Bloomfire vs. Highfive (discontinued)

Ad testing:

• PTS: needed to bring a new senior marketing team member up to speed on how we got to our current TV campaign
• Solution: Series featuring consumer insights, why specific spokesperson, agency brief, the entire creative process - scrips, animatics, rough cuts, feedback, and testing at each step. Including the actual creative from each step.
• Total time to build: 1 hour

Concept testing:

• PTS: things get lost, findable but version control
• Solution: everything in one placeConcepts, testing, IHUTs, verbatims, videos with transcripts. Reduces the possibility of missing something, helps with any builds (reuse), but gives us a the chance to dig deeper. Example: search on terms like "indulgent", or "crispy" or "share" much faster
• Total time to build: 1 hour

Incentivized

The free version I would absolutely recommend, we've had some great use out of it for the past few years. Presenting, sharing screen, the conference line and some other features are all free. If we did need more analytics and more features, perhaps making it easier for the potential customer to share screen, we might re-start the search and we'd potentially rate UberConference lower, but for the free version it's been great for us.

Incentivized

• Quickly reach out to whatever employee segment you want to reach by posting a topic and it will send a notification to everyone in that group with a link to the posting.
• Bloomfire saves all of the previous posts so in your free time you can go to the site, and explore the various range of topics others have posted. The information on there will only be as good as the person posting it, but it will be people within your company and industry posting it. So it will always be helpful.
• Bloomfire is a place to be noticed by your peers. Have a great topic you want to express, my company allows all to post there as long as we keep it professional. So you can share your ideas or experiences in a safe and productive manner. But we do have some fun on there too!

Incentivized

• I appreciate being able to select a local phone number: it adds credibility and convenience for in-market clients/prospects.
• I like being able to customize the hold music. One of our employees wrote and produced custom hold music for Anvil, which generates discussion and engagement as an ice-breaker.
• The screen sharing is easy-to-use and is far more reliable than in the past. Prospects and clients do not have to download any app to make it work properly.

Incentivized

• I would recommend adding a feature to combine different posts/series by job title (so in addition to the Revenue Ops category, there could be a structured walkthrough for Revenue Manager).
• Live Q+A sessions for group onboarding initiatives.
• Ability to label bookmarks by priority/job type.

Incentivized

• Can be very laggy - I have been part of screen share conferences where the connection keeps dropping.
• Call quality is not always the best.
• Limited functionality - this cannot be your all-in-one go-to conferencing solution because there are no video call capabilities.

Incentivized

Most likely we will renew, our team needs a refresher on possible opportunities to advance our usage and learning of opportunities to move this answer to a 10, can't live without it.

Incentivized

UberConference is more expensive than some of its competitors and we have not found a real advantage to using UberConference over certain less-expensive applications. UberConference charges per month per organizer and those costs add up quickly, so we will be moving forward with a more budget-friendly option in the coming months.

Incentivized

Bloomfire is an easy-to-use platform for posting information and asking questions of my peers. It also has a user-friendly search capability. Yet like any other CMS, the secret to success rests in such items as the ability to use metadata to tag content or posts, and Bloomfire provides a wide range of options to make posting content and subsequently searching for it.

Incentivized

The interface is intuitive and stupidly simple, no complicated sub-menus or configuration settings. Easy to create a meeting space and then have others join with a link or dial-in PIN on the free tier. On the paid tier it's even easier with PIN-less joining and automatic reminder calls to get participants to join.

Incentivized

I have not needed to pose questions to the support team yet, as it is a very simple piece of software to use, however, its help documents and the bot ready to answer questions let me know I am in good hands. The help center could load a little quicker, but that's my only complaint.

Incentivized

I haven't needed support for the most part, which is a positive for Highfive. It's intuitive and most features are straightforward to use. In the one instance that I did contact them, it took them longer then expected to respond, but they were able to answer my question once they did.

Incentivized

I like Bloomfire because it is more concise with the work I do whereas Google search engine would provide broader information. It has just been so user-friendly, and easier to use [than] I could have imagined. I would use this program over any other that I have tried in the past.

Incentivized

Uberconference is by far more reliable and has a better quality of service than the other providers in this space. I have never had a dropped call with Uberconference (unlike Skype and Hangouts). I do think they need to do more marketing because fewer people know about them than others and sometimes people decline to use the service so we have to use one of the other platforms to connect.

Incentivized

• Feedback from users in being able to perform transactions for members has greatly improved.
• There has been an increase in engagement of material presented in posts by learners in training classes.
• Reps and agents say they feel confident they can easily locate information if ever there is a need on the front line.

Incentivized

• Our teams use this every day. It makes it easy to meet with clients and share a screen and display analytics.
• Some of my clients thought that they need to register first to be able to contact me. It's bad that they are not notified in any way that it's enough just to enter its names and that's it.

Incentivized