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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    6sense

    Score8.3 out of 10
    N/A6sense’s ABM platform captures buying signals, transforms data into insights, and makes those insights actionable through automations and alerts that puts marketing's message in front of the right buyers.N/A

    Yesware

    Score8.3 out of 10
    N/AYesware, from Vendasta since the October 2022 acquisition, is a service for salespeople that helps them close deals faster. An email service tracks email, templates responses and syncs to CRM.

    $19

    per month

    Pricing
    6senseYesware
    Editions & Modules
    No answers on this topic
    Pro
    $19
    per month
    Premium
    $45
    per month
    Enterprise
    $85
    per month
    Offerings
    Pricing Offerings
    6senseYesware
    Free Trial
    NoYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Annual plans save up to 23%.
    More Pricing Information
    Features
    6senseYesware
    Engagement
    Comparison of Engagement features of 6sense and Yesware
    Feature
    6sense
    7.6
    161 Ratings
    4% above category average
    Yesware
    -
    Ratings
    Automated routing and prioritization7.8117 Ratings00 Ratings
    Customer interaction histories7.9127 Ratings00 Ratings
    Syndicated content7.285 Ratings00 Ratings
    Personalization7.4136 Ratings00 Ratings
    Engagement data tracking7.9156 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of 6sense and Yesware
    Feature
    6sense
    7.7
    149 Ratings
    7% above category average
    Yesware
    -
    Ratings
    Ad campaign creation7.9143 Ratings00 Ratings
    Display advertising7.9146 Ratings00 Ratings
    Contextual advertising7.6110 Ratings00 Ratings
    Social advertising7.6131 Ratings00 Ratings
    Ad reporting and analytics7.5146 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of 6sense and Yesware
    Feature
    6sense
    8.0
    174 Ratings
    12% above category average
    Yesware
    -
    Ratings
    Standard visitor segmentation8.1171 Ratings00 Ratings
    Behavioral visitor segmentation7.8171 Ratings00 Ratings
    ABM sales intelligence8.0161 Ratings00 Ratings
    Intent Data
    Comparison of Intent Data features of 6sense and Yesware
    Feature
    6sense
    7.9
    182 Ratings
    13% above category average
    Yesware
    -
    Ratings
    3rd party intent signals7.9179 Ratings00 Ratings
    Downstream intent signals7.7171 Ratings00 Ratings
    Account identification8.1176 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of 6sense and Yesware
    Feature
    6sense
    7.6
    166 Ratings
    2% above category average
    Yesware
    -
    Ratings
    Automated workflow & orchestration7.6166 Ratings00 Ratings
    Best Alternatives
    6senseYesware
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    Mailtrack
    Score9.7 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    Mailtrack
    Score9.7 out of 10
    Enterprises
    Folloze
    Score8.1 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    6senseYesware
    Likelihood to Recommend
    8.5
    (279 ratings)
    9.0
    (63 ratings)
    Likelihood to Renew
    9.0
    (13 ratings)
    9.0
    (6 ratings)
    Usability
    8.0
    (73 ratings)
    9.0
    (2 ratings)
    Availability
    10.0
    (3 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (3 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (28 ratings)
    8.2
    (12 ratings)
    Online Training
    1.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (4 ratings)
    -
    (0 ratings)
    Configurability
    10.0
    (3 ratings)
    -
    (0 ratings)
    Ease of integration
    10.0
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    10.0
    (3 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    6senseYesware
    Likelihood to Recommend
    6sense
    I would recommend 6sense as a 10. I really don't have any major faults with the tool. I can't imagine being a marketer in this day and age and not having a tool like 6sense. If a team doesn't have it, even if you're a small team, I think it can be a game-changer. I would say areas where this product is well-suited are organizations where sales and marketing teams need better alignment. If you have sales teams that need help prioritizing the right accounts—meaning ICP accounts that are showing intent—then 6sense is a tool you should definitely look into. If you have old-school sales teams that are just kind of winging it and picking accounts they feel they should be working without having data behind those decisions, 6sense can help bring much-needed focus and prioritization. Where it may not be the best fit is if you're a very small company and you're not yet at the point of doing account-based marketing. If you're a one-person shop with a single marketer or a single salesperson, you probably don't need ABM yet—you need to grow a little bit first. But that would really be my only callout.
    Incentivized
    Read full review
    Vendasta
    It works for my company and my problems. If you need a Sales CRM you can go for higher-end products that will give you what Yesware gives along with other stuff. Wherein we had specific problems we wanted to solve. -We needed a solution for a smaller team within our bigger sales team. -We needed a solution to be easy to use point and click and did not require any setup. -We needed to have a better solution to YAMM.
    Incentivized
    Read full review
    Pros
    6sense
    • It helps us know which accounts to focus on.
    • Example: It shows which companies are searching for topics like our product. We give the SDR team a list of accounts to call first.
    • It shows intent even when no one fills out a form.
    • Example: An account may not submit a demo form, but 6sense still shows it is active and viewing related topics. This helps us reach out earlier.
    • It triggers actions for the team.
    • Example: If an account suddenly spikes in intent, we can alert the account owner, create a task, or start a sequence right away.
    Incentivized
    Read full review
    Vendasta
    • Tracking open rates, link click rates, and reply rates. This allows us to compare different templates in order to see which allows for the most interactions and meetings set directly from email engagement.
    • Seeing exactly when someone opens an email and whether it is in their normal location. Also if they are opening on a mobile device versus a computer to be able to organize the set up of the email in a more beneficial way.
