Clearbit vs. Demandbase One

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Clearbit
Score 8.4 out of 10
N/A
Clearbit is a data enrichment product that automatically updates sales records with verified company and contact data, with the goal of providing better insights into prospects. The product integrates with a number of tools including Salesforce, G Suite, Outlook, HubSpot, Marketo, Zapier, Segment, and Tray.
$20,000
Annually
Demandbase One
Score 8.3 out of 10
N/A
Demandbase One is a a go-to-market platform that unites sales and marketing teams around rich, reliable Account Intelligence, activated wherever customers are interact with: in advertising, account-based experience (ABX), sales, and across systems. This helps users spot opportunities earlier, engage more intelligently, and close deals faster.N/A
Pricing
ClearbitDemandbase One
Editions & Modules
All Plans
$20,000.00
Annually
No answers on this topic
Offerings
Pricing Offerings
ClearbitDemandbase One
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPricing is based on CRM database size, monthly web traffic, and monthly contact creation. Each product is subject to individual terms and plans may be available on a monthly or annual subscription. For more information, contact Clearbit.
More Pricing Information
Community Pulse
ClearbitDemandbase One
Considered Both Products
Clearbit
Chose Clearbit
Excellent point solution for our needs. Will re-evaluate complete Clearbit offering to get more value at renewal.
Demandbase One

