Apollo.io vs. Clari Copilot

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.4 out of 10
N/A
Apollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.
$59
per month per user
Clari Copilot
Score 9.1 out of 10
N/A
Clari Copilot helps revenue teams win revenue-critical moments. Clari Copilot’s conversation intelligence platform gives reps and managers tools to compete, spot revenue leak, and close deals. It offers: Real-time battlecards and monologue alerts, so reps can navigate objections with ease and learn from winning behavior. And managers can track rep performance…
$60
per month per rep
Pricing
Apollo.ioClari Copilot
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
Growth
$720
per year per rep
Accelerator
$1,080
per year per rep
Enterprise
$1,320
per year per rep
Offerings
Pricing Offerings
Apollo.ioClari Copilot
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.
More Pricing Information
Community Pulse
Apollo.ioClari Copilot
Considered Both Products
Apollo.io

No answer on this topic

Clari Copilot
Chose Clari Copilot
We evaluated wingman, Gong and chorus. Settled on Wingman because of their features and then being cost effective as well. I've used Gong before in an earlier organization but would vouch for Wingman over Gong primarily because Gong is very expensive. Wingman provides the best …
Chose Clari Copilot
Wingman is easy to use, self-serve and cost-effective. It has the basic features which you need to track your deals.
Features
Apollo.ioClari Copilot
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
8.3
148 Ratings
7% above category average
Clari Copilot
-
Ratings
Advanced search8.4145 Ratings00 Ratings
Identification of new leads8.3147 Ratings00 Ratings
List quality8.0147 Ratings00 Ratings
List upload/download8.6137 Ratings00 Ratings
Ideal customer targeting8.0144 Ratings00 Ratings
Load time/data access8.4145 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
8.2
146 Ratings
5% above category average
Clari Copilot
-
Ratings
Contact information8.3146 Ratings00 Ratings
Company information8.4146 Ratings00 Ratings
Industry information8.0144 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.9
144 Ratings
6% above category average
Clari Copilot
-
Ratings
Lead qualification process7.7133 Ratings00 Ratings
Smart lists and recommendations7.7132 Ratings00 Ratings
Salesforce integration8.782 Ratings00 Ratings
Company/business profiles8.0139 Ratings00 Ratings
Alerts and reminders7.6121 Ratings00 Ratings
Data hygiene7.6138 Ratings00 Ratings
Automatic data refresh7.7133 Ratings00 Ratings
Tags7.7114 Ratings00 Ratings
Filters and segmentation8.3137 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
7.7
130 Ratings
3% above category average
Clari Copilot
-
Ratings
Sales email templates7.5129 Ratings00 Ratings
Append emails to records7.8120 Ratings00 Ratings
Best Alternatives
Apollo.ioClari Copilot
Small Businesses
Lead411
Lead411
Score 8.2 out of 10
Mediafly
Mediafly
Score 7.7 out of 10
Medium-sized Companies
Lead411
Lead411
Score 8.2 out of 10
Clari
Clari
Score 8.7 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
Clari
Clari
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Apollo.ioClari Copilot
Likelihood to Recommend
8.7
(163 ratings)
9.4
(82 ratings)
Likelihood to Renew
8.1
(2 ratings)
8.6
(3 ratings)
Usability
8.3
(134 ratings)
8.2
(1 ratings)
Support Rating
7.0
(6 ratings)
8.4
(2 ratings)
Implementation Rating
5.5
(1 ratings)
9.1
(1 ratings)
User Testimonials
Apollo.ioClari Copilot
Likelihood to Recommend
Apollo.io
I've had an overall great experience with Apollo.io. It allows me to reach out to my ideal customer profile at scale while being able to customise my messaging and workflow. It's also extremely easy to keep track of which leads are warm, not interested and ones to nurture. I also find it extremely useful for lead sourcing - There's a lot of filters I can use to make my list as granular as possible.
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Clari
Wingman would be well suited for any organisation with more than 5+ reps in their sales team. Recording all the demo calls will create a playbook which will help the reps learn from each other and also to ramp up new reps with how to conduct the demo and discovery calls
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Pros
Apollo.io
  • Sequencing automated email campaigns for outbound prospecting (BD Function).
  • Integrating with Sales Navigator to help me find emails/phone #' numbers/"add to sequence" while prospecting. It's easy and seamless to find & then load contacts into Cadences.
  • Integration with Salesforce is a huge plus. Allows me to not worry about logging anything, but the executive team can see my activity & what is going on (emails going out, responses I get, etc.).
