Give a try to Hootsuite.
February 18, 2026

Give a try to Hootsuite.

Leonardo Nery | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Professional

Overall Satisfaction with Hootsuite

Hootsuite is an ideal platform for organizing your content and generating insights and metrics to support the client's workflow.

Pros

  • Content Scheduling.
  • Unification Inbox.
  • Deep analytics.

Cons

  • Stories scheduling.
  • IA tools.
  • Community answering massification.
  • Workflow efficiency.
  • High impact in social media number by massive publishing.
  • Transparency in the client's workflow.
It's simple and easy to use, even for low-tier employees. We can manage a lot of people in the same account, and the client can check any changes or comments on other stuff.
Hootsuite has impacted how we organize content for monthly scheduling and client approvals. It also helped demonstrate that our changes make a difference in the content, despite the influence of other partners on some projects.
It's cheaper and easier to use, but it takes the analyst more time to learn about the account and make improvements.

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

Yes

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

It's a great platform to start, it has plenty of good tools, but sometimes needs more "learning" and time scheduling to make the analytics work better

Hootsuite Feature Ratings

7.8
Boolean keyword searches
6
Filtering out noise/spam
8
Sentiment analysis
8
Broad channel coverage
9
8.5
Content planning and scheduling
9
Audience targeting
9
Content optimization
8
Workflow management
8
8.0
Automated routing and prioritization
8
Customer interaction histories
8
Bulk actions
8
8.0
Lead generation
9
Content marketing
8
Paid media management
7
Campaigns and promotions
8
7.5
Twitter
7
Facebook
8
LinkedIn
7
Instagram
8
8.0
Campaign success analytics
8
Real-time tracking
9
Competitor analysis
7
9.0
Role-based user permissions & privileges
9
Mobile access
9

Comments

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