    • Being able to save Templates for Mail Merges to avoid the duplication of effort that other mass email systems utilize.
    Incentivized
    Read full review
    Cons
    6sense
    • I would love to see more academy and certifications, availability, I think some easier, faster, easy, digestible courses to jump in. Certifications are great but they're very much focused on just those two certifications, so maybe more of a specialization focus on that side as well as some ways to kind of do a quick easy onboarding for first time users or those who have 6sense within their organization but don't know how to jump in and use it right away.
    Incentivized
    Read full review
    Vendasta
    • The ability to unwrap iframe embeds on email (e.g. if I send a Vimeo link over email, have that video thumbnail show and link out to a video)
    • Removing recipients from a campaign. If my ruleset is to remove a contact from a sequence after he/she replies, sometimes a person will reply from another email and Yesware doesn't recognize it. (e.g. if I add jeff@amazon.com to my campaign and jeff.bezos@amazon.com replies to my thread, Yesware will still send an email to jeff@amazon.com unless he is manually removed)
    Incentivized
    Read full review
    Likelihood to Renew
    6sense
    I love the tool, it makes everything we do more powerful and accurate. I'd shout it from the rooftops any day of the week. Using this tool will take your marketing efforts to the next level, no matter where you're starting from. No need to have prior experience with the tool for it to work for you
    Incentivized
    Read full review
    Vendasta
    I like the product, but due to the limitations I don't love it. I'm curious to revisit other options, particularly in lieu of Yesware's recent price increases (although I'm on a legacy plan). Some of my challenges to be browser related (I'm on an older computer) -- I'll have to see how things go when I receive my new computer. If the glitches (especially with regard to tracking accuracy and send later feature) go away, I'd be much more inclined to renew
    Read full review
    Usability
    6sense
    I gave this rating because I’ve spent hours upon hours training reps on 6sense. A lot of my trainings have been successful and the reps are now using the tool correctly. With that, I think the usability is overall strong. It isn’t complex once it is learned by the rep or admin, just takes some practice.
    Incentivized
    Read full review
    Vendasta
    Yesware is easy to setup and get connected in existing systems. We were able to get started sending the day we puchased our subscription because of the addon for Gmail and easy connection to our CRM. It's also very easy to use in the day to day, kicking off campaigns and seeing their status to as about as easy as it gets. I have not concerns about usability
    Incentivized
    Read full review
    Reliability and Availability
    6sense
    I've never noticed it being down but I rarely log into the web interface
    Incentivized
    Read full review
    Vendasta
    No answers on this topic
    Performance
    6sense
    Most of the time pages load quickly and the UX is great there are moments like every platform where it is laggy though
    Incentivized
    Read full review
    Vendasta
    No answers on this topic
    Support Rating
    6sense
    We hardly needed any support but in the initial days we got some had to contact support for the product understanding, the suppor t was prompt and they were very quick to resolve any issues. The support team is very helpful and gives a lot of importance to unresolved issues.
    Incentivized
    Read full review
    Vendasta
    Because it deserves this rating. The features and functionality provided are great. Our Sales team is very satisfied with this software as it integrates very well with our other software like Outlook, Salesforce, etc. Yesware provides great follow up with customers, which is essential for sales. Meeting scheduling is also flawless.
    Incentivized
    Read full review
    Online Training
    6sense
    It was too fast, too complex, no one could follow along. If you miss a step, you're lost for the rest of the time and there is SO MUCH to learn and keep up with.
    Incentivized
    Read full review
    Vendasta
    No answers on this topic
    Implementation Rating
    6sense
    I wasn't involved but heard it was great
    Incentivized
    Read full review
    Vendasta
    No answers on this topic
    Alternatives Considered
    6sense
    6sense sales team spent a lot more time with me building out a use case and example to take back to my team. I appreciated the support and felt confident in getting the help I needed to implement the tech.
    Incentivized
    Read full review
    Vendasta
    All of these tools do what Yesware does, and more; but Yesware does the follow-up email portion best, in my experience. It is reasonably priced and is regularly adding new functionality to make it a sticky license for us to have. Yesware does not have predictive analytics or a particularly strong dialer solution, but it does provide team-wide and template efficacy tracking, and a basic dialer.
    Incentivized
    Read full review
    Scalability
    6sense
    Has been used by a few teams cross functionally and the scalability of this product is great as we continue to grow
    Incentivized
    Read full review
    Vendasta
    No answers on this topic
    Return on Investment
    6sense
    • Opportunity conversion, definitely increased opportunity, conversion rates and very high deal size. The size of the deal that is touched by marketing and engaged in 6sense paid media campaigns is proportionately increased versus if they were just an inbound or if they were just work by sales.
    Incentivized
    Read full review
    Vendasta
    • I think net positive ROI from generating meetings that lead to closed deals. Ultimately very difficult to quantify the ROI since it is essentially automating a lot of the manual prospecting done by BDRs/AEs - so ROI is likely higher than just that quantifiable number around deals closed.
    Incentivized
    Read full review
    ScreenShots

    6sense Screenshots

    Screenshot of the 6sense Revenue Intelligence Platform, which creates a complete signal foundation that converts signals into intelligence and automates AI-powered GTM motions.

    Yesware Screenshots

    Screenshot of CampaignsScreenshot of Email Templates