6sense is the best in marketing ABM platform!
October 10, 2024

6sense is the best in marketing ABM platform!

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with 6sense

We use 6sense as our ABM platform uniting all of our MarTech and SalesTech data into a single unified view for marketing and sales to action on.

Pros

  • Intent
  • ABM
  • Personalization

Cons

  • Implementation can be overwhelming.
  • If you have multiple use cases, you may need multiple predictive models which can be expensive.
  • Requires a significant organizational change and both marketing and sales need to be all-in on ABM.
  • Allows us to scalably target our ABM accounts and align with sales on our top accounts to target
  • Eliminates bias by finding our best fit accounts based on our won opportunities.
It has. It has surfaced the right signal to the right people, at the right time.
It has helped us identify which one of the buying stages prospects are in allowing us to adjust our targeting and stratagies accordingly while allowing us to report on the impact our marketing and sales efforts are having on creating and accelerating pipeline.
6sense had multiple predictive models which was a no brainer for us.

Do you think 6sense delivers good value for the price?

Not sure

Are you happy with 6sense's feature set?

Yes

Did 6sense live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of 6sense go as expected?

Yes

Would you buy 6sense again?

Yes

It's the most powerful and robust ABM platform on the market beating out its competitors by providing intent keywords, visibility to a dark funnel, and the ability to have multiple predictive models.

6sense Feature Ratings

Integrations with third-party software
Not Rated
Automated workflow & orchestration
Not Rated
3rd party intent signals
10
Downstream intent signals
10
Account identification
10
Standard visitor segmentation
10
Behavioral visitor segmentation
10
ABM sales intelligence
10
Customer interaction histories
10
Personalization
Not Rated
Engagement data tracking
10
Display advertising
2
Social advertising
10
Ad reporting and analytics
10

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