What users are saying about
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Top Rated
446 Ratings
8 Ratings

Adobe Analytics

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Top Rated
446 Ratings
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Score 7.7 out of 101
8 Ratings
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Score 8.3 out of 101

Likelihood to Recommend

Adobe Analytics

Adobe Analytics is very well suited for medium to large e-commerce companies. If you are looking to get a better, more detailed view of your audience and how they interact with your brand across multiple channels, then Adobe Analytics is a great tool for that. Smaller companies with a limited reach may not find the return they are looking for with such a robust tool.
No photo available

Hubble

I like the real time aspect of the Hubble reporting. I can have checks run and then immediately go into Hubble and run a check backup report, import it to Excel and send off to people who need it right away. It's great to be able to have updated records at the touch of button.
No photo available

Feature Rating Comparison

Budgeting, Planning, and Forecasting

Adobe Analytics
Hubble
8.5
Long-term financial planning
Adobe Analytics
Hubble
8.0
Financial budgeting
Adobe Analytics
Hubble
8.0
Forecasting
Adobe Analytics
Hubble
9.0
Management reporting
Adobe Analytics
Hubble
9.0

Consolidation and Close

Adobe Analytics
Hubble
8.6
Financial data consolidation
Adobe Analytics
Hubble
9.0
Journal entries and reports
Adobe Analytics
Hubble
8.0
Multi-currency management
Adobe Analytics
Hubble
8.2
Intercompany Eliminations
Adobe Analytics
Hubble
9.1
Local and consolidated reporting
Adobe Analytics
Hubble
8.2
Detailed Audit Trails
Adobe Analytics
Hubble
9.0

FInancial Reporting and Compliance

Adobe Analytics
Hubble
8.6
Financial Statement Reporting
Adobe Analytics
Hubble
8.0
Management Reporting
Adobe Analytics
Hubble
8.7
Excel-based Reporting
Adobe Analytics
Hubble
9.0

Analytics

Adobe Analytics
Hubble
9.0
Personalized dashboards
Adobe Analytics
Hubble
9.0

Integration

Adobe Analytics
Hubble
9.0
Excel data integration
Adobe Analytics
Hubble
9.9
Direct links to 3rd-party data sources
Adobe Analytics
Hubble
8.0

Pros

Adobe Analytics

  • Adobe Analytics makes it very easy for anyone to quickly get in and get the information that they are looking for and pull a report if necessary.
  • Adobe Analytics allows us to tag thousands of events that we want to track and then see the data that is tracked based on these events. The set up is lengthy, but incredibly worth it once completed.
  • The audience segmentation tools in Adobe Analytics are great. We are able to get an incredibly detailed view of our customers and how they interact with our brand across our many channels.
No photo available

Hubble

  • Ease of use - very straightforward, can start using the product on day 1.
  • Power - very fast and accurate data retriever.
  • Great customer service.
No photo available

Cons

Adobe Analytics

  • Because it is a web interface, sometimes it's just slow. This could be on the user's side, or on Adobe's side, but it does get annoying when reports or dashboards take a long time to load.
  • A lot of the things I use AA for I learned myself as it was pretty intuitive, but there are many other features that I didn't really understand what they were for or how to utilize them.
Albert Ihm profile photo

Hubble

  • I can't think of anything, this is a great product that keeps getting better.
No photo available

Likelihood to Renew

Adobe Analytics

Adobe Analytics 9.8
Based on 29 answers
We've found multiple uses for Adobe Analytics in our organization. Each department analyzes the data they need and creates actionables based off of that data. For E-Commerce, we're constantly using data to analyze user engagement, website performance and evaluate ROI.
Natasha Watts profile photo

Hubble

Hubble 9.1
Based on 1 answer
We have been using Hubble for almost 10 years and it has not let us down.
Greg Gall profile photo

Usability

Adobe Analytics

Adobe Analytics 6.8
Based on 9 answers
I use Ad Hoc and Omniture. If I had to compare the two (which I have throughout the review), I would have to give AA an overall 9. We do not pay for "Adobe Workspace" and have limited seats available for Ad Hoc. I've experienced frustration with creating reports in Omniture and waiting for the page to reload.
Natasha Watts profile photo

Hubble

No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Analytics

Adobe Analytics 9.0
Based on 5 answers
I have never experienced downtime with this product
Nicholas Dragon profile photo

Hubble

No score
No answers yet
No answers on this topic

Performance

Adobe Analytics

Adobe Analytics 8.5
Based on 4 answers
I have never experienced any sort of problem with this products speed or throughput
Nicholas Dragon profile photo

Hubble

No score
No answers yet
No answers on this topic

Support

Adobe Analytics

Adobe Analytics 5.7
Based on 9 answers
I give the rating of a 4 just because it seems more like a process that is failing. Any time I have put a request in, they have taken days, sometimes weeks, to get back to me and even then, the issue may still persist. I believe this is the biggest weakness of the Adobe Analytics tool and has a lot of room for improvement.
Nathan Normand profile photo

Hubble

No score
No answers yet
No answers on this topic

In-Person Training

Adobe Analytics

Adobe Analytics 3.6
Based on 3 answers
Myself and others have found the in-person training ok, but not outstanding. Trainers are good at explaining how to use the product features, but sometimes lack "real-world" experience on how to use the product as they are people who have often not previously been web analysts. There is also a shortcoming in company-provided training on advanced uses of the product. The implementation training is very good.
No photo available

Hubble

No score
No answers yet
No answers on this topic

Online Training

Adobe Analytics

Adobe Analytics 8.0
Based on 4 answers
The online training for Adobe SiteCatalyst consists of short product videos. These are ok, but only go so far. For a while Adobe charged a fee for this, but recently made these available for free. There are many great blog posts that help users learn how to apply the product as well.
No photo available

Hubble

No score
No answers yet
No answers on this topic

Implementation

Adobe Analytics

Adobe Analytics 8.0
Based on 7 answers
Make sure you use a Tag Management System. Enterprise TMS solutions used to be very pricey but Adobe now offers DTM (previously Satellite) for free.
Richard Hayes profile photo

Hubble

No score
No answers yet
No answers on this topic

Alternatives Considered

Adobe Analytics

I have just recently started to evaluate GA and reserve judgement at this time to compare it against Adobe Analytics. That said, the usability and user experience of the GA platform is much more intuitive and user friendly. The ability to customize GA seems comparable to Adobe Analytics. I have not yet had gone through a support experience with GA.
Ahmad Rahman profile photo

Hubble

I haven't used any other tools like Hubble.
No photo available

Return on Investment

Adobe Analytics

  • Adobe Analytics is a great tool to leverage as Agency or Consultant partners to glean valuable insights to be better business partners.
  • Performance reporting can help show positive ROI from work with clients.
Rigel Cable profile photo

Hubble

  • Easy access to real time invoice counts.
  • Easy importing into Excel.
  • Sharing of reports with other users.
No photo available

Pricing Details

Adobe Analytics

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Hubble

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Add comparison