited to discover new keywords directly related to the ones being used currently to expand the content the company is creating to get better results.
    Incentivized
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    SurveyMonkey, Inc
    Wufoo is well suited when someone needs to gather data from visitors. It's not so well suited when you need to have people send files over 25MB in size. That's the limit and it's pretty low. We use it for resumes and MS Word files, so the size is okay for us, but might not be the case for other needs.
    Incentivized
    Read full review
    Pros
    Semrush
    • Great visuals for keyword position tracking, love that you can see the page that is ranking
    • Enjoyed the auto-generated reporting feature (specifically in the context of keyword position tracking)
    • Shows many different and useful views for competitive research
    • Great templated keyword research tools for those who are not as hands-on with SEO
    • I LOVE the Keyword Magic Tool for honing in on longtail, high-opportunity keywords
    Read full review
    SurveyMonkey, Inc
    • Flexible, multiple entry forms: Wufoo allows users to create forms with multiple options or formats (radio, single choice, checkbox, text, paragraph text)
    • Conditional forms: Need to ask a question that only applies to a specific group? Then Wufoo is for you - it allows you to create conditional logic that allows you to reserve specific paths for specific entrants.
    • Integrations: Wufoo integrates with EVERYTHING via Zapier. You can sync it to Google sheets, email ESPs / CRMs, payment gateways... All kinds of applications for this software with its flexible uses & integrations, including embeddable HTML or direct integration to your website.
    Incentivized
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    Cons
    Semrush
    • Extra seats can be expensive, as [an] agency with multiple team members this can be frustrating
    • Backlink data is not great, misses out a lot of backlinks (better off using a specialist backlink tool like Link research tools LRT)
    • Tracking multiple keywords, across multiple clients can be costly
    Read full review
    SurveyMonkey, Inc
    • I think the monthly submissions should increase. As of now, you get 100 submissions per month. That's not a whole lot.
    • I would like it if the Submissions that are emailed out would come in HTML format instead of text format. Sometimes it can be a little confusing.
    Incentivized
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    Likelihood to Renew
    Semrush
    I [previously] used Semrush for many years and I cannot find any other tool being so complete and easy to use.
    Incentivized
    Read full review
    SurveyMonkey, Inc
    I only give it this mid-range rating because, since the 2014 Super Bowl is history, our company will be closing in a couple months. I hope in my next employment opportunity that I will be able to use Wufoo again. I will probably use it to a limited extent in my personal life to communicate with friends and contacts in a unique manner. I am also working on a Certificate in Web Development and I definitely use Wufoo as embedded forms in websites I build.
    Read full review
    Usability
    Semrush
    The interface is a little less intuitive than it could be. The data is often available but filtering and manipulating the data can be a little difficult at times. Expanded comparisons would be helpful since most of the time seeing more than a few competitors at a time allows for a better sense of how to forecast.
    Incentivized
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    SurveyMonkey, Inc
    Wufoo's usability from the user to the client is simple. The forms are simple to construct and they are easy for our clients to fill out. I have yet to really hit something that is difficult to do and even when I do get a little stumped their excellent support team helps me through it.
    Read full review
    Reliability and Availability
    Semrush
    Semrush available when you need it!
    Read full review
    SurveyMonkey, Inc
    From all the time I've been using it (around 10 years) I've never seen an outage or application error.
    Incentivized
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    Performance
    Semrush
    SemRush performs well with few errors!
    Read full review
    SurveyMonkey, Inc
    Every time I try to use a different Form Builder - I constantly go back to Wufoo, especially compared to WordPress Plugin Form Builders. The biggest reason is the reliability of the form notifications getting sent and delivered are better than form builder that rely on the Wordpress Mail Send Feature. The only feature that I have found over the last 3 years that Wufoo is missing is the ability to customize the layout of the notification emails. But that is minor in the grand scope of its reliability.
    Read full review
    Support Rating
    Semrush
    I'm in a FB group for Semrush paid users and it amazing! They are fast to respond, take suggestions and help with questions. I have not felt alone in using this product at all. Highly recommend their support team. When I had an issue I can jump into the group and they will help get me the right person to help or even tag their programmers to look at something that is going on. Love the group!
    Read full review
    SurveyMonkey, Inc
    I will be completely honest - I have never needed to contact any specific support for Wufoo. This is because we've never had any problems with Wufoo that I'm aware of! It has proved to be a reliable and easy to use product, and therefore, we have not needed to reach out for any kind of support or assistance. I suppose this would speak to the exceptional quality of the product!
    Incentivized
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    Online Training
    Semrush
    No answers on this topic
    SurveyMonkey, Inc
    Good imbedded videos that visually demonstrate how to create an element within the form.
    Read full review
    Implementation Rating
    Semrush
    I did it by myself and do not have a comment!
    Read full review
    SurveyMonkey, Inc
    Implementing Wufoo was a seamless process. It was an instantaneous transition from the old pdf forms and webforms we were using to the easier to understand Wufoo forms. Employees learned it with ease and the clients response was instantaneously positive. Adding Wufoo to your workflow is not only easy it is necessary.
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    Alternatives Considered
    Semrush
    We have used both Ahrefs and Semrush extensively at our agency and Semrush remains the tool of choice. We find that Semrush has the largest selection of tools & features to use, with the highest accuracy, and provides top-tier analysis recommendations. It's really is the ultimate all-in-one tool when comparing other performance measurement tools in the digital marketing space.
    Incentivized
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    SurveyMonkey, Inc
    In terms of building reports, Wufoo is very similar to Google Forms. Both have the capability to edit live forms and immediately share them. Wufoo offers a few more features than Google Forms does as well. Overall, our department has looked at both options and continues to use Wufoo because of the data management and ease of building forms.
    Incentivized
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    Contract Terms and Pricing Model
    Semrush
    No answers on this topic
    SurveyMonkey, Inc
    I didn't help purchase this product.
    Incentivized
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    Scalability
    Semrush
    Semrush is flexible and scalable software which can be deployed across multiple departments and sites as needed.
    Read full review
    SurveyMonkey, Inc
    I think it can be integrated with different software but not sure about its scalability.
    Incentivized
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    Return on Investment
    Semrush
    • Using Semrush on behalf of our clients, we have seen some impressive growth in organic visibility, traffic, conversion and revenue, across multiple industries.
    • The site checks available with Semrush have helped us to pitch and sell our services, securing new clients.
    Incentivized
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    SurveyMonkey, Inc
    • Wufoo has had a positive impact on our marketing department by allowing us to create and deploy forms on our websites and landing pages with significantly increased efficiency and speed.
    • Wufoo has also had a huge impact in reducing our reliance on IT support to build and deploy forms to our websites.
    • Wufoo has also empowered our marketing team to be able to try and solve our business problems through tons of integrations between Wufoo and other 3rd party systems (such as Salesforce and Zapier).
    Incentivized
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    ScreenShots