Wrike is an excellent choice for advertising agencies which serve big accounts
Updated July 22, 2021

Wrike is an excellent choice for advertising agencies which serve big accounts

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Wrike

We are a digital marketing agency which serves to big clients of very different backgrounds so we needed a tool for the organization, coordination and tracking of projects which may have dozens of different tasks and subtasks performed by many departments at once. Wrike has proven to be an excellent tool for those purposes because it allows us to map the process for whole projects, classify its different aspects, tag team members, share documents, give feedback and track how much time is used across different tasks.
  • Ease of use and setting.
  • Allows clear communication and collaboration between teams.
  • Great search engine.
  • Tracking of productivity.
  • Alarms for back-logged tasks and useful notification system.
  • If not well configured, the notifications may be very excessive.
  • It doesn't let you know how much storage it has until you're very near the limit point.
  • Ocassional lag.
  • Identification of time-waste so we can have leaner and more efficient processes.
  • Help on quoting/pricing for any kind of project because it let us know how many hours does it take to perform specific tasks.
  • Strengthens remote collaboration as it makes it easy to share documents, share feedback, tag coworkers, among other functions.

Do you think Wrike delivers good value for the price?

Not sure

Are you happy with Wrike's feature set?


Did Wrike live up to sales and marketing promises?


Did implementation of Wrike go as expected?

I wasn't involved with the implementation phase

Would you buy Wrike again?


Wrike is well suited for any company who depends a lot on collaboration among different teams, especially if you're working remotely.
Its value is more perceived with those clients or project with multiple goals, sub-projects and set of tasks, because Wrike helps you organize the whole thing with ease, know what's being done at any time, how much time is spent on any task and everything with a set of communication skills, notifications and file-sharing tools.

Wrike Feature Ratings

Task Management
Resource Management
Gantt Charts
Not Rated
Workflow Automation
Team Collaboration
Support for Agile Methodology
Not Rated
Support for Waterfall Methodology
Not Rated
Document Management
Email integration
Mobile Access
Timesheet Tracking
Budget and Expense Management
Not Rated
Project & financial reporting
Not Rated
Integration with accounting software
Not Rated

Using Wrike

25 - We used Wrike in all of our teams (administration, marketing, web development, graphic design, account management/sales, human resources and more) because it enabled us to share files, comments, announcements, links and all kind of items involved in our client´s projects; it also helped us review the progress along some internal processes and client´projects.
2 - We only had two members of the agency who had some hand on the implementation and monitoring of Wrike as we started and continued to use it, they were the office administrator and the project manager and their main function was to watch how many hours did it take to complete certain tasks; sometimes, some catch-up with updates and tutorial sessiones were given.
  • File sharing.
  • Time measurement (completion of tasks).
  • Multi-team communication on projects.
  • Project planning.
  • Wrike´s data was used for annual awards for employees.
  • It helped us implement some internal surveys.
  • Improved efficiency in time and resources given to project planning and monitoring.
  • To allow our customers watch their project´progress by themselves.
  • To automatize the creation of reports.
  • Also automatize problem-detecting (i. e. when a workmate takes too much time to complete some tasks).
It was a very good tool but it lacked some key features and capabilities that we needed to fulfill our most complex projects, so we decided to upgrade to a more comprehensive (and expensive) tool for collaborative work and project management. Nevertheless, it´s a great tool for beginners in these kind of tools or for smaller teams who need a very efficient way for communication, teamwork and management.

Wrike Support

I don't have any direct experience of customer support with the Wrike stuff but I've herd from my superiors that the Wrike folks have been very supportive, especially during the first months of use, so we could get the most out of this tool. I haven't had any technical or administrative issue with Wrike so far.

Using Wrike

While Wrike is very helpful for organizing big clients' tasks among different projects and folders, sometimes it may not be so intuitive if you don't already know how a task or folder is called, so it may feel kind of tedious unless you use the search bar and try to guess some keywords related to certain tasks. Maybe a more visual-oriented and simpler structure would help.