Klaviyo is a great, first-time email marketing tool
Overall Satisfaction with Klaviyo
Moe's Healthy Pets uses Klaviyo to provide both email and SMS marketing to our customers. Currently, the marketing department [is] the primary user. Klaviyo allows Moe's Healthy Pets to not only send our marketing newsletters, tips & tricks, and other useful marketing news on upcoming products but is also used to provide order & shipping updates.
Pros
- User-friendly email creation
- Easy list segmentation
- Workflow setup is a breeze
Cons
- Analytics & reporting could be easier to navigate
- More useful user / recipient information
- SMS and email campaign integration
- Currently, no ROI has been indicated but we are still early in our use.
Klaviyo is a little more robust when it comes to email marketing. It is, for the most part, user-friendly, and extremely adaptable in comparison to the other platforms researched for our specific needs.
Less than 10,000
Do you think Klaviyo delivers good value for the price?
Yes
Are you happy with Klaviyo's feature set?
Yes
Did Klaviyo live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Klaviyo go as expected?
No
Would you buy Klaviyo again?
Yes
Comments
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