No answer on this topic

Top Pros
Top Cons
Features
ClearbitDemandbase One
Prospecting
Comparison of Prospecting features of Product A and Product B
Clearbit
8.7
19 Ratings
13% above category average
Demandbase One
-
Ratings
Advanced search9.017 Ratings00 Ratings
Identification of new leads8.016 Ratings00 Ratings
List quality7.018 Ratings00 Ratings
List upload/download10.016 Ratings00 Ratings
Ideal customer targeting10.014 Ratings00 Ratings
Load time/data access8.017 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Clearbit
7.0
22 Ratings
8% below category average
Demandbase One
-
Ratings
Contact information7.021 Ratings00 Ratings
Company information7.022 Ratings00 Ratings
Industry information7.022 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Clearbit
8.6
21 Ratings
15% above category average
Demandbase One
-
Ratings
Lead qualification process9.013 Ratings00 Ratings
Smart lists and recommendations10.011 Ratings00 Ratings
Salesforce integration9.018 Ratings00 Ratings
Company/business profiles8.018 Ratings00 Ratings
Alerts and reminders9.08 Ratings00 Ratings
Data hygiene7.018 Ratings00 Ratings
Automatic data refresh8.016 Ratings00 Ratings
Tags8.09 Ratings00 Ratings
Filters and segmentation9.013 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Clearbit
8.5
5 Ratings
12% above category average
Demandbase One
-
Ratings
Sales email templates9.05 Ratings00 Ratings
Append emails to records8.05 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Clearbit
-
Ratings
Demandbase One
8.7
5 Ratings
7% above category average
Automated routing and prioritization00 Ratings8.53 Ratings
Customer interaction histories00 Ratings8.65 Ratings
Syndicated content00 Ratings8.62 Ratings
Personalization00 Ratings9.05 Ratings
Engagement data tracking00 Ratings8.65 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Clearbit
-
Ratings
Demandbase One
8.5
5 Ratings
10% above category average
Ad campaign creation00 Ratings8.55 Ratings
Display advertising00 Ratings9.15 Ratings
Contextual advertising00 Ratings8.24 Ratings
Social advertising00 Ratings8.24 Ratings
Ad reporting and analytics00 Ratings8.55 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Clearbit
-
Ratings
Demandbase One
9.0
5 Ratings
14% above category average
Standard visitor segmentation00 Ratings8.85 Ratings
Behavioral visitor segmentation00 Ratings9.05 Ratings
ABM sales intelligence00 Ratings9.15 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
Clearbit
-
Ratings
Demandbase One
8.8
5 Ratings
13% above category average
3rd party intent signals00 Ratings9.05 Ratings
Downstream intent signals00 Ratings8.24 Ratings
Account identification00 Ratings9.15 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
Clearbit
-
Ratings
Demandbase One
9.1
5 Ratings
8% above category average
Automated workflow & orchestration00 Ratings9.15 Ratings
Best Alternatives
ClearbitDemandbase One
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Leadfeeder
Leadfeeder
Score 7.4 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
LeanData
LeanData
Score 9.8 out of 10
Enterprises
D&B Hoovers
D&B Hoovers
Score 8.8 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ClearbitDemandbase One
Likelihood to Recommend
10.0
(22 ratings)
9.2
(50 ratings)
Likelihood to Renew
8.0
(2 ratings)
10.0
(12 ratings)
Usability
5.0
(1 ratings)
9.0
(2 ratings)
Support Rating
6.2
(2 ratings)
10.0
(10 ratings)
Online Training
-
(0 ratings)
9.0
(1 ratings)
Implementation Rating
-
(0 ratings)
10.0
(4 ratings)
User Testimonials
ClearbitDemandbase One
Likelihood to Recommend
Clearbit
Clearbit is great for companies with large sales teams who focus on high touch prospecting. The time saved by not having to search a prospect's LinkedIn profile, but simply see data in the CRM is awesome. On the other hand, Clearbit may not be as ideal in a company where sales are very transactional
Read full review
Demandbase
Demandbase is a must have at our company. From an advertising standpoint it has allowed us to scale our ABM strategies and exceed benchmarks in our display ads. Our sales users are spending less time researching accounts and more time selling as Demandbase makes it easy for them to get alerted when accounts are showing intent and engagement with our business. I'm looking forward to the release of the multiple account journey product update, which will allow us to see how accounts are engaging with our other product areas and where we are missing the mark with engaging with those accounts who may be showing buyer signals with a particular GTM
Read full review
Pros
Clearbit
  • The phone numbers are extremely accurate, so our sales team isn't wasting time calling 800 numbers or being transferred.
  • ClearBit mapping is great because there are 80 fields that map and an API.
  • We can build out our leads and contacts extremely faster because of the simplicity of the program.
Read full review
Demandbase
  • The Demandbase UI is user-friendly, easy to navigate and super intuitive.
  • Ad Targeting and budgeting is very concise, the platform tells you how much reach and spend you can expect for each campaign.
  • Person-based ad targeting, they are one of the only platforms that offers this which is a game changer.
Read full review
Cons
Clearbit
  • The data Clearbit provides is good, but it doesn't compare to some competitors. While you can find a large range of data, other providers have more clean data.
  • The Google Sheets add-on is not as comprehensive. It would be nice if you could search for both prospect emails and numbers there.
  • Clearbit provides direct dials, but again it's not as accurate as other services.
Read full review
Demandbase
  • Under the "highlighted" section there are only 6 accounts to see. It would be nice to have more than 6.
  • The engagement is rated in "minutes" while that's not really what is being scored. It's a little confusing as to how their engagement is scored.
  • It would be nice to be able to mute or hide of some contacts that we have already spoken to so that it opens space for other prospects.
  • Overall happy with the product
Read full review
Likelihood to Renew
Clearbit
The majority of the time it provides quick, accessible and easy to use information about the company and contact information. This has really helped us to personalise our outreach while also making it faster to prospect accounts. I don't give it a ten as this information can be inaccurate. Including the LinkedIn link which sometimes re-directs to old LinkedIn accounts, or just the wrong one. This seems to be caused by not updating the information regularly enough (just a feeling, no evidence)
Read full review
Demandbase
We expect to see good success in creating personalized experiences using Demandbase. This has allowed us to create industry specific visitor site experience as well as account specific site experience. This is expected to lead to higher conversion on the site. Therefore, we are very much likely to continue to use it.
Read full review
Usability
Clearbit
It is easy to use but doesn't cover enough compnaies.
Read full review
Demandbase
Demandbase does have a learning curve, but once you get into it, the platform becomes very easy to use overall. I had a couple of sessions with our reps to have training sessions. After I was established, the only time I need help is with updates to the platform.
Read full review
Support Rating
Clearbit
The team has been extremely helpful and works with us one on one with issues we come across. My main issues with the service is it’s outward interactions with us since purchasing the product. They have not proactively checked in to see how our is doing with the product.
Read full review
Demandbase
I don't deal a whole lot with the customer support, focused more on the use of it but from my experience, it's been fine. They've replied to my issues in a timely manner, never more than a day. The advertising team might be another story but I can't speak directly to that.
Read full review
Online Training
Clearbit
No answers on this topic
Demandbase
We were able to implement quickly.
Read full review
Implementation Rating
Clearbit
No answers on this topic
Demandbase
The consultant did a fantastic job in integrating Demandbase with Adobe Insight so we could leverage it to full potential. We also customized the industry groups specific to our company.
Read full review
Alternatives Considered
Clearbit
Clearbit has been extremely beneficial for our organization. We still use and have access to some other tools, but it's the net new targeting that stands out for us, rather than a BlackBox of accounts that are in the market. When it comes to paid social where tracking and quality are tricky to measure and manage, Clearbit is the best option out there.
Read full review
Demandbase
Demandbase had a higher account match rate for our known and unknown accounts. We also leverage in-platform advertising a lot for our targeted account approach and Demandbase has an exceptional platform for this use case. The most impactful difference was the relationship we have with our account team and how they continually ensure our success.
Read full review
Return on Investment
Clearbit
  • It's provided some key data in terms of geography which we rely on to distribute our customers and prospects to territories.
  • Works great for large repositories of data, which we have.
  • Not as useful for proactive prospecting. We use it primarily for data enrichment and confirmation of demographic info.
Read full review
Demandbase
  • Demandbase has helped me close business by focusing my lead generation efforts on companies that I know are interested in my services or use products that I consult on
  • At Salesforce.com, I used Demandbase to alert sales about companies that are "actively" looking at our products, which led to faster close times and increased revenues
Read full review
ScreenShots