  • The analytics on the outreach data is always helpful as well (open rates, click rates, etc.).
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Clari
  • Filtering calls by keywords - saves you time so that you don't have to listen to entire calls.
  • Creating game tapes - so that you can easily onboard new team members.
  • Great support team (love for Sushma).
  • Much cheaper than competitors.
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Cons
Apollo.io
  • Credit usage is not always clear, we've done actions and then been surprised by the credit usage, so having more clarity on this BEFORE the credits are used up would be great.
  • LinkedIn steps are not ideal, there's no automation and does nothing to speed up or help with that step, this really is an email platform, not for social media.
Read full review
Clari
  • Searching for specific calls (you can scroll through the list, but that takes time)
  • The dashboard isn't as user friendly as it could be, but a seasoned user can navigate it just fine
  • The AI-driven insights aren't always accurate but are still very useful nonetheless
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Likelihood to Renew
Apollo.io
Generally quite a reliable tool with decent data quality/availability. Pricing works well for our team and our use case
Read full review
Clari
I think Wingman is one of the best software in their segment. Very few companies are cost-effective and offer similar solutions.
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Usability
Apollo.io
It is easy to use. The UI has enough options to learn, with advanced documentation and support. The customer service is quick to respond and assists with information in real time. The UI has different segments for each feature which makes it easy to use.
Settings are easy to change as per preferred requirements
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Clari
Super user friendly tool! There are some features that I think might be improved over time, like navigation assistance or tutorials, and quick tips, like how to ensure calls always get recorded, how to add Wingman to calls last-minute, or how to use their playlist feature Game Tapes, but those are nice to haves, not need to haves.
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Support Rating
Apollo.io
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
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Clari
Wingman is always quick and thorough with their support and often offer to proactively connect on Zoom. I love that.
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Implementation Rating
Apollo.io
No answers on this topic
Clari
I wasn't directly involved but no news is good news in our organization for topics like this!
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Alternatives Considered
Apollo.io
Apollo.io has all features of prospecting, outreach automation including email sequences, campaign tracking, lead scoring, and analytics in one interface which enables sales persons to manage their entire sales funnel without having any other extra tool. Another benefit is for pricing related which has been understand from our management team.
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Clari
Gong is expensive but it has a lot better AI/Intelligence feature compared to Wingman. Wingman definitely does the job, is cheap, and also support is pretty amazing and I personally like Shruti a lot in terms of what she is doing in this space. Also, Wingman is in an Indian company.
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Return on Investment
Apollo.io
  • It provides more opportunities to gather more clients.
  • It gives more results and better results in targeting our sales.
  • It is a more effective way to provide information to a large number of potential clients about the events/ projects the company is offering.
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Clari
  • Training of new Sales representatives has gone from 1 month to 2 weeks using Wingman as part of the training tools.
  • The transcripts have also helped us to decrease the number of disputes "Lost" on Stripe, by providing evidence needed to win the case.
Read full review
ScreenShots

Apollo.io Screenshots

Screenshot of people, appearing in ApolloScreenshot of Apollo's data enrichment dashboardScreenshot of a view of unified customer dataScreenshot of Apollo's AI-assisted meetings

Clari Copilot Screenshots

Screenshot of Call Library — Organized, searchable and shareable recordingsScreenshot of Call Summary — For full visibility on every sales interactionScreenshot of Call ScorecardsScreenshot of Game Tapes — A Netflix for salesScreenshot of Deal Central —An early-warning system for at-risk dealsScreenshot of Team Dashboard — Tracks coaching-led performance improvements